{"id":"https://openalex.org/W7166835675","doi":"https://doi.org/10.70838/pemj.580601","title":"The Impact of Customer Reviews and Ratings on Brand Perception of GRWM: Get Ready With Me Cosmetics","display_name":"The Impact of Customer Reviews and Ratings on Brand Perception of GRWM: Get Ready With Me Cosmetics","publication_year":2026,"publication_date":"2026-06-23","ids":{"openalex":"https://openalex.org/W7166835675","doi":"https://doi.org/10.70838/pemj.580601"},"language":"en","primary_location":{"id":"doi:10.70838/pemj.580601","doi":"https://doi.org/10.70838/pemj.580601","is_oa":true,"landing_page_url":"https://doi.org/10.70838/pemj.580601","pdf_url":null,"source":{"id":"https://openalex.org/S5407034574","display_name":"Psychology and Education A Multidisciplinary Journal","issn_l":"2822-4353","issn":["2822-4353"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Psychology and Education: A Multidisciplinary Journal","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"hybrid","oa_url":"https://doi.org/10.70838/pemj.580601","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5139815382","display_name":"Carmela Marie Tundag","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4405278895","display_name":"University of the Visayas Toledo Campus","ror":"https://ror.org/00qj0bm25","country_code":"PH","type":"education","lineage":["https://openalex.org/I3131202706","https://openalex.org/I4405278895"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Carmela Marie Tundag","raw_affiliation_strings":["University of the Visayas Toledo Campus \u2013 Philippines"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of the Visayas Toledo Campus \u2013 Philippines","institution_ids":["https://openalex.org/I4405278895"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5139786112","display_name":"Daniella Surig","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4405278895","display_name":"University of the Visayas Toledo Campus","ror":"https://ror.org/00qj0bm25","country_code":"PH","type":"education","lineage":["https://openalex.org/I3131202706","https://openalex.org/I4405278895"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Daniella Surig","raw_affiliation_strings":["University of the Visayas Toledo Campus \u2013 Philippines"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of the Visayas Toledo Campus \u2013 Philippines","institution_ids":["https://openalex.org/I4405278895"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5139846148","display_name":"John Harvey Alfanta","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4405278895","display_name":"University of the Visayas Toledo Campus","ror":"https://ror.org/00qj0bm25","country_code":"PH","type":"education","lineage":["https://openalex.org/I3131202706","https://openalex.org/I4405278895"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"John Harvey Alfanta","raw_affiliation_strings":["University of the Visayas Toledo Campus \u2013 Philippines"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of the Visayas Toledo Campus \u2013 Philippines","institution_ids":["https://openalex.org/I4405278895"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5139785071","display_name":"Harvie Largo","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4405278895","display_name":"University of the Visayas Toledo Campus","ror":"https://ror.org/00qj0bm25","country_code":"PH","type":"education","lineage":["https://openalex.org/I3131202706","https://openalex.org/I4405278895"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Harvie Largo","raw_affiliation_strings":["University of the Visayas Toledo Campus \u2013 Philippines"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of the Visayas Toledo Campus \u2013 Philippines","institution_ids":["https://openalex.org/I4405278895"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5139840886","display_name":"Angelo Aguanta","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4405278895","display_name":"University of the Visayas Toledo Campus","ror":"https://ror.org/00qj0bm25","country_code":"PH","type":"education","lineage":["https://openalex.org/I3131202706","https://openalex.org/I4405278895"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Angelo Aguanta","raw_affiliation_strings":["University of the Visayas Toledo Campus \u2013 Philippines"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of the Visayas Toledo Campus \u2013 Philippines","institution_ids":["https://openalex.org/I4405278895"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5139828288","display_name":"Alnie Joy Bera\u00f1o","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4405278895","display_name":"University of the Visayas Toledo Campus","ror":"https://ror.org/00qj0bm25","country_code":"PH","type":"education","lineage":["https://openalex.org/I3131202706","https://openalex.org/I4405278895"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Alnie Joy Bera\u00f1o","raw_affiliation_strings":["University of the Visayas Toledo Campus \u2013 Philippines"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of the Visayas Toledo Campus \u2013 Philippines","institution_ids":["https://openalex.org/I4405278895"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5139807862","display_name":"Russell Azucenas","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4405278895","display_name":"University of the Visayas Toledo Campus","ror":"https://ror.org/00qj0bm25","country_code":"PH","type":"education","lineage":["https://openalex.org/I3131202706","https://openalex.org/I4405278895"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Russell Azucenas","raw_affiliation_strings":["University of the Visayas Toledo Campus \u2013 Philippines"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of the Visayas Toledo Campus \u2013 Philippines","institution_ids":["https://openalex.org/I4405278895"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5139736369","display_name":"Tito  Jr. Tagpuno","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4405278895","display_name":"University of the Visayas Toledo Campus","ror":"https://ror.org/00qj0bm25","country_code":"PH","type":"education","lineage":["https://openalex.org/I3131202706","https://openalex.org/I4405278895"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Tito  Jr. Tagpuno","raw_affiliation_strings":["University of the Visayas Toledo Campus \u2013 Philippines"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of the Visayas Toledo Campus \u2013 Philippines","institution_ids":["https://openalex.org/I4405278895"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5135234363","display_name":"Cirilo A. Adorable","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4405278895","display_name":"University of the Visayas Toledo Campus","ror":"https://ror.org/00qj0bm25","country_code":"PH","type":"education","lineage":["https://openalex.org/I3131202706","https://openalex.org/I4405278895"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Cirilo Adorable","raw_affiliation_strings":["University of the Visayas Toledo Campus \u2013 Philippines"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of the Visayas Toledo Campus \u2013 Philippines","institution_ids":["https://openalex.org/I4405278895"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5077937209","display_name":"Jessalyn M. Alqueza","orcid":"https://orcid.org/0000-0003-3671-4323","observed_orcids":["https://orcid.org/0000-0003-3671-4323"]},"institutions":[{"id":"https://openalex.org/I4405278895","display_name":"University of the Visayas Toledo Campus","ror":"https://ror.org/00qj0bm25","country_code":"PH","type":"education","lineage":["https://openalex.org/I3131202706","https://openalex.org/I4405278895"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Jessalyn Alqueza","raw_affiliation_strings":["University of the Visayas Toledo Campus \u2013 Philippines"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of the Visayas Toledo Campus \u2013 Philippines","institution_ids":["https://openalex.org/I4405278895"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5120810434","display_name":"Stella Marie Botanas","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4405278895","display_name":"University of the Visayas Toledo Campus","ror":"https://ror.org/00qj0bm25","country_code":"PH","type":"education","lineage":["https://openalex.org/I3131202706","https://openalex.org/I4405278895"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Stella Marie Botanas","raw_affiliation_strings":["University of the Visayas Toledo Campus \u2013 Philippines"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of the Visayas Toledo Campus \u2013 Philippines","institution_ids":["https://openalex.org/I4405278895"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5135098728","display_name":"Jethru Botanas","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4405278895","display_name":"University of the Visayas Toledo Campus","ror":"https://ror.org/00qj0bm25","country_code":"PH","type":"education","lineage":["https://openalex.org/I3131202706","https://openalex.org/I4405278895"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Jethru Botanas","raw_affiliation_strings":["University of the Visayas Toledo Campus \u2013 Philippines"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of the Visayas Toledo Campus \u2013 Philippines","institution_ids":["https://openalex.org/I4405278895"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I4405278895"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"58","issue":"6","first_page":"778","last_page":"787"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.9628999829292297,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.9628999829292297,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.017500000074505806,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13169","display_name":"Consumer Perception and Purchasing Behavior","score":0.009100000374019146,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/customer-reviews","display_name":"customer reviews","score":0.9980000257492065},{"id":"https://openalex.org/keywords/customer-ratings","display_name":"customer ratings","score":0.9829999804496765},{"id":"https://openalex.org/keywords/brand-perception","display_name":"brand perception","score":0.9990000128746033},{"id":"https://openalex.org/keywords/cosmetics-industry","display_name":"cosmetics industry","score":0.45100000500679016},{"id":"https://openalex.org/keywords/elaboration-likelihood-model","display_name":"elaboration likelihood model","score":0.8949999809265137},{"id":"https://openalex.org/keywords/central-route-processing","display_name":"central route processing","score":0.7149999737739563},{"id":"https://openalex.org/keywords/peripheral-route-processing","display_name":"peripheral route processing","score":0.9990000128746033},{"id":"https://openalex.org/keywords/online-reviews","display_name":"online reviews","score":0.3790000081062317},{"id":"https://openalex.org/keywords/filipino-consumers","display_name":"Filipino consumers","score":0.7480000257492065}],"concepts":[{"id":"https://openalex.org/C179420905","wikidata":"https://www.wikidata.org/wiki/Q223871","display_name":"Mediation","level":2,"score":0.6057999730110168},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.5709999799728394},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.5570999979972839},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.5522000193595886},{"id":"https://openalex.org/C2779717098","wikidata":"https://www.wikidata.org/wiki/Q131207","display_name":"Cosmetics","level":2,"score":0.5491999983787537},{"id":"https://openalex.org/C26760741","wikidata":"https://www.wikidata.org/wiki/Q160402","display_name":"Perception","level":2,"score":0.5242000222206116},{"id":"https://openalex.org/C71104824","wikidata":"https://www.wikidata.org/wiki/Q1476639","display_name":"Structural equation modeling","level":2,"score":0.46619999408721924},{"id":"https://openalex.org/C22354355","wikidata":"https://www.wikidata.org/wiki/Q422009","display_name":"Partial least squares regression","level":2,"score":0.3946000039577484},{"id":"https://openalex.org/C2776035688","wikidata":"https://www.wikidata.org/wiki/Q1606558","display_name":"Affect (linguistics)","level":2,"score":0.3928999900817871},{"id":"https://openalex.org/C39896193","wikidata":"https://www.wikidata.org/wiki/Q380344","display_name":"Descriptive statistics","level":2,"score":0.3808000087738037},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.37599998712539673},{"id":"https://openalex.org/C90673727","wikidata":"https://www.wikidata.org/wiki/Q901718","display_name":"Product (mathematics)","level":2,"score":0.3693999946117401},{"id":"https://openalex.org/C152877465","wikidata":"https://www.wikidata.org/wiki/Q208042","display_name":"Regression analysis","level":2,"score":0.34779998660087585},{"id":"https://openalex.org/C2779530757","wikidata":"https://www.wikidata.org/wiki/Q1207505","display_name":"Quality (philosophy)","level":2,"score":0.3409999907016754},{"id":"https://openalex.org/C23213687","wikidata":"https://www.wikidata.org/wiki/Q301468","display_name":"Consumer behaviour","level":2,"score":0.33329999446868896},{"id":"https://openalex.org/C57375061","wikidata":"https://www.wikidata.org/wiki/Q453181","display_name":"Brand management","level":2,"score":0.33160001039505005},{"id":"https://openalex.org/C101276457","wikidata":"https://www.wikidata.org/wiki/Q5196474","display_name":"Customer retention","level":4,"score":0.30790001153945923},{"id":"https://openalex.org/C2780402292","wikidata":"https://www.wikidata.org/wiki/Q282853","display_name":"Elaboration likelihood model","level":3,"score":0.29100000858306885},{"id":"https://openalex.org/C191511416","wikidata":"https://www.wikidata.org/wiki/Q999278","display_name":"Customer satisfaction","level":2,"score":0.2890999913215637},{"id":"https://openalex.org/C137913393","wikidata":"https://www.wikidata.org/wiki/Q15737157","display_name":"Word of mouth","level":2,"score":0.2831000089645386},{"id":"https://openalex.org/C152455256","wikidata":"https://www.wikidata.org/wiki/Q1900597","display_name":"Brand awareness","level":2,"score":0.2694000005722046},{"id":"https://openalex.org/C205971072","wikidata":"https://www.wikidata.org/wiki/Q513100","display_name":"Brand equity","level":2,"score":0.267300009727478},{"id":"https://openalex.org/C27574286","wikidata":"https://www.wikidata.org/wiki/Q320723","display_name":"Variables","level":2,"score":0.2671999931335449},{"id":"https://openalex.org/C182306322","wikidata":"https://www.wikidata.org/wiki/Q1779371","display_name":"Order (exchange)","level":2,"score":0.2606000006198883},{"id":"https://openalex.org/C57660159","wikidata":"https://www.wikidata.org/wiki/Q5196460","display_name":"Customer intelligence","level":5,"score":0.2556999921798706},{"id":"https://openalex.org/C43595421","wikidata":"https://www.wikidata.org/wiki/Q7939596","display_name":"Voice of the customer","level":5,"score":0.2540999948978424}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.70838/pemj.580601","doi":"https://doi.org/10.70838/pemj.580601","is_oa":true,"landing_page_url":"https://doi.org/10.70838/pemj.580601","pdf_url":null,"source":{"id":"https://openalex.org/S5407034574","display_name":"Psychology and Education A Multidisciplinary Journal","issn_l":"2822-4353","issn":["2822-4353"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Psychology and Education: A Multidisciplinary Journal","raw_type":"journal-article"},{"id":"pmh:oai:HAL:hal-05686404v1","doi":null,"is_oa":false,"landing_page_url":"https://hal.science/hal-05686404","pdf_url":null,"source":{"id":"https://openalex.org/S4306402512","display_name":"HAL","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4405252976","host_organization_name":"Centre pour la Communication Scientifique Directe","host_organization_lineage":["https://openalex.org/I4405252976"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Psychology and Education: A Multidisciplinary Journal, 2026, 58 (6), pp.778-787. &#x27E8;10.70838/pemj.580601&#x27E9;","raw_type":"info:eu-repo/semantics/article"}],"best_oa_location":{"id":"doi:10.70838/pemj.580601","doi":"https://doi.org/10.70838/pemj.580601","is_oa":true,"landing_page_url":"https://doi.org/10.70838/pemj.580601","pdf_url":null,"source":{"id":"https://openalex.org/S5407034574","display_name":"Psychology and Education A Multidisciplinary Journal","issn_l":"2822-4353","issn":["2822-4353"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Psychology and Education: A Multidisciplinary Journal","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[{"display_name":"Observational Study","id":"https://openalex.org/study-designs/observational-study"}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W4366201646","https://openalex.org/W7213538720","https://openalex.org/W4285108608","https://openalex.org/W7217006755","https://openalex.org/W7018889087","https://openalex.org/W4387404356","https://openalex.org/W4416138166","https://openalex.org/W7213141951","https://openalex.org/W3184147730","https://openalex.org/W7160649036"],"abstract_inverted_index":{"This":[0],"study":[1,37],"examined":[2],"the":[3,12,26,32,36,46,60,83,97,142,156,166,192,199,212,215,218,224],"impact":[4],"of":[5,15,49,79,214,226],"customer":[6,9,40,54,121,130,152,202,204,230],"reviews":[7,41,122,139],"and":[8,52,92,105,129,175,194,206,222,232],"ratings":[10,55,131,153],"on":[11],"brand":[13,43,57,186,207,238],"perception":[14,44,58],"GRWM":[16,80],"(Get":[17],"Ready":[18],"With":[19],"Me)":[20],"Cosmetics":[21,81],"among":[22],"Filipino":[23],"consumers":[24,78],"using":[25,96,102],"Elaboration":[27],"Likelihood":[28],"Model":[29],"(ELM)":[30],"as":[31],"theoretical":[33],"framework.":[34],"Specifically,":[35],"investigated":[38],"how":[39,53],"influence":[42],"through":[45,59],"central":[47,143,167,193],"route":[48,144,158,168,177],"information":[50],"processing":[51],"affect":[56],"peripheral":[61,157,176,195],"route.":[62],"A":[63],"quantitative":[64],"explanatory":[65],"research":[66],"design":[67],"was":[68],"employed,":[69],"utilizing":[70],"a":[71],"structured":[72],"online":[73],"survey":[74],"administered":[75],"to":[76,235],"385":[77],"in":[82,113,217],"Philippines":[84],"who":[85],"were":[86,100],"at":[87],"least":[88],"18":[89],"years":[90],"old":[91],"had":[93],"prior":[94],"experience":[95],"brand.":[98],"Data":[99],"analyzed":[101],"descriptive":[103],"statistics":[104],"Partial":[106],"Least":[107],"Squares":[108],"Structural":[109],"Equation":[110],"Modeling":[111],"(PLS-SEM)":[112],"RStudio.":[114],"Results":[115],"indicated":[116],"that":[117,191],"respondents":[118],"highly":[119],"valued":[120],"(M":[123,132],"=":[124,127,133,136,146,160,170,179],"4.21,":[125],"SD":[126,135],"0.87)":[128],"4.22,":[134],"0.86).":[137],"Customer":[138],"significantly":[140,154,184],"influenced":[141,155],"(\u03b2":[145,159,169,178],"0.897,":[147],"p":[148,162,172,181],"<":[149,163,173,182],".001),":[150],"while":[151],"0.776,":[161],".001).":[164],"Both":[165],"0.424,":[171],".001)":[174,183],"0.500,":[180],"predicted":[185],"perception.":[187,208],"Mediation":[188],"analysis":[189],"revealed":[190],"routes":[196],"partially":[197],"mediated":[198],"relationships":[200],"between":[201],"reviews,":[203],"ratings,":[205],"The":[209],"findings":[210],"confirm":[211],"applicability":[213],"ELM":[216],"Philippine":[219],"cosmetics":[220],"industry":[221],"underscore":[223],"importance":[225],"managing":[227],"both":[228],"detailed":[229],"feedback":[231],"rating":[233],"systems":[234],"strengthen":[236],"positive":[237],"perceptions.":[239]},"counts_by_year":[],"updated_date":"2026-10-25T09:29:13.331239","created_date":"2026-07-02T00:00:00"}
