{"id":"https://openalex.org/W4387150449","doi":"https://doi.org/10.1016/j.multra.2023.100095","title":"Persona Design Methodology for Work-Commute Travel Behaviour Using Latent Class Cluster Analysis","display_name":"Persona Design Methodology for Work-Commute Travel Behaviour Using Latent Class Cluster Analysis","publication_year":2023,"publication_date":"2023-09-28","ids":{"openalex":"https://openalex.org/W4387150449","doi":"https://doi.org/10.1016/j.multra.2023.100095"},"language":"en","primary_location":{"id":"doi:10.1016/j.multra.2023.100095","doi":"https://doi.org/10.1016/j.multra.2023.100095","is_oa":true,"landing_page_url":"https://doi.org/10.1016/j.multra.2023.100095","pdf_url":null,"source":{"id":"https://openalex.org/S4220651863","display_name":"Multimodal Transportation","issn_l":"2772-5863","issn":["2772-5863","2772-5871"],"is_oa":true,"is_in_doaj":true,"is_core":true,"listed_in":["cwts-core","doaj","jufo-1","norway-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320990","host_organization_name":"Elsevier BV","host_organization_lineage":["https://openalex.org/P4310320990"],"host_organization_lineage_names":["Elsevier BV"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Multimodal Transportation","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref","doaj"],"open_access":{"is_oa":true,"oa_status":"gold","oa_url":"https://doi.org/10.1016/j.multra.2023.100095","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5004029297","display_name":"Sinziana Ioana Rasca","orcid":"https://orcid.org/0000-0002-2925-5176","observed_orcids":["https://orcid.org/0000-0002-2925-5176"]},"institutions":[{"id":"https://openalex.org/I200650556","display_name":"University of Agder","ror":"https://ror.org/03x297z98","country_code":"NO","type":"education","lineage":["https://openalex.org/I200650556"]}],"countries":["NO"],"is_corresponding":true,"raw_author_name":"Sinziana I. Rasca","raw_affiliation_strings":["Department of Engineering Sciences, Faculty of Engineering and Science, University of Agder, Jon Lilletuns vei 9, 4879, Grimstad, Norway"],"raw_orcid":"https://orcid.org/0000-0002-2925-5176","affiliations":[{"raw_affiliation_string":"Department of Engineering Sciences, Faculty of Engineering and Science, University of Agder, Jon Lilletuns vei 9, 4879, Grimstad, Norway","institution_ids":["https://openalex.org/I200650556"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5080287011","display_name":"Karin Markvica","orcid":"https://orcid.org/0000-0001-8083-7369","observed_orcids":["https://orcid.org/0000-0001-8083-7369"]},"institutions":[{"id":"https://openalex.org/I132118926","display_name":"AIT Austrian Institute of Technology GmbH","ror":"https://ror.org/04knbh022","country_code":"AT","type":"facility","lineage":["https://openalex.org/I132118926"]}],"countries":["AT"],"is_corresponding":false,"raw_author_name":"Karin Markvica","raw_affiliation_strings":["AIT Austrian Institute of Technology GmbH, Center for Energy, Giefinggasse, 4, 1210 Vienna, Austria"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"AIT Austrian Institute of Technology GmbH, Center for Energy, Giefinggasse, 4, 1210 Vienna, Austria","institution_ids":["https://openalex.org/I132118926"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5023011844","display_name":"Benjamin Biesinger","orcid":"https://orcid.org/0000-0001-6276-8339","observed_orcids":["https://orcid.org/0000-0001-6276-8339"]},"institutions":[{"id":"https://openalex.org/I132118926","display_name":"AIT Austrian Institute of Technology GmbH","ror":"https://ror.org/04knbh022","country_code":"AT","type":"facility","lineage":["https://openalex.org/I132118926"]}],"countries":["AT"],"is_corresponding":false,"raw_author_name":"Benjamin Biesinger","raw_affiliation_strings":["AIT Austrian Institute of Technology GmbH, Center for Energy, Giefinggasse, 4, 1210 Vienna, Austria"],"raw_orcid":"https://orcid.org/0000-0001-6276-8339","affiliations":[{"raw_affiliation_string":"AIT Austrian Institute of Technology GmbH, Center for Energy, Giefinggasse, 4, 1210 Vienna, Austria","institution_ids":["https://openalex.org/I132118926"]}]}],"institutions":[],"countries_distinct_count":2,"institutions_distinct_count":2,"corresponding_author_ids":["https://openalex.org/A5004029297"],"corresponding_institution_ids":["https://openalex.org/I200650556"],"apc_list":{"value":1500,"currency":"USD","value_usd":1500},"apc_paid":{"value":1500,"currency":"USD","value_usd":1500},"fwci":2.8747,"has_fulltext":false,"cited_by_count":15,"citation_normalized_percentile":{"value":0.89760817,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":99},"biblio":{"volume":"2","issue":"4","first_page":"100095","last_page":"100095"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10698","display_name":"Transportation Planning and Optimization","score":0.8476999998092651,"subfield":{"id":"https://openalex.org/subfields/3313","display_name":"Transportation"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10698","display_name":"Transportation Planning and Optimization","score":0.8476999998092651,"subfield":{"id":"https://openalex.org/subfields/3313","display_name":"Transportation"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14074","display_name":"Persona Design and Applications","score":0.11460000276565552,"subfield":{"id":"https://openalex.org/subfields/1709","display_name":"Human-Computer Interaction"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T11942","display_name":"Transportation and Mobility Innovations","score":0.01889999955892563,"subfield":{"id":"https://openalex.org/subfields/2203","display_name":"Automotive Engineering"},"field":{"id":"https://openalex.org/fields/22","display_name":"Engineering"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/persona-design","display_name":"persona design","score":0.7549999952316284},{"id":"https://openalex.org/keywords/latent-class-cluster-analysis","display_name":"latent class cluster analysis","score":0.7940000295639038},{"id":"https://openalex.org/keywords/mode-choice","display_name":"mode choice","score":0.5580000281333923},{"id":"https://openalex.org/keywords/multimodal-transport","display_name":"multimodal transport","score":0.43700000643730164},{"id":"https://openalex.org/keywords/climate-friendly-mobility","display_name":"climate-friendly mobility","score":0.7710000276565552}],"concepts":[{"id":"https://openalex.org/C313442","wikidata":"https://www.wikidata.org/wiki/Q778556","display_name":"Persona","level":2,"score":0.8437521457672119},{"id":"https://openalex.org/C70727504","wikidata":"https://www.wikidata.org/wiki/Q1806878","display_name":"Latent class model","level":2,"score":0.7087390422821045},{"id":"https://openalex.org/C2777212361","wikidata":"https://www.wikidata.org/wiki/Q5127848","display_name":"Class (philosophy)","level":2,"score":0.5803408622741699},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.5477449893951416},{"id":"https://openalex.org/C164866538","wikidata":"https://www.wikidata.org/wiki/Q367351","display_name":"Cluster (spacecraft)","level":2,"score":0.5155865550041199},{"id":"https://openalex.org/C177264268","wikidata":"https://www.wikidata.org/wiki/Q1514741","display_name":"Set (abstract data type)","level":2,"score":0.4958744943141937},{"id":"https://openalex.org/C2522767166","wikidata":"https://www.wikidata.org/wiki/Q2374463","display_name":"Data science","level":1,"score":0.4053531289100647},{"id":"https://openalex.org/C42475967","wikidata":"https://www.wikidata.org/wiki/Q194292","display_name":"Operations research","level":1,"score":0.3542884290218353},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.2222977876663208},{"id":"https://openalex.org/C127413603","wikidata":"https://www.wikidata.org/wiki/Q11023","display_name":"Engineering","level":0,"score":0.21733087301254272},{"id":"https://openalex.org/C107457646","wikidata":"https://www.wikidata.org/wiki/Q207434","display_name":"Human\u2013computer interaction","level":1,"score":0.17924824357032776},{"id":"https://openalex.org/C119857082","wikidata":"https://www.wikidata.org/wiki/Q2539","display_name":"Machine learning","level":1,"score":0.16451802849769592},{"id":"https://openalex.org/C199360897","wikidata":"https://www.wikidata.org/wiki/Q9143","display_name":"Programming language","level":1,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.1016/j.multra.2023.100095","doi":"https://doi.org/10.1016/j.multra.2023.100095","is_oa":true,"landing_page_url":"https://doi.org/10.1016/j.multra.2023.100095","pdf_url":null,"source":{"id":"https://openalex.org/S4220651863","display_name":"Multimodal Transportation","issn_l":"2772-5863","issn":["2772-5863","2772-5871"],"is_oa":true,"is_in_doaj":true,"is_core":true,"listed_in":["cwts-core","doaj","jufo-1","norway-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320990","host_organization_name":"Elsevier BV","host_organization_lineage":["https://openalex.org/P4310320990"],"host_organization_lineage_names":["Elsevier BV"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Multimodal Transportation","raw_type":"journal-article"},{"id":"pmh:oai:doaj.org/article:e87722c4f3d54e7394efb7b5d174d7a6","doi":null,"is_oa":true,"landing_page_url":"https://doaj.org/article/e87722c4f3d54e7394efb7b5d174d7a6","pdf_url":null,"source":{"id":"https://openalex.org/S4306401280","display_name":"DOAJ (DOAJ: Directory of Open Access Journals)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Multimodal Transportation, Vol 2, Iss 4, Pp 100095- (2023)","raw_type":"article"}],"best_oa_location":{"id":"doi:10.1016/j.multra.2023.100095","doi":"https://doi.org/10.1016/j.multra.2023.100095","is_oa":true,"landing_page_url":"https://doi.org/10.1016/j.multra.2023.100095","pdf_url":null,"source":{"id":"https://openalex.org/S4220651863","display_name":"Multimodal Transportation","issn_l":"2772-5863","issn":["2772-5863","2772-5871"],"is_oa":true,"is_in_doaj":true,"is_core":true,"listed_in":["cwts-core","doaj","jufo-1","norway-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320990","host_organization_name":"Elsevier BV","host_organization_lineage":["https://openalex.org/P4310320990"],"host_organization_lineage_names":["Elsevier BV"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Multimodal Transportation","raw_type":"journal-article"},"sustainable_development_goals":[{"id":"https://metadata.un.org/sdg/11","display_name":"Sustainable cities and communities","score":0.875}],"sustainable_development_goals_aurora":[{"id":"https://metadata.un.org/sdg/13","display_name":"Climate action","score":0.7300000190734863}],"study_designs":[],"awards":[{"id":"https://openalex.org/G1075588650","display_name":null,"funder_award_id":"872541","funder_id":"https://openalex.org/F4320323031","funder_display_name":"\u00d6sterreichische Forschungsf\u00f6rderungsgesellschaft"}],"funders":[{"id":"https://openalex.org/F4320323031","display_name":"\u00d6sterreichische Forschungsf\u00f6rderungsgesellschaft","ror":"https://ror.org/028jc0449"}],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":53,"referenced_works":["https://openalex.org/W657539759","https://openalex.org/W1517229207","https://openalex.org/W1566953645","https://openalex.org/W1664564878","https://openalex.org/W1877093828","https://openalex.org/W1967713927","https://openalex.org/W1973203990","https://openalex.org/W1975200394","https://openalex.org/W2003355522","https://openalex.org/W2004515120","https://openalex.org/W2023124912","https://openalex.org/W2025068897","https://openalex.org/W2035833221","https://openalex.org/W2056833353","https://openalex.org/W2072482669","https://openalex.org/W2072707597","https://openalex.org/W2073241271","https://openalex.org/W2087831998","https://openalex.org/W2090330784","https://openalex.org/W2103244080","https://openalex.org/W2109053564","https://openalex.org/W2129008721","https://openalex.org/W2147342971","https://openalex.org/W2147715142","https://openalex.org/W2248648352","https://openalex.org/W2264798686","https://openalex.org/W2329362257","https://openalex.org/W2342017679","https://openalex.org/W2396747485","https://openalex.org/W2556345737","https://openalex.org/W2560837471","https://openalex.org/W2562847279","https://openalex.org/W2766400363","https://openalex.org/W2782865957","https://openalex.org/W2790058723","https://openalex.org/W2795454447","https://openalex.org/W2866221391","https://openalex.org/W2897700307","https://openalex.org/W2908165324","https://openalex.org/W2928826694","https://openalex.org/W2963787036","https://openalex.org/W3005630506","https://openalex.org/W3032424578","https://openalex.org/W3038311901","https://openalex.org/W3112596264","https://openalex.org/W3135305242","https://openalex.org/W3179556352","https://openalex.org/W3200155679","https://openalex.org/W4214629046","https://openalex.org/W4231764430","https://openalex.org/W4250722239","https://openalex.org/W4253896747","https://openalex.org/W6809084693"],"related_works":["https://openalex.org/W2990777238","https://openalex.org/W2946107776","https://openalex.org/W7028298834","https://openalex.org/W2084507790","https://openalex.org/W4312802148","https://openalex.org/W2089265357","https://openalex.org/W4379534749","https://openalex.org/W7029428711","https://openalex.org/W4404666494","https://openalex.org/W2090220025"],"abstract_inverted_index":{"The":[0,21,35,109],"present":[1],"study":[2,107],"proposes":[3],"a":[4,63,97],"new":[5],"methodology":[6,111],"that":[7],"combines":[8],"quantitative":[9],"and":[10,32,49,79,87,119,130,144],"qualitative":[11,82],"data":[12],"for":[13,19,104],"the":[14,40,43,53,105,121,127,141],"generation":[15],"of":[16,42,45,99,132,135],"representative":[17,101],"personas":[18],"commuters.":[20],"profiles":[22,103],"can":[23],"be":[24],"used":[25],"to":[26,51,123,139],"better":[27],"understand":[28],"their":[29],"travel":[30,65],"behaviour":[31,66,129],"mode":[33],"choices.":[34],"research":[36],"is":[37,71,112],"based":[38],"on":[39],"example":[41],"region":[44],"Agder":[46],"in":[47,96,115,137],"Norway":[48],"aims":[50],"overcome":[52],"persona":[54,102],"development":[55],"shortcomings":[56],"identified":[57],"by":[58,90],"previous":[59],"researchers.":[60],"Data":[61],"from":[62,84],"regional":[64],"survey":[67],"(N=":[68],"1":[69],"849)":[70],"analysed":[72],"using":[73],"latent":[74],"class":[75],"cluster":[76],"analysis":[77],"(LCCA),":[78],"enriched":[80],"with":[81],"input":[83],"32":[85],"interviews,":[86],"information":[88],"provided":[89],"an":[91],"expert":[92],"panel.":[93],"This":[94],"results":[95],"set":[98],"20":[100],"case":[106],"region.":[108],"proposed":[110],"easily":[113],"replicable":[114],"other":[116],"urban":[117],"networks":[118],"has":[120],"potential":[122],"provide":[124],"insight":[125],"into":[126],"mobility":[128],"needs":[131],"specific":[133],"groups":[134],"people":[136],"order":[138],"adapt":[140],"transport":[142],"services":[143],"encourage":[145],"climate-friendly":[146],"behaviour.":[147]},"counts_by_year":[{"year":2026,"cited_by_count":7},{"year":2025,"cited_by_count":5},{"year":2024,"cited_by_count":2},{"year":2022,"cited_by_count":1}],"updated_date":"2026-10-16T09:59:22.235173","created_date":"2023-09-29T00:00:00"}