{"id":"https://openalex.org/W4393303173","doi":"https://doi.org/10.2139/ssrn.4742048","title":"Digital Transformation and Elastic Demand: Assessment on the Impact of E-commerce Growth on Consumer Goods in the Philippines","display_name":"Digital Transformation and Elastic Demand: Assessment on the Impact of E-commerce Growth on Consumer Goods in the Philippines","publication_year":2024,"publication_date":"2024-01-01","ids":{"openalex":"https://openalex.org/W4393303173","doi":"https://doi.org/10.2139/ssrn.4742048"},"language":"en","primary_location":{"id":"doi:10.2139/ssrn.4742048","doi":"https://doi.org/10.2139/ssrn.4742048","is_oa":true,"landing_page_url":"https://doi.org/10.2139/ssrn.4742048","pdf_url":null,"source":{"id":"https://openalex.org/S4210172589","display_name":"SSRN Electronic Journal","issn_l":"1556-5068","issn":["1556-5068"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I1318003438","host_organization_name":"RELX Group (Netherlands)","host_organization_lineage":["https://openalex.org/I1318003438"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"posted-content"},"volume":null,"type":"preprint","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"https://doi.org/10.2139/ssrn.4742048","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5094275523","display_name":"Nathalie Rosales","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4405280131","display_name":"World Citi Colleges-Quezon City","ror":"https://ror.org/02g4bfe72","country_code":"PH","type":"education","lineage":["https://openalex.org/I4405280131"]}],"countries":["PH"],"is_corresponding":true,"raw_author_name":"Nathalie Rosales","raw_affiliation_strings":["World Citi Colleges - Quezon City - Graduate School Department"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"World Citi Colleges - Quezon City - Graduate School Department","institution_ids":["https://openalex.org/I4405280131"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5035409813","display_name":"Florinda Vigonte","orcid":"https://orcid.org/0000-0002-5864-0268","observed_orcids":["https://orcid.org/0000-0002-5864-0268"]},"institutions":[{"id":"https://openalex.org/I4405280131","display_name":"World Citi Colleges-Quezon City","ror":"https://ror.org/02g4bfe72","country_code":"PH","type":"education","lineage":["https://openalex.org/I4405280131"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Florinda G. Vigonte","raw_affiliation_strings":["World Citi Colleges - Quezon City - Graduate School Department"],"raw_orcid":"https://orcid.org/0000-0002-5864-0268","affiliations":[{"raw_affiliation_string":"World Citi Colleges - Quezon City - Graduate School Department","institution_ids":["https://openalex.org/I4405280131"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5013370631","display_name":"Marmelo V. Abante","orcid":"https://orcid.org/0000-0001-8666-1659","observed_orcids":["https://orcid.org/0000-0001-8666-1659"]},"institutions":[{"id":"https://openalex.org/I4405280131","display_name":"World Citi Colleges-Quezon City","ror":"https://ror.org/02g4bfe72","country_code":"PH","type":"education","lineage":["https://openalex.org/I4405280131"]}],"countries":["PH"],"is_corresponding":false,"raw_author_name":"Marmelo V. Abante","raw_affiliation_strings":["World Citi Colleges - Quezon City - Graduate School Department"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"World Citi Colleges - Quezon City - Graduate School Department","institution_ids":["https://openalex.org/I4405280131"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5094275523"],"corresponding_institution_ids":["https://openalex.org/I4405280131"],"apc_list":null,"apc_paid":null,"fwci":null,"has_fulltext":false,"cited_by_count":4,"citation_normalized_percentile":null,"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14139","display_name":"E-commerce and Technology Innovations","score":0.548799991607666,"subfield":{"id":"https://openalex.org/subfields/1403","display_name":"Business and International Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T14139","display_name":"E-commerce and Technology Innovations","score":0.548799991607666,"subfield":{"id":"https://openalex.org/subfields/1403","display_name":"Business and International Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.16050000488758087,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13053","display_name":"SMEs Development and Digital Marketing","score":0.09719999879598618,"subfield":{"id":"https://openalex.org/subfields/1403","display_name":"Business and International Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/digital-transformation","display_name":"digital transformation","score":0.8100000023841858},{"id":"https://openalex.org/keywords/e-commerce-development","display_name":"e-commerce development","score":0.9210000038146973},{"id":"https://openalex.org/keywords/consumer-goods","display_name":"consumer goods","score":0.7720000147819519},{"id":"https://openalex.org/keywords/elastic-demand","display_name":"elastic demand","score":0.8730000257492065},{"id":"https://openalex.org/keywords/consumer-behavior","display_name":"consumer behavior","score":0.9599999785423279},{"id":"https://openalex.org/keywords/digital-literacy","display_name":"digital literacy","score":0.7160000205039978},{"id":"https://openalex.org/keywords/market-penetration","display_name":"market penetration","score":0.6420000195503235},{"id":"https://openalex.org/keywords/online-transactions","display_name":"online transactions","score":0.6439999938011169},{"id":"https://openalex.org/keywords/philippines","display_name":"Philippines","score":0.47999998927116394}],"concepts":[{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.6148841381072998},{"id":"https://openalex.org/C54750564","wikidata":"https://www.wikidata.org/wiki/Q26643","display_name":"Commerce","level":1,"score":0.5781055688858032},{"id":"https://openalex.org/C204241405","wikidata":"https://www.wikidata.org/wiki/Q461499","display_name":"Transformation (genetics)","level":3,"score":0.5446443557739258},{"id":"https://openalex.org/C78597825","wikidata":"https://www.wikidata.org/wiki/Q484847","display_name":"E-commerce","level":2,"score":0.5357237458229065},{"id":"https://openalex.org/C3018006300","wikidata":"https://www.wikidata.org/wiki/Q4402708","display_name":"Consumer demand","level":2,"score":0.5000712871551514},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.3514273464679718},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.339265376329422},{"id":"https://openalex.org/C40700","wikidata":"https://www.wikidata.org/wiki/Q1411783","display_name":"Industrial organization","level":1,"score":0.3261454701423645},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.28200286626815796},{"id":"https://openalex.org/C175444787","wikidata":"https://www.wikidata.org/wiki/Q39072","display_name":"Microeconomics","level":1,"score":0.15020999312400818},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.12239629030227661},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.08805373311042786},{"id":"https://openalex.org/C185592680","wikidata":"https://www.wikidata.org/wiki/Q2329","display_name":"Chemistry","level":0,"score":0.0},{"id":"https://openalex.org/C104317684","wikidata":"https://www.wikidata.org/wiki/Q7187","display_name":"Gene","level":2,"score":0.0},{"id":"https://openalex.org/C55493867","wikidata":"https://www.wikidata.org/wiki/Q7094","display_name":"Biochemistry","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.2139/ssrn.4742048","doi":"https://doi.org/10.2139/ssrn.4742048","is_oa":true,"landing_page_url":"https://doi.org/10.2139/ssrn.4742048","pdf_url":null,"source":{"id":"https://openalex.org/S4210172589","display_name":"SSRN Electronic Journal","issn_l":"1556-5068","issn":["1556-5068"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I1318003438","host_organization_name":"RELX Group (Netherlands)","host_organization_lineage":["https://openalex.org/I1318003438"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"posted-content"}],"best_oa_location":{"id":"doi:10.2139/ssrn.4742048","doi":"https://doi.org/10.2139/ssrn.4742048","is_oa":true,"landing_page_url":"https://doi.org/10.2139/ssrn.4742048","pdf_url":null,"source":{"id":"https://openalex.org/S4210172589","display_name":"SSRN Electronic Journal","issn_l":"1556-5068","issn":["1556-5068"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I1318003438","host_organization_name":"RELX Group (Netherlands)","host_organization_lineage":["https://openalex.org/I1318003438"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"posted-content"},"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":29,"referenced_works":["https://openalex.org/W1469726791","https://openalex.org/W1571236791","https://openalex.org/W1998688095","https://openalex.org/W2030626443","https://openalex.org/W2062203908","https://openalex.org/W2081424092","https://openalex.org/W2104212223","https://openalex.org/W2111291834","https://openalex.org/W2124711192","https://openalex.org/W2135870748","https://openalex.org/W2187250743","https://openalex.org/W2276534655","https://openalex.org/W2792159630","https://openalex.org/W2810584117","https://openalex.org/W2984616662","https://openalex.org/W2991369307","https://openalex.org/W3036040083","https://openalex.org/W3092251453","https://openalex.org/W3093502929","https://openalex.org/W3128239525","https://openalex.org/W3169076415","https://openalex.org/W4206279783","https://openalex.org/W4281643240","https://openalex.org/W4281718727","https://openalex.org/W4317935922","https://openalex.org/W4321994793","https://openalex.org/W4376155729","https://openalex.org/W4396714754","https://openalex.org/W6686564316"],"related_works":["https://openalex.org/W4390154072","https://openalex.org/W7215210923","https://openalex.org/W4409836383","https://openalex.org/W4390318882","https://openalex.org/W4384569746","https://openalex.org/W7168251697","https://openalex.org/W4281673080","https://openalex.org/W3158340900","https://openalex.org/W4402284546","https://openalex.org/W4321994793"],"abstract_inverted_index":null,"counts_by_year":[{"year":2026,"cited_by_count":1},{"year":2025,"cited_by_count":1},{"year":2024,"cited_by_count":2}],"updated_date":"2026-11-09T13:22:03.289127","created_date":"2024-03-30T00:00:00"}