{"id":"https://openalex.org/W4387319657","doi":"https://doi.org/10.1007/978-981-99-4001-1_6","title":"Audience Participation and \u201cLearning\u201d Transmedia Storytelling","display_name":"Audience Participation and \u201cLearning\u201d Transmedia Storytelling","publication_year":2023,"publication_date":"2023-01-01","ids":{"openalex":"https://openalex.org/W4387319657","doi":"https://doi.org/10.1007/978-981-99-4001-1_6"},"language":"en","primary_location":{"id":"doi:10.1007/978-981-99-4001-1_6","doi":"https://doi.org/10.1007/978-981-99-4001-1_6","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-981-99-4001-1_6","pdf_url":null,"source":{"id":"https://openalex.org/S4306463937","display_name":"Springer eBooks","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310319965","host_organization_name":"Springer Nature","host_organization_lineage":["https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Nature"],"type":"ebook platform"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Transmedia Brand Storytelling","raw_type":"book-chapter"},"volume":{"id":"https://openalex.org/W4387319702","display_name":"Transmedia Brand Storytelling"},"type":"book-chapter","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5028942846","display_name":"Karen E. Sutherland","orcid":"https://orcid.org/0000-0002-9760-1173","observed_orcids":["https://orcid.org/0000-0002-9760-1173"]},"institutions":[{"id":"https://openalex.org/I174025329","display_name":"University of the Sunshine Coast","ror":"https://ror.org/016gb9e15","country_code":"AU","type":"education","lineage":["https://openalex.org/I174025329"]}],"countries":["AU"],"is_corresponding":true,"raw_author_name":"Karen E. Sutherland","raw_affiliation_strings":["University of the Sunshine Coast, Sippy Downs, QLD, Australia"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"University of the Sunshine Coast, Sippy Downs, QLD, Australia","institution_ids":["https://openalex.org/I174025329"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5016414014","display_name":"Richie Barker","orcid":"https://orcid.org/0000-0001-5908-8973","observed_orcids":["https://orcid.org/0000-0001-5908-8973"]},"institutions":[{"id":"https://openalex.org/I149704539","display_name":"Deakin University","ror":"https://ror.org/02czsnj07","country_code":"AU","type":"education","lineage":["https://openalex.org/I149704539"]}],"countries":["AU"],"is_corresponding":false,"raw_author_name":"Richie Barker","raw_affiliation_strings":["School of Communication & Creative Arts, Deakin University, Burwood, VIC, Australia"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"School of Communication & Creative Arts, Deakin University, Burwood, VIC, Australia","institution_ids":["https://openalex.org/I149704539"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":2,"corresponding_author_ids":["https://openalex.org/A5028942846"],"corresponding_institution_ids":["https://openalex.org/I174025329"],"apc_list":null,"apc_paid":null,"fwci":6.0533,"has_fulltext":false,"cited_by_count":1,"citation_normalized_percentile":{"value":0.9507986,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":90,"max":94},"biblio":{"volume":null,"issue":null,"first_page":"103","last_page":"123"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14035","display_name":"Literature, Culture, and Aesthetics","score":0.9937000274658203,"subfield":{"id":"https://openalex.org/subfields/1209","display_name":"Museology"},"field":{"id":"https://openalex.org/fields/12","display_name":"Arts and Humanities"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T14035","display_name":"Literature, Culture, and Aesthetics","score":0.9937000274658203,"subfield":{"id":"https://openalex.org/subfields/1209","display_name":"Museology"},"field":{"id":"https://openalex.org/fields/12","display_name":"Arts and Humanities"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.0038999998942017555,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.0015999999595806003,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/transmedia-storytelling","display_name":"transmedia storytelling","score":0.9940000176429749},{"id":"https://openalex.org/keywords/brand-storytelling","display_name":"brand storytelling","score":0.9229999780654907},{"id":"https://openalex.org/keywords/audience-participation","display_name":"audience participation","score":0.871999979019165},{"id":"https://openalex.org/keywords/brand-communication","display_name":"brand communication","score":0.8199999928474426},{"id":"https://openalex.org/keywords/practitioner-learning","display_name":"practitioner learning","score":0.33799999952316284}],"concepts":[{"id":"https://openalex.org/C199033989","wikidata":"https://www.wikidata.org/wiki/Q1318295","display_name":"Narrative","level":2,"score":0.7634326219558716},{"id":"https://openalex.org/C2776538412","wikidata":"https://www.wikidata.org/wiki/Q989963","display_name":"Storytelling","level":3,"score":0.7442530393600464},{"id":"https://openalex.org/C26517878","wikidata":"https://www.wikidata.org/wiki/Q228039","display_name":"Key (lock)","level":2,"score":0.5778797268867493},{"id":"https://openalex.org/C2776505523","wikidata":"https://www.wikidata.org/wiki/Q4785468","display_name":"Plan (archaeology)","level":2,"score":0.499861478805542},{"id":"https://openalex.org/C144024400","wikidata":"https://www.wikidata.org/wiki/Q21201","display_name":"Sociology","level":0,"score":0.43355751037597656},{"id":"https://openalex.org/C39549134","wikidata":"https://www.wikidata.org/wiki/Q133080","display_name":"Public relations","level":1,"score":0.4220374822616577},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.32879143953323364},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.32004648447036743},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.2821378707885742},{"id":"https://openalex.org/C142362112","wikidata":"https://www.wikidata.org/wiki/Q735","display_name":"Art","level":0,"score":0.18546107411384583},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.17494192719459534},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.13313087821006775},{"id":"https://openalex.org/C95457728","wikidata":"https://www.wikidata.org/wiki/Q309","display_name":"History","level":0,"score":0.11581513285636902},{"id":"https://openalex.org/C124952713","wikidata":"https://www.wikidata.org/wiki/Q8242","display_name":"Literature","level":1,"score":0.10332134366035461},{"id":"https://openalex.org/C166957645","wikidata":"https://www.wikidata.org/wiki/Q23498","display_name":"Archaeology","level":1,"score":0.0},{"id":"https://openalex.org/C38652104","wikidata":"https://www.wikidata.org/wiki/Q3510521","display_name":"Computer security","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1007/978-981-99-4001-1_6","doi":"https://doi.org/10.1007/978-981-99-4001-1_6","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-981-99-4001-1_6","pdf_url":null,"source":{"id":"https://openalex.org/S4306463937","display_name":"Springer eBooks","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310319965","host_organization_name":"Springer Nature","host_organization_lineage":["https://openalex.org/P4310319965"],"host_organization_lineage_names":["Springer Nature"],"type":"ebook platform"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Transmedia Brand Storytelling","raw_type":"book-chapter"}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":19,"referenced_works":["https://openalex.org/W53073788","https://openalex.org/W374387647","https://openalex.org/W425162225","https://openalex.org/W573791239","https://openalex.org/W602077699","https://openalex.org/W1549125931","https://openalex.org/W1981404628","https://openalex.org/W2040332982","https://openalex.org/W2075471194","https://openalex.org/W2249353576","https://openalex.org/W2300567117","https://openalex.org/W2464502707","https://openalex.org/W2781553613","https://openalex.org/W2782680288","https://openalex.org/W2954323185","https://openalex.org/W3097821167","https://openalex.org/W3123476072","https://openalex.org/W4233631725","https://openalex.org/W7039155809"],"related_works":["https://openalex.org/W4387298764","https://openalex.org/W4387319768","https://openalex.org/W4387298771","https://openalex.org/W7073808371","https://openalex.org/W7169758144","https://openalex.org/W4387318338","https://openalex.org/W7150137009","https://openalex.org/W4387298742","https://openalex.org/W3147633566","https://openalex.org/W1985974894"],"abstract_inverted_index":null,"counts_by_year":[{"year":2025,"cited_by_count":1}],"updated_date":"2026-10-16T09:59:22.235173","created_date":"2023-10-04T00:00:00"}