{"id":"https://openalex.org/W4386864530","doi":"https://doi.org/10.7769/gesec.v14i9.2774","title":"Inova\u00e7\u00e3o, na pr\u00e1tica: um estudo sobre a cultura de inova\u00e7\u00e3o em micro e pequenos empreendimentos do com\u00e9rcio do Sert\u00e3o Central de Pernambuco","display_name":"Inova\u00e7\u00e3o, na pr\u00e1tica: um estudo sobre a cultura de inova\u00e7\u00e3o em micro e pequenos empreendimentos do com\u00e9rcio do Sert\u00e3o Central de Pernambuco","publication_year":2023,"publication_date":"2023-09-18","ids":{"openalex":"https://openalex.org/W4386864530","doi":"https://doi.org/10.7769/gesec.v14i9.2774"},"language":"pt","primary_location":{"id":"doi:10.7769/gesec.v14i9.2774","doi":"https://doi.org/10.7769/gesec.v14i9.2774","is_oa":true,"landing_page_url":"http://dx.doi.org/10.7769/gesec.v14i9.2774","pdf_url":null,"source":{"id":"https://openalex.org/S2739237874","display_name":"Revista de Gest\u00e3o e Secretariado (Management and Administrative Professional Review)","issn_l":"2178-9010","issn":["2178-9010"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":["erih-plus","poland-20","russia-white-list-4"],"host_organization":"https://openalex.org/P4310312454","host_organization_name":"Sindicato das Secret\u00e1rias do Estado de S\u00e3o Paulo","host_organization_lineage":["https://openalex.org/P4310312454"],"host_organization_lineage_names":["Sindicato das Secret\u00e1rias do Estado de S\u00e3o Paulo"],"type":"journal"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Revista de Gest\u00e3o e Secretariado (Management and Administrative Professional Review)","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"http://dx.doi.org/10.7769/gesec.v14i9.2774","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5003047632","display_name":"Maria Eduarda da Silva Souza","orcid":"https://orcid.org/0009-0005-9304-7346","observed_orcids":["https://orcid.org/0009-0005-9304-7346","https://orcid.org/0009-0002-6139-5299"]},"institutions":[{"id":"https://openalex.org/I71437568","display_name":"Universidade de Pernambuco","ror":"https://ror.org/00gtcbp88","country_code":"BR","type":"education","lineage":["https://openalex.org/I71437568"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Maria Eduarda da Silva Vieira Souza","raw_affiliation_strings":["Graduada em Administra\u00e7\u00e3o, Universidade de Pernambuco (UPE) -Campus Salgueiro, Avenida Veremundo Soares, BR-232, s/n, Planalto, Salgueiro -PE, CEP: 56000-000"],"raw_orcid":"https://orcid.org/0009-0002-6139-5299","affiliations":[{"raw_affiliation_string":"Graduada em Administra\u00e7\u00e3o, Universidade de Pernambuco (UPE) -Campus Salgueiro, Avenida Veremundo Soares, BR-232, s/n, Planalto, Salgueiro -PE, CEP: 56000-000","institution_ids":["https://openalex.org/I71437568"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5054170168","display_name":"Maria Fernanda Dos Santos","orcid":"https://orcid.org/0009-0009-5083-4912","observed_orcids":["https://orcid.org/0009-0009-5083-4912"]},"institutions":[{"id":"https://openalex.org/I71437568","display_name":"Universidade de Pernambuco","ror":"https://ror.org/00gtcbp88","country_code":"BR","type":"education","lineage":["https://openalex.org/I71437568"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Maria Fernanda Dos Santos","raw_affiliation_strings":["Doutor em Engenharia de Produ\u00e7\u00e3o, Universidade de Pernambuco (UPE) -Campus Salgueiro, Avenida Veremundo Soares, BR-232, s/n, Planalto, Salgueiro -PE, CEP: 56000-000","Graduada em Administra\u00e7\u00e3o, Universidade de Pernambuco (UPE) -Campus Salgueiro, Avenida Veremundo Soares, BR-232, s/n, Planalto, Salgueiro -PE, CEP: 56000-000","colaboradores das MPEs do Sert\u00e3o Central Pernambucano e demais regi\u00f5es acerca da tem\u00e1tica que os ajudar\u00e1 no desenvolvimento de m\u00e9tricas para que possam acompanhar e avaliar os processos de inova\u00e7\u00e3o, ademais na cria\u00e7\u00e3o de pol\u00edticas que contribuir\u00e1 com o crescimento do com\u00e9rcio na regi\u00e3o","com abordagem quantitativa embasada em pesquisa bibliogr\u00e1fica e aplica\u00e7\u00e3o de question\u00e1rios","de natureza aplicada e classifica-se como descritiva, do tipo Survey,","pesquisa traz contribui\u00e7\u00f5es para os","Cultura de Inova\u00e7\u00e3o, Vantagem Competitiva,","Resumo O objetivo desta pesquisa \u00e9 analisar a percep\u00e7\u00e3o dos gestores das Micro e Pequenas empresas do setor de com\u00e9rcio na regi\u00e3o do Sert\u00e3o Central Pernambucano em rela\u00e7\u00e3o \u00e0 cultura de","do Sert\u00e3o Central de"],"raw_orcid":"https://orcid.org/0009-0009-5083-4912","affiliations":[{"raw_affiliation_string":"Doutor em Engenharia de Produ\u00e7\u00e3o, Universidade de Pernambuco (UPE) -Campus Salgueiro, Avenida Veremundo Soares, BR-232, s/n, Planalto, Salgueiro -PE, CEP: 56000-000","institution_ids":["https://openalex.org/I71437568"]},{"raw_affiliation_string":"Graduada em Administra\u00e7\u00e3o, Universidade de Pernambuco (UPE) -Campus Salgueiro, Avenida Veremundo Soares, BR-232, s/n, Planalto, Salgueiro -PE, CEP: 56000-000","institution_ids":["https://openalex.org/I71437568"]},{"raw_affiliation_string":"colaboradores das MPEs do Sert\u00e3o Central Pernambucano e demais regi\u00f5es acerca da tem\u00e1tica que os ajudar\u00e1 no desenvolvimento de m\u00e9tricas para que possam acompanhar e avaliar os processos de inova\u00e7\u00e3o, ademais na cria\u00e7\u00e3o de pol\u00edticas que contribuir\u00e1 com o crescimento do com\u00e9rcio na regi\u00e3o","institution_ids":[]},{"raw_affiliation_string":"com abordagem quantitativa embasada em pesquisa bibliogr\u00e1fica e aplica\u00e7\u00e3o de question\u00e1rios","institution_ids":[]},{"raw_affiliation_string":"de natureza aplicada e classifica-se como descritiva, do tipo Survey,","institution_ids":[]},{"raw_affiliation_string":"pesquisa traz contribui\u00e7\u00f5es para os","institution_ids":[]},{"raw_affiliation_string":"Cultura de Inova\u00e7\u00e3o, Vantagem Competitiva,","institution_ids":[]},{"raw_affiliation_string":"Resumo O objetivo desta pesquisa \u00e9 analisar a percep\u00e7\u00e3o dos gestores das Micro e Pequenas empresas do setor de com\u00e9rcio na regi\u00e3o do Sert\u00e3o Central Pernambucano em rela\u00e7\u00e3o \u00e0 cultura de","institution_ids":[]},{"raw_affiliation_string":"do Sert\u00e3o Central de","institution_ids":[]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5052150950","display_name":"Eryka Fernanda Miranda Sobral","orcid":"https://orcid.org/0000-0003-0288-9037","observed_orcids":["https://orcid.org/0000-0003-0288-9037"]},"institutions":[{"id":"https://openalex.org/I71437568","display_name":"Universidade de Pernambuco","ror":"https://ror.org/00gtcbp88","country_code":"BR","type":"education","lineage":["https://openalex.org/I71437568"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Eryka Fernanda Miranda Sobral","raw_affiliation_strings":["Doutora em Economia, Universidade de Pernambuco (UPE) -Campus Salgueiro, Avenida Veremundo Soares, BR-232, s/n, Planalto, Salgueiro -PE, CEP: 56000-000"],"raw_orcid":"https://orcid.org/0000-0003-0288-9037","affiliations":[{"raw_affiliation_string":"Doutora em Economia, Universidade de Pernambuco (UPE) -Campus Salgueiro, Avenida Veremundo Soares, BR-232, s/n, Planalto, Salgueiro -PE, CEP: 56000-000","institution_ids":["https://openalex.org/I71437568"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5050625665","display_name":"Fagner Jos\u00e9 Coutinho de Melo","orcid":"https://orcid.org/0000-0002-0550-5177","observed_orcids":["https://orcid.org/0000-0002-0550-5177"]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Fagner Jos\u00e9 Coutinho De Melo","raw_affiliation_strings":[],"raw_orcid":"https://orcid.org/0000-0002-0550-5177","affiliations":[]},{"author_position":"middle","author":{"id":"https://openalex.org/A5012318956","display_name":"Bartira Pereira Amorim","orcid":"https://orcid.org/0000-0002-8330-4127","observed_orcids":["https://orcid.org/0000-0002-8330-4127"]},"institutions":[{"id":"https://openalex.org/I71437568","display_name":"Universidade de Pernambuco","ror":"https://ror.org/00gtcbp88","country_code":"BR","type":"education","lineage":["https://openalex.org/I71437568"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Bartira Pereira Amorim","raw_affiliation_strings":["Doutora em Administra\u00e7\u00e3o, Universidade de Pernambuco (UPE) -Campus Salgueiro, Avenida Veremundo Soares, BR-232, s/n, Planalto, Salgueiro -PE, CEP: 56000-000"],"raw_orcid":"https://orcid.org/0000-0002-8330-4127","affiliations":[{"raw_affiliation_string":"Doutora em Administra\u00e7\u00e3o, Universidade de Pernambuco (UPE) -Campus Salgueiro, Avenida Veremundo Soares, BR-232, s/n, Planalto, Salgueiro -PE, CEP: 56000-000","institution_ids":["https://openalex.org/I71437568"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5045023565","display_name":"Silvio Andr\u00e9 Vital","orcid":"https://orcid.org/0000-0003-2797-1563","observed_orcids":["https://orcid.org/0000-0003-2797-1563"]},"institutions":[{"id":"https://openalex.org/I25112270","display_name":"Universidade Federal de Pernambuco","ror":"https://ror.org/047908t24","country_code":"BR","type":"education","lineage":["https://openalex.org/I25112270"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Silvio Andr\u00e9 Vital Junior","raw_affiliation_strings":["Mestre em Gest\u00e3o, Inova\u00e7\u00e3o e Consumo, Universidade Federal de Pernambuco (UFPE), Av. Marielle Franco, s/n, Nova Caruaru, Caruaru -PE, CEP: 55014-900"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Mestre em Gest\u00e3o, Inova\u00e7\u00e3o e Consumo, Universidade Federal de Pernambuco (UFPE), Av. Marielle Franco, s/n, Nova Caruaru, Caruaru -PE, CEP: 55014-900","institution_ids":["https://openalex.org/I25112270"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5055545761","display_name":"Djalma Silva Guimar\u00e3es J\u00fanior","orcid":"https://orcid.org/0000-0002-4539-8492","observed_orcids":["https://orcid.org/0000-0002-4539-8492"]},"institutions":[{"id":"https://openalex.org/I71437568","display_name":"Universidade de Pernambuco","ror":"https://ror.org/00gtcbp88","country_code":"BR","type":"education","lineage":["https://openalex.org/I71437568"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Djalma Silva Guimar\u00e3es Junior","raw_affiliation_strings":["Doutor em Engenharia de Produ\u00e7\u00e3o, Universidade de Pernambuco (UPE), R. Benfica, 455, Madalena, Recife -PE, CEP: 50720-001,"],"raw_orcid":"https://orcid.org/0000-0002-4539-8492","affiliations":[{"raw_affiliation_string":"Doutor em Engenharia de Produ\u00e7\u00e3o, Universidade de Pernambuco (UPE), R. Benfica, 455, Madalena, Recife -PE, CEP: 50720-001,","institution_ids":["https://openalex.org/I71437568"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":2,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":true,"cited_by_count":0,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"14","issue":"9","first_page":"15058","last_page":"15079"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11726","display_name":"Organizational Management and Innovation","score":0.7329000234603882,"subfield":{"id":"https://openalex.org/subfields/1407","display_name":"Organizational Behavior and Human Resource Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11726","display_name":"Organizational Management and Innovation","score":0.7329000234603882,"subfield":{"id":"https://openalex.org/subfields/1407","display_name":"Organizational Behavior and Human Resource Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13151","display_name":"Business Strategies and Innovation","score":0.08229999989271164,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12815","display_name":"Management and Organizational Practices","score":0.07859999686479568,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/innovation-culture","display_name":"innovation culture","score":0.9850000143051147},{"id":"https://openalex.org/keywords/micro-and-small-enterprises","display_name":"micro and small enterprises","score":0.9800000190734863},{"id":"https://openalex.org/keywords/retail-trade","display_name":"retail trade","score":0.8169999718666077},{"id":"https://openalex.org/keywords/managerial-perceptions","display_name":"managers' perceptions","score":0.6600000262260437},{"id":"https://openalex.org/keywords/incremental-innovation","display_name":"incremental innovation","score":0.9769999980926514},{"id":"https://openalex.org/keywords/competitiveness","display_name":"competitiveness","score":0.6579999923706055},{"id":"https://openalex.org/keywords/innovation-indicators","display_name":"innovation indicators","score":0.8529999852180481}],"concepts":[{"id":"https://openalex.org/C15708023","wikidata":"https://www.wikidata.org/wiki/Q80083","display_name":"Humanities","level":1,"score":0.7825047969818115},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.4335741400718689},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.24067872762680054}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.7769/gesec.v14i9.2774","doi":"https://doi.org/10.7769/gesec.v14i9.2774","is_oa":true,"landing_page_url":"http://dx.doi.org/10.7769/gesec.v14i9.2774","pdf_url":null,"source":{"id":"https://openalex.org/S2739237874","display_name":"Revista de Gest\u00e3o e Secretariado (Management and Administrative Professional Review)","issn_l":"2178-9010","issn":["2178-9010"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":["erih-plus","poland-20","russia-white-list-4"],"host_organization":"https://openalex.org/P4310312454","host_organization_name":"Sindicato das Secret\u00e1rias do Estado de S\u00e3o Paulo","host_organization_lineage":["https://openalex.org/P4310312454"],"host_organization_lineage_names":["Sindicato das Secret\u00e1rias do Estado de S\u00e3o Paulo"],"type":"journal"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Revista de Gest\u00e3o e Secretariado (Management and Administrative Professional Review)","raw_type":"journal-article"},{"id":"pmh:oai:ojs2.revistagesec.org.br:article/2774","doi":null,"is_oa":true,"landing_page_url":"https://ojs.revistagesec.org.br/secretariado/article/view/2774","pdf_url":"https://ojs.revistagesec.org.br/secretariado/article/download/2774/1580","source":{"id":"https://openalex.org/S4306402641","display_name":"LA Referencia (Red Federada de Repositorios Institucionales de Publicaciones Cient\u00edficas)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4383465926","host_organization_name":"LA Referencia","host_organization_lineage":["https://openalex.org/I4383465926"],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"instacron:SINSESP","raw_type":"info:eu-repo/semantics/article"}],"best_oa_location":{"id":"doi:10.7769/gesec.v14i9.2774","doi":"https://doi.org/10.7769/gesec.v14i9.2774","is_oa":true,"landing_page_url":"http://dx.doi.org/10.7769/gesec.v14i9.2774","pdf_url":null,"source":{"id":"https://openalex.org/S2739237874","display_name":"Revista de Gest\u00e3o e Secretariado (Management and Administrative Professional Review)","issn_l":"2178-9010","issn":["2178-9010"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":["erih-plus","poland-20","russia-white-list-4"],"host_organization":"https://openalex.org/P4310312454","host_organization_name":"Sindicato das Secret\u00e1rias do Estado de S\u00e3o Paulo","host_organization_lineage":["https://openalex.org/P4310312454"],"host_organization_lineage_names":["Sindicato das Secret\u00e1rias do Estado de S\u00e3o Paulo"],"type":"journal"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Revista de Gest\u00e3o e Secretariado (Management and Administrative Professional Review)","raw_type":"journal-article"},"sustainable_development_goals":[{"display_name":"Decent work and economic growth","score":0.833299994468689,"id":"https://metadata.un.org/sdg/8"},{"display_name":"Industry, innovation and infrastructure","score":0.7207000255584717,"id":"https://metadata.un.org/sdg/9"}],"study_designs":[{"display_name":"Observational Study","id":"https://openalex.org/study-designs/observational-study"}],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W4386864530.pdf","grobid_xml":"https://content.openalex.org/works/W4386864530.grobid-xml"},"referenced_works_count":11,"referenced_works":["https://openalex.org/W1554939733","https://openalex.org/W1939701833","https://openalex.org/W1968850068","https://openalex.org/W2160624530","https://openalex.org/W2767554619","https://openalex.org/W2942155383","https://openalex.org/W2982993459","https://openalex.org/W2999354141","https://openalex.org/W3033043067","https://openalex.org/W4281707667","https://openalex.org/W7047855639"],"related_works":["https://openalex.org/W2999354141","https://openalex.org/W3043111341","https://openalex.org/W2895736319","https://openalex.org/W7043789312","https://openalex.org/W1578576951","https://openalex.org/W7120497480","https://openalex.org/W2204207027","https://openalex.org/W2339535294","https://openalex.org/W2911806109","https://openalex.org/W2964916217"],"abstract_inverted_index":{"O":[0],"objetivo":[1],"desta":[2],"pesquisa":[3,32,49,105],"\u00e9":[4,33],"analisar":[5],"a":[6,55,59,77,84,104],"percep\u00e7\u00e3o":[7,60],"dos":[8,61],"gestores":[9,62],"das":[10,63,114],"Micro":[11],"e":[12,37,51,83,112,120,137],"Pequenas":[13],"empresas":[14],"do":[15,21,41,71,116,153],"setor":[16],"de":[17,29,34,53,57,74,81,90,131,141,146],"com\u00e9rcio":[18,154],"na":[19,144,155],"regi\u00e3o":[20],"Sert\u00e3o":[22,72,117],"Central":[23,73,118],"Pernambucano":[24,119],"em":[25,48,86],"rela\u00e7\u00e3o":[26],"\u00e0":[27],"cultura":[28,80],"inova\u00e7\u00e3o.":[30],"A":[31],"natureza":[35],"aplicada":[36],"classifica-se":[38],"como":[39,88],"descritiva,":[40],"tipo":[42],"Survey,":[43],"com":[44,150],"abordagem":[45],"quantitativa":[46],"embasada":[47],"bibliogr\u00e1fica":[50],"aplica\u00e7\u00e3o":[52],"question\u00e1rios":[54],"fim":[56],"mensurar":[58],"MPEs.":[64],"Os":[65],"resultados":[66],"indicam":[67],"que":[68,97,126,134,148],"as":[69],"MPEs":[70,115],"Pernambuco":[75],"compreendem":[76],"import\u00e2ncia":[78],"da":[79,124],"inova\u00e7\u00e3o":[82],"colocam":[85],"pr\u00e1tica":[87],"forma":[89],"se":[91],"manter":[92],"competitivas":[93],"no":[94,129],"mercado,":[95],"mesmo":[96],"seja":[98],"mediante":[99],"inova\u00e7\u00f5es":[100],"incrementais.":[101],"Desse":[102],"modo,":[103],"traz":[106],"contribui\u00e7\u00f5es":[107],"para":[108,133],"os":[109,127,139],"donos,":[110],"gerentes":[111],"colaboradores":[113],"demais":[121],"regi\u00f5es":[122],"acerca":[123],"tem\u00e1tica":[125],"ajudar\u00e1":[128],"desenvolvimento":[130],"m\u00e9tricas":[132],"possam":[135],"acompanhar":[136],"avaliar":[138],"processos":[140],"inova\u00e7\u00e3o,":[142],"ademais":[143],"cria\u00e7\u00e3o":[145],"pol\u00edticas":[147],"contribuir\u00e1":[149],"o":[151],"crescimento":[152],"regi\u00e3o.":[156]},"counts_by_year":[],"updated_date":"2026-11-04T10:54:05.112534","created_date":"2023-09-20T00:00:00"}