{"id":"https://openalex.org/W7214908009","doi":"https://doi.org/10.22146/jieb.v41i3.9404","title":"Drivers of Loyalty and Switching Mobile Telecommunications Provider: The Roles of Service Value, Alternatives, and Search Efforts","display_name":"Drivers of Loyalty and Switching Mobile Telecommunications Provider: The Roles of Service Value, Alternatives, and Search Efforts","publication_year":2026,"publication_date":"2026-09-01","ids":{"openalex":"https://openalex.org/W7214908009","doi":"https://doi.org/10.22146/jieb.v41i3.9404"},"language":"en","primary_location":{"id":"pmh:oai:doaj.org/article:f8e3435b504345fcb081273ae5794753","doi":"https://doi.org/10.22146/jieb.v41i3.9404","is_oa":false,"landing_page_url":"https://doaj.org/article/f8e3435b504345fcb081273ae5794753","pdf_url":null,"source":{"id":"https://openalex.org/S4306401280","display_name":"DOAJ (DOAJ: Directory of Open Access Journals)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Journal of Indonesian Economy and Business, Vol 41, Iss 3 (2026)","raw_type":"article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["doaj"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5153663305","display_name":"Md. Abdul Alim","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Md. Abdul Alim","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"middle","author":{"id":"https://openalex.org/A5100346407","display_name":"Md. Julhaz Hossain","orcid":"https://orcid.org/0000-0003-2743-5066","observed_orcids":["https://orcid.org/0000-0003-2743-5066"]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Md. Julhaz Hossain","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"middle","author":{"id":"https://openalex.org/A5095707123","display_name":"Azmaeen Irtiza Sakib","orcid":"https://orcid.org/0000-0002-8390-1079","observed_orcids":["https://orcid.org/0000-0002-8390-1079"]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Azmaeen Irtiza Sakib","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"middle","author":{"id":"https://openalex.org/A5009412553","display_name":"Teck Weng Jee","orcid":"https://orcid.org/0000-0003-4435-3126","observed_orcids":["https://orcid.org/0000-0003-4435-3126"]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Teck Weng Jee","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"last","author":{"id":"https://openalex.org/A5153646441","display_name":"Boo-Ho Voon","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Boo-Ho Voon","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.9990000128746033,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.9990000128746033,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12384","display_name":"Customer churn and segmentation","score":0.0005000000237487257,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","score":0.00019999999494757503,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/customer-loyalty","display_name":"customer loyalty","score":0.746999979019165},{"id":"https://openalex.org/keywords/switching-intention","display_name":"switching intention","score":0.8159999847412109},{"id":"https://openalex.org/keywords/service-value","display_name":"service value","score":0.9829999804496765},{"id":"https://openalex.org/keywords/search-effort","display_name":"search effort","score":0.9810000061988831},{"id":"https://openalex.org/keywords/customer-satisfaction","display_name":"customer satisfaction","score":0.9620000123977661},{"id":"https://openalex.org/keywords/customer-retention","display_name":"customer retention","score":0.8220000267028809},{"id":"https://openalex.org/keywords/bangladesh","display_name":"Bangladesh","score":0.5360000133514404}],"concepts":[{"id":"https://openalex.org/C2776967331","wikidata":"https://www.wikidata.org/wiki/Q1132131","display_name":"Loyalty","level":2,"score":0.7432000041007996},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.7044000029563904},{"id":"https://openalex.org/C100363876","wikidata":"https://www.wikidata.org/wiki/Q690661","display_name":"Nonprobability sampling","level":3,"score":0.6751999855041504},{"id":"https://openalex.org/C31173074","wikidata":"https://www.wikidata.org/wiki/Q2632514","display_name":"Attractiveness","level":2,"score":0.6527000069618225},{"id":"https://openalex.org/C116537","wikidata":"https://www.wikidata.org/wiki/Q2169973","display_name":"Service provider","level":3,"score":0.6450999975204468},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.6043999791145325},{"id":"https://openalex.org/C2780378061","wikidata":"https://www.wikidata.org/wiki/Q25351891","display_name":"Service (business)","level":2,"score":0.5727999806404114},{"id":"https://openalex.org/C2780559388","wikidata":"https://www.wikidata.org/wiki/Q1247189","display_name":"Mobile service","level":3,"score":0.5486000180244446},{"id":"https://openalex.org/C2776291640","wikidata":"https://www.wikidata.org/wiki/Q2912517","display_name":"Value (mathematics)","level":2,"score":0.48590001463890076},{"id":"https://openalex.org/C140781008","wikidata":"https://www.wikidata.org/wiki/Q1221081","display_name":"Service quality","level":3,"score":0.45329999923706055},{"id":"https://openalex.org/C26760741","wikidata":"https://www.wikidata.org/wiki/Q160402","display_name":"Perception","level":2,"score":0.43220001459121704},{"id":"https://openalex.org/C33271190","wikidata":"https://www.wikidata.org/wiki/Q3467747","display_name":"Telecommunications service","level":2,"score":0.43160000443458557},{"id":"https://openalex.org/C95491727","wikidata":"https://www.wikidata.org/wiki/Q992968","display_name":"Mobile telephony","level":3,"score":0.42309999465942383},{"id":"https://openalex.org/C71104824","wikidata":"https://www.wikidata.org/wiki/Q1476639","display_name":"Structural equation modeling","level":2,"score":0.4142000079154968},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.3763999938964844},{"id":"https://openalex.org/C198477413","wikidata":"https://www.wikidata.org/wiki/Q7647069","display_name":"Survey data collection","level":2,"score":0.36890000104904175},{"id":"https://openalex.org/C76155785","wikidata":"https://www.wikidata.org/wiki/Q418","display_name":"Telecommunications","level":1,"score":0.3138999938964844},{"id":"https://openalex.org/C146897074","wikidata":"https://www.wikidata.org/wiki/Q1932925","display_name":"Loyalty business model","level":4,"score":0.3102000057697296},{"id":"https://openalex.org/C191511416","wikidata":"https://www.wikidata.org/wiki/Q999278","display_name":"Customer satisfaction","level":2,"score":0.272599995136261},{"id":"https://openalex.org/C133462117","wikidata":"https://www.wikidata.org/wiki/Q4929239","display_name":"Data collection","level":2,"score":0.2689000070095062},{"id":"https://openalex.org/C58546491","wikidata":"https://www.wikidata.org/wiki/Q1150207","display_name":"Competitive advantage","level":2,"score":0.2678999900817871},{"id":"https://openalex.org/C73945780","wikidata":"https://www.wikidata.org/wiki/Q814232","display_name":"Survey methodology","level":2,"score":0.25769999623298645}],"mesh":[],"locations_count":1,"locations":[{"id":"pmh:oai:doaj.org/article:f8e3435b504345fcb081273ae5794753","doi":"https://doi.org/10.22146/jieb.v41i3.9404","is_oa":false,"landing_page_url":"https://doaj.org/article/f8e3435b504345fcb081273ae5794753","pdf_url":null,"source":{"id":"https://openalex.org/S4306401280","display_name":"DOAJ (DOAJ: Directory of Open Access Journals)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Journal of Indonesian Economy and Business, Vol 41, Iss 3 (2026)","raw_type":"article"}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[{"display_name":"Observational Study","id":"https://openalex.org/study-designs/observational-study"}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W2607963527","https://openalex.org/W7067533958","https://openalex.org/W7207774509","https://openalex.org/W2766907048","https://openalex.org/W2624764822","https://openalex.org/W2229093745","https://openalex.org/W4406958798","https://openalex.org/W6967929761","https://openalex.org/W4388241316","https://openalex.org/W7096307690"],"abstract_inverted_index":{"Introduction/Main":[0],"Objectives:":[1],"This":[2],"study":[3],"investigates":[4],"factors":[5],"influencing":[6],"satisfaction,":[7,50,132],"switching":[8,51,156,166],"intention,":[9,52],"and":[10,42,45,53,68,158,179],"loyalty":[11,198],"among":[12],"mobile":[13,98],"telecommunication":[14,79,99],"providers":[15,81],"in":[16,33,82,101,167,199],"Bangladesh":[17,102],"as":[18],"a":[19,30,89,145,168],"developing":[20],"nation.":[21],"Background":[22],"Problems:":[23],"Although":[24],"previous":[25],"research":[26,58],"has":[27,136],"made":[28],"progress,":[29],"gap":[31],"remains":[32],"understanding":[34,180],"how":[35,46],"users":[36,100,162],"perceive":[37],"alternative":[38,64,181],"attract\u00adtiveness,":[39],"search":[40,66,134],"efforts,":[41],"service":[43,69,80,128,177],"value,":[44],"these":[47],"perceptions":[48,126],"impact":[49],"loyalty.":[54],"Novelty:":[55],"Dearth":[56],"of":[57,63,127,141],"specifically":[59],"addresses":[60],"the":[61,83],"influence":[62,131],"attractiveness,":[65],"effort,":[67],"value":[70,129,178],"on":[71,175],"users'":[72,125],"decisions":[73],"to":[74,195],"stay":[75],"or":[76],"switch":[77],"between":[78],"Bangladeshi":[84],"context.":[85],"Research":[86],"Methods:":[87],"Using":[88],"cross-sectional":[90],"approach,":[91],"data":[92],"were":[93,111],"collected":[94],"from":[95],"355":[96],"eligible":[97],"through":[103],"purposive":[104],"sampling":[105],"with":[106,149],"clear":[107],"screening":[108],"criteria.":[109],"Data":[110],"analyzed":[112],"using":[113],"partial":[114],"least":[115],"squares-based":[116],"structural":[117],"equation":[118],"modeling":[119],"(PLS-SEM).":[120],"Finding/Results:":[121],"Findings":[122],"indicate":[123],"that":[124],"significantly":[130,153],"while":[133],"effort":[135],"no":[137],"significant":[138,146],"effect.":[139],"Attractiveness":[140],"alternatives":[142],"unexpectedly":[143],"shows":[144],"positive":[147],"relationship":[148],"satisfaction.":[150],"Furthermore,":[151],"satisfaction":[152,184],"affects":[154],"both":[155],"intention":[157],"loyalty,":[159],"suggesting":[160],"satisfied":[161],"may":[163],"still":[164],"consider":[165],"competitive":[169],"market.":[170],"Conclusion:":[171],"Practitioners":[172],"should":[173],"focus":[174],"enhancing":[176],"perceptions.":[182],"Improving":[183],"alone":[185],"cannot":[186],"reduce":[187],"switching;":[188],"firms":[189],"must":[190],"adopt":[191],"additional":[192],"retention":[193],"strategies":[194],"foster":[196],"long-term":[197],"Bangladesh.":[200]},"counts_by_year":[],"updated_date":"2026-10-12T09:40:04.860316","created_date":"2026-10-01T00:00:00"}