{"id":"https://openalex.org/W50489833","doi":null,"title":"Feeding the chooks in the country: a study of successful public relations media strategies in regional Victoria","display_name":"Feeding the chooks in the country: a study of successful public relations media strategies in regional Victoria","publication_year":2006,"publication_date":"2006-01-01","ids":{"openalex":"https://openalex.org/W50489833","mag":"50489833"},"language":"en","primary_location":{"id":"pmh:oai:dro.deakin.edu.au:DU:30003855","doi":null,"is_oa":false,"landing_page_url":"https://search.informit.com.au/fullText;res=APAFT;dn=200705605","pdf_url":null,"source":{"id":"https://openalex.org/S4306402457","display_name":"Deakin Research Online (Deakin University)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I149704539","host_organization_name":"Deakin University","host_organization_lineage":["https://openalex.org/I149704539"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"","raw_type":"Journal Article"},"volume":null,"type":"article","indexed_in":[],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5088094975","display_name":"Katrina Mandy Oakham","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Katrina Mandy Oakham","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"last","author":{"id":"https://openalex.org/A5078066457","display_name":"Bronwyn Kirby","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Bronwyn Kirby","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":1.3394,"has_fulltext":false,"cited_by_count":4,"citation_normalized_percentile":{"value":0.88323429,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":94},"biblio":{"volume":"7","issue":null,"first_page":"95","last_page":"108"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10133","display_name":"Media Studies and Communication","score":0.9628999829292297,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10133","display_name":"Media Studies and Communication","score":0.9628999829292297,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11121","display_name":"Public Relations and Crisis Communication","score":0.01940000057220459,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13625","display_name":"Journalism and Media Studies","score":0.015799999237060547,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/public-relations","display_name":"public relations","score":0.7120000123977661},{"id":"https://openalex.org/keywords/media-strategy","display_name":"media strategy","score":0.6079999804496765},{"id":"https://openalex.org/keywords/regional-news-coverage","display_name":"regional news coverage","score":0.7850000262260437},{"id":"https://openalex.org/keywords/rural-australia","display_name":"rural Australia","score":0.6650000214576721},{"id":"https://openalex.org/keywords/news-production","display_name":"news production","score":0.5770000219345093},{"id":"https://openalex.org/keywords/local-news","display_name":"local news","score":0.578000009059906},{"id":"https://openalex.org/keywords/ballarat","display_name":"Ballarat","score":0.7599999904632568},{"id":"https://openalex.org/keywords/warrnambool","display_name":"Warrnambool","score":1.0},{"id":"https://openalex.org/keywords/regional-victoria","display_name":"regional Victoria","score":0.9179999828338623},{"id":"https://openalex.org/keywords/news-sources","display_name":"news sources","score":0.6129999756813049}],"concepts":[{"id":"https://openalex.org/C162462552","wikidata":"https://www.wikidata.org/wiki/Q134307","display_name":"Portrait","level":2,"score":0.6149063110351562},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.6051488518714905},{"id":"https://openalex.org/C39549134","wikidata":"https://www.wikidata.org/wiki/Q133080","display_name":"Public relations","level":1,"score":0.506672203540802},{"id":"https://openalex.org/C3020105747","wikidata":"https://www.wikidata.org/wiki/Q11118951","display_name":"Media coverage","level":2,"score":0.46874454617500305},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.3281906247138977},{"id":"https://openalex.org/C29595303","wikidata":"https://www.wikidata.org/wiki/Q165650","display_name":"Media studies","level":1,"score":0.3242186903953552},{"id":"https://openalex.org/C205649164","wikidata":"https://www.wikidata.org/wiki/Q1071","display_name":"Geography","level":0,"score":0.26904889941215515},{"id":"https://openalex.org/C144024400","wikidata":"https://www.wikidata.org/wiki/Q21201","display_name":"Sociology","level":0,"score":0.23967263102531433},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.19316506385803223},{"id":"https://openalex.org/C166957645","wikidata":"https://www.wikidata.org/wiki/Q23498","display_name":"Archaeology","level":1,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"pmh:oai:dro.deakin.edu.au:DU:30003855","doi":null,"is_oa":false,"landing_page_url":"https://search.informit.com.au/fullText;res=APAFT;dn=200705605","pdf_url":null,"source":{"id":"https://openalex.org/S4306402457","display_name":"Deakin Research Online (Deakin University)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I149704539","host_organization_name":"Deakin University","host_organization_lineage":["https://openalex.org/I149704539"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"","raw_type":"Journal Article"},{"id":"mag:50489833","doi":null,"is_oa":false,"landing_page_url":"http://dro.deakin.edu.au/eserv/DU:30003855/oakman-feedingthe-2006.pdf","pdf_url":null,"source":{"id":"https://openalex.org/S65893794","display_name":"Asia Pacific public relations journal","issn_l":"1440-4389","issn":["1440-4389"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-b","anvur-scientific","cwts-core","norway-1","poland-20","russia-white-list-4"],"host_organization":"https://openalex.org/P4310317920","host_organization_name":"University of Newcastle","host_organization_lineage":["https://openalex.org/P4310317920"],"host_organization_lineage_names":["University of Newcastle"],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"Asia Pacific public relations journal","raw_type":null}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W7056515316","https://openalex.org/W2749453579","https://openalex.org/W32966448","https://openalex.org/W7008254048","https://openalex.org/W7095569528","https://openalex.org/W7213976343","https://openalex.org/W2269384370","https://openalex.org/W2267431216","https://openalex.org/W207373404","https://openalex.org/W2754219135"],"abstract_inverted_index":{"\\n\\t\\t\\t\\t\\t\"Media":[0],"reporting":[1],"on":[2,9],"regional":[3,35],"issues":[4],"has":[5],"tended":[6],"to":[7],"focus":[8],"the":[10,33,63,73,79,89],"negative":[11],"leaving":[12],"many":[13],"urban":[14],"based":[15],"Australians":[16],"with":[17,49,51],"a":[18,60],"bleak":[19],"portrait":[20],"of":[21,37,43,62,75,81,91],"rural":[22],"Australia":[23],"and":[24,39,46,54,78],"it's":[25],"fuure.\"":[26],"(McNeill":[27],"2003)":[28],"This":[29],"paper":[30],"looks":[31],"at":[32],"two":[34],"centres":[36],"Ballarat":[38],"Warrnambool.":[40],"Through":[41],"analysis":[42,71],"local":[44,52],"papers":[45],"in":[47,67,84,93],"conjunction":[48],"interviews":[50],"journalists":[53],"public":[55,86],"relations":[56],"practitioners,":[57],"it":[58],"begins":[59],"dissection":[61],"news":[64,76],"production":[65],"process":[66],"these":[68,94],"locales.":[69],"Content":[70],"reveals":[72],"nature":[74],"coverage":[77,92],"role":[80],"key":[82],"sources,":[83],"particular":[85],"relations,":[87],"determining":[88],"type":[90],"centres.":[95],"\\n\\t\\t\\t\\t":[96]},"counts_by_year":[{"year":2017,"cited_by_count":1},{"year":2015,"cited_by_count":1},{"year":2014,"cited_by_count":1}],"updated_date":"2026-08-21T09:56:20.448147","created_date":"2016-06-24T00:00:00"}
