{"id":"https://openalex.org/W7224722737","doi":null,"title":"PENGARUH TERPAAN KONTEN TIKTOK @ANAKBUKDANI TERHADAP MINAT BELI PRODUK MAKANAN PADA FOLLOWERS","display_name":"PENGARUH TERPAAN KONTEN TIKTOK @ANAKBUKDANI TERHADAP MINAT BELI PRODUK MAKANAN PADA FOLLOWERS","publication_year":2026,"publication_date":"2026-06-10","ids":{"openalex":"https://openalex.org/W7224722737"},"language":"en","primary_location":{"id":"pmh:oai:ojs2.jurnal.alhikmah.ac.id:article/673","doi":null,"is_oa":true,"landing_page_url":"https://jurnal.alhikmah.ac.id/index.php/elhikmah/article/view/673","pdf_url":"https://jurnal.alhikmah.ac.id/index.php/elhikmah/article/download/673/300","source":{"id":"https://openalex.org/S7407067750","display_name":"El-Hikmah: Jurnal Ilmu Dakwah dan Komunikasi","issn_l":"1979-4967","issn":["1979-4967","2656-5749"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4405276024","host_organization_name":"Sekolah Tinggi Agama Islam Dirosat Islamiyah Al-Hikmah Jakarta","host_organization_lineage":["https://openalex.org/I4405276024"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"1979-4967","raw_type":"info:eu-repo/semantics/article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"https://jurnal.alhikmah.ac.id/index.php/elhikmah/article/download/673/300","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5115992914","display_name":"Anisa Febriyanti","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210103357","display_name":"Universitas Islam Negeri Sultan Syarif Kasim Riau","ror":"https://ror.org/01dtbtf55","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210103357"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Febriyanti, Anisa","raw_affiliation_strings":["UIN Sultan Syarif Kasim Riau, Indonesia"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"UIN Sultan Syarif Kasim Riau, Indonesia","institution_ids":["https://openalex.org/I4210103357"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5001219557","display_name":"Intan Kemala","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210103357","display_name":"Universitas Islam Negeri Sultan Syarif Kasim Riau","ror":"https://ror.org/01dtbtf55","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210103357"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Kemala, Intan","raw_affiliation_strings":["UIN Sultan Syarif Kasim Riau, Indonesia"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"UIN Sultan Syarif Kasim Riau, Indonesia","institution_ids":["https://openalex.org/I4210103357"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5160230193","display_name":"Umar Abdur Rahim","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210103357","display_name":"Universitas Islam Negeri Sultan Syarif Kasim Riau","ror":"https://ror.org/01dtbtf55","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210103357"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Rahim, Umar Abdur","raw_affiliation_strings":["UIN Sultan Syarif Kasim Riau, Indonesia"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"UIN Sultan Syarif Kasim Riau, Indonesia","institution_ids":["https://openalex.org/I4210103357"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I4210103357"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":true,"cited_by_count":0,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.9448000192642212,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.9448000192642212,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.04859999939799309,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13053","display_name":"SMEs Development and Digital Marketing","score":0.004000000189989805,"subfield":{"id":"https://openalex.org/subfields/1403","display_name":"Business and International Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/tiktok","display_name":"TikTok","score":0.9589999914169312},{"id":"https://openalex.org/keywords/purchase-intention","display_name":"purchase intention","score":0.7149999737739563},{"id":"https://openalex.org/keywords/food-products","display_name":"food products","score":0.9290000200271606},{"id":"https://openalex.org/keywords/social-media-exposure","display_name":"social media exposure","score":0.7720000147819519},{"id":"https://openalex.org/keywords/influencer-marketing","display_name":"influencer marketing","score":0.8379999995231628},{"id":"https://openalex.org/keywords/consumer-behavior","display_name":"consumer behavior","score":0.8270000219345093}],"concepts":[{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.6191999912261963},{"id":"https://openalex.org/C100363876","wikidata":"https://www.wikidata.org/wiki/Q690661","display_name":"Nonprobability sampling","level":3,"score":0.6086000204086304},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.5665000081062317},{"id":"https://openalex.org/C2908647359","wikidata":"https://www.wikidata.org/wiki/Q2625603","display_name":"Population","level":2,"score":0.5454999804496765},{"id":"https://openalex.org/C198531522","wikidata":"https://www.wikidata.org/wiki/Q485146","display_name":"Sample (material)","level":2,"score":0.4560000002384186},{"id":"https://openalex.org/C77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","level":1,"score":0.3472000062465668},{"id":"https://openalex.org/C2776291640","wikidata":"https://www.wikidata.org/wiki/Q2912517","display_name":"Value (mathematics)","level":2,"score":0.32249999046325684},{"id":"https://openalex.org/C2987718291","wikidata":"https://www.wikidata.org/wiki/Q2095","display_name":"Food products","level":2,"score":0.2937000095844269},{"id":"https://openalex.org/C31903555","wikidata":"https://www.wikidata.org/wiki/Q1637030","display_name":"Food science","level":1,"score":0.28769999742507935},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.26100000739097595},{"id":"https://openalex.org/C2993311118","wikidata":"https://www.wikidata.org/wiki/Q51379","display_name":"Positive relationship","level":2,"score":0.2603999972343445},{"id":"https://openalex.org/C2986587452","wikidata":"https://www.wikidata.org/wiki/Q938438","display_name":"Statistical analysis","level":2,"score":0.2531000077724457}],"mesh":[],"locations_count":1,"locations":[{"id":"pmh:oai:ojs2.jurnal.alhikmah.ac.id:article/673","doi":null,"is_oa":true,"landing_page_url":"https://jurnal.alhikmah.ac.id/index.php/elhikmah/article/view/673","pdf_url":"https://jurnal.alhikmah.ac.id/index.php/elhikmah/article/download/673/300","source":{"id":"https://openalex.org/S7407067750","display_name":"El-Hikmah: Jurnal Ilmu Dakwah dan Komunikasi","issn_l":"1979-4967","issn":["1979-4967","2656-5749"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4405276024","host_organization_name":"Sekolah Tinggi Agama Islam Dirosat Islamiyah Al-Hikmah Jakarta","host_organization_lineage":["https://openalex.org/I4405276024"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"1979-4967","raw_type":"info:eu-repo/semantics/article"}],"best_oa_location":{"id":"pmh:oai:ojs2.jurnal.alhikmah.ac.id:article/673","doi":null,"is_oa":true,"landing_page_url":"https://jurnal.alhikmah.ac.id/index.php/elhikmah/article/view/673","pdf_url":"https://jurnal.alhikmah.ac.id/index.php/elhikmah/article/download/673/300","source":{"id":"https://openalex.org/S7407067750","display_name":"El-Hikmah: Jurnal Ilmu Dakwah dan Komunikasi","issn_l":"1979-4967","issn":["1979-4967","2656-5749"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4405276024","host_organization_name":"Sekolah Tinggi Agama Islam Dirosat Islamiyah Al-Hikmah Jakarta","host_organization_lineage":["https://openalex.org/I4405276024"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"1979-4967","raw_type":"info:eu-repo/semantics/article"},"sustainable_development_goals":[],"study_designs":[{"id":"https://openalex.org/study-designs/observational-study","display_name":"Observational Study"}],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W7224722737.pdf","grobid_xml":"https://content.openalex.org/works/W7224722737.grobid-xml"},"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W4408130703","https://openalex.org/W7042427306","https://openalex.org/W7215112092","https://openalex.org/W4413364385","https://openalex.org/W7218696850","https://openalex.org/W7219891897","https://openalex.org/W7115917829","https://openalex.org/W4404880658","https://openalex.org/W7219598283","https://openalex.org/W7217260551"],"abstract_inverted_index":{"This":[0,50],"study":[1,51],"aims":[2],"to":[3,9,105,149,174,180],"determine":[4],"the":[5,13,35,68,80,129,140,153,162,168],"effect":[6,113],"of":[7,26,37,64,67,74,131,139],"exposure":[8,104,148],"TikTok":[10,27,69,106,150,175],"content":[11,39,107,177],"from":[12],"account":[14,70],"@anakbukdani":[15],"on":[16,114],"followers\u2019":[17],"purchase":[18,115,143,183],"intention":[19,144,184],"toward":[20,185],"food":[21,186],"products.":[22,187],"The":[23,61,100,117],"rapid":[24],"growth":[25],"as":[28],"a":[29,53,109],"social":[30],"media":[31],"platform":[32],"has":[33,108],"encouraged":[34],"emergence":[36],"culinary":[38,176],"creators":[40],"who":[41],"influence":[42],"consumer":[43],"behavior":[44],"through":[45,90],"visual":[46],"and":[47,83,92,111,171],"persuasive":[48],"content.":[49],"employed":[52],"quantitative":[54],"approach":[55],"with":[56,98],"an":[57],"associative":[58],"research":[59],"design.":[60],"population":[62],"consisted":[63],"113,400":[65],"followers":[66],"@anakbukdani.":[71],"A":[72],"sample":[73],"100":[75],"respondents":[76],"was":[77,121,134],"selected":[78],"using":[79,94],"Slovin":[81],"formula":[82],"purposive":[84],"sampling":[85],"technique.":[86],"Data":[87],"were":[88],"collected":[89],"questionnaires":[91],"analyzed":[93],"simple":[95],"linear":[96],"regression":[97],"SPSS.":[99],"results":[101],"showed":[102],"that":[103,137,167],"positive":[110],"significant":[112],"intention.":[116],"significance":[118],"value":[119],"obtained":[120],"0.000,":[122],"which":[123],"is":[124,145,156],"lower":[125],"than":[126],"0.05.":[127],"Furthermore,":[128],"coefficient":[130],"determination":[132],"(R\u00b2)":[133],"0.792,":[135],"indicating":[136],"79.2%":[138],"variation":[141],"in":[142],"explained":[146],"by":[147,158],"content,":[151],"while":[152],"remaining":[154],"20.8%":[155],"influenced":[157],"other":[159],"factors":[160],"outside":[161],"study.":[163],"These":[164],"findings":[165],"confirm":[166],"frequency,":[169],"duration,":[170],"attention":[172],"given":[173],"significantly":[178],"contribute":[179],"increasing":[181],"followers'":[182]},"counts_by_year":[],"updated_date":"2026-11-01T11:40:01.658920","created_date":"2026-10-02T00:00:00"}
