{"id":"https://openalex.org/W4410747819","doi":"https://doi.org/10.32750/2025-0132","title":"\u0421\u0423\u0427\u0410\u0421\u041d\u0406 \u0422\u0420\u0415\u041d\u0414\u0418 \u041c\u0410\u0420\u041a\u0415\u0422\u0418\u041d\u0413\u0423 \u0412 \u0423\u041c\u041e\u0412\u0410\u0425 \u0412\u0406\u0419\u041d\u0418","display_name":"\u0421\u0423\u0427\u0410\u0421\u041d\u0406 \u0422\u0420\u0415\u041d\u0414\u0418 \u041c\u0410\u0420\u041a\u0415\u0422\u0418\u041d\u0413\u0423 \u0412 \u0423\u041c\u041e\u0412\u0410\u0425 \u0412\u0406\u0419\u041d\u0418","publication_year":2025,"publication_date":"2025-03-31","ids":{"openalex":"https://openalex.org/W4410747819","doi":"https://doi.org/10.32750/2025-0132"},"language":"uk","primary_location":{"id":"doi:10.32750/2025-0132","doi":"https://doi.org/10.32750/2025-0132","is_oa":true,"landing_page_url":"https://doi.org/10.32750/2025-0132","pdf_url":"https://journal.eae.com.ua/index.php/journal/article/download/423/333","source":{"id":"https://openalex.org/S4210234288","display_name":"\u0404\u0432\u0440\u043e\u043f\u0435\u0439\u0441\u044c\u043a\u0438\u0439 \u043d\u0430\u0443\u043a\u043e\u0432\u0438\u0439 \u0436\u0443\u0440\u043d\u0430\u043b \u0415\u043a\u043e\u043d\u043e\u043c\u0456\u0447\u043d\u0438\u0445 \u0442\u0430 \u0424\u0456\u043d\u0430\u043d\u0441\u043e\u0432\u0438\u0445 \u0456\u043d\u043d\u043e\u0432\u0430\u0446\u0456\u0439","issn_l":"2617-863X","issn":["2617-863X","2617-8648"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4405265951","host_organization_name":"European Association of Economists","host_organization_lineage":["https://openalex.org/I4405265951"],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"\u0404\u0432\u0440\u043e\u043f\u0435\u0439\u0441\u044c\u043a\u0438\u0439 \u043d\u0430\u0443\u043a\u043e\u0432\u0438\u0439 \u0436\u0443\u0440\u043d\u0430\u043b \u0415\u043a\u043e\u043d\u043e\u043c\u0456\u0447\u043d\u0438\u0445 \u0442\u0430 \u0424\u0456\u043d\u0430\u043d\u0441\u043e\u0432\u0438\u0445 \u0456\u043d\u043d\u043e\u0432\u0430\u0446\u0456\u0439","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"https://journal.eae.com.ua/index.php/journal/article/download/423/333","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5024871173","display_name":"Valentyna Khrapkina","orcid":"https://orcid.org/0000-0003-3431-4369","observed_orcids":["https://orcid.org/0000-0003-3431-4369"]},"institutions":[{"id":"https://openalex.org/I112412981","display_name":"National University of Kyiv-Mohyla Academy","ror":"https://ror.org/03wfca816","country_code":"UA","type":"education","lineage":["https://openalex.org/I112412981"]}],"countries":["UA"],"is_corresponding":false,"raw_author_name":"Valentyna Khrapkina","raw_affiliation_strings":["\u0434\u043e\u043a\u0442\u043e\u0440 \u0435\u043a\u043e\u043d\u043e\u043c\u0456\u0447\u043d\u0438\u0445 \u043d\u0430\u0443\u043a, \u043f\u0440\u043e\u0444\u0435\u0441\u043e\u0440, \u043f\u0440\u043e\u0444\u0435\u0441\u043e\u0440 \u043a\u0430\u0444\u0435\u0434\u0440\u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443 \u0442\u0430 \u0443\u043f\u0440\u0430\u0432\u043b\u0456\u043d\u043d\u044f \u0431\u0456\u0437\u043d\u0435\u0441\u043e\u043c, \u041d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442 \u00ab\u041a\u0438\u0454\u0432\u043e-\u041c\u043e\u0433\u0438\u043b\u044f\u043d\u0441\u044c\u043a\u0430 \u0430\u043a\u0430\u0434\u0435\u043c\u0456\u044f\u00bb, \u041a\u0438\u0457\u0432, \u0423\u043a\u0440\u0430\u0457\u043d\u0430"],"raw_orcid":"https://orcid.org/0000-0003-3431-4369","affiliations":[{"raw_affiliation_string":"\u0434\u043e\u043a\u0442\u043e\u0440 \u0435\u043a\u043e\u043d\u043e\u043c\u0456\u0447\u043d\u0438\u0445 \u043d\u0430\u0443\u043a, \u043f\u0440\u043e\u0444\u0435\u0441\u043e\u0440, \u043f\u0440\u043e\u0444\u0435\u0441\u043e\u0440 \u043a\u0430\u0444\u0435\u0434\u0440\u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443 \u0442\u0430 \u0443\u043f\u0440\u0430\u0432\u043b\u0456\u043d\u043d\u044f \u0431\u0456\u0437\u043d\u0435\u0441\u043e\u043c, \u041d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442 \u00ab\u041a\u0438\u0454\u0432\u043e-\u041c\u043e\u0433\u0438\u043b\u044f\u043d\u0441\u044c\u043a\u0430 \u0430\u043a\u0430\u0434\u0435\u043c\u0456\u044f\u00bb, \u041a\u0438\u0457\u0432, \u0423\u043a\u0440\u0430\u0457\u043d\u0430","institution_ids":["https://openalex.org/I112412981"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5117703721","display_name":"Tetiana Bukhtieieva","orcid":"https://orcid.org/0009-0002-9666-7557","observed_orcids":["https://orcid.org/0009-0002-9666-7557"]},"institutions":[{"id":"https://openalex.org/I112412981","display_name":"National University of Kyiv-Mohyla Academy","ror":"https://ror.org/03wfca816","country_code":"UA","type":"education","lineage":["https://openalex.org/I112412981"]}],"countries":["UA"],"is_corresponding":false,"raw_author_name":"Tetiana Bukhtieieva","raw_affiliation_strings":["\u0437\u0434\u043e\u0431\u0443\u0432\u0430\u0447 \u0434\u0440\u0443\u0433\u043e\u0433\u043e \u0440\u0456\u0432\u043d\u044f \u0432\u0438\u0449\u043e\u0457 \u043e\u0441\u0432\u0456\u0442\u0438 \u041e\u041d\u041f \u00ab\u041c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u00bb, \u041d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442 \u00ab\u041a\u0438\u0454\u0432\u043e-\u041c\u043e\u0433\u0438\u043b\u044f\u043d\u0441\u044c\u043a\u0430 \u0430\u043a\u0430\u0434\u0435\u043c\u0456\u044f\u00bb, \u041a\u0438\u0457\u0432, \u0423\u043a\u0440\u0430\u0457\u043d\u0430"],"raw_orcid":"https://orcid.org/0009-0002-9666-7557","affiliations":[{"raw_affiliation_string":"\u0437\u0434\u043e\u0431\u0443\u0432\u0430\u0447 \u0434\u0440\u0443\u0433\u043e\u0433\u043e \u0440\u0456\u0432\u043d\u044f \u0432\u0438\u0449\u043e\u0457 \u043e\u0441\u0432\u0456\u0442\u0438 \u041e\u041d\u041f \u00ab\u041c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u00bb, \u041d\u0430\u0446\u0456\u043e\u043d\u0430\u043b\u044c\u043d\u0438\u0439 \u0443\u043d\u0456\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442 \u00ab\u041a\u0438\u0454\u0432\u043e-\u041c\u043e\u0433\u0438\u043b\u044f\u043d\u0441\u044c\u043a\u0430 \u0430\u043a\u0430\u0434\u0435\u043c\u0456\u044f\u00bb, \u041a\u0438\u0457\u0432, \u0423\u043a\u0440\u0430\u0457\u043d\u0430","institution_ids":["https://openalex.org/I112412981"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I112412981"],"apc_list":null,"apc_paid":null,"fwci":4.5316,"has_fulltext":true,"cited_by_count":6,"citation_normalized_percentile":{"value":0.94298344,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":89,"max":98},"biblio":{"volume":"1","issue":"15","first_page":"362","last_page":"373"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.9487000107765198,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.9487000107765198,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.03909999877214432,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13053","display_name":"SMEs Development and Digital Marketing","score":0.0071000000461936,"subfield":{"id":"https://openalex.org/subfields/1403","display_name":"Business and International Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/marketing-trends","display_name":"marketing trends","score":0.9860000014305115},{"id":"https://openalex.org/keywords/russia-ukraine-war","display_name":"Russian invasion of Ukraine","score":0.6420000195503235},{"id":"https://openalex.org/keywords/covid-19","display_name":"COVID-19 pandemic","score":0.8960000276565552},{"id":"https://openalex.org/keywords/digital-marketing","display_name":"digital marketing","score":0.6809999942779541},{"id":"https://openalex.org/keywords/influencer-marketing","display_name":"influencer marketing","score":0.8220000267028809},{"id":"https://openalex.org/keywords/artificial-intelligence-in-marketing","display_name":"artificial intelligence in marketing","score":0.9419999718666077},{"id":"https://openalex.org/keywords/virtual-reality","display_name":"virtual reality","score":0.8420000076293945},{"id":"https://openalex.org/keywords/omnichannel-marketing","display_name":"omnichannel marketing","score":0.9359999895095825},{"id":"https://openalex.org/keywords/customer-personalization","display_name":"customer personalization","score":0.8040000200271606},{"id":"https://openalex.org/keywords/corporate-social-responsibility","display_name":"corporate social responsibility","score":0.949999988079071},{"id":"https://openalex.org/keywords/online-communication","display_name":"online communication","score":0.6669999957084656},{"id":"https://openalex.org/keywords/pest-analysis","display_name":"PEST analysis","score":0.6639999747276306},{"id":"https://openalex.org/keywords/ukrainian-enterprises","display_name":"Ukrainian enterprises","score":0.718999981880188},{"id":"https://openalex.org/keywords/marketing-strategy","display_name":"marketing strategy","score":0.3140000104904175},{"id":"https://openalex.org/keywords/video-content","display_name":"video content","score":0.5569999814033508},{"id":"https://openalex.org/keywords/social-media-marketing","display_name":"social media marketing","score":0.8370000123977661},{"id":"https://openalex.org/keywords/crisis-marketing","display_name":"crisis marketing","score":0.3889999985694885}],"concepts":[{"id":"https://openalex.org/C39432304","wikidata":"https://www.wikidata.org/wiki/Q188847","display_name":"Environmental science","level":0,"score":0.26134970784187317}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.32750/2025-0132","doi":"https://doi.org/10.32750/2025-0132","is_oa":true,"landing_page_url":"https://doi.org/10.32750/2025-0132","pdf_url":"https://journal.eae.com.ua/index.php/journal/article/download/423/333","source":{"id":"https://openalex.org/S4210234288","display_name":"\u0404\u0432\u0440\u043e\u043f\u0435\u0439\u0441\u044c\u043a\u0438\u0439 \u043d\u0430\u0443\u043a\u043e\u0432\u0438\u0439 \u0436\u0443\u0440\u043d\u0430\u043b \u0415\u043a\u043e\u043d\u043e\u043c\u0456\u0447\u043d\u0438\u0445 \u0442\u0430 \u0424\u0456\u043d\u0430\u043d\u0441\u043e\u0432\u0438\u0445 \u0456\u043d\u043d\u043e\u0432\u0430\u0446\u0456\u0439","issn_l":"2617-863X","issn":["2617-863X","2617-8648"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4405265951","host_organization_name":"European Association of Economists","host_organization_lineage":["https://openalex.org/I4405265951"],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"\u0404\u0432\u0440\u043e\u043f\u0435\u0439\u0441\u044c\u043a\u0438\u0439 \u043d\u0430\u0443\u043a\u043e\u0432\u0438\u0439 \u0436\u0443\u0440\u043d\u0430\u043b \u0415\u043a\u043e\u043d\u043e\u043c\u0456\u0447\u043d\u0438\u0445 \u0442\u0430 \u0424\u0456\u043d\u0430\u043d\u0441\u043e\u0432\u0438\u0445 \u0456\u043d\u043d\u043e\u0432\u0430\u0446\u0456\u0439","raw_type":"journal-article"},{"id":"pmh:oai:ekmair.ukma.edu.ua:123456789/41819","doi":null,"is_oa":true,"landing_page_url":"https://ekmair.ukma.edu.ua/handle/123456789/41819","pdf_url":"https://ekmair.ukma.edu.ua/bitstreams/240e67f5-1a28-4d88-b4d8-fd1e5f235e71/download","source":{"id":"https://openalex.org/S4306400396","display_name":"Electronic Kyiv-Mohyla Academy Institutional Repository (National University of Kyiv-Mohyla Academy)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I112412981","host_organization_name":"National University of Kyiv-Mohyla Academy","host_organization_lineage":["https://openalex.org/I112412981"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"Article"}],"best_oa_location":{"id":"doi:10.32750/2025-0132","doi":"https://doi.org/10.32750/2025-0132","is_oa":true,"landing_page_url":"https://doi.org/10.32750/2025-0132","pdf_url":"https://journal.eae.com.ua/index.php/journal/article/download/423/333","source":{"id":"https://openalex.org/S4210234288","display_name":"\u0404\u0432\u0440\u043e\u043f\u0435\u0439\u0441\u044c\u043a\u0438\u0439 \u043d\u0430\u0443\u043a\u043e\u0432\u0438\u0439 \u0436\u0443\u0440\u043d\u0430\u043b \u0415\u043a\u043e\u043d\u043e\u043c\u0456\u0447\u043d\u0438\u0445 \u0442\u0430 \u0424\u0456\u043d\u0430\u043d\u0441\u043e\u0432\u0438\u0445 \u0456\u043d\u043d\u043e\u0432\u0430\u0446\u0456\u0439","issn_l":"2617-863X","issn":["2617-863X","2617-8648"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4405265951","host_organization_name":"European Association of Economists","host_organization_lineage":["https://openalex.org/I4405265951"],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"\u0404\u0432\u0440\u043e\u043f\u0435\u0439\u0441\u044c\u043a\u0438\u0439 \u043d\u0430\u0443\u043a\u043e\u0432\u0438\u0439 \u0436\u0443\u0440\u043d\u0430\u043b \u0415\u043a\u043e\u043d\u043e\u043c\u0456\u0447\u043d\u0438\u0445 \u0442\u0430 \u0424\u0456\u043d\u0430\u043d\u0441\u043e\u0432\u0438\u0445 \u0456\u043d\u043d\u043e\u0432\u0430\u0446\u0456\u0439","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W4410747819.pdf","grobid_xml":"https://content.openalex.org/works/W4410747819.grobid-xml"},"referenced_works_count":9,"referenced_works":["https://openalex.org/W3092224061","https://openalex.org/W3179998269","https://openalex.org/W3202676054","https://openalex.org/W3206579957","https://openalex.org/W4281609082","https://openalex.org/W4291536094","https://openalex.org/W4316814949","https://openalex.org/W4376135661","https://openalex.org/W4403762873"],"related_works":["https://openalex.org/W4313148804","https://openalex.org/W4403775984","https://openalex.org/W4403332667","https://openalex.org/W4406244014","https://openalex.org/W7106236849","https://openalex.org/W4413078177","https://openalex.org/W7063111568","https://openalex.org/W4405727189","https://openalex.org/W7169696466","https://openalex.org/W7197902090"],"abstract_inverted_index":{"\u0421\u0442\u0430\u0442\u0442\u044f":[0],"\u043f\u0440\u0438\u0441\u0432\u044f\u0447\u0435\u043d\u0430":[1],"\u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u043d\u044e":[2],"\u0441\u0443\u0447\u0430\u0441\u043d\u0438\u0445":[3,186],"\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0438\u0445":[4,21,76],"\u0442\u0440\u0435\u043d\u0434\u0456\u0432,":[5],"\u0449\u043e":[6,18,56,93,118,160,181],"\u0441\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043b\u0438\u0441\u044f":[7],"\u043f\u0456\u0434":[8],"\u0432\u043f\u043b\u0438\u0432\u043e\u043c":[9],"\u043f\u0430\u043d\u0434\u0435\u043c\u0456\u0457":[10],"COVID-19":[11],"\u0442\u0430":[12,64,82,98,140,196,209],"\u043f\u043e\u0432\u043d\u043e\u043c\u0430\u0441\u0448\u0442\u0430\u0431\u043d\u043e\u0457":[13],"\u0432\u0456\u0439\u043d\u0438":[14],"\u0432":[15,23,185],"\u0423\u043a\u0440\u0430\u0457\u043d\u0456.":[16],"\u0414\u043e\u0432\u0435\u0434\u0435\u043d\u043e,":[17,159],"\u043d\u0430":[19,126],"\u0440\u043e\u0437\u0432\u0438\u0442\u043e\u043a":[20],"\u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u0439":[22,139],"\u0443\u043a\u0440\u0430\u0457\u043d\u0441\u044c\u043a\u043e\u043c\u0443":[24],"\u0431\u0456\u0437\u043d\u0435\u0441\u0456":[25],"\u0432\u043f\u043b\u0438\u0432\u0430\u044e\u0442\u044c":[26],"\u044f\u043a":[27],"\u0433\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u0456":[28],"\u0444\u0430\u043a\u0442\u043e\u0440\u0438,":[29],"\u0442\u0430\u043a":[30],"\u0456":[31,200],"\u0441\u043f\u0435\u0446\u0438\u0444\u0456\u0447\u043d\u0456":[32],"\u0432\u0438\u043a\u043b\u0438\u043a\u0438,":[33],"\u0441\u043f\u0440\u0438\u0447\u0438\u043d\u0435\u043d\u0456":[34],"\u0432\u043e\u0454\u043d\u043d\u0438\u043c":[35],"\u0441\u0442\u0430\u043d\u043e\u043c.":[36],"\u0413\u043b\u043e\u0431\u0430\u043b\u044c\u043d\u0456":[37],"\u0447\u0438\u043d\u043d\u0438\u043a\u0438":[38],"\u043f\u0440\u043e\u0430\u043d\u0430\u043b\u0456\u0437\u043e\u0432\u0430\u043d\u043e":[39,144],"\u0447\u0435\u0440\u0435\u0437":[40,91],"\u043f\u0440\u0438\u0437\u043c\u0443":[41],"\u0442\u0440\u044c\u043e\u0445":[42],"\u043a\u043b\u044e\u0447\u043e\u0432\u0438\u0445":[43],"\u0440\u0443\u0448\u0456\u0457\u0432":[44],"\u0437\u043c\u0456\u043d.":[45],"\u0423":[46],"\u0440\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442\u0456":[47],"\u043f\u0440\u043e\u0432\u0435\u0434\u0435\u043d\u043e\u0433\u043e":[48],"\u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u043d\u044f":[49],"\u0432\u0438\u0437\u043d\u0430\u0447\u0435\u043d\u043e":[50],"\u043e\u0441\u043d\u043e\u0432\u043d\u0456":[51,102],"\u0442\u0435\u043d\u0434\u0435\u043d\u0446\u0456\u0457,":[52],"\u0441\u0435\u0440\u0435\u0434":[53],"\u044f\u043a\u0438\u0445":[54],"\u0446\u0438\u0444\u0440\u043e\u0432\u0456\u0437\u0430\u0446\u0456\u044f,":[55],"\u0441\u043f\u0440\u0438\u044f\u0454":[57],"\u0430\u043a\u0442\u0438\u0432\u043d\u043e\u043c\u0443":[58],"\u0440\u043e\u0437\u0432\u0438\u0442\u043a\u0443":[59],"\u0434\u0456\u0434\u0436\u0438\u0442\u0430\u043b-\u043a\u0430\u043d\u0430\u043b\u0456\u0432,":[60],"\u0441\u043e\u0446\u0456\u0430\u043b\u044c\u043d\u0438\u0445":[61],"\u043c\u0435\u0440\u0435\u0436,":[62],"\u0432\u0456\u0434\u0435\u043e\u043a\u043e\u043d\u0442\u0435\u043d\u0442\u0443":[63],"\u0456\u043d\u0444\u043b\u044e\u0454\u043d\u0441\u0435\u0440-\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0443.":[65],"\u041e\u043a\u0440\u0435\u043c\u0443":[66],"\u0443\u0432\u0430\u0433\u0443":[67],"\u043f\u0440\u0438\u0434\u0456\u043b\u0435\u043d\u043e":[68],"\u0440\u043e\u043b\u0456":[69,111],"\u0448\u0442\u0443\u0447\u043d\u043e\u0433\u043e":[70,141],"\u0456\u043d\u0442\u0435\u043b\u0435\u043a\u0442\u0443,":[71],"\u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0439":[72],"\u0432\u0456\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u043e\u0457":[73],"\u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0456,":[74],"\u043e\u043c\u043d\u0456\u043a\u0430\u043d\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0456":[75],"\u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0439,":[77,123],"\u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u0456\u0437\u0430\u0446\u0456\u0457":[78],"\u0432\u0437\u0430\u0454\u043c\u043e\u0434\u0456\u0457":[79],"\u0437\u0456":[80,170],"\u0441\u043f\u043e\u0436\u0438\u0432\u0430\u0447\u0430\u043c\u0438":[81],"\u0437\u0440\u043e\u0441\u0442\u0430\u043d\u043d\u044e":[83],"\u0441\u043e\u0446\u0456\u0430\u043b\u044c\u043d\u043e\u0457":[84,131],"\u0432\u0456\u0434\u043f\u043e\u0432\u0456\u0434\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0456":[85],"\u0431\u0456\u0437\u043d\u0435\u0441\u0443.":[86],"\u041c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0435":[87],"\u0441\u0435\u0440\u0435\u0434\u043e\u0432\u0438\u0449\u0435":[88],"\u0423\u043a\u0440\u0430\u0457\u043d\u0438":[89,148],"\u0434\u043e\u0441\u043b\u0456\u0434\u0436\u0435\u043d\u043e":[90],"PEST-\u0430\u043d\u0430\u043b\u0456\u0437,":[92],"\u043e\u0445\u043e\u043f\u043b\u044e\u0454":[94],"\u043f\u043e\u043b\u0456\u0442\u0438\u0447\u043d\u0456,":[95],"\u0435\u043a\u043e\u043d\u043e\u043c\u0456\u0447\u043d\u0456,":[96],"\u0441\u043e\u0446\u0456\u0430\u043b\u044c\u043d\u0456":[97],"\u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u0456":[99],"\u0447\u0438\u043d\u043d\u0438\u043a\u0438.":[100],"\u0412\u0438\u044f\u0432\u043b\u0435\u043d\u043e":[101],"\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0456":[103],"\u0442\u0440\u0435\u043d\u0434\u0438,":[104],"\u044f\u043a\u0456":[105,155],"\u0432\u043e\u043d\u0438":[106],"\u0437\u0443\u043c\u043e\u0432\u0438\u043b\u0438:":[107],"\u0434\u043e\u043c\u0456\u043d\u0443\u0432\u0430\u043d\u043d\u044f":[108],"\u043e\u043d\u043b\u0430\u0439\u043d-\u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0439,":[109],"\u043f\u0435\u0440\u0435\u043e\u0441\u043c\u0438\u0441\u043b\u0435\u043d\u043d\u044f":[110],"\u0442\u0440\u0430\u0434\u0438\u0446\u0456\u0439\u043d\u0438\u0445":[112],"\u043e\u0444\u043b\u0430\u0439\u043d":[113,177,201],"\u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0456\u0432,":[114],"\u0437\u043c\u0456\u043d\u0430":[115],"\u0441\u043f\u043e\u0436\u0438\u0432\u0447\u0438\u0445":[116],"\u043d\u0430\u0441\u0442\u0440\u043e\u0457\u0432,":[117],"\u0441\u043f\u0440\u0438\u0447\u0438\u043d\u0438\u043b\u0430":[119],"\u043d\u0435\u043e\u0431\u0445\u0456\u0434\u043d\u0456\u0441\u0442\u044c":[120],"\u043a\u043e\u0440\u0438\u0433\u0443\u0432\u0430\u043d\u043d\u044f":[121],"\u0442\u043e\u043d\u0443":[122],"\u0437\u0440\u043e\u0441\u0442\u0430\u043d\u043d\u044f":[124,175],"\u043f\u043e\u043f\u0438\u0442\u0443":[125],"\u043f\u0440\u043e\u0434\u0443\u043a\u0446\u0456\u044e":[127],"\u043b\u043e\u043a\u0430\u043b\u044c\u043d\u0438\u0445":[128],"\u0432\u0438\u0440\u043e\u0431\u043d\u0438\u043a\u0456\u0432,":[129],"\u043f\u043e\u0441\u0438\u043b\u0435\u043d\u043d\u044f":[130],"\u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0456":[132],"\u0431\u0456\u0437\u043d\u0435\u0441\u0443,":[133],"\u0430":[134],"\u0442\u0430\u043a\u043e\u0436":[135],"\u0440\u043e\u0437\u0448\u0438\u0440\u0435\u043d\u0435":[136],"\u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u043d\u044f":[137],"\u0430\u043d\u0442\u0438\u043a\u0440\u0438\u0437\u043e\u0432\u0438\u0445":[138],"\u0456\u043d\u0442\u0435\u043b\u0435\u043a\u0442\u0443.":[142],"\u0414\u0435\u0442\u0430\u043b\u044c\u043d\u043e":[143],"\u0434\u0438\u043d\u0430\u043c\u0456\u043a\u0443":[145],"\u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0433\u043e":[146],"\u0440\u0438\u043d\u043a\u0443":[147],"\u0443":[149,166,193,207],"2022\u20132024":[150],"\u0440\u043e\u043a\u0430\u0445":[151],"\u0456\u0437":[152,203],"\u0432\u0438\u043e\u043a\u0440\u0435\u043c\u043b\u0435\u043d\u043d\u044f\u043c":[153],"\u043a\u0430\u043d\u0430\u043b\u0456\u0432,":[154],"\u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0443\u0432\u0430\u043b\u0438":[156],"\u043d\u0430\u0439\u0448\u0432\u0438\u0434\u0448\u0435":[157],"\u0432\u0456\u0434\u043d\u043e\u0432\u043b\u0435\u043d\u043d\u044f.":[158],"\u0446\u0438\u0444\u0440\u043e\u0432\u0456":[161],"\u0444\u043e\u0440\u043c\u0430\u0442\u0438":[162],"\u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0457":[163],"\u0441\u0442\u0430\u043b\u0438":[164],"\u0434\u043e\u043c\u0456\u043d\u0443\u044e\u0447\u0438\u043c\u0438":[165],"\u0441\u0442\u0440\u0443\u043a\u0442\u0443\u0440\u0456":[167],"\u043c\u0435\u0434\u0456\u0430-\u043c\u0456\u043a\u0441\u0443,":[168],"\u043f\u0440\u043e\u0442\u0435":[169],"\u0441\u0442\u0430\u0431\u0456\u043b\u0456\u0437\u0430\u0446\u0456\u0454\u044e":[171],"\u0441\u0438\u0442\u0443\u0430\u0446\u0456\u0457":[172],"\u0441\u043f\u043e\u0441\u0442\u0435\u0440\u0456\u0433\u0430\u0454\u0442\u044c\u0441\u044f":[173],"\u043f\u043e\u0441\u0442\u0443\u043f\u043e\u0432\u0435":[174],"\u0447\u0430\u0441\u0442\u043a\u0438":[176],"\u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0435\u0439.":[178],"\u0417\u0440\u043e\u0431\u043b\u0435\u043d\u043e":[179],"\u0432\u0438\u0441\u043d\u043e\u0432\u043e\u043a,":[180],"\u0435\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u0430":[182],"\u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u043e\u0432\u0430":[183],"\u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u044f":[184],"\u0443\u043c\u043e\u0432\u0430\u0445":[187],"\u0432\u0438\u043c\u0430\u0433\u0430\u0454":[188],"\u0430\u043d\u0442\u0438\u043a\u0440\u0438\u0437\u043e\u0432\u043e\u0433\u043e":[189],"\u043f\u0456\u0434\u0445\u043e\u0434\u0443,":[190],"\u0432\u0438\u0441\u043e\u043a\u043e\u0457":[191],"\u0433\u043d\u0443\u0447\u043a\u043e\u0441\u0442\u0456":[192],"\u0444\u043e\u0440\u043c\u0443\u0432\u0430\u043d\u043d\u0456":[194],"\u043c\u0435\u0434\u0456\u0430-\u043c\u0456\u043a\u0441\u0443":[195],"\u043e\u043f\u0442\u0438\u043c\u0430\u043b\u044c\u043d\u043e\u0433\u043e":[197],"\u043a\u043e\u043c\u0431\u0456\u043d\u0443\u0432\u0430\u043d\u043d\u044f":[198],"\u043e\u043d\u043b\u0430\u0439\u043d":[199],"\u0456\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0456\u0432":[202],"\u0432\u0438\u043a\u043e\u0440\u0438\u0441\u0442\u0430\u043d\u043d\u044f\u043c":[204],"\u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0456\u0447\u043d\u0438\u0445":[205],"\u043c\u043e\u0436\u043b\u0438\u0432\u043e\u0441\u0442\u0435\u0439":[206],"\u043f\u043b\u0430\u043d\u0443\u0432\u0430\u043d\u043d\u0456":[208],"\u0440\u0435\u0430\u043b\u0456\u0437\u0430\u0446\u0456\u0457":[210],"\u043a\u043e\u043c\u0443\u043d\u0456\u043a\u0430\u0446\u0456\u0439\u043d\u0438\u0445":[211],"\u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0456\u0439.":[212]},"counts_by_year":[{"year":2026,"cited_by_count":5},{"year":2025,"cited_by_count":1}],"updated_date":"2026-11-07T11:25:07.637180","created_date":"2025-05-27T00:00:00"}
