{"id":"https://openalex.org/W7129106927","doi":"https://doi.org/10.54156/zbesag52","title":"CONSUMERS\u2019 ATTITUDES TOWARDS PURCHASING LOCAL AND FOREIGN MADE LEATHER PRODUCTS IN DODOMA REGION, TANZANIA","display_name":"CONSUMERS\u2019 ATTITUDES TOWARDS PURCHASING LOCAL AND FOREIGN MADE LEATHER PRODUCTS IN DODOMA REGION, TANZANIA","publication_year":2025,"publication_date":"2025-02-24","ids":{"openalex":"https://openalex.org/W7129106927","doi":"https://doi.org/10.54156/zbesag52","mag":"2992189409"},"language":"en","primary_location":{"id":"doi:10.54156/zbesag52","doi":"https://doi.org/10.54156/zbesag52","is_oa":true,"landing_page_url":"https://doi.org/10.54156/zbesag52","pdf_url":"https://bej.cbe.ac.tz/index.php/bej/article/download/977/124","source":{"id":"https://openalex.org/S4387280810","display_name":"Business Education Journal","issn_l":"2546-2180","issn":["2546-2180","2665-0681"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":["jpps-1"],"host_organization":"https://openalex.org/I4210161264","host_organization_name":"College of Business Education","host_organization_lineage":["https://openalex.org/I4210161264"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Business Education Journal","raw_type":"journal-article"},"parent_works":[],"lineage":["https://openalex.org/W7129106927"],"child_works_count":0,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"bronze","oa_url":"https://bej.cbe.ac.tz/index.php/bej/article/download/977/124","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5087465661","display_name":"Petro Maziku","orcid":"https://orcid.org/0000-0001-6401-5082","observed_orcids":["https://orcid.org/0000-0001-6401-5082","https://orcid.org/0009-0001-0284-9652"]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Maziku Petro","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"middle","author":{"id":"https://openalex.org/A5077461763","display_name":"Assenga Nestory","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Assenga Nestory,","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"middle","author":{"id":"https://openalex.org/A5112487883","display_name":"Msacky Richard","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Msacky Richard","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"last","author":{"id":"https://openalex.org/A5126171449","display_name":"Shaffii Mwanaid","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Shaffii Mwanaid","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.7271,"has_fulltext":true,"cited_by_count":1,"citation_normalized_percentile":{"value":0.72218705,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":93},"biblio":{"volume":"5","issue":"2","first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.8281000256538391,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.8281000256538391,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.11680000275373459,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13169","display_name":"Consumer Perception and Purchasing Behavior","score":0.02800000086426735,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/consumer-attitudes","display_name":"consumer attitudes","score":0.9829999804496765},{"id":"https://openalex.org/keywords/leather-products","display_name":"leather goods","score":0.847000002861023},{"id":"https://openalex.org/keywords/purchase-decision","display_name":"purchase decision","score":0.6779999732971191},{"id":"https://openalex.org/keywords/durability","display_name":"durability","score":0.6510000228881836},{"id":"https://openalex.org/keywords/product-attractiveness","display_name":"product attractiveness","score":0.9819999933242798},{"id":"https://openalex.org/keywords/price","display_name":"price","score":0.6790000200271606},{"id":"https://openalex.org/keywords/dodoma-region","display_name":"Dodoma region","score":0.6759999990463257},{"id":"https://openalex.org/keywords/consumer-preferences","display_name":"consumer preferences","score":0.5789999961853027}],"concepts":[{"id":"https://openalex.org/C2778813691","wikidata":"https://www.wikidata.org/wiki/Q1369832","display_name":"Purchasing","level":2,"score":0.7350999712944031},{"id":"https://openalex.org/C90673727","wikidata":"https://www.wikidata.org/wiki/Q901718","display_name":"Product (mathematics)","level":2,"score":0.6883999705314636},{"id":"https://openalex.org/C2779357621","wikidata":"https://www.wikidata.org/wiki/Q655495","display_name":"Tanzania","level":2,"score":0.6880000233650208},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.6802999973297119},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.5879999995231628},{"id":"https://openalex.org/C2779530757","wikidata":"https://www.wikidata.org/wiki/Q1207505","display_name":"Quality (philosophy)","level":2,"score":0.5773000121116638},{"id":"https://openalex.org/C31173074","wikidata":"https://www.wikidata.org/wiki/Q2632514","display_name":"Attractiveness","level":2,"score":0.5486000180244446},{"id":"https://openalex.org/C521751864","wikidata":"https://www.wikidata.org/wiki/Q1729207","display_name":"Christian ministry","level":2,"score":0.47679999470710754},{"id":"https://openalex.org/C2778137410","wikidata":"https://www.wikidata.org/wiki/Q2732820","display_name":"Government (linguistics)","level":2,"score":0.454800009727478},{"id":"https://openalex.org/C2781249084","wikidata":"https://www.wikidata.org/wiki/Q908656","display_name":"Preference","level":2,"score":0.39010000228881836},{"id":"https://openalex.org/C198531522","wikidata":"https://www.wikidata.org/wiki/Q485146","display_name":"Sample (material)","level":2,"score":0.3553999960422516},{"id":"https://openalex.org/C2991704390","wikidata":"https://www.wikidata.org/wiki/Q838126","display_name":"Purchasing decision","level":3,"score":0.33399999141693115},{"id":"https://openalex.org/C2778348673","wikidata":"https://www.wikidata.org/wiki/Q739302","display_name":"Production (economics)","level":2,"score":0.32850000262260437},{"id":"https://openalex.org/C2778719706","wikidata":"https://www.wikidata.org/wiki/Q6501447","display_name":"Local government","level":2,"score":0.32260000705718994},{"id":"https://openalex.org/C2779101040","wikidata":"https://www.wikidata.org/wiki/Q3373417","display_name":"Country of origin","level":2,"score":0.3221000134944916},{"id":"https://openalex.org/C96455323","wikidata":"https://www.wikidata.org/wiki/Q13955","display_name":"Arabic","level":2,"score":0.29820001125335693},{"id":"https://openalex.org/C54750564","wikidata":"https://www.wikidata.org/wiki/Q26643","display_name":"Commerce","level":1,"score":0.29490000009536743},{"id":"https://openalex.org/C23213687","wikidata":"https://www.wikidata.org/wiki/Q301468","display_name":"Consumer behaviour","level":2,"score":0.2922999858856201},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.28279998898506165},{"id":"https://openalex.org/C2778054375","wikidata":"https://www.wikidata.org/wiki/Q203973","display_name":"Conjoint analysis","level":3,"score":0.28110000491142273},{"id":"https://openalex.org/C2776548248","wikidata":"https://www.wikidata.org/wiki/Q12621536","display_name":"Judgement","level":2,"score":0.27630001306533813},{"id":"https://openalex.org/C19351080","wikidata":"https://www.wikidata.org/wiki/Q1395034","display_name":"New product development","level":2,"score":0.25940001010894775},{"id":"https://openalex.org/C530175646","wikidata":"https://www.wikidata.org/wiki/Q11460","display_name":"Clothing","level":2,"score":0.2506999969482422}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.54156/zbesag52","doi":"https://doi.org/10.54156/zbesag52","is_oa":true,"landing_page_url":"https://doi.org/10.54156/zbesag52","pdf_url":"https://bej.cbe.ac.tz/index.php/bej/article/download/977/124","source":{"id":"https://openalex.org/S4387280810","display_name":"Business Education Journal","issn_l":"2546-2180","issn":["2546-2180","2665-0681"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":["jpps-1"],"host_organization":"https://openalex.org/I4210161264","host_organization_name":"College of Business Education","host_organization_lineage":["https://openalex.org/I4210161264"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Business Education Journal","raw_type":"journal-article"},{"id":"mag:2992189409","doi":null,"is_oa":false,"landing_page_url":"http://dspace.cbe.ac.tz:8080/xmlui/handle/123456789/435","pdf_url":null,"source":null,"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"Business Education Journal","raw_type":null}],"best_oa_location":{"id":"doi:10.54156/zbesag52","doi":"https://doi.org/10.54156/zbesag52","is_oa":true,"landing_page_url":"https://doi.org/10.54156/zbesag52","pdf_url":"https://bej.cbe.ac.tz/index.php/bej/article/download/977/124","source":{"id":"https://openalex.org/S4387280810","display_name":"Business Education Journal","issn_l":"2546-2180","issn":["2546-2180","2665-0681"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":["jpps-1"],"host_organization":"https://openalex.org/I4210161264","host_organization_name":"College of Business Education","host_organization_lineage":["https://openalex.org/I4210161264"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Business Education Journal","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[{"id":"https://openalex.org/study-designs/observational-study","display_name":"Observational Study"}],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W7129106927.pdf","grobid_xml":"https://content.openalex.org/works/W7129106927.grobid-xml"},"referenced_works_count":11,"referenced_works":["https://openalex.org/W1491644571","https://openalex.org/W1529433648","https://openalex.org/W1595496302","https://openalex.org/W2070682240","https://openalex.org/W2083499022","https://openalex.org/W2086887772","https://openalex.org/W2088135512","https://openalex.org/W2184686658","https://openalex.org/W2513306907","https://openalex.org/W3201818154","https://openalex.org/W4254594357"],"related_works":["https://openalex.org/W2907664288","https://openalex.org/W6907125895","https://openalex.org/W2184686658","https://openalex.org/W2326055219","https://openalex.org/W3196734402","https://openalex.org/W2904909944","https://openalex.org/W2781995523","https://openalex.org/W4412882999","https://openalex.org/W3124609215"],"abstract_inverted_index":{"This":[0],"study":[1,101],"assessed":[2],"the":[3,6,29,40,89,109,125,132,154,161,164],"factors":[4],"influencing":[5],"consumers\u2019":[7],"attitudes":[8,59],"and":[9,14,51,65,78,106,137,139,146,151,160],"preference":[10,169],"toward":[11,62],"purchasing":[12,63],"local":[13,64,96],"foreign":[15,66,98],"made":[16],"leather":[17,67,92,115,155],"products":[18,68,116],"in":[19,43,69,117,131],"Dodoma":[20,44,70,118],"region.":[21],"A":[22],"cross":[23],"sectional":[24],"design":[25],"was":[26,36],"employed":[27],"during":[28],"survey.":[30],"The":[31,100],"sample":[32],"of":[33,60,82,91,111,127,153,163],"120":[34],"respondents":[35],"randomly":[37],"selected":[38],"from":[39],"five":[41],"wards":[42],"city":[45],"namely":[46],"Viwandani,":[47],"Makole,":[48],"Majengosokoni,":[49],"Hombolo":[50],"Mbalawala":[52],"were":[53,72],"interviewed.":[54],"Study":[55],"results":[56],"indicate":[57],"that":[58,103,124],"consumers":[61,93,112],"region":[71],"influenced":[73,108],"positively":[74],"by":[75],"durability,":[76,104],"fashionableness":[77,107],"attractiveness.":[79],"Contrary,":[80],"price":[81],"product":[83,156,165],"displayed":[84],"a":[85],"negative":[86],"relationship":[87],"with":[88,134],"decision":[90,110],"to":[94,113,143,149,157,166],"purchase":[95,114],"or":[97],"products.":[99],"concluded":[102],"attractiveness":[105,162],"city.":[119],"It":[120],"is":[121],"therefore,":[122],"recommended":[123],"Ministry":[126,135],"Livestock,":[128],"Fisheries":[129],"Development":[130],"collaboration":[133],"Industry":[136],"Trade":[138],"Local":[140],"government":[141],"authorizes":[142],"provide":[144],"production":[145],"marketing":[147],"education":[148],"producers":[150],"manufacturers":[152],"improve":[158],"quality":[159],"meet":[167],"consumer":[168]},"counts_by_year":[{"year":2025,"cited_by_count":1}],"updated_date":"2026-11-14T11:04:58.165337","created_date":"2026-02-17T00:00:00"}