{"id":"https://openalex.org/W7219922808","doi":null,"title":"The Role of Health Advertisements on Social Media Networks in the Adoption of Healthy Behavior among Jordanian University Students: A Field Study","display_name":"The Role of Health Advertisements on Social Media Networks in the Adoption of Healthy Behavior among Jordanian University Students: A Field Study","publication_year":2024,"publication_date":"2024-02-20","ids":{"openalex":"https://openalex.org/W7219922808"},"language":"ar","primary_location":{"id":"pmh:oai:ojs2.ayhss.yu.edu.jo:article/76","doi":null,"is_oa":true,"landing_page_url":"https://ayhss.yu.edu.jo/index.php/ayhss/article/view/76","pdf_url":"https://ayhss.yu.edu.jo/index.php/ayhss/article/download/76/15","source":{"id":"https://openalex.org/S7407076020","display_name":"Abhath Al-Yarmouk Humanities & Social Sciences Series","issn_l":"1023-0165","issn":["1023-0165"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I85507684","host_organization_name":"Yarmouk University","host_organization_lineage":["https://openalex.org/I85507684"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"1023-0165","raw_type":"info:eu-repo/semantics/article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"https://ayhss.yu.edu.jo/index.php/ayhss/article/download/76/15","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5157126473","display_name":"Khalaf Lafee Alhammad","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Alhammad, Khalaf","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"last","author":{"id":"https://openalex.org/A5157351913","display_name":"Shatha Irshaidat","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Irshaidat, Shatha","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":true,"cited_by_count":0,"citation_normalized_percentile":{"value":0.47148917,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T12027","display_name":"Social Media in Health Education","score":0.8765000104904175,"subfield":{"id":"https://openalex.org/subfields/3306","display_name":"Health"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T12027","display_name":"Social Media in Health Education","score":0.8765000104904175,"subfield":{"id":"https://openalex.org/subfields/3306","display_name":"Health"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12214","display_name":"Media Influence and Health","score":0.07810000330209732,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10355","display_name":"Impact of Technology on Adolescents","score":0.008500000461935997,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/social-media","display_name":"social media","score":0.9850000143051147},{"id":"https://openalex.org/keywords/healthy-behavior-adoption","display_name":"healthy behavior adoption","score":0.9110000133514404},{"id":"https://openalex.org/keywords/college-students","display_name":"university students","score":0.9750000238418579},{"id":"https://openalex.org/keywords/jordanian-students","display_name":"Jordanian students","score":0.7139999866485596},{"id":"https://openalex.org/keywords/diffusion-of-innovations","display_name":"diffusion of innovations","score":0.7210000157356262},{"id":"https://openalex.org/keywords/facebook","display_name":"Facebook","score":0.9079999923706055},{"id":"https://openalex.org/keywords/youtube","display_name":"YouTube","score":0.9990000128746033},{"id":"https://openalex.org/keywords/health-awareness","display_name":"health awareness","score":0.6840000152587891},{"id":"https://openalex.org/keywords/personal-hygiene","display_name":"personal hygiene","score":0.7879999876022339}],"concepts":[{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.6341000199317932},{"id":"https://openalex.org/C518677369","wikidata":"https://www.wikidata.org/wiki/Q202833","display_name":"Social media","level":2,"score":0.5636000037193298},{"id":"https://openalex.org/C9652623","wikidata":"https://www.wikidata.org/wiki/Q190109","display_name":"Field (mathematics)","level":2,"score":0.5576000213623047},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.5037999749183655},{"id":"https://openalex.org/C2778080475","wikidata":"https://www.wikidata.org/wiki/Q4353774","display_name":"Health communication","level":2,"score":0.33090001344680786},{"id":"https://openalex.org/C2983876825","wikidata":"https://www.wikidata.org/wiki/Q9332","display_name":"Health behavior","level":2,"score":0.32199999690055847},{"id":"https://openalex.org/C77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","level":1,"score":0.31200000643730164},{"id":"https://openalex.org/C138816342","wikidata":"https://www.wikidata.org/wiki/Q189603","display_name":"Public health","level":2,"score":0.29789999127388},{"id":"https://openalex.org/C110875604","wikidata":"https://www.wikidata.org/wiki/Q75","display_name":"The Internet","level":2,"score":0.2948000133037567},{"id":"https://openalex.org/C39549134","wikidata":"https://www.wikidata.org/wiki/Q133080","display_name":"Public relations","level":1,"score":0.2827000021934509},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.2662999927997589}],"mesh":[],"locations_count":1,"locations":[{"id":"pmh:oai:ojs2.ayhss.yu.edu.jo:article/76","doi":null,"is_oa":true,"landing_page_url":"https://ayhss.yu.edu.jo/index.php/ayhss/article/view/76","pdf_url":"https://ayhss.yu.edu.jo/index.php/ayhss/article/download/76/15","source":{"id":"https://openalex.org/S7407076020","display_name":"Abhath Al-Yarmouk Humanities & Social Sciences Series","issn_l":"1023-0165","issn":["1023-0165"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I85507684","host_organization_name":"Yarmouk University","host_organization_lineage":["https://openalex.org/I85507684"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"1023-0165","raw_type":"info:eu-repo/semantics/article"}],"best_oa_location":{"id":"pmh:oai:ojs2.ayhss.yu.edu.jo:article/76","doi":null,"is_oa":true,"landing_page_url":"https://ayhss.yu.edu.jo/index.php/ayhss/article/view/76","pdf_url":"https://ayhss.yu.edu.jo/index.php/ayhss/article/download/76/15","source":{"id":"https://openalex.org/S7407076020","display_name":"Abhath Al-Yarmouk Humanities & Social Sciences Series","issn_l":"1023-0165","issn":["1023-0165"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I85507684","host_organization_name":"Yarmouk University","host_organization_lineage":["https://openalex.org/I85507684"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"1023-0165","raw_type":"info:eu-repo/semantics/article"},"sustainable_development_goals":[{"score":0.9391000270843506,"id":"https://metadata.un.org/sdg/3","display_name":"Good health and well-being"}],"study_designs":[{"id":"https://openalex.org/study-designs/observational-study","display_name":"Observational Study"}],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W7219922808.pdf","grobid_xml":"https://content.openalex.org/works/W7219922808.grobid-xml"},"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W4312981740","https://openalex.org/W3186141269","https://openalex.org/W4406700946","https://openalex.org/W4413519436","https://openalex.org/W4412358764","https://openalex.org/W4390167533","https://openalex.org/W4200376394","https://openalex.org/W4406127924","https://openalex.org/W7214613997","https://openalex.org/W7162850321"],"abstract_inverted_index":{"\u0647\u062f\u0641\u062a":[0],"\u0647\u0630\u0647":[1],"\u0627\u0644\u062f\u0631\u0627\u0633\u0629":[2,21,50],"\u0625\u0644\u0649":[3,51,153],"\u0645\u0639\u0631\u0641\u0629":[4],"\u062f\u0648\u0631":[5],"\u0627\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a":[6,96,101,130],"\u0627\u0644\u0635\u062d\u064a\u0629":[7,63,102,123,131,146],"\u0639\u0644\u0649":[8,28,41,64,103,114,124,147],"\u0645\u0648\u0627\u0642\u0639":[9,65,88,104,125,148],"\u0627\u0644\u062a\u0648\u0627\u0635\u0644":[10,66,89,105,126,149],"\u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a":[11,67,90,106,127,150],"\u0641\u064a":[12,24,78,107],"\u062a\u0628\u0646\u064a":[13,140],"\u0627\u0644\u0633\u0644\u0648\u0643":[14,141],"\u0627\u0644\u0635\u062d\u064a":[15,77,142],"\u0644\u062f\u0649":[16],"\u0637\u0644\u0628\u0629":[17],"\u0627\u0644\u062c\u0627\u0645\u0639\u0627\u062a":[18],"\u0627\u0644\u0623\u0631\u062f\u0646\u064a\u0629.":[19],"\u0627\u0639\u062a\u0645\u062f\u062a":[20],"\u0627\u0644\u062a\u064a":[22,91],"\u062a\u0635\u0646\u0651\u064e\u0651\u064e\u0641":[23],"\u0625\u0637\u0627\u0631":[25],"\u0627\u0644\u062f\u0631\u0627\u0633\u0627\u062a":[26],"\u0627\u0644\u0648\u0635\u0641\u064a\u0629":[27],"\u0646\u0638\u0631\u064a\u0629":[29],"\u0627\u0646\u062a\u0634\u0627\u0631":[30],"\u0627\u0644\u0645\u0628\u062a\u0643\u0631\u0627\u062a\u060c":[31],"\u0648\u062a\u0645":[32],"\u0627\u0633\u062a\u062e\u062f\u0627\u0645":[33],"\u0627\u0644\u0645\u0646\u0647\u062c":[34],"\u0627\u0644\u0645\u0633\u062d\u064a":[35],"\u0645\u0646":[36,53,55,71,93],"\u062e\u0644\u0627\u0644":[37],"\u062a\u0648\u0632\u064a\u0639":[38],"\u0627\u0633\u062a\u0628\u0627\u0646\u0629":[39],"\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629":[40],"\u0639\u064a\u0646\u0629":[42],"\u0642\u0648\u0627\u0645\u0647\u0627)":[43],"400(":[44],"\u0645\u0641\u0631\u062f\u0629":[45],"\u0648\u0641\u0642\u0627\u064b":[46],"\u0644\u0644\u0639\u064a\u0646\u0629":[47],"\u0627\u0644\u062d\u0635\u0635\u064a\u0629.":[48],"\u0648\u062e\u0644\u0635\u062a":[49],"\u0645\u062c\u0645\u0648\u0639\u0629":[52],"\u0627\u0644\u0646\u062a\u0627\u0626\u062c\u060c":[54],"\u0623\u0647\u0645\u0647\u0627:":[56],"\u0623\u0646":[57,98],"\u0646\u0633\u0628\u0629":[58],"\u0627\u0644\u0637\u0644\u0628\u0629":[59],"\u0627\u0644\u0630\u064a\u0646":[60],"\u064a\u062a\u0639\u0631\u0636\u0648\u0646":[61],"\u0644\u0644\u0625\u0639\u0644\u0627\u0646\u0627\u062a":[62,122,145],"\u0628\u0644\u063a\u062a)":[68],"91%(\u060c":[69],"\u0644\u0644\u0639\u062f\u064a\u062f":[70],"\u0627\u0644\u0623\u0633\u0628\u0627\u0628\u060c":[72],"\u0623\u0628\u0631\u0632\u0647\u0627:":[73],"\"\u064a\u0645\u0643\u0646\u0646\u064a":[74],"\u062d\u0641\u0638":[75],"\u0627\u0644\u0625\u0639\u0644\u0627\u0646":[76],"\u0627\u0644\u0623\u0631\u0634\u064a\u0641":[79],"\u0648\u0627\u0644\u0631\u062c\u0648\u0639":[80],"\u0625\u0644\u064a\u0647":[81],"\u0648\u0642\u062a":[82],"\u0627\u0644\u062d\u0627\u062c\u0629\".":[83],"\u0648\u062a\u0635\u062f\u0631\u062a":[84],"\u0634\u0628\u0643\u062a\u0627":[85],"\"\u0627\u0644\u0641\u064a\u0633\u0628\u0648\u0643":[86],"\u0648\u0627\u0644\u064a\u0648\u062a\u064a\u0648\u0628\"":[87],"\u064a\u062a\u0627\u0628\u0639":[92],"\u062e\u0644\u0627\u0644\u0647\u0627":[94],"\u0627\u0644\u0645\u0628\u062d\u0648\u062b\u0648\u0646":[95],"\u0627\u0644\u0635\u062d\u064a\u0629.":[97],"\u0623\u0628\u0631\u0632":[99,119,138],"\u0622\u062b\u0627\u0631":[100],"\u0645\u0633\u062a\u0648\u0649":[108],"\u0648\u0639\u064a":[109],"\u0627\u0644\u0645\u0628\u062d\u0648\u062b\u064a\u0646":[110,121],"\u062a\u0645\u062b\u0644\u062a":[111,137],"\u0641\u064a:":[112,128,151],"\"\u0627\u0644\u0645\u062d\u0627\u0641\u0638\u0629":[113],"\u0627\u0644\u0635\u062d\u0629":[115],"\u0648\u0627\u0644\u0646\u0638\u0627\u0641\u0629":[116],"\u0627\u0644\u0634\u062e\u0635\u064a\u0629\".":[117],"\u0648\u062a\u0645\u062b\u0644\u062a":[118],"\u062a\u0642\u064a\u064a\u0645\u0627\u062a":[120],"\"\u0625\u0631\u0641\u0627\u0642":[129],"\u0628\u0627\u0644\u0635\u0648\u0631":[132],"\u0648\u0627\u0644\u0641\u064a\u062f\u064a\u0648\u0647\u0627\u062a":[133],"\u064a\u062c\u0630\u0628\u0646\u064a":[134],"\u0625\u0644\u064a\u0647\u0627\"\u060c":[135],"\u0641\u064a\u0645\u0627":[136],"\u0645\u0633\u062a\u0648\u064a\u0627\u062a":[139],"\u0646\u062a\u064a\u062c\u0629":[143],"\u0627\u0644\u062a\u0639\u0631\u0636":[144],"\"\u062a\u0631\u0634\u062f\u0646\u064a":[152],"\u0627\u0644\u0627\u0647\u062a\u0645\u0627\u0645":[154],"\u0628\u0627\u0644\u0646\u0638\u0627\u0641\u0629":[155],"\u0627\u0644\u0634\u062e\u0635\u064a\u0629":[156],"\u0648\u0627\u0644\u0627\u0633\u062a\u062d\u0645\u0627\u0645":[157],"\u064a\u0648\u0645\u064a\u0627\u064b.\"":[158]},"counts_by_year":[],"updated_date":"2026-10-08T09:06:37.294493","created_date":"2026-10-05T00:00:00"}
