{"id":"https://openalex.org/W7202038876","doi":"https://doi.org/10.31004/riggs.v5i2.12173","title":"Pengaruh Kualitas Pelayanan, Persepsi Harga dan Promosi terhadap Kepuasan Tamu The Sultan Hotel","display_name":"Pengaruh Kualitas Pelayanan, Persepsi Harga dan Promosi terhadap Kepuasan Tamu The Sultan Hotel","publication_year":2026,"publication_date":"2026-07-31","ids":{"openalex":"https://openalex.org/W7202038876","doi":"https://doi.org/10.31004/riggs.v5i2.12173"},"language":"id","primary_location":{"id":"doi:10.31004/riggs.v5i2.12173","doi":"https://doi.org/10.31004/riggs.v5i2.12173","is_oa":true,"landing_page_url":"https://doi.org/10.31004/riggs.v5i2.12173","pdf_url":"https://journal.ilmudata.co.id/index.php/RIGGS/article/download/12173/9434","source":{"id":"https://openalex.org/S4387283608","display_name":"RIGGS Journal of Artificial Intelligence and Digital Business","issn_l":"2963-914X","issn":["2963-914X","2963-9298"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315283","host_organization_name":"Universitas Pahlawan Tuanku Tambusai","host_organization_lineage":["https://openalex.org/P4310315283"],"host_organization_lineage_names":["Universitas Pahlawan Tuanku Tambusai"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"RIGGS: Journal of Artificial Intelligence and Digital Business","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"hybrid","oa_url":"https://journal.ilmudata.co.id/index.php/RIGGS/article/download/12173/9434","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5146161062","display_name":"Muhammad Syadiaz","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4405273730","display_name":"Universitas Asa Indonesia","ror":"https://ror.org/00bzwzw89","country_code":"ID","type":"education","lineage":["https://openalex.org/I4405273730"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Muhammad Syadiaz","raw_affiliation_strings":["Universitas ASA Indonesia"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universitas ASA Indonesia","institution_ids":["https://openalex.org/I4405273730"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5042871747","display_name":"Salman Paludi","orcid":"https://orcid.org/0000-0002-4636-7145","observed_orcids":["https://orcid.org/0000-0002-4636-7145"]},"institutions":[{"id":"https://openalex.org/I4405273730","display_name":"Universitas Asa Indonesia","ror":"https://ror.org/00bzwzw89","country_code":"ID","type":"education","lineage":["https://openalex.org/I4405273730"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Salman Paludi","raw_affiliation_strings":["Universitas ASA Indonesia"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universitas ASA Indonesia","institution_ids":["https://openalex.org/I4405273730"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I4405273730"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":true,"cited_by_count":0,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"5","issue":"2","first_page":"22916","last_page":"22923"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.7943999767303467,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.7943999767303467,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.19740000367164612,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10055","display_name":"Diverse Aspects of Tourism Research","score":0.00430000014603138,"subfield":{"id":"https://openalex.org/subfields/1409","display_name":"Tourism, Leisure and Hospitality Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/service-quality","display_name":"service quality","score":0.8799999952316284},{"id":"https://openalex.org/keywords/price-perception","display_name":"price perception","score":0.8679999709129333},{"id":"https://openalex.org/keywords/promotion","display_name":"promotion","score":0.8640000224113464},{"id":"https://openalex.org/keywords/customer-satisfaction","display_name":"customer satisfaction","score":0.8830000162124634},{"id":"https://openalex.org/keywords/hotel-guests","display_name":"hotel guests","score":0.9120000004768372},{"id":"https://openalex.org/keywords/hospitality-industry","display_name":"hospitality industry","score":0.8009999990463257},{"id":"https://openalex.org/keywords/hotel-marketing","display_name":"hotel marketing","score":0.3610000014305115}],"concepts":[{"id":"https://openalex.org/C178550888","wikidata":"https://www.wikidata.org/wiki/Q2043282","display_name":"Business administration","level":1,"score":0.4652000069618225},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.3822999894618988},{"id":"https://openalex.org/C2779530757","wikidata":"https://www.wikidata.org/wiki/Q1207505","display_name":"Quality (philosophy)","level":2,"score":0.3125},{"id":"https://openalex.org/C121332964","wikidata":"https://www.wikidata.org/wiki/Q413","display_name":"Physics","level":0,"score":0.2799000144004822},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.2752000093460083},{"id":"https://openalex.org/C31903555","wikidata":"https://www.wikidata.org/wiki/Q1637030","display_name":"Food science","level":1,"score":0.2572999894618988},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.25060001015663147},{"id":"https://openalex.org/C15708023","wikidata":"https://www.wikidata.org/wiki/Q80083","display_name":"Humanities","level":1,"score":0.2224999964237213},{"id":"https://openalex.org/C140781008","wikidata":"https://www.wikidata.org/wiki/Q1221081","display_name":"Service quality","level":3,"score":0.21439999341964722},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.21410000324249268}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.31004/riggs.v5i2.12173","doi":"https://doi.org/10.31004/riggs.v5i2.12173","is_oa":true,"landing_page_url":"https://doi.org/10.31004/riggs.v5i2.12173","pdf_url":"https://journal.ilmudata.co.id/index.php/RIGGS/article/download/12173/9434","source":{"id":"https://openalex.org/S4387283608","display_name":"RIGGS Journal of Artificial Intelligence and Digital Business","issn_l":"2963-914X","issn":["2963-914X","2963-9298"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315283","host_organization_name":"Universitas Pahlawan Tuanku Tambusai","host_organization_lineage":["https://openalex.org/P4310315283"],"host_organization_lineage_names":["Universitas Pahlawan Tuanku Tambusai"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"RIGGS: Journal of Artificial Intelligence and Digital Business","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.31004/riggs.v5i2.12173","doi":"https://doi.org/10.31004/riggs.v5i2.12173","is_oa":true,"landing_page_url":"https://doi.org/10.31004/riggs.v5i2.12173","pdf_url":"https://journal.ilmudata.co.id/index.php/RIGGS/article/download/12173/9434","source":{"id":"https://openalex.org/S4387283608","display_name":"RIGGS Journal of Artificial Intelligence and Digital Business","issn_l":"2963-914X","issn":["2963-914X","2963-9298"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315283","host_organization_name":"Universitas Pahlawan Tuanku Tambusai","host_organization_lineage":["https://openalex.org/P4310315283"],"host_organization_lineage_names":["Universitas Pahlawan Tuanku Tambusai"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"RIGGS: Journal of Artificial Intelligence and Digital Business","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[{"id":"https://openalex.org/study-designs/observational-study","display_name":"Observational Study"}],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W7202038876.pdf","grobid_xml":"https://content.openalex.org/works/W7202038876.grobid-xml"},"referenced_works_count":9,"referenced_works":["https://openalex.org/W2399459345","https://openalex.org/W2626601163","https://openalex.org/W3115874711","https://openalex.org/W4312608979","https://openalex.org/W4316661813","https://openalex.org/W4365456990","https://openalex.org/W4375935974","https://openalex.org/W4385989422","https://openalex.org/W4401708032"],"related_works":["https://openalex.org/W4391184679","https://openalex.org/W7147485674","https://openalex.org/W3150376951","https://openalex.org/W7216197531","https://openalex.org/W7217173649","https://openalex.org/W4384835117","https://openalex.org/W4387185574","https://openalex.org/W7004793096","https://openalex.org/W4402816628","https://openalex.org/W3013590890"],"abstract_inverted_index":{"Penelitian":[0,23],"ini":[1,177],"bertujuan":[2],"menganalisis":[3],"pengaruh":[4],"kualitas":[5,91,137,181],"pelayanan,":[6,138],"persepsi":[7,139],"harga,":[8,140],"dan":[9,58,76,95,105,118,132,141,153,193,204],"promosi":[10,122,142,194],"terhadap":[11,97,145],"kepuasan":[12,98,146,169,188],"tamu":[13,34,99,147],"The":[14,39],"Sultan":[15,40],"Hotel":[16],"Jakarta,":[17],"baik":[18],"secara":[19],"parsial":[20],"maupun":[21],"simultan.":[22],"menggunakan":[24,48,60],"pendekatan":[25],"kuantitatif":[26],"dengan":[27,100,113,127,148,198],"desain":[28],"penelitian":[29,32,80],"asosiatif.":[30],"Populasi":[31],"adalah":[33],"yang":[35,200],"pernah":[36],"menginap":[37],"di":[38],"Hotel,":[41],"sedangkan":[42,121,171,190],"sampel":[43],"sebanyak":[44],"94":[45],"responden":[46],"dipilih":[47],"teknik":[49],"incidental":[50],"sampling.":[51],"Data":[52],"primer":[53],"dikumpulkan":[54],"melalui":[55,63],"penyebaran":[56],"kuesioner":[57],"dianalisis":[59],"SPSS":[61],"25":[62],"uji":[64,72,74],"normalitas,":[65],"heteroskedastisitas,":[66],"multikolinearitas,":[67],"linearitas,":[68],"regresi":[69,84],"linear":[70],"berganda,":[71],"t,":[73],"F,":[75],"koefisien":[77,157],"determinasi.":[78],"Hasil":[79],"menunjukkan":[81,161],"bahwa":[82,162,179],"model":[83],"telah":[85],"memenuhi":[86],"asumsi":[87],"klasik.":[88],"Secara":[89,135],"parsial,":[90],"pelayanan":[92,182],"berpengaruh":[93,111,125,143],"positif":[94],"signifikan":[96,112,126,144],"nilai":[101,114,128,149],"t":[102,115,129],"sebesar":[103,116,130,151,159],"4,027":[104],"signifikansi":[106,119,133,154],"0,000.":[107,155],"Persepsi":[108],"harga":[109,192],"tidak":[110,124],"1,072":[117],"0,286,":[120],"juga":[123],"0,850":[131],"0,398.":[134],"simultan,":[136],"F":[150],"13,393":[152],"Nilai":[156],"determinasi":[158],"0,309":[160],"ketiga":[163],"variabel":[164],"mampu":[165],"menjelaskan":[166],"30,9%":[167],"variasi":[168],"tamu,":[170,189],"69,1%":[172],"dipengaruhi":[173],"faktor":[174,184],"lain.":[175],"Temuan":[176],"menegaskan":[178],"konsistensi":[180],"merupakan":[183],"utama":[185],"dalam":[186],"meningkatkan":[187],"strategi":[191],"tetap":[195],"perlu":[196],"diselaraskan":[197],"manfaat":[199],"diterima,":[201],"posisi":[202],"hotel,":[203],"harapan":[205],"pelanggan.":[206]},"counts_by_year":[],"updated_date":"2026-11-04T10:54:05.112534","created_date":"2026-08-10T00:00:00"}
