{"id":"https://openalex.org/W7166517157","doi":"https://doi.org/10.36948/ijfmr.2026.v08i06.91538","title":"Business Opportunities and Trends in India \u2018Silver Market and Youth Premium Market\u2019","display_name":"Business Opportunities and Trends in India \u2018Silver Market and Youth Premium Market\u2019","publication_year":2026,"publication_date":"2026-11-07","ids":{"openalex":"https://openalex.org/W7166517157","doi":"https://doi.org/10.36948/ijfmr.2026.v08i06.91538"},"language":"en","primary_location":{"id":"doi:10.36948/ijfmr.2026.v08i06.91538","doi":"https://doi.org/10.36948/ijfmr.2026.v08i06.91538","is_oa":true,"landing_page_url":"https://doi.org/10.36948/ijfmr.2026.v08i06.91538","pdf_url":"https://www.ijfmr.com/papers/2026/6/91538.pdf","source":{"id":"https://openalex.org/S4210207214","display_name":"International Journal For Multidisciplinary Research","issn_l":"2582-2160","issn":["2582-2160"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Journal For Multidisciplinary Research","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref","datacite"],"open_access":{"is_oa":true,"oa_status":"hybrid","oa_url":"https://www.ijfmr.com/papers/2026/6/91538.pdf","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5139570654","display_name":"Sayed Wajid Peerzade","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":true,"raw_author_name":"Sayed Wajid Peerzade","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":["https://openalex.org/A5139570654"],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":true,"cited_by_count":0,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"8","issue":"6","first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.5145999789237976,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.5145999789237976,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12807","display_name":"Consumer Behavior and Market Dynamics","score":0.43160000443458557,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.023600000888109207,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/silver-market","display_name":"silver market","score":0.9729999899864197},{"id":"https://openalex.org/keywords/business-opportunities","display_name":"business opportunities","score":0.8309999704360962},{"id":"https://openalex.org/keywords/consumer-behavior","display_name":"consumer behavior","score":0.8920000195503235},{"id":"https://openalex.org/keywords/purchasing-behavior","display_name":"purchasing behavior","score":0.6830000281333923},{"id":"https://openalex.org/keywords/literacy","display_name":"literacy","score":0.4359999895095825},{"id":"https://openalex.org/keywords/women-s-empowerment","display_name":"women's empowerment","score":0.48100000619888306},{"id":"https://openalex.org/keywords/indian-economy","display_name":"Indian economy","score":0.3709999918937683},{"id":"https://openalex.org/keywords/purchasing-power-parity","display_name":"purchasing power parity","score":0.5789999961853027},{"id":"https://openalex.org/keywords/media-influence","display_name":"media influence","score":0.4950000047683716}],"concepts":[{"id":"https://openalex.org/C2776542561","wikidata":"https://www.wikidata.org/wiki/Q271969","display_name":"Purchasing power","level":2,"score":0.718500018119812},{"id":"https://openalex.org/C2778813691","wikidata":"https://www.wikidata.org/wiki/Q1369832","display_name":"Purchasing","level":2,"score":0.7121999859809875},{"id":"https://openalex.org/C198082294","wikidata":"https://www.wikidata.org/wiki/Q3399648","display_name":"Position (finance)","level":2,"score":0.6452000141143799},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.5871999859809875},{"id":"https://openalex.org/C30772137","wikidata":"https://www.wikidata.org/wiki/Q5164762","display_name":"Consumption (sociology)","level":2,"score":0.5701000094413757},{"id":"https://openalex.org/C191935318","wikidata":"https://www.wikidata.org/wiki/Q148","display_name":"China","level":2,"score":0.5149999856948853},{"id":"https://openalex.org/C547764534","wikidata":"https://www.wikidata.org/wiki/Q8236","display_name":"Literacy","level":2,"score":0.4823000133037567},{"id":"https://openalex.org/C2776035688","wikidata":"https://www.wikidata.org/wiki/Q1606558","display_name":"Affect (linguistics)","level":2,"score":0.4505999982357025},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.4185999929904938},{"id":"https://openalex.org/C2778755073","wikidata":"https://www.wikidata.org/wiki/Q10858537","display_name":"Scale (ratio)","level":2,"score":0.3921999931335449},{"id":"https://openalex.org/C163258240","wikidata":"https://www.wikidata.org/wiki/Q25342","display_name":"Power (physics)","level":2,"score":0.38269999623298645},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.321399986743927},{"id":"https://openalex.org/C2780274960","wikidata":"https://www.wikidata.org/wiki/Q5001907","display_name":"Business opportunity","level":2,"score":0.31679999828338623},{"id":"https://openalex.org/C98045186","wikidata":"https://www.wikidata.org/wiki/Q205663","display_name":"Process (computing)","level":2,"score":0.3037000000476837},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.30059999227523804},{"id":"https://openalex.org/C54750564","wikidata":"https://www.wikidata.org/wiki/Q26643","display_name":"Commerce","level":1,"score":0.2635999917984009},{"id":"https://openalex.org/C26517878","wikidata":"https://www.wikidata.org/wiki/Q228039","display_name":"Key (lock)","level":2,"score":0.2615000009536743}],"mesh":[],"locations_count":3,"locations":[{"id":"doi:10.36948/ijfmr.2026.v08i06.91538","doi":"https://doi.org/10.36948/ijfmr.2026.v08i06.91538","is_oa":true,"landing_page_url":"https://doi.org/10.36948/ijfmr.2026.v08i06.91538","pdf_url":"https://www.ijfmr.com/papers/2026/6/91538.pdf","source":{"id":"https://openalex.org/S4210207214","display_name":"International Journal For Multidisciplinary Research","issn_l":"2582-2160","issn":["2582-2160"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Journal For Multidisciplinary Research","raw_type":"journal-article"},{"id":"doi:10.5281/zenodo.21024721","doi":"https://doi.org/10.5281/zenodo.21024721","is_oa":true,"landing_page_url":"https://doi.org/10.5281/zenodo.21024721","pdf_url":null,"source":{"id":"https://openalex.org/S4306400562","display_name":"Zenodo (CERN European Organization for Nuclear Research)","issn_l":null,"issn":null,"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I67311998","host_organization_name":"European Organization for Nuclear Research","host_organization_lineage":["https://openalex.org/I67311998"],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"JournalArticle"},{"id":"doi:10.5281/zenodo.21024722","doi":"https://doi.org/10.5281/zenodo.21024722","is_oa":true,"landing_page_url":"https://doi.org/10.5281/zenodo.21024722","pdf_url":null,"source":{"id":"https://openalex.org/S4306400562","display_name":"Zenodo (CERN European Organization for Nuclear Research)","issn_l":null,"issn":null,"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I67311998","host_organization_name":"European Organization for Nuclear Research","host_organization_lineage":["https://openalex.org/I67311998"],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"JournalArticle"}],"best_oa_location":{"id":"doi:10.36948/ijfmr.2026.v08i06.91538","doi":"https://doi.org/10.36948/ijfmr.2026.v08i06.91538","is_oa":true,"landing_page_url":"https://doi.org/10.36948/ijfmr.2026.v08i06.91538","pdf_url":"https://www.ijfmr.com/papers/2026/6/91538.pdf","source":{"id":"https://openalex.org/S4210207214","display_name":"International Journal For Multidisciplinary Research","issn_l":"2582-2160","issn":["2582-2160"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Journal For Multidisciplinary Research","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W7166517157.pdf","grobid_xml":"https://content.openalex.org/works/W7166517157.grobid-xml"},"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W12570193","https://openalex.org/W3155695391","https://openalex.org/W4233190128","https://openalex.org/W2496884686","https://openalex.org/W1986068081","https://openalex.org/W1509599859","https://openalex.org/W7095397724","https://openalex.org/W582784377","https://openalex.org/W7217495683","https://openalex.org/W4248544403"],"abstract_inverted_index":{"In":[0],"the":[1,7,20,30,45,49,57,66,88,92,125,137,156,161,185,209,218,239],"todays":[2],"competitive":[3],"and":[4,18,39,51,54,80,143,152,155,174,200,227,252,261],"IA":[5],"environment,":[6],"business":[8,58],"of":[9,32,73,128,235,241],"anything":[10],"has":[11],"become":[12,182],"very":[13,114],"challenging.":[14],"Basically,":[15],"to":[16,85,87,124,181,192],"woo":[17],"influence":[19],"consumer":[21,132,139,159],"is":[22,28,65,83,100,112,122,168,180,238],"a":[23,113,165,233],"great":[24],"deal":[25],"because":[26],"everything":[27],"on":[29,56,217],"scale":[31],"fluctuations.":[33],"The":[34,60,95,177],"customers\u2019":[35],"literacy,":[36],"media":[37],"explosion":[38],"customers":[40],"behavior,":[41,257],"all":[42],"these":[43],"affect":[44],"consumer\u2019s":[46],"attitude":[47],"in":[48,71,135,184,197,204,208],"consumption":[50],"purchasing":[52,153,256],"process":[53],"ultimately":[55],"opportunities.":[59],"most":[61,130],"important":[62],"empowerment,":[63],"\u2018India":[64],"world\u2019s":[67],"4th":[68],"largest":[69],"economy":[70],"terms":[72],"Purchasing":[74],"Power":[75],"Parity,":[76],"after":[77],"USA,":[78],"China":[79],"Japan;":[81],"it":[82],"expected":[84],"move":[86],"third":[89],"position":[90],"by":[91],"year":[93],"end\u2019.":[94],"literacy":[96,105],"rate":[97],"among":[98,107],"youth":[99,178],"82":[101],"percent":[102],"with":[103],"better":[104],"ratio":[106],"women":[108],"sector":[109],"too,":[110],"which":[111],"powerful":[115],"tool.":[116],"Asia\u2019s":[117],"relatively":[118],"bright":[119],"growth":[120],"prospects":[121],"due":[123],"solid":[126],"presence":[127],"\u2018the":[129],"exciting":[131],"market":[133,179,263],"segment\u2019":[134],"Asia;":[136],"\u2018elderly":[138],"market\u2019":[140],"aged":[141],"65":[142],"above,":[144],"already":[145],"having":[146],"long":[147],"established":[148],"their":[149,188],"financial":[150],"independence":[151],"power":[154,190],"\u2018young":[157],"premium":[158,163,262],"market\u2019,":[160],"young":[162],"consumer,":[164],"segment":[166],"that":[167],"increasingly":[169],"well":[170],"educated,":[171],"geographically":[172],"mobile":[173],"technologically":[175],"savvy.":[176],"bigger":[183],"coming":[186],"decade,":[187],"buying":[189],"estimated":[191],"reach":[193],"$":[194,201],"331":[195],"billion":[196,203],"affluent":[198],"Asia":[199],"500":[202],"emerging":[205],"Asia.":[206],"Business":[207],"21st":[210],"Century,":[211],"beside":[212],"price":[213],"will":[214,229],"be":[215],"based":[216],"product":[219,258],"quality,":[220],"more":[221],"incredible":[222],"customer":[223,237],"service,":[224],"shopping":[225],"convenience":[226,251],"customizing":[228],"breed":[230],"success.":[231],"As":[232],"matter":[234],"fact,":[236],"lifeblood":[240],"business.":[242],"Thus,":[243],"big":[244],"latent":[245,254],"opportunities":[246],"are":[247],"envisaged.":[248],"Key":[249],"words:":[250],"cost,":[253],"market,":[255],"variant,":[259],"old":[260],"segment.":[264]},"counts_by_year":[],"updated_date":"2026-11-11T12:16:26.678958","created_date":"2026-06-30T00:00:00"}
