{"id":"https://openalex.org/W751003154","doi":null,"title":"The impact of checklists on organisational target segment selection","display_name":"The impact of checklists on organisational target segment selection","publication_year":2015,"publication_date":"2015-01-01","ids":{"openalex":"https://openalex.org/W751003154","mag":"751003154"},"language":"en","primary_location":{"id":"pmh:oai:ro.uow.edu.au:theses-5372","doi":null,"is_oa":false,"landing_page_url":"https://ro.uow.edu.au/theses/4365","pdf_url":null,"source":{"id":"https://openalex.org/S4306400510","display_name":"Research Online (University of Wollongong)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I204824540","host_organization_name":"University of Wollongong","host_organization_lineage":["https://openalex.org/I204824540"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"University of Wollongong Thesis Collection 1954-2016","raw_type":"thesis"},"volume":null,"type":"dissertation","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5016699161","display_name":"Logi Karlsson","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I204824540","display_name":"University of Wollongong","ror":"https://ror.org/00jtmb277","country_code":"AU","type":"education","lineage":["https://openalex.org/I204824540"]}],"countries":["AU"],"is_corresponding":true,"raw_author_name":"Logi Karlsson","raw_affiliation_strings":["University of Wollongong"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of Wollongong","institution_ids":["https://openalex.org/I204824540"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5016699161"],"corresponding_institution_ids":["https://openalex.org/I204824540"],"apc_list":null,"apc_paid":null,"fwci":null,"has_fulltext":false,"cited_by_count":2,"citation_normalized_percentile":null,"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.1923999935388565,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.1923999935388565,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12384","display_name":"Customer churn and segmentation","score":0.09669999778270721,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.06639999896287918,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/market-segmentation","display_name":"market segmentation","score":0.5820000171661377},{"id":"https://openalex.org/keywords/checklist-design","display_name":"checklist design","score":0.7879999876022339},{"id":"https://openalex.org/keywords/cross-functional-teams","display_name":"cross-functional teams","score":0.9340000152587891},{"id":"https://openalex.org/keywords/team-coordination","display_name":"team coordination","score":0.9079999923706055},{"id":"https://openalex.org/keywords/decision-making","display_name":"decision-making","score":0.4580000042915344},{"id":"https://openalex.org/keywords/marketing-management","display_name":"marketing management","score":0.5339999794960022},{"id":"https://openalex.org/keywords/new-product-failure","display_name":"new product failure","score":0.6539999842643738},{"id":"https://openalex.org/keywords/team-structure","display_name":"team structure","score":0.699999988079071},{"id":"https://openalex.org/keywords/marketing-simulation","display_name":"marketing simulation","score":0.3160000145435333}],"concepts":[{"id":"https://openalex.org/C2779356329","wikidata":"https://www.wikidata.org/wiki/Q922625","display_name":"Checklist","level":2,"score":0.8368353843688965},{"id":"https://openalex.org/C2779343474","wikidata":"https://www.wikidata.org/wiki/Q3109175","display_name":"Context (archaeology)","level":2,"score":0.6117408275604248},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.4855899214744568},{"id":"https://openalex.org/C2781249084","wikidata":"https://www.wikidata.org/wiki/Q908656","display_name":"Preference","level":2,"score":0.48464852571487427},{"id":"https://openalex.org/C2777267654","wikidata":"https://www.wikidata.org/wiki/Q3519023","display_name":"Test (biology)","level":2,"score":0.42723989486694336},{"id":"https://openalex.org/C56739046","wikidata":"https://www.wikidata.org/wiki/Q192060","display_name":"Knowledge management","level":1,"score":0.3979206085205078},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.39165928959846497},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.3257339596748352},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.27855759859085083},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0},{"id":"https://openalex.org/C151730666","wikidata":"https://www.wikidata.org/wiki/Q7205","display_name":"Paleontology","level":1,"score":0.0},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.0},{"id":"https://openalex.org/C175444787","wikidata":"https://www.wikidata.org/wiki/Q39072","display_name":"Microeconomics","level":1,"score":0.0},{"id":"https://openalex.org/C180747234","wikidata":"https://www.wikidata.org/wiki/Q23373","display_name":"Cognitive psychology","level":1,"score":0.0}],"mesh":[],"locations_count":3,"locations":[{"id":"pmh:oai:ro.uow.edu.au:theses-5372","doi":null,"is_oa":false,"landing_page_url":"https://ro.uow.edu.au/theses/4365","pdf_url":null,"source":{"id":"https://openalex.org/S4306400510","display_name":"Research Online (University of Wollongong)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I204824540","host_organization_name":"University of Wollongong","host_organization_lineage":["https://openalex.org/I204824540"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"University of Wollongong Thesis Collection 1954-2016","raw_type":"thesis"},{"id":"pmh:oai:figshare.com:article/27661950","doi":null,"is_oa":false,"landing_page_url":"https://figshare.com/articles/thesis/The_impact_of_checklists_on_organisational_target_segment_selection/27661950","pdf_url":null,"source":{"id":"https://openalex.org/S4377196282","display_name":"Figshare","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4210132348","host_organization_name":"Figshare (United Kingdom)","host_organization_lineage":["https://openalex.org/I4210132348"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"Thesis"},{"id":"mag:751003154","doi":null,"is_oa":false,"landing_page_url":"https://ro.uow.edu.au/cgi/viewcontent.cgi?article=5372&context=theses","pdf_url":null,"source":null,"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":null}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":183,"referenced_works":["https://openalex.org/W7375710","https://openalex.org/W12245940","https://openalex.org/W39043517","https://openalex.org/W56218459","https://openalex.org/W112288907","https://openalex.org/W231050506","https://openalex.org/W336529998","https://openalex.org/W372070118","https://openalex.org/W586717855","https://openalex.org/W587463634","https://openalex.org/W611378341","https://openalex.org/W622471896","https://openalex.org/W627850686","https://openalex.org/W1203606641","https://openalex.org/W1490482352","https://openalex.org/W1507004422","https://openalex.org/W1507007797","https://openalex.org/W1509779996","https://openalex.org/W1512937361","https://openalex.org/W1516415552","https://openalex.org/W1516819311","https://openalex.org/W1525681882","https://openalex.org/W1530603541","https://openalex.org/W1549181319","https://openalex.org/W1552128044","https://openalex.org/W1552338833","https://openalex.org/W1553228286","https://openalex.org/W1553299993","https://openalex.org/W1562891728","https://openalex.org/W1570640121","https://openalex.org/W1574703630","https://openalex.org/W1576807952","https://openalex.org/W1578960547","https://openalex.org/W1579106646","https://openalex.org/W1661164319","https://openalex.org/W1664623145","https://openalex.org/W1836271141","https://openalex.org/W1849190772","https://openalex.org/W1855283887","https://openalex.org/W1963595774","https://openalex.org/W1968032275","https://openalex.org/W1969564445","https://openalex.org/W1970251998","https://openalex.org/W1971440513","https://openalex.org/W1973348356","https://openalex.org/W1973833922","https://openalex.org/W1973924597","https://openalex.org/W1974637525","https://openalex.org/W1977264517","https://openalex.org/W1977712153","https://openalex.org/W1983177532","https://openalex.org/W1985319918","https://openalex.org/W1986549710","https://openalex.org/W1987571817","https://openalex.org/W1988630416","https://openalex.org/W1991486227","https://openalex.org/W1991623719","https://openalex.org/W1992199517","https://openalex.org/W1994998878","https://openalex.org/W1995031937","https://openalex.org/W1997263683","https://openalex.org/W1999327260","https://openalex.org/W2003360213","https://openalex.org/W2007474811","https://openalex.org/W2014396656","https://openalex.org/W2015184774","https://openalex.org/W2015703792","https://openalex.org/W2016203062","https://openalex.org/W2018363110","https://openalex.org/W2018808194","https://openalex.org/W2020842956","https://openalex.org/W2026850083","https://openalex.org/W2028707177","https://openalex.org/W2031754154","https://openalex.org/W2032473705","https://openalex.org/W2033766788","https://openalex.org/W2034547401","https://openalex.org/W2036594701","https://openalex.org/W2038081168","https://openalex.org/W2038615382","https://openalex.org/W2038702827","https://openalex.org/W2039170269","https://openalex.org/W2039422241","https://openalex.org/W2039788280","https://openalex.org/W2044397840","https://openalex.org/W2048708517","https://openalex.org/W2049517942","https://openalex.org/W2050643430","https://openalex.org/W2051196560","https://openalex.org/W2051635148","https://openalex.org/W2053626321","https://openalex.org/W2053805949","https://openalex.org/W2055572382","https://openalex.org/W2057412275","https://openalex.org/W2059118284","https://openalex.org/W2062789987","https://openalex.org/W2063702079","https://openalex.org/W2064326484","https://openalex.org/W2065123738","https://openalex.org/W2065944893","https://openalex.org/W2066592440","https://openalex.org/W2069306409","https://openalex.org/W2073287502","https://openalex.org/W2076782796","https://openalex.org/W2080420292","https://openalex.org/W2080453036","https://openalex.org/W2080587381","https://openalex.org/W2081384505","https://openalex.org/W2081905911","https://openalex.org/W2084570544","https://openalex.org/W2085129370","https://openalex.org/W2085432999","https://openalex.org/W2085535361","https://openalex.org/W2085611735","https://openalex.org/W2086065609","https://openalex.org/W2087070785","https://openalex.org/W2088485733","https://openalex.org/W2088921528","https://openalex.org/W2089351849","https://openalex.org/W2089765368","https://openalex.org/W2097104358","https://openalex.org/W2098276576","https://openalex.org/W2098847242","https://openalex.org/W2106096361","https://openalex.org/W2106976816","https://openalex.org/W2111578026","https://openalex.org/W2112072287","https://openalex.org/W2117342634","https://openalex.org/W2117644279","https://openalex.org/W2120753320","https://openalex.org/W2120852182","https://openalex.org/W2122216920","https://openalex.org/W2122584040","https://openalex.org/W2125345368","https://openalex.org/W2125761350","https://openalex.org/W2127031179","https://openalex.org/W2130679432","https://openalex.org/W2130982534","https://openalex.org/W2131568786","https://openalex.org/W2131873985","https://openalex.org/W2134031808","https://openalex.org/W2134151920","https://openalex.org/W2134285811","https://openalex.org/W2135654362","https://openalex.org/W2137137401","https://openalex.org/W2137834155","https://openalex.org/W2138759851","https://openalex.org/W2143933811","https://openalex.org/W2148273052","https://openalex.org/W2150101403","https://openalex.org/W2154701516","https://openalex.org/W2159078156","https://openalex.org/W2162270298","https://openalex.org/W2165761684","https://openalex.org/W2169421621","https://openalex.org/W2171020951","https://openalex.org/W2171369374","https://openalex.org/W2173517363","https://openalex.org/W2242740004","https://openalex.org/W2300089440","https://openalex.org/W2313670455","https://openalex.org/W2314205792","https://openalex.org/W2314335242","https://openalex.org/W2314534174","https://openalex.org/W2316023006","https://openalex.org/W2316895358","https://openalex.org/W2319647657","https://openalex.org/W2319650724","https://openalex.org/W2322584079","https://openalex.org/W2327262352","https://openalex.org/W2329439959","https://openalex.org/W2331059285","https://openalex.org/W2334714635","https://openalex.org/W2606818619","https://openalex.org/W2774948135","https://openalex.org/W2800745276","https://openalex.org/W2944082077","https://openalex.org/W3122736754","https://openalex.org/W3125569039","https://openalex.org/W3127692478","https://openalex.org/W3149395617","https://openalex.org/W4233704721","https://openalex.org/W4233976382"],"related_works":["https://openalex.org/W2406562996","https://openalex.org/W4233434630","https://openalex.org/W2795124803","https://openalex.org/W2766473096","https://openalex.org/W651143220","https://openalex.org/W2912430309","https://openalex.org/W2026822856","https://openalex.org/W2930460173","https://openalex.org/W2729776596","https://openalex.org/W4396592844"],"abstract_inverted_index":{"Despite":[0,55,114],"remarkable":[1],"advancements":[2],"in":[3,6,40,61,118,160,179,197,244,260,319,325,436],"new":[4,322],"technology":[5],"the":[7,41,56,115,127,136,172,175,228,231,261,277,301,307,326,333,347,355,365,401,413,432],"past":[8],"century,":[9],"highly":[10],"trained":[11],"experts":[12,64],"continue":[13,65],"to":[14,51,66,79,122,145,169,185,256,335,357,374,390,430],"make":[15,27,67,257],"avoidable":[16],"errors:":[17],"planes":[18],"crash,":[19],"buildings":[20],"collapse,":[21],"trains":[22],"collide":[23],"and":[24,74,77,105,147,150,184,209,233,296,362,425],"marketing":[25,132,161,181,205],"units":[26],"bad":[28],"decisions":[29,259],"when":[30,111,313],"selecting":[31],"segments":[32],"for":[33,171,191,219,272,405],"targeting.":[34],"Cross-functional":[35],"teams":[36],"are":[37,201,215,241],"brought":[38,59],"together":[39,60],"hope":[42],"that":[43,281,351,417],"a":[44,180,371,418],"range":[45],"of":[46,108,129,138,156,165,177,235,238,252,266,269,309,367],"different":[47,109],"views":[48],"will":[49],"help":[50],"improve":[52,380],"project":[53],"outcome.":[54],"extensive":[57],"knowledge":[58],"cross-functional":[62,316,385],"teams,":[63,317],"mistakes.":[68],"Many":[69],"disciplines":[70],"have":[71,92,124,332,354],"taken":[72],"action":[73],"implemented":[75],"simple":[76],"easy":[78],"use":[80,137],"checklist,":[81],"which":[82,318],"have,":[83],"despite":[84],"their":[85,368,381],"simplicity,":[86],"significantly":[87,305,379],"improved":[88],"team":[89,337,359,403],"performance.":[90,299],"Checklists":[91,329],"successfully":[93],"helped":[94],"pilots":[95],"during":[96,101],"emergency":[97],"landings,":[98],"guided":[99],"staff":[100],"complex":[102,407],"medical":[103],"procedures,":[104],"coordinated":[106],"activities":[107],"contractors":[110],"building":[112],"skyscrapers.":[113],"demonstrated":[116],"usefulness":[117,176],"other":[119],"disciplines,":[120],"marketers":[121],"date":[123],"not":[125],"explored":[126],"potential":[128,334,356],"checklists.":[130],"While":[131],"textbooks":[133],"do":[134,330],"recommend":[135],"checklists,":[139,283],"it":[140],"remains":[141],"unclear":[142],"how":[143],"exactly":[144],"develop":[146],"operationalise":[148],"them":[149,157],"there":[151],"is":[152,168,222,288,416],"virtually":[153],"no":[154],"evidence":[155],"being":[158],"used":[159,314],"practise.":[162],"The":[163],"aim":[164],"this":[166,273,398],"research":[167],"test,":[170],"first":[173],"time,":[174],"checklists":[178,221,240,353,376],"management":[182],"context":[183],"gain":[186],"insight":[187],"into":[188],"relevant":[189],"parameters":[190],"checklist":[192,270,303],"design.":[193],"First,":[194],"targeting":[195,220,239,258],"practices":[196],"223":[198],"US":[199],"firms":[200],"investigated":[202],"by":[203,315,423],"surveying":[204],"managers.":[206],"Checklist":[207],"usage":[208,304],"its":[210],"association":[211],"with":[212,290,342,384],"performance":[213],"outcomes":[214],"assessed.":[216],"Managerial":[217],"preference":[218],"also":[223],"investigated.":[224],"Using":[225],"insights":[226],"from":[227,276,346,412],"manager":[229,278,414],"survey,":[230],"characteristics":[232],"properties":[234],"alternative":[236],"types":[237,268],"then":[242],"compared":[243],"an":[245],"experiment":[246],"using":[247,264,282],"430":[248],"business":[249,297],"students.":[250],"Teams":[251,383],"three":[253,267],"students":[254],"had":[255],"StratsimMarketing":[262],"simulation,":[263],"one":[265],"developed":[271,422],"study.":[274],"Results":[275],"survey":[279],"indicate":[280,350],"or":[284],"similar":[285],"structured":[286],"processes,":[287],"associated":[289],"higher":[291],"segmentation":[292],"(+27%),":[293],"innovation":[294],"(+26%),":[295],"(+7%)":[298],"In":[300,340],"experiment,":[302],"increased":[306],"number":[308],"inspected":[310],"decision":[311],"criteria":[312],"turn,":[320],"prevented":[321],"product":[323],"failure":[324],"simulated":[327],"market.":[328],"however":[331],"increase":[336,358],"coordination":[338,360,372],"difficulties.":[339],"contrast":[341],"previous":[343],"studies,":[344],"findings":[345],"current":[348],"study":[349,415],"discipline":[352,375],"difficulties":[361],"thus":[363],"defeating":[364],"purpose":[366],"use.":[369],"Adding":[370],"step":[373],"does,":[377],"however,":[378],"usefulness.":[382],"roles":[386,392],"\u2013":[387,393],"as":[388],"opposed":[389],"conventional":[391],"performed":[394],"better":[395],"overall":[396],"suggesting":[397],"may":[399],"be":[400,431],"optimal":[402],"structure":[404],"solving":[406],"tasks.":[408],"A":[409],"noteworthy":[410],"finding":[411],"segment":[419],"assessment":[420],"list":[421,435],"Lilien":[424],"Rangaswamy":[426],"(2004)":[427],"was":[428],"found":[429],"most":[433],"preferred":[434],"literature.":[437]},"counts_by_year":[{"year":2022,"cited_by_count":1},{"year":2016,"cited_by_count":1}],"updated_date":"2026-11-04T10:54:05.112534","created_date":"2016-06-24T00:00:00"}
