{"id":"https://openalex.org/W652632469","doi":null,"title":"Strategische PR-Evaluation : Erfassung, Bewertung und Kontrolle von \u00d6ffentlichkeitsarbeit","display_name":"Strategische PR-Evaluation : Erfassung, Bewertung und Kontrolle von \u00d6ffentlichkeitsarbeit","publication_year":2004,"publication_date":"2004-01-01","ids":{"openalex":"https://openalex.org/W652632469","mag":"652632469"},"language":"de","primary_location":{"id":"pmh:oai:aleph.bib-bvb.de:BVB01-010198236","doi":null,"is_oa":false,"landing_page_url":"https://bvbr.bib-bvb.de:443/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010198236&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"Hochschulschrift"},"volume":null,"type":"dissertation","indexed_in":[],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5031844684","display_name":"Nanette Aim\u00e9e Besson","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":true,"raw_author_name":"Nanette Aim\u00e9e Besson","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":["https://openalex.org/A5031844684"],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":null,"has_fulltext":false,"cited_by_count":12,"citation_normalized_percentile":null,"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11121","display_name":"Public Relations and Crisis Communication","score":0.9955999851226807,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11121","display_name":"Public Relations and Crisis Communication","score":0.9955999851226807,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.0012000000569969416,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10133","display_name":"Media Studies and Communication","score":0.0005000000237487257,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/strategic-public-relations","display_name":"strategic public relations","score":0.9200000166893005},{"id":"https://openalex.org/keywords/pr-evaluation","display_name":"PR evaluation","score":0.8619999885559082},{"id":"https://openalex.org/keywords/public-relations-effectiveness","display_name":"public relations effectiveness","score":0.37700000405311584}],"concepts":[{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.3852486312389374}],"mesh":[],"locations_count":4,"locations":[{"id":"pmh:oai:aleph.bib-bvb.de:BVB01-010198236","doi":null,"is_oa":false,"landing_page_url":"https://bvbr.bib-bvb.de:443/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=010198236&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"Hochschulschrift"},{"id":"pmh:oai:aleph.bib-bvb.de:BVB01-012951256","doi":null,"is_oa":false,"landing_page_url":"http://bvbr.bib-bvb.de:8991/F?func=service&amp;doc_library=BVB01&amp;local_base=BVB01&amp;doc_number=012951256&amp;sequence=000002&amp;line_number=0001&amp;func_code=DB_RECORDS&amp;service_type=MEDIA","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"","raw_type":"Hochschulschrift"},{"id":"pmh:oai:aleph.bib-bvb.de:BVB01-015723450","doi":null,"is_oa":false,"landing_page_url":"http://deposit.dnb.de/cgi-bin/dokserv?id=2936603&amp;prov=M&amp;dok_var=1&amp;dok_ext=htm","pdf_url":null,"source":null,"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"","raw_type":"Hochschulschrift"},{"id":"mag:652632469","doi":null,"is_oa":false,"landing_page_url":"http://ci.nii.ac.jp/ncid/BA71323874","pdf_url":null,"source":{"id":"https://openalex.org/S4306464262","display_name":"VS Verlag f\u00fcr Sozialwissenschaften eBooks","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310319986","host_organization_name":"Springer VS","host_organization_lineage":["https://openalex.org/P4310319986","https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer VS","Springer Nature"],"type":"ebook platform"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"VS Verlag f\u00fcr Sozialwissenschaften eBooks","raw_type":null}],"best_oa_location":null,"sustainable_development_goals":[],"sustainable_development_goals_aurora":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W242773852","https://openalex.org/W4232354130","https://openalex.org/W7061380146","https://openalex.org/W7023924306","https://openalex.org/W4239202343","https://openalex.org/W2806807856","https://openalex.org/W6941270005","https://openalex.org/W4247548545","https://openalex.org/W7043307523","https://openalex.org/W3215753598"],"abstract_inverted_index":null,"counts_by_year":[{"year":2020,"cited_by_count":1},{"year":2018,"cited_by_count":1},{"year":2017,"cited_by_count":1},{"year":2016,"cited_by_count":2},{"year":2013,"cited_by_count":2}],"updated_date":"2026-08-27T14:10:00.468798","created_date":"2016-06-24T00:00:00"}
