{"id":"https://openalex.org/W604893170","doi":null,"title":"AN APPLICATION OF MARGINAL UTILITY TO TRAVEL MODE CHOICE","display_name":"AN APPLICATION OF MARGINAL UTILITY TO TRAVEL MODE CHOICE","publication_year":1970,"publication_date":"1970-01-01","ids":{"openalex":"https://openalex.org/W604893170","mag":"604893170"},"language":"en","primary_location":{"id":"mag:604893170","doi":null,"is_oa":false,"landing_page_url":"https://trid.trb.org/view/134282","pdf_url":null,"source":{"id":"https://openalex.org/S2764581635","display_name":"Highway Research Record","issn_l":"0073-2206","issn":["0073-2206"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4320800788","host_organization_name":"National Research Council","host_organization_lineage":["https://openalex.org/P4320800788"],"host_organization_lineage_names":["National Research Council"],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"Highway Research Record","raw_type":null},"volume":null,"type":"article","indexed_in":[],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5024174368","display_name":"Gordon A Shunk","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Gordon A Shunk","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"last","author":{"id":"https://openalex.org/A5064625664","display_name":"Richard J Bouchard","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Richard J Bouchard","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":20.5018,"has_fulltext":false,"cited_by_count":9,"citation_normalized_percentile":{"value":0.98487032,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":"322","first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10698","display_name":"Transportation Planning and Optimization","score":0.9980000257492065,"subfield":{"id":"https://openalex.org/subfields/3313","display_name":"Transportation"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10698","display_name":"Transportation Planning and Optimization","score":0.9980000257492065,"subfield":{"id":"https://openalex.org/subfields/3313","display_name":"Transportation"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11942","display_name":"Transportation and Mobility Innovations","score":0.000699999975040555,"subfield":{"id":"https://openalex.org/subfields/2203","display_name":"Automotive Engineering"},"field":{"id":"https://openalex.org/fields/22","display_name":"Engineering"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T10841","display_name":"Economic and Environmental Valuation","score":0.0003000000142492354,"subfield":{"id":"https://openalex.org/subfields/2002","display_name":"Economics and Econometrics"},"field":{"id":"https://openalex.org/fields/20","display_name":"Economics, Econometrics and Finance"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/mode-choice","display_name":"mode choice","score":0.8960000276565552},{"id":"https://openalex.org/keywords/transit-ridership","display_name":"transit ridership","score":0.5529999732971191},{"id":"https://openalex.org/keywords/out-of-pocket-costs","display_name":"out-of-pocket costs","score":0.5360000133514404},{"id":"https://openalex.org/keywords/travel-time","display_name":"travel time","score":0.7440000176429749},{"id":"https://openalex.org/keywords/parking-costs","display_name":"parking costs","score":0.9470000267028809},{"id":"https://openalex.org/keywords/household-income","display_name":"household income","score":0.9259999990463257},{"id":"https://openalex.org/keywords/urban-transportation-planning","display_name":"urban transportation planning","score":0.7429999709129333},{"id":"https://openalex.org/keywords/model-calibration","display_name":"model calibration","score":0.609000027179718}],"concepts":[{"id":"https://openalex.org/C71139939","wikidata":"https://www.wikidata.org/wiki/Q910194","display_name":"Modal","level":2,"score":0.8044108748435974},{"id":"https://openalex.org/C182365436","wikidata":"https://www.wikidata.org/wiki/Q50701","display_name":"Variable (mathematics)","level":2,"score":0.7416736483573914},{"id":"https://openalex.org/C2776017872","wikidata":"https://www.wikidata.org/wiki/Q3226683","display_name":"Mode choice","level":3,"score":0.704532265663147},{"id":"https://openalex.org/C138551086","wikidata":"https://www.wikidata.org/wiki/Q842271","display_name":"Marginal utility","level":2,"score":0.6778433322906494},{"id":"https://openalex.org/C48677424","wikidata":"https://www.wikidata.org/wiki/Q6888088","display_name":"Mode (computer interface)","level":2,"score":0.5555654764175415},{"id":"https://openalex.org/C2779214396","wikidata":"https://www.wikidata.org/wiki/Q8560502","display_name":"Trip distribution","level":2,"score":0.5446050763130188},{"id":"https://openalex.org/C27574286","wikidata":"https://www.wikidata.org/wiki/Q320723","display_name":"Variables","level":2,"score":0.5355472564697266},{"id":"https://openalex.org/C149782125","wikidata":"https://www.wikidata.org/wiki/Q160039","display_name":"Econometrics","level":1,"score":0.48533764481544495},{"id":"https://openalex.org/C2780378061","wikidata":"https://www.wikidata.org/wiki/Q25351891","display_name":"Service (business)","level":2,"score":0.47818782925605774},{"id":"https://openalex.org/C66887028","wikidata":"https://www.wikidata.org/wiki/Q382444","display_name":"Marginal cost","level":2,"score":0.4707772433757782},{"id":"https://openalex.org/C2778022998","wikidata":"https://www.wikidata.org/wiki/Q651136","display_name":"Transit (satellite)","level":3,"score":0.46796923875808716},{"id":"https://openalex.org/C144072006","wikidata":"https://www.wikidata.org/wiki/Q4462116","display_name":"Travel behavior","level":2,"score":0.44451767206192017},{"id":"https://openalex.org/C22212356","wikidata":"https://www.wikidata.org/wiki/Q775325","display_name":"Transport engineering","level":1,"score":0.4402483403682709},{"id":"https://openalex.org/C165838908","wikidata":"https://www.wikidata.org/wiki/Q736777","display_name":"Calibration","level":2,"score":0.4398502707481384},{"id":"https://openalex.org/C190669063","wikidata":"https://www.wikidata.org/wiki/Q5282043","display_name":"Discrete choice","level":2,"score":0.43513157963752747},{"id":"https://openalex.org/C2985733770","wikidata":"https://www.wikidata.org/wiki/Q1233007","display_name":"Travel time","level":2,"score":0.43091896176338196},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.4170278012752533},{"id":"https://openalex.org/C42475967","wikidata":"https://www.wikidata.org/wiki/Q194292","display_name":"Operations research","level":1,"score":0.40755537152290344},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.3409365713596344},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.2816041111946106},{"id":"https://openalex.org/C105795698","wikidata":"https://www.wikidata.org/wiki/Q12483","display_name":"Statistics","level":1,"score":0.23340538144111633},{"id":"https://openalex.org/C127413603","wikidata":"https://www.wikidata.org/wiki/Q11023","display_name":"Engineering","level":0,"score":0.21486464142799377},{"id":"https://openalex.org/C539828613","wikidata":"https://www.wikidata.org/wiki/Q178512","display_name":"Public transport","level":2,"score":0.19404751062393188},{"id":"https://openalex.org/C175444787","wikidata":"https://www.wikidata.org/wiki/Q39072","display_name":"Microeconomics","level":1,"score":0.1505918800830841},{"id":"https://openalex.org/C136264566","wikidata":"https://www.wikidata.org/wiki/Q159810","display_name":"Economy","level":1,"score":0.0},{"id":"https://openalex.org/C185592680","wikidata":"https://www.wikidata.org/wiki/Q2329","display_name":"Chemistry","level":0,"score":0.0},{"id":"https://openalex.org/C111919701","wikidata":"https://www.wikidata.org/wiki/Q9135","display_name":"Operating system","level":1,"score":0.0},{"id":"https://openalex.org/C134306372","wikidata":"https://www.wikidata.org/wiki/Q7754","display_name":"Mathematical analysis","level":1,"score":0.0},{"id":"https://openalex.org/C188027245","wikidata":"https://www.wikidata.org/wiki/Q750446","display_name":"Polymer chemistry","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"mag:604893170","doi":null,"is_oa":false,"landing_page_url":"https://trid.trb.org/view/134282","pdf_url":null,"source":{"id":"https://openalex.org/S2764581635","display_name":"Highway Research Record","issn_l":"0073-2206","issn":["0073-2206"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4320800788","host_organization_name":"National Research Council","host_organization_lineage":["https://openalex.org/P4320800788"],"host_organization_lineage_names":["National Research Council"],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"Highway Research Record","raw_type":null}],"best_oa_location":null,"sustainable_development_goals":[{"score":0.8787999749183655,"display_name":"Sustainable cities and communities","id":"https://metadata.un.org/sdg/11"}],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W583909297","https://openalex.org/W1605606919","https://openalex.org/W657423853","https://openalex.org/W1488874404","https://openalex.org/W642706725","https://openalex.org/W4235627982","https://openalex.org/W1967954342","https://openalex.org/W238949759","https://openalex.org/W1984826140","https://openalex.org/W171682748"],"abstract_inverted_index":{"THE":[0,11,21,28,33,46,74,105,115,117,122,132,142,166,184,187,193,196,203,210,216,227,230,235],"INCREASED":[1],"INTEREST":[2],"IN":[3,51,60,119],"PLANNING":[4],"FOR":[5,20,135,165,172,237],"TRANSIT":[6,151,251],"AS":[7,83,112,160,162,183],"A":[8,53,71,76,88,126,241],"PORTION":[9],"OF":[10,23,35,48,73,90,101,107,125,150,195,232,250],"SOLUTION":[12,72],"TO":[13,44,70,199,207],"URBAN":[14],"TRANSPORTATION":[15,42],"PROBLEMS":[16],"HAS":[17,96,229],"GENERATED":[18],"CONCERN":[19,29],"EFFECTIVENESS":[22],"TRADITIONAL":[24,93,189],"MODAL-CHOICE":[25,77],"PREDICTION":[26],"PROCEDURES.":[27,192],"IS":[30,56],"CENTERED":[31],"ON":[32,38,221],"ABILITY":[34],"MODELS":[36],"CALIBRATED":[37],"DATA":[39,174],"REFLECTING":[40],"BASE-YEAR":[41],"SERVICE":[43,252],"PREDICT":[45],"RESULTS":[47,188,197],"MARKED":[49],"CHANGES":[50],"SERVICE.":[52],"MODEL":[54],"THAT":[55,81,99,246],"BASICALLY":[57],"MORE":[58,92,242],"BEHAVIORISTIC":[59,244],"NATURE":[61],"RATHER":[62],"THAN":[63],"SIMULATIVE":[64],"CONCEIVABLY":[65],"COULD":[66],"BE":[67],"AN":[68],"APPROACH":[69,215],"PROBLEM.":[75],"RELATIONSHIP":[78],"WAS":[79,131,170],"DEVELOPED":[80],"UTILIZED":[82],"ITS":[84],"INDEPENDENT":[85,185],"DECISION":[86,133,144],"VARIABLE":[87,103,134,145,211,220],"COMPOSITE":[89],"SEVERAL,":[91],"FACTORS.":[94],"IT":[95],"BEEN":[97],"THEORIZED":[98],"COMPONENTS":[100],"THIS":[102,205],"REPRESENT":[104,121],"DISUTILITIES":[106],"TRAVEL":[108,163],"BY":[109,114],"COMPETING":[110],"MODES":[111],"PERCEIVED":[113],"TRAVELER.":[116],"DIFFERENCES":[118],"DISUTILITY":[120,124,130,182],"MARGINAL":[123,129,181],"GIVEN":[127],"MODE.":[128],"TRAVELER":[136],"CHOICE":[137,169],"BETWEEN":[138],"AUTO":[139],"AND":[140,152,157,178,239],"TRANSIT.":[141],"FINAL":[143],"COMBINED":[146],"OUT-OF-":[147],"POCKET":[148],"COST":[149],"HIGHWAY":[153],"TRAVEL,":[154],"FAMILY":[155],"INCOME,":[156],"PARKING":[158],"COST,":[159],"WELL":[161,214],"TIME":[164],"TRIP.":[167],"MODAL":[168,223],"EXAMINED":[171],"1958":[173],"FROM":[175],"ST.":[176],"PAUL":[177],"MINNEAPOLIS,":[179],"USING":[180],"VARIABLE.":[186],"CURVE-FITTING":[190],"CALIBRATION":[191,238],"DISTRIBUTION":[194],"APPEARED":[198],"APPROXIMATE":[200],"QUITE":[201],"CLOSELY":[202],"NORMAL.":[204],"SEEMS":[206],"INDICATE":[208],"THEAT":[209],"USED":[212],"MAY":[213,247],"ACTUAL,":[217],"THOUGH":[218],"UNPERCEIVED,":[219],"WHICH":[222],"CHOICES":[224],"ARE":[225],"BASED.":[226],"TECHNIQUE":[228],"BENEFITS":[231],"CONCEIVABLE":[233],"ALLEVIATING":[234],"NEED":[236],"OFFERING":[240],"BASIC,":[243],"FORMULATION":[245],"TRANSCEND":[248],"CONSTRAINTS":[249],"LEVELS.":[253],"/AUTHOR/":[254]},"counts_by_year":[],"updated_date":"2025-10-10T17:16:08.811792","created_date":"2016-06-24T00:00:00"}
