{"id":"https://openalex.org/W7166707358","doi":"https://doi.org/10.11594/assrj.01.02.20","title":"Quantifying the Conversation: Relationship Between Business Communi-cation Skills and Business Growth among Small Enterprises in Medina, Misamis Oriental, Philippines","display_name":"Quantifying the Conversation: Relationship Between Business Communi-cation Skills and Business Growth among Small Enterprises in Medina, Misamis Oriental, Philippines","publication_year":2026,"publication_date":"2026-05-14","ids":{"openalex":"https://openalex.org/W7166707358","doi":"https://doi.org/10.11594/assrj.01.02.20"},"language":"en","primary_location":{"id":"doi:10.11594/assrj.01.02.20","doi":"https://doi.org/10.11594/assrj.01.02.20","is_oa":true,"landing_page_url":"https://doi.org/10.11594/assrj.01.02.20","pdf_url":"https://assrjournal.org/index.php/assrj/article/download/101/36","source":{"id":"https://openalex.org/S7407055762","display_name":"Advanced Social Science in Research Journal","issn_l":"3116-4544","issn":["3116-4544"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Advanced Social Science in Research Journal","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"hybrid","oa_url":"https://assrjournal.org/index.php/assrj/article/download/101/36","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5139646136","display_name":"Michael John M. Ypil","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I135881978","display_name":"Bukidnon State University","ror":"https://ror.org/04knmnr48","country_code":"PH","type":"education","lineage":["https://openalex.org/I135881978"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Michael John M. Ypil","raw_affiliation_strings":["Bukidnon State University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Bukidnon State University","institution_ids":["https://openalex.org/I135881978"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5139655240","display_name":"Mary Grace P. Bustamante","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I135881978","display_name":"Bukidnon State University","ror":"https://ror.org/04knmnr48","country_code":"PH","type":"education","lineage":["https://openalex.org/I135881978"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Mary Grace P. Bustamante","raw_affiliation_strings":["Bukidnon State University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Bukidnon State University","institution_ids":["https://openalex.org/I135881978"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5139667684","display_name":"Rhea Mae E. Salon","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I135881978","display_name":"Bukidnon State University","ror":"https://ror.org/04knmnr48","country_code":"PH","type":"education","lineage":["https://openalex.org/I135881978"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Rhea Mae E. Salon","raw_affiliation_strings":["Bukidnon State University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Bukidnon State University","institution_ids":["https://openalex.org/I135881978"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5139664041","display_name":"Charlie M. Ihong","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I135881978","display_name":"Bukidnon State University","ror":"https://ror.org/04knmnr48","country_code":"PH","type":"education","lineage":["https://openalex.org/I135881978"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Charlie M. Ihong","raw_affiliation_strings":["Bukidnon State University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Bukidnon State University","institution_ids":["https://openalex.org/I135881978"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5139697833","display_name":"Roselle Dara S. Lanuebo","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I135881978","display_name":"Bukidnon State University","ror":"https://ror.org/04knmnr48","country_code":"PH","type":"education","lineage":["https://openalex.org/I135881978"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Roselle Dara S. Lanuebo","raw_affiliation_strings":["Bukidnon State University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Bukidnon State University","institution_ids":["https://openalex.org/I135881978"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5118820392","display_name":"Maria Leonie Mabanta","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I135881978","display_name":"Bukidnon State University","ror":"https://ror.org/04knmnr48","country_code":"PH","type":"education","lineage":["https://openalex.org/I135881978"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Maria Leonie A. Mabanta","raw_affiliation_strings":["Bukidnon State University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Bukidnon State University","institution_ids":["https://openalex.org/I135881978"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5116669728","display_name":"Voltaire B. Torrion","orcid":"https://orcid.org/0009-0009-9590-9041","observed_orcids":["https://orcid.org/0009-0009-9590-9041"]},"institutions":[{"id":"https://openalex.org/I135881978","display_name":"Bukidnon State University","ror":"https://ror.org/04knmnr48","country_code":"PH","type":"education","lineage":["https://openalex.org/I135881978"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Voltaire B. Torrion","raw_affiliation_strings":["Bukidnon State University"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Bukidnon State University","institution_ids":["https://openalex.org/I135881978"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I135881978"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":true,"cited_by_count":0,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"1","issue":"2","first_page":"482","last_page":"494"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10058","display_name":"Entrepreneurship Studies and Influences","score":0.5630000233650208,"subfield":{"id":"https://openalex.org/subfields/1405","display_name":"Management of Technology and Innovation"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10058","display_name":"Entrepreneurship Studies and Influences","score":0.5630000233650208,"subfield":{"id":"https://openalex.org/subfields/1405","display_name":"Management of Technology and Innovation"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13795","display_name":"Language, Communication, and Linguistic Studies","score":0.1436000019311905,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13716","display_name":"Interpersonal and Organizational Communication","score":0.09380000084638596,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/business-communication-skills","display_name":"business communication skills","score":0.9959999918937683},{"id":"https://openalex.org/keywords/business-growth","display_name":"business growth","score":0.906000018119812},{"id":"https://openalex.org/keywords/small-business","display_name":"small business","score":0.9789999723434448},{"id":"https://openalex.org/keywords/interpersonal-communication","display_name":"interpersonal communication","score":0.8820000290870667},{"id":"https://openalex.org/keywords/negotiation-communication","display_name":"negotiation communication","score":0.8330000042915344},{"id":"https://openalex.org/keywords/small-business-owners","display_name":"small business owners","score":0.6869999766349792},{"id":"https://openalex.org/keywords/revenue","display_name":"revenue","score":0.5799999833106995},{"id":"https://openalex.org/keywords/employee-development","display_name":"employee development","score":0.8050000071525574},{"id":"https://openalex.org/keywords/profitability","display_name":"profitability","score":0.9980000257492065},{"id":"https://openalex.org/keywords/business-expansion","display_name":"business expansion","score":0.9879999756813049}],"concepts":[{"id":"https://openalex.org/C199776023","wikidata":"https://www.wikidata.org/wiki/Q202875","display_name":"Negotiation","level":2,"score":0.6187999844551086},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.5805000066757202},{"id":"https://openalex.org/C49898467","wikidata":"https://www.wikidata.org/wiki/Q1517706","display_name":"Stratified sampling","level":2,"score":0.5557000041007996},{"id":"https://openalex.org/C175815440","wikidata":"https://www.wikidata.org/wiki/Q4115749","display_name":"Business communication","level":2,"score":0.5461000204086304},{"id":"https://openalex.org/C100521375","wikidata":"https://www.wikidata.org/wiki/Q2015382","display_name":"Competence (human resources)","level":2,"score":0.535099983215332},{"id":"https://openalex.org/C164850336","wikidata":"https://www.wikidata.org/wiki/Q3685487","display_name":"Interpersonal communication","level":2,"score":0.5284000039100647},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.48350000381469727},{"id":"https://openalex.org/C2778137410","wikidata":"https://www.wikidata.org/wiki/Q2732820","display_name":"Government (linguistics)","level":2,"score":0.44859999418258667},{"id":"https://openalex.org/C2777973936","wikidata":"https://www.wikidata.org/wiki/Q1109680","display_name":"Small business","level":2,"score":0.41659998893737793},{"id":"https://openalex.org/C2985243512","wikidata":"https://www.wikidata.org/wiki/Q3491300","display_name":"Business environment","level":2,"score":0.3783000111579895},{"id":"https://openalex.org/C2988671617","wikidata":"https://www.wikidata.org/wiki/Q1017569","display_name":"Business development","level":2,"score":0.34700000286102295},{"id":"https://openalex.org/C65257409","wikidata":"https://www.wikidata.org/wiki/Q734253","display_name":"Electronic business","level":3,"score":0.3402999937534332},{"id":"https://openalex.org/C34630208","wikidata":"https://www.wikidata.org/wiki/Q7016388","display_name":"New business development","level":3,"score":0.33070001006126404},{"id":"https://openalex.org/C85345410","wikidata":"https://www.wikidata.org/wiki/Q851587","display_name":"Business process","level":3,"score":0.30640000104904175},{"id":"https://openalex.org/C2993311118","wikidata":"https://www.wikidata.org/wiki/Q51379","display_name":"Positive relationship","level":2,"score":0.30640000104904175},{"id":"https://openalex.org/C91034043","wikidata":"https://www.wikidata.org/wiki/Q223642","display_name":"Interpersonal relationship","level":2,"score":0.29510000348091125},{"id":"https://openalex.org/C39549134","wikidata":"https://www.wikidata.org/wiki/Q133080","display_name":"Public relations","level":1,"score":0.2912999987602234},{"id":"https://openalex.org/C189076506","wikidata":"https://www.wikidata.org/wiki/Q1518232","display_name":"Business analysis","level":3,"score":0.28110000491142273},{"id":"https://openalex.org/C198477413","wikidata":"https://www.wikidata.org/wiki/Q7647069","display_name":"Survey data collection","level":2,"score":0.2766999900341034},{"id":"https://openalex.org/C199364280","wikidata":"https://www.wikidata.org/wiki/Q5001929","display_name":"Business relationship management","level":4,"score":0.2621999979019165},{"id":"https://openalex.org/C137757676","wikidata":"https://www.wikidata.org/wiki/Q3477367","display_name":"Business sector","level":2,"score":0.26159998774528503},{"id":"https://openalex.org/C2777405973","wikidata":"https://www.wikidata.org/wiki/Q5001927","display_name":"Business relations","level":2,"score":0.2529999911785126}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.11594/assrj.01.02.20","doi":"https://doi.org/10.11594/assrj.01.02.20","is_oa":true,"landing_page_url":"https://doi.org/10.11594/assrj.01.02.20","pdf_url":"https://assrjournal.org/index.php/assrj/article/download/101/36","source":{"id":"https://openalex.org/S7407055762","display_name":"Advanced Social Science in Research Journal","issn_l":"3116-4544","issn":["3116-4544"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Advanced Social Science in Research Journal","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.11594/assrj.01.02.20","doi":"https://doi.org/10.11594/assrj.01.02.20","is_oa":true,"landing_page_url":"https://doi.org/10.11594/assrj.01.02.20","pdf_url":"https://assrjournal.org/index.php/assrj/article/download/101/36","source":{"id":"https://openalex.org/S7407055762","display_name":"Advanced Social Science in Research Journal","issn_l":"3116-4544","issn":["3116-4544"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Advanced Social Science in Research Journal","raw_type":"journal-article"},"sustainable_development_goals":[{"display_name":"Decent work and economic growth","id":"https://metadata.un.org/sdg/8","score":1.0}],"study_designs":[{"display_name":"Observational Study","id":"https://openalex.org/study-designs/observational-study"}],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W7166707358.pdf","grobid_xml":"https://content.openalex.org/works/W7166707358.grobid-xml"},"referenced_works_count":19,"referenced_works":["https://openalex.org/W3097689925","https://openalex.org/W3116791846","https://openalex.org/W3156879933","https://openalex.org/W4226178774","https://openalex.org/W4229030859","https://openalex.org/W4290981789","https://openalex.org/W4379880144","https://openalex.org/W4387150374","https://openalex.org/W4388567625","https://openalex.org/W4392806179","https://openalex.org/W4398186599","https://openalex.org/W4400175033","https://openalex.org/W4401289066","https://openalex.org/W4406052182","https://openalex.org/W4406825787","https://openalex.org/W4410288582","https://openalex.org/W4410594069","https://openalex.org/W4411315595","https://openalex.org/W4411662538"],"related_works":["https://openalex.org/W7220438230","https://openalex.org/W4411475437","https://openalex.org/W4413471542","https://openalex.org/W7171647072","https://openalex.org/W7215618318","https://openalex.org/W7214658979","https://openalex.org/W2911353507","https://openalex.org/W7223085101","https://openalex.org/W7218739397","https://openalex.org/W7219158819"],"abstract_inverted_index":{"This":[0],"paper":[1,173],"examined":[2],"the":[3,6,12,21,37,92,132,150,160,182],"connection":[4],"between":[5,115],"skills":[7,117,218],"of":[8,23,39,47,61,67,134,152,162,165,181,193,200],"business":[9,14,18,48,65,119,170,204,209],"communication":[10,43,116,125,143,177,217],"and":[11,41,54,71,118,190,208,219],"perceived":[13],"growth":[15,153,223],"among":[16],"small":[17,64,194],"owners":[19,66],"in":[20,168,186,224],"Municipality":[22],"Medina,":[24],"Misamis":[25],"Oriental,":[26],"Philippines.":[27],"The":[28,56,172,196],"study":[29,57],"used":[30,89],"a":[31,59,96,105,127,145],"quantitative":[32],"correlational":[33],"design":[34],"to":[35,77,90,131,158,203,215],"investigate":[36],"role":[38],"interpersonal":[40,142],"negotiation":[42],"on":[44,149],"four":[45],"measures":[46],"growth:":[49],"revenue,":[50],"employee":[51],"development,":[52],"profitability,":[53],"expansion.":[55],"involved":[58],"total":[60],"71":[62],"registered":[63],"five":[68],"selected":[69],"barangays":[70],"stratified":[72],"random":[73],"sampling":[74],"was":[75,82,104,139],"applied":[76],"make":[78],"sure":[79],"that":[80,102,123,141,176],"there":[81,103],"fair":[83],"representation.":[84],"Appropriate":[85],"statistical":[86],"tools":[87],"were":[88],"analyze":[91],"data":[93],"collected":[94],"using":[95],"validated":[97],"survey":[98],"questionnaire.":[99],"Results":[100],"showed":[101],"moderate":[106],"positive":[107],"relationship":[108],"(r":[109],"=":[110,113],"0.534,":[111],"p":[112],"0.000)":[114],"growth,":[120],"which":[121,156],"verified":[122],"effective":[124],"is":[126,179],"major":[128],"contributing":[129],"factor":[130],"success":[133],"an":[135,163,225],"entrepreneur.":[136],"Furthermore,":[137],"it":[138],"found":[140],"exerted":[144],"slightly":[146],"higher":[147],"impact":[148],"indicators":[151],"than":[154],"negotiation,":[155],"serves":[157],"highlight":[159],"importance":[161],"environment":[164],"trust-based":[166],"relationships":[167],"running":[169],"affairs.":[171],"has":[174],"concluded":[175],"competence":[178],"one":[180],"most":[183],"important":[184],"aspects":[185],"realizing":[187],"sustainability,":[188],"competitiveness":[189],"long-term":[191],"development":[192],"enterprises.":[195],"results":[197],"can":[198],"be":[199],"great":[201],"use":[202],"owners,":[205],"government":[206],"bodies,":[207],"organizations":[210],"aiming":[211],"at":[212],"developing":[213],"programs":[214],"enhance":[216,220],"local":[221],"economic":[222],"inclusive":[226],"way.":[227]},"counts_by_year":[],"updated_date":"2026-10-28T10:33:24.094632","created_date":"2026-07-01T00:00:00"}