{"id":"https://openalex.org/W4408102012","doi":"https://doi.org/10.36948/ijfmr.2025.v07i01.36217","title":"Digital Entrepreneur\u2019s Contribution in Gig Economy: A Study on Swiggy","display_name":"Digital Entrepreneur\u2019s Contribution in Gig Economy: A Study on Swiggy","publication_year":2025,"publication_date":"2025-02-26","ids":{"openalex":"https://openalex.org/W4408102012","doi":"https://doi.org/10.36948/ijfmr.2025.v07i01.36217"},"language":"en","primary_location":{"id":"doi:10.36948/ijfmr.2025.v07i01.36217","doi":"https://doi.org/10.36948/ijfmr.2025.v07i01.36217","is_oa":true,"landing_page_url":"https://doi.org/10.36948/ijfmr.2025.v07i01.36217","pdf_url":null,"source":{"id":"https://openalex.org/S4210207214","display_name":"International Journal For Multidisciplinary Research","issn_l":"2582-2160","issn":["2582-2160"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Journal For Multidisciplinary Research","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"hybrid","oa_url":"https://doi.org/10.36948/ijfmr.2025.v07i01.36217","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5065923102","display_name":"P Haritha","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Haritha P -","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]},{"author_position":"last","author":{"id":"https://openalex.org/A5141279223","display_name":"Dr. Haneesh P","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Dr. Haneesh P -","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.03341947,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"7","issue":"1","first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T12501","display_name":"Digital Economy and Work Transformation","score":1.0,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T12501","display_name":"Digital Economy and Work Transformation","score":1.0,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13088","display_name":"Legal and Labor Studies","score":0.0,"subfield":{"id":"https://openalex.org/subfields/1410","display_name":"Industrial relations"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12392","display_name":"Sharing Economy and Platforms","score":0.0,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/gig-economy","display_name":"gig economy","score":0.9959999918937683},{"id":"https://openalex.org/keywords/digital-entrepreneurship","display_name":"digital entrepreneurship","score":0.8009999990463257},{"id":"https://openalex.org/keywords/swiggy","display_name":"Swiggy","score":0.9670000076293945},{"id":"https://openalex.org/keywords/gig-work","display_name":"gig work","score":0.42500001192092896},{"id":"https://openalex.org/keywords/online-platforms","display_name":"digital platforms","score":0.8450000286102295},{"id":"https://openalex.org/keywords/on-demand-economy","display_name":"on-demand economy","score":0.6859999895095825},{"id":"https://openalex.org/keywords/income-stability","display_name":"income stability","score":0.6850000023841858},{"id":"https://openalex.org/keywords/employee-welfare","display_name":"employee welfare","score":0.9300000071525574},{"id":"https://openalex.org/keywords/employment-patterns","display_name":"employment patterns","score":0.9480000138282776},{"id":"https://openalex.org/keywords/india","display_name":"India","score":0.6899999976158142}],"concepts":[{"id":"https://openalex.org/C2986445992","wikidata":"https://www.wikidata.org/wiki/Q96619693","display_name":"Gig economy","level":3,"score":0.6766795516014099},{"id":"https://openalex.org/C203043789","wikidata":"https://www.wikidata.org/wiki/Q138461","display_name":"Digital economy","level":2,"score":0.49619680643081665},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.474008172750473},{"id":"https://openalex.org/C54750564","wikidata":"https://www.wikidata.org/wiki/Q26643","display_name":"Commerce","level":1,"score":0.3341197371482849},{"id":"https://openalex.org/C40700","wikidata":"https://www.wikidata.org/wiki/Q1411783","display_name":"Industrial organization","level":1,"score":0.328031063079834},{"id":"https://openalex.org/C136264566","wikidata":"https://www.wikidata.org/wiki/Q159810","display_name":"Economy","level":1,"score":0.30142951011657715},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.27891287207603455},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.20548251271247864},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.16442826390266418},{"id":"https://openalex.org/C30425244","wikidata":"https://www.wikidata.org/wiki/Q1221088","display_name":"Service economy","level":2,"score":0.07839527726173401}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.36948/ijfmr.2025.v07i01.36217","doi":"https://doi.org/10.36948/ijfmr.2025.v07i01.36217","is_oa":true,"landing_page_url":"https://doi.org/10.36948/ijfmr.2025.v07i01.36217","pdf_url":null,"source":{"id":"https://openalex.org/S4210207214","display_name":"International Journal For Multidisciplinary Research","issn_l":"2582-2160","issn":["2582-2160"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Journal For Multidisciplinary Research","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.36948/ijfmr.2025.v07i01.36217","doi":"https://doi.org/10.36948/ijfmr.2025.v07i01.36217","is_oa":true,"landing_page_url":"https://doi.org/10.36948/ijfmr.2025.v07i01.36217","pdf_url":null,"source":{"id":"https://openalex.org/S4210207214","display_name":"International Journal For Multidisciplinary Research","issn_l":"2582-2160","issn":["2582-2160"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Journal For Multidisciplinary Research","raw_type":"journal-article"},"sustainable_development_goals":[{"display_name":"Decent work and economic growth","score":1.0,"id":"https://metadata.un.org/sdg/8"},{"display_name":"Industry, innovation and infrastructure","score":0.7207000255584717,"id":"https://metadata.un.org/sdg/9"},{"display_name":"No poverty","score":0.41670000553131104,"id":"https://metadata.un.org/sdg/1"}],"sustainable_development_goals_aurora":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W2783444484","https://openalex.org/W3043439359","https://openalex.org/W4311858042","https://openalex.org/W4210495608","https://openalex.org/W3090196525","https://openalex.org/W3200546754","https://openalex.org/W4402592427","https://openalex.org/W2494416039","https://openalex.org/W4315864438","https://openalex.org/W4380032929"],"abstract_inverted_index":{"In":[0],"the":[1,4,10,13,18,69,72,81,87,90,99,125,131,138,176,190],"Gig":[2],"economy,":[3,45],"digital":[5,58,84,102,132],"entrepreneurs":[6,85,133],"are":[7,40],"not":[8],"just":[9],"participants,":[11],"but,":[12],"role":[14],"players":[15],"who":[16],"redefines":[17],"work":[19,28,62,142,154],"culture":[20,63],"and":[21,53,95,107,117,122,143,155,189,195],"opportunity":[22],"on":[23,104,168],"gig":[24,27,91,141,164,177],"platforms.":[25],"A":[26,166],"environment":[29],"is":[30,64,71],"a":[31,57,145,193],"labor":[32],"markter":[33],"where":[34,46],"temporary,":[35],"freelance":[36],"or":[37,42],"flexible":[38],"jobs":[39],"common":[41],"an":[43,173],"on-demand":[44],"people":[47],"earn":[48],"income":[49,147,187],"by":[50],"extending":[51],"goods":[52],"services,":[54],"often":[55],"through":[56],"platform.":[59],"The":[60,157],"traditional":[61,151],"entirely":[65],"being":[66],"reconstructed.":[67],"Definitely,":[68],"technology":[70],"significant":[73],"game":[74],"changer.":[75],"This":[76],"paper":[77,126,158],"emphasized":[78],"in":[79,93,163,183],"analyzing":[80,118],"contribution":[82,162],"of":[83,89,101,140,153,185],"to":[86,97,128,137,150,175,181],"expansion":[88],"economy":[92,178],"India,":[94],"likewise,":[96],"evaluate":[98],"impact":[100],"platforms":[103],"employment":[105],"patterns":[106],"worker":[108],"welfare.":[109],"Depending":[110],"upon":[111],"reliable":[112],"published":[113],"sources,":[114],"data":[115],"triangulation":[116],"using":[119],"multiple":[120],"regression":[121],"correlation":[123],"method":[124],"attempted":[127],"finalize":[129],"that":[130],"have":[134],"significantly":[135],"contributed":[136],"growth":[139],"shows":[144],"higher":[146],"stability":[148,188],"comparatively":[149],"mode":[152],"furthermore.":[156],"entitled":[159],"\u201cdigital":[160],"entrepreneur\u2019s":[161],"economy:":[165],"study":[167],"Swiggy\u201d":[169],"would":[170],"be":[171],"contributing":[172],"insight":[174],"complexities":[179],"specified":[180,194],"Swiggy":[182],"terms":[184],"expansion,":[186],"need":[191],"for":[192],"targeted":[196],"policies.":[197]},"counts_by_year":[],"updated_date":"2026-09-24T07:57:37.273135","created_date":"2025-10-10T00:00:00"}
