{"id":"https://openalex.org/W7225450232","doi":"https://doi.org/10.66490/jjsms.v7i3.2595","title":"Bridging the Digital Divide: The Efficacy of Mentor Ship-based Coaching in Enhancing AI Competencies for Agri-business Owners in West Region of Cameroon","display_name":"Bridging the Digital Divide: The Efficacy of Mentor Ship-based Coaching in Enhancing AI Competencies for Agri-business Owners in West Region of Cameroon","publication_year":2026,"publication_date":"2026-11-06","ids":{"openalex":"https://openalex.org/W7225450232","doi":"https://doi.org/10.66490/jjsms.v7i3.2595"},"language":"en","primary_location":{"id":"doi:10.66490/jjsms.v7i3.2595","doi":"https://doi.org/10.66490/jjsms.v7i3.2595","is_oa":true,"landing_page_url":"https://doi.org/10.66490/jjsms.v7i3.2595","pdf_url":"https://oer.tsuniversity.edu.ng/index.php/jjsms/article/download/2595/2237","source":{"id":"https://openalex.org/S7407062953","display_name":"JALINGO JOURNAL OF SOCIAL AND MANAGEMENT SCIENCES","issn_l":"2659-0131","issn":["2659-0131","3026-9180"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I3133101575","host_organization_name":"Taraba State University","host_organization_lineage":["https://openalex.org/I3133101575"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"JALINGO JOURNAL OF SOCIAL AND MANAGEMENT SCIENCES","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"https://oer.tsuniversity.edu.ng/index.php/jjsms/article/download/2595/2237","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5161206368","display_name":"Eyong AKO","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I263774594","display_name":"University of Bamenda","ror":"https://ror.org/031ahrf94","country_code":"CM","type":"education","lineage":["https://openalex.org/I263774594"]}],"countries":["CM"],"is_corresponding":true,"raw_author_name":"Eyong AKO","raw_affiliation_strings":["Higher Institute of Commerce and Management Department : Organisational Sciences","The University of Bamenda , Northwest Region , Cameroon School :"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Higher Institute of Commerce and Management Department : Organisational Sciences","institution_ids":[]},{"raw_affiliation_string":"The University of Bamenda , Northwest Region , Cameroon School :","institution_ids":["https://openalex.org/I263774594"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5161206368"],"corresponding_institution_ids":["https://openalex.org/I263774594"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":true,"cited_by_count":0,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"7","issue":"3","first_page":"201","last_page":"221"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T13478","display_name":"Agricultural Development and Management","score":0.9258000254631042,"subfield":{"id":"https://openalex.org/subfields/1100","display_name":"General Agricultural and Biological Sciences"},"field":{"id":"https://openalex.org/fields/11","display_name":"Agricultural and Biological Sciences"},"domain":{"id":"https://openalex.org/domains/1","display_name":"Life Sciences"}},"topics":[{"id":"https://openalex.org/T13478","display_name":"Agricultural Development and Management","score":0.9258000254631042,"subfield":{"id":"https://openalex.org/subfields/1100","display_name":"General Agricultural and Biological Sciences"},"field":{"id":"https://openalex.org/fields/11","display_name":"Agricultural and Biological Sciences"},"domain":{"id":"https://openalex.org/domains/1","display_name":"Life Sciences"}},{"id":"https://openalex.org/T13821","display_name":"Coaching Methods and Impact","score":0.01600000075995922,"subfield":{"id":"https://openalex.org/subfields/3202","display_name":"Applied Psychology"},"field":{"id":"https://openalex.org/fields/32","display_name":"Psychology"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12662","display_name":"Digitalization and Economic Development in Agriculture","score":0.01590000092983246,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/ai-competencies","display_name":"AI competencies","score":0.8870000243186951},{"id":"https://openalex.org/keywords/digital-divide","display_name":"digital divide","score":0.9210000038146973},{"id":"https://openalex.org/keywords/agripreneurs","display_name":"agripreneurs","score":0.7620000243186951},{"id":"https://openalex.org/keywords/ai-training","display_name":"AI training","score":0.6880000233650208},{"id":"https://openalex.org/keywords/west-region-of-cameroon","display_name":"West Region of Cameroon","score":0.7749999761581421}],"concepts":[{"id":"https://openalex.org/C2776535583","wikidata":"https://www.wikidata.org/wiki/Q967647","display_name":"Mentorship","level":2,"score":0.9325000047683716},{"id":"https://openalex.org/C2779363792","wikidata":"https://www.wikidata.org/wiki/Q1104185","display_name":"Coaching","level":2,"score":0.8919000029563904},{"id":"https://openalex.org/C174348530","wikidata":"https://www.wikidata.org/wiki/Q188635","display_name":"Bridging (networking)","level":2,"score":0.7138000130653381},{"id":"https://openalex.org/C509550671","wikidata":"https://www.wikidata.org/wiki/Q126945","display_name":"Medical education","level":1,"score":0.5514000058174133},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.531499981880188},{"id":"https://openalex.org/C196083921","wikidata":"https://www.wikidata.org/wiki/Q7915758","display_name":"Variance (accounting)","level":2,"score":0.397599995136261},{"id":"https://openalex.org/C133462117","wikidata":"https://www.wikidata.org/wiki/Q4929239","display_name":"Data collection","level":2,"score":0.3625999987125397},{"id":"https://openalex.org/C75630572","wikidata":"https://www.wikidata.org/wiki/Q538904","display_name":"Applied psychology","level":1,"score":0.3303000032901764},{"id":"https://openalex.org/C56739046","wikidata":"https://www.wikidata.org/wiki/Q192060","display_name":"Knowledge management","level":1,"score":0.30640000104904175},{"id":"https://openalex.org/C152877465","wikidata":"https://www.wikidata.org/wiki/Q208042","display_name":"Regression analysis","level":2,"score":0.3037000000476837},{"id":"https://openalex.org/C74196892","wikidata":"https://www.wikidata.org/wiki/Q7781188","display_name":"Thematic analysis","level":3,"score":0.2632000148296356},{"id":"https://openalex.org/C110131835","wikidata":"https://www.wikidata.org/wiki/Q1153659","display_name":"Self-efficacy","level":2,"score":0.2565000057220459}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.66490/jjsms.v7i3.2595","doi":"https://doi.org/10.66490/jjsms.v7i3.2595","is_oa":true,"landing_page_url":"https://doi.org/10.66490/jjsms.v7i3.2595","pdf_url":"https://oer.tsuniversity.edu.ng/index.php/jjsms/article/download/2595/2237","source":{"id":"https://openalex.org/S7407062953","display_name":"JALINGO JOURNAL OF SOCIAL AND MANAGEMENT SCIENCES","issn_l":"2659-0131","issn":["2659-0131","3026-9180"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I3133101575","host_organization_name":"Taraba State University","host_organization_lineage":["https://openalex.org/I3133101575"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"JALINGO JOURNAL OF SOCIAL AND MANAGEMENT SCIENCES","raw_type":"journal-article"},{"id":"pmh:oai:ojs2.oer.tsuniversity.edu.ng:article/2595","doi":null,"is_oa":true,"landing_page_url":"https://oer.tsuniversity.edu.ng/index.php/jjsms/article/view/2595","pdf_url":null,"source":{"id":"https://openalex.org/S7407062953","display_name":"JALINGO JOURNAL OF SOCIAL AND MANAGEMENT SCIENCES","issn_l":"2659-0131","issn":["2659-0131","3026-9180"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I3133101575","host_organization_name":"Taraba State University","host_organization_lineage":["https://openalex.org/I3133101575"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2659-0131","raw_type":"info:eu-repo/semantics/article"}],"best_oa_location":{"id":"doi:10.66490/jjsms.v7i3.2595","doi":"https://doi.org/10.66490/jjsms.v7i3.2595","is_oa":true,"landing_page_url":"https://doi.org/10.66490/jjsms.v7i3.2595","pdf_url":"https://oer.tsuniversity.edu.ng/index.php/jjsms/article/download/2595/2237","source":{"id":"https://openalex.org/S7407062953","display_name":"JALINGO JOURNAL OF SOCIAL AND MANAGEMENT SCIENCES","issn_l":"2659-0131","issn":["2659-0131","3026-9180"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I3133101575","host_organization_name":"Taraba State University","host_organization_lineage":["https://openalex.org/I3133101575"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"JALINGO JOURNAL OF SOCIAL AND MANAGEMENT SCIENCES","raw_type":"journal-article"},"sustainable_development_goals":[{"display_name":"Decent work and economic growth","score":0.7257999777793884,"id":"https://metadata.un.org/sdg/8"},{"display_name":"Zero hunger","score":0.6875,"id":"https://metadata.un.org/sdg/2"},{"display_name":"Partnerships for the goals","score":0.5217000246047974,"id":"https://metadata.un.org/sdg/17"},{"display_name":"Quality education","score":0.5,"id":"https://metadata.un.org/sdg/4"}],"study_designs":[{"display_name":"Observational Study","id":"https://openalex.org/study-designs/observational-study"}],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W7225450232.pdf","grobid_xml":"https://content.openalex.org/works/W7225450232.grobid-xml"},"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W7223115942","https://openalex.org/W7202136553","https://openalex.org/W7213880400","https://openalex.org/W7161002039","https://openalex.org/W7160165264","https://openalex.org/W4411326127","https://openalex.org/W7223714443","https://openalex.org/W4416661417","https://openalex.org/W7135232372","https://openalex.org/W7133296374"],"abstract_inverted_index":{"This":[0],"study":[1,109,132],"investigated":[2],"the":[3,18,87,121],"efficacy":[4],"of":[5,21,86],"mentorship-based":[6,112],"coaching":[7,94,113],"in":[8,17,38],"enhancing":[9,125],"artificial":[10],"intelligence":[11],"(AI)":[12],"competencies":[13,127],"among":[14,128],"agri-business":[15,129],"owners":[16],"West":[19],"Region":[20],"Cameroon.":[22],"Primary":[23],"data":[24],"were":[25,49],"collected":[26],"through":[27],"a":[28,67,97],"structured":[29,93,138],"questionnaire":[30],"administered":[31],"to":[32,154],"384":[33],"agripreneurs":[34,149],"who":[35,150],"had":[36],"participated":[37],"mentorship":[39,64,139],"programs.":[40],"A":[41],"quantitative":[42],"research":[43],"design":[44],"was":[45],"adopted,":[46],"and":[47,69,124,145],"hypotheses":[48],"tested":[50],"using":[51],"multiple":[52],"regression":[53],"analysis":[54],"with":[55],"Ordinary":[56],"Least":[57],"Squares":[58],"estimation.":[59],"The":[60,108,131],"findings":[61],"reveal":[62],"that":[63,111,134],"programs":[65,140],"have":[66],"positive":[68,98],"statistically":[70],"significant":[71],"influence":[72,101],"on":[73],"AI":[74,126,143],"competency":[75],"development":[76],"(\u03b2":[77,102],"=":[78,90,103,106],"0.413,":[79],"p":[80,105],"<":[81],"0.01),":[82],"explaining":[83],"approximately":[84],"30%":[85],"variance":[88],"(R\u00b2":[89],"0.3012),":[91],"while":[92],"plans":[95],"exhibit":[96],"but":[99],"insignificant":[100],"0.128,":[104],"0.078).":[107],"concludes":[110],"serves":[114],"as":[115],"an":[116],"effective":[117],"mechanism":[118],"for":[119],"bridging":[120],"digital":[122],"divide":[123],"owners.":[130],"recommends":[133],"agricultural":[135],"organizations":[136],"implement":[137],"incorporating":[141],"practical":[142],"training":[144],"specifically":[146],"target":[147],"women":[148],"show":[151],"greater":[152],"responsiveness":[153],"such":[155],"interventions.":[156]},"counts_by_year":[],"updated_date":"2026-11-10T11:39:43.021295","created_date":"2026-11-08T00:00:00"}