{"id":"https://openalex.org/W7213363648","doi":"https://doi.org/10.59776/2764-5835.2026.8477","title":"O conecta turismo no contexto da plataformiza\u00e7\u00e3o: m\u00e9todos digitais para compreender a conversa\u00e7\u00e3o online sobre eventos tur\u00edsticos capixabas","display_name":"O conecta turismo no contexto da plataformiza\u00e7\u00e3o: m\u00e9todos digitais para compreender a conversa\u00e7\u00e3o online sobre eventos tur\u00edsticos capixabas","publication_year":2026,"publication_date":"2026-09-15","ids":{"openalex":"https://openalex.org/W7213363648","doi":"https://doi.org/10.59776/2764-5835.2026.8477"},"language":"pt","primary_location":{"id":"doi:10.59776/2764-5835.2026.8477","doi":"https://doi.org/10.59776/2764-5835.2026.8477","is_oa":true,"landing_page_url":"https://doi.org/10.59776/2764-5835.2026.8477","pdf_url":"https://periodicos.apps.uern.br/index.php/ReBOT/article/download/8477/5651","source":{"id":"https://openalex.org/S4387292005","display_name":"REVISTA BRASILEIRA DOS OBSERVAT\u00d3RIOS DE TURISMO - ReBOT","issn_l":"2764-5835","issn":["2764-5835"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":["latindex"],"host_organization":"https://openalex.org/P4310312060","host_organization_name":"Universidade do Estado do Rio Grande do Norte","host_organization_lineage":["https://openalex.org/P4310312060"],"host_organization_lineage_names":["Universidade do Estado do Rio Grande do Norte"],"type":"journal"},"license":"cc-by-nc-sa","license_id":"https://openalex.org/licenses/cc-by-nc-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"REVISTA BRASILEIRA DOS OBSERVAT\u00d3RIOS DE TURISMO - ReBOT","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"https://periodicos.apps.uern.br/index.php/ReBOT/article/download/8477/5651","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5085725224","display_name":"Gabriel Herkenhoff Coelho Moura","orcid":"https://orcid.org/0000-0002-4702-5083","observed_orcids":["https://orcid.org/0000-0002-4702-5083"]},"institutions":[{"id":"https://openalex.org/I51235708","display_name":"Universidade Federal do Esp\u00edrito Santo","ror":"https://ror.org/05sxf4h28","country_code":"BR","type":"education","lineage":["https://openalex.org/I51235708"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Gabriel Herkenhoff Coelho Moura","raw_affiliation_strings":["Universidade Federal do Esp\u00edrito Santo"],"raw_orcid":"https://orcid.org/0000-0002-4702-5083","affiliations":[{"raw_affiliation_string":"Universidade Federal do Esp\u00edrito Santo","institution_ids":["https://openalex.org/I51235708"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5125307616","display_name":"Roberta Ponzo Vaccari","orcid":"https://orcid.org/0009-0008-1950-3974","observed_orcids":["https://orcid.org/0009-0008-1950-3974"]},"institutions":[{"id":"https://openalex.org/I51235708","display_name":"Universidade Federal do Esp\u00edrito Santo","ror":"https://ror.org/05sxf4h28","country_code":"BR","type":"education","lineage":["https://openalex.org/I51235708"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Roberta Ponzo Vaccari","raw_affiliation_strings":["Universidade Federal do Esp\u00edrito Santo"],"raw_orcid":"https://orcid.org/0009-0008-1950-3974","affiliations":[{"raw_affiliation_string":"Universidade Federal do Esp\u00edrito Santo","institution_ids":["https://openalex.org/I51235708"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5006506875","display_name":"F\u00e1bio Luiz Malini de Lima","orcid":"https://orcid.org/0000-0002-2405-9109","observed_orcids":["https://orcid.org/0000-0002-2405-9109"]},"institutions":[{"id":"https://openalex.org/I51235708","display_name":"Universidade Federal do Esp\u00edrito Santo","ror":"https://ror.org/05sxf4h28","country_code":"BR","type":"education","lineage":["https://openalex.org/I51235708"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Fabio Luiz Malini de Lima","raw_affiliation_strings":["Universidade Federal do Esp\u00edrito Santo"],"raw_orcid":"https://orcid.org/0000-0002-2405-9109","affiliations":[{"raw_affiliation_string":"Universidade Federal do Esp\u00edrito Santo","institution_ids":["https://openalex.org/I51235708"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5082551038","display_name":"Let\u00edcia Tabachi Silva","orcid":"https://orcid.org/0000-0003-4658-1456","observed_orcids":["https://orcid.org/0000-0003-4658-1456"]},"institutions":[{"id":"https://openalex.org/I51235708","display_name":"Universidade Federal do Esp\u00edrito Santo","ror":"https://ror.org/05sxf4h28","country_code":"BR","type":"education","lineage":["https://openalex.org/I51235708"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Let\u00edcia Tabachi Silva","raw_affiliation_strings":["Universidade Federal do Esp\u00edrito Santo"],"raw_orcid":"https://orcid.org/0000-0003-4658-1456","affiliations":[{"raw_affiliation_string":"Universidade Federal do Esp\u00edrito Santo","institution_ids":["https://openalex.org/I51235708"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I51235708"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":true,"cited_by_count":0,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"5","issue":"2","first_page":"276","last_page":"286"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.6215999722480774,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.6215999722480774,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10055","display_name":"Diverse Aspects of Tourism Research","score":0.2953999936580658,"subfield":{"id":"https://openalex.org/subfields/1409","display_name":"Tourism, Leisure and Hospitality Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13745","display_name":"Media and Digital Communication","score":0.031700000166893005,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/online-discussion","display_name":"online discourse","score":0.6150000095367432},{"id":"https://openalex.org/keywords/tourism-events","display_name":"tourism events","score":0.7319999933242798},{"id":"https://openalex.org/keywords/espirito-santo","display_name":"Esp\u00edrito Santo","score":0.828000009059906},{"id":"https://openalex.org/keywords/social-media","display_name":"social media","score":0.6000000238418579},{"id":"https://openalex.org/keywords/youtube","display_name":"YouTube","score":0.5419999957084656},{"id":"https://openalex.org/keywords/instagram","display_name":"Instagram","score":0.9990000128746033},{"id":"https://openalex.org/keywords/facebook","display_name":"Facebook","score":0.9929999709129333},{"id":"https://openalex.org/keywords/tourism-management","display_name":"tourism management","score":0.5619999766349792},{"id":"https://openalex.org/keywords/tourism-observatory","display_name":"tourism observatory","score":0.48899999260902405},{"id":"https://openalex.org/keywords/digital-data-analysis","display_name":"digital data analysis","score":0.5609999895095825},{"id":"https://openalex.org/keywords/tourism-promotion","display_name":"tourism promotion","score":0.45100000500679016}],"concepts":[{"id":"https://openalex.org/C15708023","wikidata":"https://www.wikidata.org/wiki/Q80083","display_name":"Humanities","level":1,"score":0.49470001459121704},{"id":"https://openalex.org/C2779343474","wikidata":"https://www.wikidata.org/wiki/Q3109175","display_name":"Context (archaeology)","level":2,"score":0.48820000886917114},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.3294999897480011},{"id":"https://openalex.org/C144024400","wikidata":"https://www.wikidata.org/wiki/Q21201","display_name":"Sociology","level":0,"score":0.3009999990463257},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.2863999903202057},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.23330000042915344},{"id":"https://openalex.org/C205649164","wikidata":"https://www.wikidata.org/wiki/Q1071","display_name":"Geography","level":0,"score":0.1657000035047531},{"id":"https://openalex.org/C110875604","wikidata":"https://www.wikidata.org/wiki/Q75","display_name":"The Internet","level":2,"score":0.16200000047683716},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.15520000457763672},{"id":"https://openalex.org/C2777855551","wikidata":"https://www.wikidata.org/wiki/Q12310021","display_name":"Subject (documents)","level":2,"score":0.15399999916553497}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.59776/2764-5835.2026.8477","doi":"https://doi.org/10.59776/2764-5835.2026.8477","is_oa":true,"landing_page_url":"https://doi.org/10.59776/2764-5835.2026.8477","pdf_url":"https://periodicos.apps.uern.br/index.php/ReBOT/article/download/8477/5651","source":{"id":"https://openalex.org/S4387292005","display_name":"REVISTA BRASILEIRA DOS OBSERVAT\u00d3RIOS DE TURISMO - ReBOT","issn_l":"2764-5835","issn":["2764-5835"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":["latindex"],"host_organization":"https://openalex.org/P4310312060","host_organization_name":"Universidade do Estado do Rio Grande do Norte","host_organization_lineage":["https://openalex.org/P4310312060"],"host_organization_lineage_names":["Universidade do Estado do Rio Grande do Norte"],"type":"journal"},"license":"cc-by-nc-sa","license_id":"https://openalex.org/licenses/cc-by-nc-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"REVISTA BRASILEIRA DOS OBSERVAT\u00d3RIOS DE TURISMO - ReBOT","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.59776/2764-5835.2026.8477","doi":"https://doi.org/10.59776/2764-5835.2026.8477","is_oa":true,"landing_page_url":"https://doi.org/10.59776/2764-5835.2026.8477","pdf_url":"https://periodicos.apps.uern.br/index.php/ReBOT/article/download/8477/5651","source":{"id":"https://openalex.org/S4387292005","display_name":"REVISTA BRASILEIRA DOS OBSERVAT\u00d3RIOS DE TURISMO - ReBOT","issn_l":"2764-5835","issn":["2764-5835"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":["latindex"],"host_organization":"https://openalex.org/P4310312060","host_organization_name":"Universidade do Estado do Rio Grande do Norte","host_organization_lineage":["https://openalex.org/P4310312060"],"host_organization_lineage_names":["Universidade do Estado do Rio Grande do Norte"],"type":"journal"},"license":"cc-by-nc-sa","license_id":"https://openalex.org/licenses/cc-by-nc-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"REVISTA BRASILEIRA DOS OBSERVAT\u00d3RIOS DE TURISMO - ReBOT","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[{"id":"https://openalex.org/F4320322025","display_name":"Conselho Nacional de Desenvolvimento Cient\u00edfico e Tecnol\u00f3gico","ror":"https://ror.org/03swz6y49"},{"id":"https://openalex.org/F4320323339","display_name":"Universidade de S\u00e3o Paulo","ror":"https://ror.org/036rp1748"},{"id":"https://openalex.org/F4320323682","display_name":"Funda\u00e7\u00e3o de Amparo \u00e0 Pesquisa e Inova\u00e7\u00e3o do Esp\u00edrito Santo","ror":"https://ror.org/03cen2c33"},{"id":"https://openalex.org/F4320324953","display_name":"Universidade Federal do Paran\u00e1","ror":null},{"id":"https://openalex.org/F4320325035","display_name":"Universidade Federal do Rio de Janeiro","ror":"https://ror.org/03490as77"},{"id":"https://openalex.org/F4320331556","display_name":"Universidade Federal do Esp\u00edrito Santo","ror":"https://ror.org/05sxf4h28"}],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W7213363648.pdf","grobid_xml":"https://content.openalex.org/works/W7213363648.grobid-xml"},"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W6908699842","https://openalex.org/W7140155180","https://openalex.org/W7056276438","https://openalex.org/W4403266662","https://openalex.org/W4403266864","https://openalex.org/W4403267073","https://openalex.org/W4406411188","https://openalex.org/W7026685675","https://openalex.org/W7119589008","https://openalex.org/W2801876015"],"abstract_inverted_index":{"O":[0],"presente":[1],"estudo":[2],"aborda":[3],"o":[4,15],"projeto":[5],"Conecta":[6],"Turismo":[7],"no":[8,73,84],"contexto":[9],"da":[10],"plataformiza\u00e7\u00e3o":[11],"do":[12,57,158],"turismo,":[13,159],"destacando":[14],"uso":[16],"de":[17,44,46,63,67,95,100,104,123,137,141,163,167],"m\u00e9todos":[18,149],"digitais":[19,51,128,150],"para":[20,37,54,130,154],"compreender":[21,98],"a":[22,55,79,107,120,161],"conversa\u00e7\u00e3o":[23,114],"online":[24],"sobre":[25],"eventos":[26,81],"tur\u00edsticos":[27,82],"capixabas.":[28],"A":[29,59],"pesquisa":[30],"temcomo":[31],"objetivo":[32],"apresentar":[33],"estrat\u00e9gias":[34,140],"metodol\u00f3gicas":[35],"utilizadas":[36],"coletar,":[38],"processar":[39],"e":[40,65,76,93,106,135,143,156,165],"analisar":[41],"dados":[42,71,124],"p\u00fablicosprovenientes":[43],"plataformas":[45,127],"redes":[47,68,91,94],"sociais,":[48,69],"transformando":[49],"informa\u00e7\u00f5es":[50],"em":[52,170],"subs\u00eddios":[53],"gest\u00e3o":[56],"turismo.":[58],"metodologia":[60],"combina":[61],"an\u00e1lise":[62,66,121],"conte\u00fado":[64],"utilizando":[70],"coletados":[72],"YouTube,":[74],"Instagram":[75],"Facebook":[77],"referentes":[78],"dez":[80],"realizados":[83],"Esp\u00edrito":[85],"Santo.":[86],"Foram":[87],"analisados":[88],"indicadores":[89],"quantitativos,":[90],"sem\u00e2nticas":[92],"perfis,":[96],"permitindo":[97],"volumes":[99],"publica\u00e7\u00f5es,padr\u00f5es":[101],"discursivos,":[102],"n\u00edveis":[103],"engajamento":[105],"atua\u00e7\u00e3o":[108],"dos":[109],"diferentes":[110],"atores":[111],"envolvidos":[112],"na":[113],"digital.":[115],"Os":[116],"resultados":[117],"evidenciam":[118],"que":[119,147],"sistem\u00e1tica":[122],"provenientes":[125],"das":[126,139],"contribui":[129],"identificar":[131],"tend\u00eancias,":[132],"percep\u00e7\u00f5es":[133],"p\u00fablicas":[134],"oportunidades":[136],"aprimoramento":[138],"divulga\u00e7\u00e3o":[142],"planejamento":[144],"tur\u00edstico.":[145],"Conclui-se":[146],"os":[148],"representam":[151],"ferramentas":[152],"relevantes":[153],"observat\u00f3rios":[155],"gestores":[157],"ampliando":[160],"capacidade":[162],"monitoramento":[164],"tomada":[166],"decis\u00e3o":[168],"baseada":[169],"dados.":[171]},"counts_by_year":[],"updated_date":"2026-11-13T13:42:25.865203","created_date":"2026-09-16T00:00:00"}
