{"id":"https://openalex.org/W797726271","doi":null,"title":"\u9648\u67cf\u9716 \u90ed\u96ea\u8299 \u6e34\u671b\u6700\u4f73\u60c5\u4eba","display_name":"\u9648\u67cf\u9716 \u90ed\u96ea\u8299 \u6e34\u671b\u6700\u4f73\u60c5\u4eba","publication_year":2013,"publication_date":"2013-01-01","ids":{"openalex":"https://openalex.org/W797726271","mag":"797726271"},"language":"zh","primary_location":{"id":"mag:797726271","doi":null,"is_oa":false,"landing_page_url":"http://www.cqvip.com/QK/80660X/201304/44771948.html","pdf_url":null,"source":{"id":"https://openalex.org/S4306560076","display_name":"\u97f3\u4e50\u4e16\u754c","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"\u97f3\u4e50\u4e16\u754c","raw_type":null},"volume":null,"type":"article","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5023017460","display_name":"\u4e91\u5d3d\u5b50","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":true,"raw_author_name":"\u4e91\u5d3d\u5b50","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":["https://openalex.org/A5023017460"],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.30554771,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":"4","first_page":"64","last_page":"65"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T13303","display_name":"Asian Culture and Media Studies","score":0.9185000061988831,"subfield":{"id":"https://openalex.org/subfields/3316","display_name":"Cultural Studies"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T13303","display_name":"Asian Culture and Media Studies","score":0.9185000061988831,"subfield":{"id":"https://openalex.org/subfields/3316","display_name":"Cultural Studies"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.06109999865293503,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10758","display_name":"Cinema and Media Studies","score":0.010300000198185444,"subfield":{"id":"https://openalex.org/subfields/1213","display_name":"Visual Arts and Performing Arts"},"field":{"id":"https://openalex.org/fields/12","display_name":"Arts and Humanities"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/celebrity-advertising","display_name":"celebrity advertising","score":0.546999990940094},{"id":"https://openalex.org/keywords/busy-schedules","display_name":"busy schedules","score":0.32600000500679016}],"concepts":[{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.31356486678123474}],"mesh":[],"locations_count":1,"locations":[{"id":"mag:797726271","doi":null,"is_oa":false,"landing_page_url":"http://www.cqvip.com/QK/80660X/201304/44771948.html","pdf_url":null,"source":{"id":"https://openalex.org/S4306560076","display_name":"\u97f3\u4e50\u4e16\u754c","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"\u97f3\u4e50\u4e16\u754c","raw_type":null}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W635508298","https://openalex.org/W2889908658","https://openalex.org/W1041585439","https://openalex.org/W2523202922","https://openalex.org/W2342172990","https://openalex.org/W843203728","https://openalex.org/W2260490834","https://openalex.org/W970623347","https://openalex.org/W939212084","https://openalex.org/W2270530314"],"abstract_inverted_index":{"\u56e0\u7535\u89c6\u5267\u300a\u6211\u53ef\u80fd\u4e0d\u4f1a\u7231\u4f60\u300b\u8ba9\u9648\u67cf\u9716\u6210\u4e3a\u4e86\u53f0\u6e7e\u5730\u533a\u6700\u62a2\u624b\u7684\u827a\u4eba\uff0c\u6d3b\u52a8\u3001\u5e7f\u544a\u63a5\u4e0d\u5b8c\uff0c\u6d3b\u52a8\u4e00\u8def\u6392\u5230\u5e74\u5e95\uff0c\u9648\u67cf\u9716\u7b11\u8bf4\uff1a\u201c\u6211\u5b81\u613f\u63a5\u620f\uff0c\u62cd\u620f\u8fd8\u6ca1\u90a3\u4e48\u5fd9\u8981\u98de\u6765\u98de\u53bb\uff0c\u53ea\u8981\u4e13\u5fc3\u6f14\u620f\u5c31\u597d\u3002\u201d\u5de5\u4f5c\u6ee1\u6863\u7684\u9648\u67cf\u9716\u751a\u81f3\u6253\u7834\u5e02\u573a\u60ef\u4f8b\uff0c\u4e00\u53e3\u6c14\u63a5\u4e0b\u4e09\u79cd\u996e\u6599\u7684\u5e7f\u544a\uff0c\u4ed6\u8bf4\uff1a\u201c\u6211\u90fd\u6709\u7279\u522b\u544a\u77e5\u5382\u5546\u6211\u5df2\u7ecf\u63a5\u5176\u4ed6\u996e\u6599\u5e7f\u544a\u4e86\uff0c\u4f46\u4ed6\u4eec\u90fd\u4e0d\u4ecb\u610f\uff0c\u6211\u5c31\u89c9\u5f97\u771f\u7684\u5f88\u8363\u5e78\u5566\u3002\u201d":[0]},"counts_by_year":[],"updated_date":"2025-10-10T17:16:08.811792","created_date":"2016-06-24T00:00:00"}
