{"id":"https://openalex.org/W7224658184","doi":"https://doi.org/10.1080/08974438.2026.2752847","title":"Exploring food neophobic and consumption motives of Indonesian Gen Z toward traditional beverage (case study: Beras Kencur , Indonesian traditional beverage)","display_name":"Exploring food neophobic and consumption motives of Indonesian Gen Z toward traditional beverage (case study: Beras Kencur , Indonesian traditional beverage)","publication_year":2026,"publication_date":"2026-10-29","ids":{"openalex":"https://openalex.org/W7224658184","doi":"https://doi.org/10.1080/08974438.2026.2752847"},"language":"en","primary_location":{"id":"doi:10.1080/08974438.2026.2752847","doi":"https://doi.org/10.1080/08974438.2026.2752847","is_oa":false,"landing_page_url":"https://doi.org/10.1080/08974438.2026.2752847","pdf_url":null,"source":{"id":"https://openalex.org/S192372812","display_name":"Journal of International Food & Agribusiness Marketing","issn_l":"0897-4438","issn":["0897-4438","1528-6983"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-b","anvur-scientific","cwts-core","jufo-1","norway-1","poland-40","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320547","host_organization_name":"Taylor & Francis","host_organization_lineage":["https://openalex.org/P4310320547","https://openalex.org/P4310320449"],"host_organization_lineage_names":["Taylor & Francis","Informa"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of International Food & Agribusiness Marketing","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5125435445","display_name":"Agra Mahatma Awahita","orcid":"https://orcid.org/0009-0004-8445-900X","observed_orcids":["https://orcid.org/0009-0004-8445-900X"]},"institutions":[{"id":"https://openalex.org/I165230279","display_name":"Universitas Gadjah Mada","ror":"https://ror.org/03ke6d638","country_code":"ID","type":"education","lineage":["https://openalex.org/I165230279"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Agra Mahatma Awahita","raw_affiliation_strings":["Department of Food and Agricultural Product Technology, Faculty of Agricultural Technology, Universitas Gadjah Mada"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Department of Food and Agricultural Product Technology, Faculty of Agricultural Technology, Universitas Gadjah Mada","institution_ids":["https://openalex.org/I165230279"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5041317735","display_name":"Dwi Larasatie Nur Fibri","orcid":"https://orcid.org/0000-0001-9130-1957","observed_orcids":["https://orcid.org/0000-0001-9130-1957"]},"institutions":[{"id":"https://openalex.org/I165230279","display_name":"Universitas Gadjah Mada","ror":"https://ror.org/03ke6d638","country_code":"ID","type":"education","lineage":["https://openalex.org/I165230279"]}],"countries":["ID"],"is_corresponding":true,"raw_author_name":"Dwi Larasatie Nur Fibri","raw_affiliation_strings":["Center of Excellence for Indonesian Gastronomy, Universitas Gadjah Mada","Department of Food and Agricultural Product Technology, Faculty of Agricultural Technology, Universitas Gadjah Mada"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Center of Excellence for Indonesian Gastronomy, Universitas Gadjah Mada","institution_ids":["https://openalex.org/I165230279"]},{"raw_affiliation_string":"Department of Food and Agricultural Product Technology, Faculty of Agricultural Technology, Universitas Gadjah Mada","institution_ids":["https://openalex.org/I165230279"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5014074335","display_name":"Rini Agustin Eka Yanti","orcid":"https://orcid.org/0000-0002-1504-6592","observed_orcids":["https://orcid.org/0000-0002-1504-6592"]},"institutions":[{"id":"https://openalex.org/I165230279","display_name":"Universitas Gadjah Mada","ror":"https://ror.org/03ke6d638","country_code":"ID","type":"education","lineage":["https://openalex.org/I165230279"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Rini Yanti","raw_affiliation_strings":["Department of Food and Agricultural Product Technology, Faculty of Agricultural Technology, Universitas Gadjah Mada"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Department of Food and Agricultural Product Technology, Faculty of Agricultural Technology, Universitas Gadjah Mada","institution_ids":["https://openalex.org/I165230279"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5041317735"],"corresponding_institution_ids":["https://openalex.org/I165230279"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.83667802,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":"1","last_page":"20"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T12114","display_name":"Sensory Analysis and Statistical Methods","score":0.7734000086784363,"subfield":{"id":"https://openalex.org/subfields/1106","display_name":"Food Science"},"field":{"id":"https://openalex.org/fields/11","display_name":"Agricultural and Biological Sciences"},"domain":{"id":"https://openalex.org/domains/1","display_name":"Life Sciences"}},"topics":[{"id":"https://openalex.org/T12114","display_name":"Sensory Analysis and Statistical Methods","score":0.7734000086784363,"subfield":{"id":"https://openalex.org/subfields/1106","display_name":"Food Science"},"field":{"id":"https://openalex.org/fields/11","display_name":"Agricultural and Biological Sciences"},"domain":{"id":"https://openalex.org/domains/1","display_name":"Life Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.10980000346899033,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12873","display_name":"Nutrition, Health and Food Behavior","score":0.03869999945163727,"subfield":{"id":"https://openalex.org/subfields/2916","display_name":"Nutrition and Dietetics"},"field":{"id":"https://openalex.org/fields/29","display_name":"Nursing"},"domain":{"id":"https://openalex.org/domains/4","display_name":"Health Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/food-neophobia","display_name":"food neophobia","score":0.9810000061988831},{"id":"https://openalex.org/keywords/food-neophilia","display_name":"food neophilia","score":0.8809999823570251},{"id":"https://openalex.org/keywords/consumer-motives","display_name":"consumer motivation","score":0.7689999938011169},{"id":"https://openalex.org/keywords/food-choice","display_name":"food choice","score":0.7200000286102295},{"id":"https://openalex.org/keywords/traditional-beverages","display_name":"traditional beverages","score":0.5879999995231628},{"id":"https://openalex.org/keywords/generation-z","display_name":"Generation Z","score":0.5960000157356262},{"id":"https://openalex.org/keywords/young-consumers","display_name":"young consumers","score":0.5669999718666077},{"id":"https://openalex.org/keywords/indonesian-consumers","display_name":"Indonesian consumers","score":0.6330000162124634},{"id":"https://openalex.org/keywords/natural-ingredients","display_name":"natural ingredients","score":0.7329999804496765}],"concepts":[{"id":"https://openalex.org/C2779207338","wikidata":"https://www.wikidata.org/wiki/Q9240","display_name":"Indonesian","level":2,"score":0.9463000297546387},{"id":"https://openalex.org/C30772137","wikidata":"https://www.wikidata.org/wiki/Q5164762","display_name":"Consumption (sociology)","level":2,"score":0.6876999735832214},{"id":"https://openalex.org/C2776436953","wikidata":"https://www.wikidata.org/wiki/Q5163215","display_name":"Consistency (knowledge bases)","level":2,"score":0.6450999975204468},{"id":"https://openalex.org/C2987526018","wikidata":"https://www.wikidata.org/wiki/Q213449","display_name":"Food consumption","level":2,"score":0.515999972820282},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.3889999985694885},{"id":"https://openalex.org/C83864248","wikidata":"https://www.wikidata.org/wiki/Q177323","display_name":"Developing country","level":2,"score":0.3409000039100647},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.31700000166893005},{"id":"https://openalex.org/C3018868096","wikidata":"https://www.wikidata.org/wiki/Q2693233","display_name":"Internal consistency","level":3,"score":0.3077999949455261},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.30410000681877136},{"id":"https://openalex.org/C2776608160","wikidata":"https://www.wikidata.org/wiki/Q4785462","display_name":"Natural (archaeology)","level":2,"score":0.3003999888896942},{"id":"https://openalex.org/C2781249084","wikidata":"https://www.wikidata.org/wiki/Q908656","display_name":"Preference","level":2,"score":0.295199990272522},{"id":"https://openalex.org/C144024400","wikidata":"https://www.wikidata.org/wiki/Q21201","display_name":"Sociology","level":0,"score":0.29280000925064087},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.29170000553131104},{"id":"https://openalex.org/C205649164","wikidata":"https://www.wikidata.org/wiki/Q1071","display_name":"Geography","level":0,"score":0.28929999470710754},{"id":"https://openalex.org/C88199923","wikidata":"https://www.wikidata.org/wiki/Q627371","display_name":"Food processing","level":2,"score":0.28209999203681946},{"id":"https://openalex.org/C198477413","wikidata":"https://www.wikidata.org/wiki/Q7647069","display_name":"Survey data collection","level":2,"score":0.2597000002861023}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1080/08974438.2026.2752847","doi":"https://doi.org/10.1080/08974438.2026.2752847","is_oa":false,"landing_page_url":"https://doi.org/10.1080/08974438.2026.2752847","pdf_url":null,"source":{"id":"https://openalex.org/S192372812","display_name":"Journal of International Food & Agribusiness Marketing","issn_l":"0897-4438","issn":["0897-4438","1528-6983"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-b","anvur-scientific","cwts-core","jufo-1","norway-1","poland-40","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320547","host_organization_name":"Taylor & Francis","host_organization_lineage":["https://openalex.org/P4310320547","https://openalex.org/P4310320449"],"host_organization_lineage_names":["Taylor & Francis","Informa"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of International Food & Agribusiness Marketing","raw_type":"journal-article"}],"best_oa_location":null,"sustainable_development_goals":[{"score":0.5365999937057495,"display_name":"Zero hunger","id":"https://metadata.un.org/sdg/2"},{"score":0.4000000059604645,"display_name":"Good health and well-being","id":"https://metadata.un.org/sdg/3"}],"study_designs":[{"display_name":"Observational Study","id":"https://openalex.org/study-designs/observational-study"}],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":52,"referenced_works":["https://openalex.org/W1665012969","https://openalex.org/W1995651784","https://openalex.org/W2002832267","https://openalex.org/W2015850814","https://openalex.org/W2083426769","https://openalex.org/W2092090987","https://openalex.org/W2099929896","https://openalex.org/W2194323605","https://openalex.org/W2441963463","https://openalex.org/W2553261823","https://openalex.org/W2590004517","https://openalex.org/W2623719842","https://openalex.org/W2772092876","https://openalex.org/W2793299067","https://openalex.org/W2811310590","https://openalex.org/W2884815452","https://openalex.org/W2906665112","https://openalex.org/W2945898120","https://openalex.org/W2976910205","https://openalex.org/W3110103369","https://openalex.org/W3138657405","https://openalex.org/W3154573588","https://openalex.org/W3163813317","https://openalex.org/W3173372270","https://openalex.org/W3194706997","https://openalex.org/W3194835394","https://openalex.org/W3196701212","https://openalex.org/W3199341085","https://openalex.org/W3207016190","https://openalex.org/W4200048249","https://openalex.org/W4205452764","https://openalex.org/W4205836761","https://openalex.org/W4206619308","https://openalex.org/W4221085950","https://openalex.org/W4283779264","https://openalex.org/W4295063251","https://openalex.org/W4296640558","https://openalex.org/W4312056136","https://openalex.org/W4312113153","https://openalex.org/W4312751764","https://openalex.org/W4313399326","https://openalex.org/W4317504560","https://openalex.org/W4320715977","https://openalex.org/W4320913391","https://openalex.org/W4365504418","https://openalex.org/W4381847857","https://openalex.org/W4385257604","https://openalex.org/W4385323451","https://openalex.org/W4386780709","https://openalex.org/W4386849635","https://openalex.org/W4394580297","https://openalex.org/W4414250584"],"related_works":["https://openalex.org/W7169827499","https://openalex.org/W3108161409","https://openalex.org/W7164187143","https://openalex.org/W4413832440","https://openalex.org/W7216530704","https://openalex.org/W4210900065","https://openalex.org/W2560254935","https://openalex.org/W2064930216","https://openalex.org/W4408040190","https://openalex.org/W1968400892"],"abstract_inverted_index":{"This":[0],"study":[1],"explored":[2],"Indonesian":[3,12,19,28],"Gen":[4,13,29,94],"Z\u2019s":[5,14,95],"interest":[6],"and":[7,42,54,70,84],"collect":[8],"information":[9],"to":[10,36,73,86],"understand":[11],"perspectives":[15],"on":[16],"Beras":[17,47,75],"Kencur,":[18],"traditional":[20],"beverage.":[21],"A":[22],"survey":[23],"of":[24,27],"500":[25],"respondents":[26],"Z":[30],"born":[31],"in":[32],"1997\u20132005":[33],"was":[34],"implemented":[35],"examine":[37],"sociodemographic":[38],"profiles,":[39],"food":[40,43,60,67],"neophobia,":[41],"choice":[44],"motives":[45],"toward":[46],"Kencur.":[48],"Although":[49],"often":[50],"seen":[51],"as":[52],"complicated":[53],"less":[55],"popular,":[56],"among":[57],"the":[58],"participants,":[59],"neophilic":[61],"classifications":[62,69],"were":[63],"more":[64],"prevalent":[65],"than":[66],"neophobic":[68],"still":[71],"willing":[72],"consume":[74],"Kencur":[76],"because":[77],"it\u2019s":[78],"affordable,":[79],"made":[80],"from":[81],"natural":[82],"ingredients,":[83],"familiar":[85],"them.":[87],"Those":[88],"findings":[89],"support":[90],"previous":[91],"research":[92],"regarding":[93],"consistency":[96],"with":[97],"unfamiliar":[98],"foods.":[99]},"counts_by_year":[],"updated_date":"2026-10-31T12:09:11.096373","created_date":"2026-10-30T00:00:00"}