{"id":"https://openalex.org/W7224117302","doi":"https://doi.org/10.5281/zenodo.23738750","title":"From Grassroots to Global: Lessons from the Zero Malaria Starts with Me campaign 2014-2024","display_name":"From Grassroots to Global: Lessons from the Zero Malaria Starts with Me campaign 2014-2024","publication_year":2026,"publication_date":"2026-10-28","ids":{"openalex":"https://openalex.org/W7224117302","doi":"https://doi.org/10.5281/zenodo.23738750"},"language":"en","primary_location":{"id":"doi:10.5281/zenodo.23738750","doi":"https://doi.org/10.5281/zenodo.23738750","is_oa":true,"landing_page_url":"https://doi.org/10.5281/zenodo.23738750","pdf_url":null,"source":{"id":"https://openalex.org/S4306400562","display_name":"Zenodo (CERN European Organization for Nuclear Research)","issn_l":null,"issn":null,"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I67311998","host_organization_name":"European Organization for Nuclear Research","host_organization_lineage":["https://openalex.org/I67311998"],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article-journal"},"volume":null,"type":"article","indexed_in":["datacite"],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"https://doi.org/10.5281/zenodo.23738750","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5160045563","display_name":"James Wallen","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":true,"raw_author_name":"Wallen, James","raw_affiliation_strings":["Speak Up Africa"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Speak Up Africa","institution_ids":[]}]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":["https://openalex.org/A5160045563"],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.8573659,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10091","display_name":"Malaria Research and Control","score":0.9771000146865845,"subfield":{"id":"https://openalex.org/subfields/2739","display_name":"Public Health, Environmental and Occupational Health"},"field":{"id":"https://openalex.org/fields/27","display_name":"Medicine"},"domain":{"id":"https://openalex.org/domains/4","display_name":"Health Sciences"}},"topics":[{"id":"https://openalex.org/T10091","display_name":"Malaria Research and Control","score":0.9771000146865845,"subfield":{"id":"https://openalex.org/subfields/2739","display_name":"Public Health, Environmental and Occupational Health"},"field":{"id":"https://openalex.org/fields/27","display_name":"Medicine"},"domain":{"id":"https://openalex.org/domains/4","display_name":"Health Sciences"}},{"id":"https://openalex.org/T12778","display_name":"History of Medicine and Tropical Health","score":0.007699999958276749,"subfield":{"id":"https://openalex.org/subfields/1202","display_name":"History"},"field":{"id":"https://openalex.org/fields/12","display_name":"Arts and Humanities"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12816","display_name":"Global Public Health Policies and Epidemiology","score":0.002899999963119626,"subfield":{"id":"https://openalex.org/subfields/1407","display_name":"Organizational Behavior and Human Resource Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/malaria-eradication","display_name":"malaria eradication","score":0.9210000038146973},{"id":"https://openalex.org/keywords/grassroots-mobilization","display_name":"grassroots mobilization","score":0.8759999871253967},{"id":"https://openalex.org/keywords/private-sector-partnerships","display_name":"private sector partnerships","score":0.6990000009536743},{"id":"https://openalex.org/keywords/political-commitment","display_name":"political commitment","score":0.8270000219345093},{"id":"https://openalex.org/keywords/community-champions","display_name":"community champions","score":0.7570000290870667},{"id":"https://openalex.org/keywords/legislative-advocacy","display_name":"legislative advocacy","score":0.7559999823570251},{"id":"https://openalex.org/keywords/pan-africanism","display_name":"Pan-Africanism","score":0.6169999837875366},{"id":"https://openalex.org/keywords/senegal","display_name":"Senegal","score":0.7620000243186951},{"id":"https://openalex.org/keywords/benin","display_name":"Benin","score":0.9909999966621399}],"concepts":[{"id":"https://openalex.org/C2781188222","wikidata":"https://www.wikidata.org/wiki/Q929651","display_name":"Grassroots","level":3,"score":0.9620000123977661},{"id":"https://openalex.org/C2778048844","wikidata":"https://www.wikidata.org/wiki/Q12156","display_name":"Malaria","level":2,"score":0.6413000226020813},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.5622000098228455},{"id":"https://openalex.org/C50522688","wikidata":"https://www.wikidata.org/wiki/Q189833","display_name":"Economic growth","level":1,"score":0.5547000169754028},{"id":"https://openalex.org/C46295352","wikidata":"https://www.wikidata.org/wiki/Q207982","display_name":"Legitimacy","level":3,"score":0.5437999963760376},{"id":"https://openalex.org/C94625758","wikidata":"https://www.wikidata.org/wiki/Q7163","display_name":"Politics","level":2,"score":0.49549999833106995},{"id":"https://openalex.org/C138816342","wikidata":"https://www.wikidata.org/wiki/Q189603","display_name":"Public health","level":2,"score":0.4212999939918518},{"id":"https://openalex.org/C121426985","wikidata":"https://www.wikidata.org/wiki/Q591763","display_name":"Private sector","level":2,"score":0.39879998564720154},{"id":"https://openalex.org/C3116431","wikidata":"https://www.wikidata.org/wiki/Q31728","display_name":"Public administration","level":1,"score":0.37049999833106995},{"id":"https://openalex.org/C83864248","wikidata":"https://www.wikidata.org/wiki/Q177323","display_name":"Developing country","level":2,"score":0.33649998903274536},{"id":"https://openalex.org/C147859227","wikidata":"https://www.wikidata.org/wiki/Q294217","display_name":"Public sector","level":2,"score":0.32359999418258667},{"id":"https://openalex.org/C2776193868","wikidata":"https://www.wikidata.org/wiki/Q5154950","display_name":"Community engagement","level":2,"score":0.3222000002861023},{"id":"https://openalex.org/C2778137410","wikidata":"https://www.wikidata.org/wiki/Q2732820","display_name":"Government (linguistics)","level":2,"score":0.31049999594688416},{"id":"https://openalex.org/C47768531","wikidata":"https://www.wikidata.org/wiki/Q1127188","display_name":"Development economics","level":1,"score":0.29010000824928284},{"id":"https://openalex.org/C46578552","wikidata":"https://www.wikidata.org/wiki/Q2725393","display_name":"Global health","level":3,"score":0.2648000121116638},{"id":"https://openalex.org/C39549134","wikidata":"https://www.wikidata.org/wiki/Q133080","display_name":"Public relations","level":1,"score":0.25920000672340393},{"id":"https://openalex.org/C2776007630","wikidata":"https://www.wikidata.org/wiki/Q2798912","display_name":"Accountability","level":2,"score":0.25040000677108765}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.5281/zenodo.23738750","doi":"https://doi.org/10.5281/zenodo.23738750","is_oa":true,"landing_page_url":"https://doi.org/10.5281/zenodo.23738750","pdf_url":null,"source":{"id":"https://openalex.org/S4306400562","display_name":"Zenodo (CERN European Organization for Nuclear Research)","issn_l":null,"issn":null,"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I67311998","host_organization_name":"European Organization for Nuclear Research","host_organization_lineage":["https://openalex.org/I67311998"],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article-journal"},{"id":"doi:10.5281/zenodo.23738751","doi":"https://doi.org/10.5281/zenodo.23738751","is_oa":true,"landing_page_url":"https://doi.org/10.5281/zenodo.23738751","pdf_url":null,"source":{"id":"https://openalex.org/S4306400562","display_name":"Zenodo (CERN European Organization for Nuclear Research)","issn_l":null,"issn":null,"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I67311998","host_organization_name":"European Organization for Nuclear Research","host_organization_lineage":["https://openalex.org/I67311998"],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article-journal"}],"best_oa_location":{"id":"doi:10.5281/zenodo.23738750","doi":"https://doi.org/10.5281/zenodo.23738750","is_oa":true,"landing_page_url":"https://doi.org/10.5281/zenodo.23738750","pdf_url":null,"source":{"id":"https://openalex.org/S4306400562","display_name":"Zenodo (CERN European Organization for Nuclear Research)","issn_l":null,"issn":null,"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I67311998","host_organization_name":"European Organization for Nuclear Research","host_organization_lineage":["https://openalex.org/I67311998"],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article-journal"},"sustainable_development_goals":[{"score":1.0,"id":"https://metadata.un.org/sdg/17","display_name":"Partnerships for the goals"},{"score":0.6601999998092651,"id":"https://metadata.un.org/sdg/16","display_name":"Peace, justice, and strong institutions"},{"score":0.5683000087738037,"id":"https://metadata.un.org/sdg/3","display_name":"Good health and well-being"}],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W2884340216","https://openalex.org/W1851639543","https://openalex.org/W1982875664","https://openalex.org/W7131121925","https://openalex.org/W4247361024","https://openalex.org/W7096818030","https://openalex.org/W2463602409","https://openalex.org/W2421364354","https://openalex.org/W2168653390","https://openalex.org/W7204995847"],"abstract_inverted_index":{"Introduction.":[0],"The":[1,45,115,139,175],"Zero":[2,176],"Malaria":[3,17,177],"Starts":[4,178],"with":[5,103,179],"Me":[6,180],"campaign":[7,46,116,140,181],"was":[8,47],"born":[9],"in":[10,28,49,88,136,150,223],"Senegal":[11,185],"10":[12,191],"years":[13],"ago":[14],"on":[15],"World":[16],"Day":[18],"2014.":[19],"It":[20,61,155],"has":[21],"since":[22],"become":[23],"a":[24,53,99],"Pan-African":[25],"movement":[26],"active":[27],"29":[29,187],"countries,":[30],"aiming":[31],"to":[32,58,162,169,186,212],"draw":[33],"lessons":[34],"for":[35,159,204,218],"effective":[36],"global":[37],"public":[38],"health":[39],"advocacy":[40,132,160,208],"campaigns.":[41],"Materials":[42],"and":[43,55,68,73,106,128,133,147,166,199,216],"methods.":[44],"initiated":[48],"April":[50],"2014,":[51],"consolidating":[52],"multi-sectoral":[54,145],"society-wide":[56],"approach":[57],"malaria":[59,152,170,205,219],"eradication.":[60,206],"leveraged":[62],"grassroots":[63,148],"legitimacy":[64],"from":[65,92,121,184],"Senegal's":[66],"experience":[67],"expanded":[69,183],"through":[70],"various":[71],"initiatives":[72],"partnerships":[74],"across":[75,124],"Africa.":[76],"Results.":[77],"Key":[78,173],"results":[79],"include":[80],"719":[81],"declarations":[82],"of":[83,98,108,144],"commitment,":[84],"mobile":[85],"photo":[86],"exhibitions":[87],"20":[89],"locations,":[90],"support":[91],"14":[93],"private":[94,197],"sector":[95],"companies,":[96],"production":[97],"TV":[100],"series":[101],"episode":[102],"465,000":[104],"views,":[105],"training":[107],"8":[109],"community":[110,200],"champions":[111],"reaching":[112],"8,310":[113],"people.":[114],"also":[117],"mobilized":[118],"$6":[119],"million":[120],"60":[122],"companies":[123],"5":[125],"African":[126,188],"countries":[127,189],"sparked":[129],"significant":[130],"parliamentary":[131],"budget":[134],"increases":[135],"Benin.":[137],"Conclusion.":[138],"highlights":[141],"the":[142,157,224],"importance":[143],"engagement":[146,194],"origins":[149],"sustaining":[151],"control":[153],"efforts.":[154],"demonstrates":[156],"potential":[158],"campaigns":[161],"influence":[163],"political":[164,214],"commitment":[165,215],"funding,":[167],"contributing":[168],"elimination":[171],"goals.":[172],"messages.":[174],"successfully":[182],"over":[190],"years.":[192],"Multi-sectoral":[193],"including":[195],"political,":[196],"sector,":[198],"involvement":[201],"is":[202],"crucial":[203],"Sustained":[207],"efforts":[209],"can":[210],"lead":[211],"increased":[213],"funding":[217],"control,":[220],"as":[221],"shown":[222],"Benin":[225],"case":[226],"study.":[227]},"counts_by_year":[],"updated_date":"2026-11-05T12:25:35.769452","created_date":"2026-10-29T00:00:00"}