{"id":"https://openalex.org/W7208819552","doi":"https://doi.org/10.34007/jehss.v9i1.3155","title":"Gambaran Minat Beli di Instagram pada Mahasiswa Fakultas Psikologi Universitas Medan Area","display_name":"Gambaran Minat Beli di Instagram pada Mahasiswa Fakultas Psikologi Universitas Medan Area","publication_year":2026,"publication_date":"2026-08-14","ids":{"openalex":"https://openalex.org/W7208819552","doi":"https://doi.org/10.34007/jehss.v9i1.3155"},"language":"en","primary_location":{"id":"doi:10.34007/jehss.v9i1.3155","doi":"https://doi.org/10.34007/jehss.v9i1.3155","is_oa":true,"landing_page_url":"https://doi.org/10.34007/jehss.v9i1.3155","pdf_url":"https://mahesainstitute.web.id/ojs2/index.php/jehss/article/download/3155/pdf","source":{"id":"https://openalex.org/S4210196236","display_name":"Journal of Education Humaniora and Social Sciences (JEHSS)","issn_l":"2622-3740","issn":["2622-3740"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Education, Humaniora and Social Sciences (JEHSS)","raw_type":"journal-article"},"parent_works":[],"lineage":["https://openalex.org/W7208819552"],"child_works_count":0,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"https://mahesainstitute.web.id/ojs2/index.php/jehss/article/download/3155/pdf","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5150407690","display_name":"Sahala Sihotang","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210146508","display_name":"Medan Area University","ror":"https://ror.org/046581250","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210146508"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Sahala Sihotang","raw_affiliation_strings":["Universitas Medan Area"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universitas Medan Area","institution_ids":["https://openalex.org/I4210146508"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5003828279","display_name":"Yudistira Fauzy Indrawan","orcid":"https://orcid.org/0000-0002-5729-2628","observed_orcids":["https://orcid.org/0000-0002-5729-2628"]},"institutions":[{"id":"https://openalex.org/I4210146508","display_name":"Medan Area University","ror":"https://ror.org/046581250","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210146508"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Yudistira Fauzy Indrawan","raw_affiliation_strings":["Universitas Medan Area"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universitas Medan Area","institution_ids":["https://openalex.org/I4210146508"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I4210146508"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":true,"cited_by_count":0,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"9","issue":"1","first_page":"137","last_page":"144"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.8198000192642212,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.8198000192642212,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.17419999837875366,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","score":0.002300000051036477,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/purchase-intention","display_name":"purchase intention","score":0.9990000128746033},{"id":"https://openalex.org/keywords/instagram","display_name":"Instagram","score":0.9900000095367432},{"id":"https://openalex.org/keywords/psychology-students","display_name":"psychology students","score":0.7279999852180481},{"id":"https://openalex.org/keywords/social-media-shopping","display_name":"social media shopping","score":0.7480000257492065},{"id":"https://openalex.org/keywords/attention","display_name":"attention","score":0.5080000162124634},{"id":"https://openalex.org/keywords/interest","display_name":"interest","score":0.9760000109672546},{"id":"https://openalex.org/keywords/desire","display_name":"desire","score":0.9760000109672546},{"id":"https://openalex.org/keywords/action","display_name":"action","score":0.8339999914169312},{"id":"https://openalex.org/keywords/online-shopping-behavior","display_name":"online shopping behavior","score":0.5550000071525574},{"id":"https://openalex.org/keywords/visual-content","display_name":"visual content","score":0.8100000023841858}],"concepts":[{"id":"https://openalex.org/C100363876","wikidata":"https://www.wikidata.org/wiki/Q690661","display_name":"Nonprobability sampling","level":3,"score":0.781499981880188},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.7488999962806702},{"id":"https://openalex.org/C39896193","wikidata":"https://www.wikidata.org/wiki/Q380344","display_name":"Descriptive statistics","level":2,"score":0.667900025844574},{"id":"https://openalex.org/C2778813691","wikidata":"https://www.wikidata.org/wiki/Q1369832","display_name":"Purchasing","level":2,"score":0.6585999727249146},{"id":"https://openalex.org/C198531522","wikidata":"https://www.wikidata.org/wiki/Q485146","display_name":"Sample (material)","level":2,"score":0.557200014591217},{"id":"https://openalex.org/C2778755073","wikidata":"https://www.wikidata.org/wiki/Q10858537","display_name":"Scale (ratio)","level":2,"score":0.4406999945640564},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.42899999022483826},{"id":"https://openalex.org/C77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","level":1,"score":0.40380001068115234},{"id":"https://openalex.org/C75630572","wikidata":"https://www.wikidata.org/wiki/Q538904","display_name":"Applied psychology","level":1,"score":0.3465000092983246},{"id":"https://openalex.org/C133462117","wikidata":"https://www.wikidata.org/wiki/Q4929239","display_name":"Data collection","level":2,"score":0.33009999990463257},{"id":"https://openalex.org/C142546437","wikidata":"https://www.wikidata.org/wiki/Q2661195","display_name":"Descriptive research","level":2,"score":0.3260999917984009},{"id":"https://openalex.org/C2780791683","wikidata":"https://www.wikidata.org/wiki/Q846785","display_name":"Action (physics)","level":2,"score":0.2727999985218048},{"id":"https://openalex.org/C2779318504","wikidata":"https://www.wikidata.org/wiki/Q1438035","display_name":"Research design","level":2,"score":0.2535000145435333},{"id":"https://openalex.org/C140779682","wikidata":"https://www.wikidata.org/wiki/Q210868","display_name":"Sampling (signal processing)","level":3,"score":0.2506999969482422}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.34007/jehss.v9i1.3155","doi":"https://doi.org/10.34007/jehss.v9i1.3155","is_oa":true,"landing_page_url":"https://doi.org/10.34007/jehss.v9i1.3155","pdf_url":"https://mahesainstitute.web.id/ojs2/index.php/jehss/article/download/3155/pdf","source":{"id":"https://openalex.org/S4210196236","display_name":"Journal of Education Humaniora and Social Sciences (JEHSS)","issn_l":"2622-3740","issn":["2622-3740"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Education, Humaniora and Social Sciences (JEHSS)","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.34007/jehss.v9i1.3155","doi":"https://doi.org/10.34007/jehss.v9i1.3155","is_oa":true,"landing_page_url":"https://doi.org/10.34007/jehss.v9i1.3155","pdf_url":"https://mahesainstitute.web.id/ojs2/index.php/jehss/article/download/3155/pdf","source":{"id":"https://openalex.org/S4210196236","display_name":"Journal of Education Humaniora and Social Sciences (JEHSS)","issn_l":"2622-3740","issn":["2622-3740"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Education, Humaniora and Social Sciences (JEHSS)","raw_type":"journal-article"},"sustainable_development_goals":[{"score":0.4156000018119812,"id":"https://metadata.un.org/sdg/4","display_name":"Quality education"}],"study_designs":[{"id":"https://openalex.org/study-designs/observational-study","display_name":"Observational Study"}],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W7208819552.pdf","grobid_xml":"https://content.openalex.org/works/W7208819552.grobid-xml"},"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W3152970785","https://openalex.org/W4211055139","https://openalex.org/W4362555258","https://openalex.org/W2627019227","https://openalex.org/W2984819864","https://openalex.org/W6996262470","https://openalex.org/W2135024935","https://openalex.org/W7218083167","https://openalex.org/W4312366449","https://openalex.org/W6892836717"],"abstract_inverted_index":{"This":[0,19],"article":[1],"aims":[2],"to":[3,150],"describe":[4],"purchase":[5,65,89,140],"intention":[6,66,90,141],"on":[7],"Instagram":[8,45,131],"among":[9],"students":[10,34],"of":[11,14,32,42,69,101,109],"the":[12,40,93,105,115,120,124],"Faculty":[13],"Psychology,":[15],"Universitas":[16],"Medan":[17],"Area.":[18],"study":[20],"used":[21],"a":[22,26,64],"quantitative":[23],"approach":[24],"with":[25,39,82,96],"descriptive":[27,80],"method.":[28],"The":[29,84,111],"sample":[30],"consisted":[31],"80":[33],"selected":[35],"through":[36,51,142],"purposive":[37],"sampling":[38],"criteria":[41],"being":[43],"active":[44],"users,":[46],"having":[47,54],"made":[48],"online":[49],"purchases":[50],"Instagram,":[52],"and":[53,73,147],"purchased":[55],"at":[56],"least":[57],"four":[58],"times.":[59],"Data":[60,76],"were":[61,77],"collected":[62],"using":[63,79],"scale":[67],"consisting":[68],"attention,":[70],"interest,":[71],"desire,":[72],"action":[74],"aspects.":[75],"analyzed":[78],"statistics":[81],"SPSS.":[83],"results":[85],"showed":[86],"that":[87,130],"students\u2019":[88,139],"was":[91],"in":[92,137],"high":[94],"category,":[95],"an":[97,134],"empirical":[98],"mean":[99,107,117],"score":[100,108],"39.81,":[102],"higher":[103],"than":[104],"hypothetical":[106],"30.":[110],"interest":[112],"aspect":[113,122],"obtained":[114,123],"highest":[116],"score,":[118],"while":[119],"attention":[121],"lowest":[125],"score.":[126],"These":[127],"findings":[128],"indicate":[129],"serves":[132],"as":[133],"effective":[135],"medium":[136],"shaping":[138],"visual":[143],"content,":[144],"promotions,":[145],"testimonials,":[146],"easy":[148],"access":[149],"purchasing":[151],"information.":[152]},"counts_by_year":[],"updated_date":"2026-10-28T10:33:24.094632","created_date":"2026-09-06T00:00:00"}