{"id":"https://openalex.org/W4386571402","doi":"https://doi.org/10.21608/hiss.2023.316439","title":"\u062a\u0647\u062f\u0641 \u0627\u0644\u062f\u0631\u0627\u0633\u0629 \u0625\u0644\u0649 \u0627\u0644\u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0623\u062b\u0631 \u0625\u062f\u0627\u0631\u0629 \u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0639\u0644\u0649 \u0631\u0636\u0627\u0621 \u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u060c \u0648 \u0630\u0644\u0643 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062f\u0631\u0627\u0633\u0629 \u0645\u064a\u062f\u0627\u0646\u064a\u0629 \u0639\u0644\u0649 \u0639\u0645\u0644\u0627\u0621 \u0645\u062c\u0645\u0648\u0639\u0629 \u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0639\u0632 \u0627\u0644\u0635\u0646\u0627\u0639\u064a\u0629 \u0628\u062c\u0645\u0647\u0648\u0631\u064a\u0629 \u0645\u0635\u0631 \u0627\u0644\u0639\u0631\u0628\u064a\u0629 \u060c \u0648 \u062a\u0645 \u0625\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0645\u0646\u0647\u062c \u0627\u0644\u0648\u0635\u0641\u064a \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u064a \u0644\u0647\u0630\u0627 \u0627\u0644\u063a\u0631\u0636 \u060c \u0648 \u0642\u062f \u062a\u0645 \u0627\u0644\u0625\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0642\u0627\u0626\u0645\u0629 \u0627\u0644\u0625\u0633\u062a\u0642\u0635\u0627\u0621 \u0643\u0623\u062f\u0627\u0629 \u0631\u0626\u064a\u0633","display_name":"\u062a\u0647\u062f\u0641 \u0627\u0644\u062f\u0631\u0627\u0633\u0629 \u0625\u0644\u0649 \u0627\u0644\u062a\u0639\u0631\u0641 \u0639\u0644\u0649 \u0623\u062b\u0631 \u0625\u062f\u0627\u0631\u0629 \u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629 \u0639\u0644\u0649 \u0631\u0636\u0627\u0621 \u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0623\u0639\u0645\u0627\u0644 \u060c \u0648 \u0630\u0644\u0643 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062f\u0631\u0627\u0633\u0629 \u0645\u064a\u062f\u0627\u0646\u064a\u0629 \u0639\u0644\u0649 \u0639\u0645\u0644\u0627\u0621 \u0645\u062c\u0645\u0648\u0639\u0629 \u0634\u0631\u0643\u0627\u062a \u0627\u0644\u0639\u0632 \u0627\u0644\u0635\u0646\u0627\u0639\u064a\u0629 \u0628\u062c\u0645\u0647\u0648\u0631\u064a\u0629 \u0645\u0635\u0631 \u0627\u0644\u0639\u0631\u0628\u064a\u0629 \u060c \u0648 \u062a\u0645 \u0625\u0633\u062a\u062e\u062f\u0627\u0645 \u0627\u0644\u0645\u0646\u0647\u062c \u0627\u0644\u0648\u0635\u0641\u064a \u0627\u0644\u062a\u062d\u0644\u064a\u0644\u064a \u0644\u0647\u0630\u0627 \u0627\u0644\u063a\u0631\u0636 \u060c \u0648 \u0642\u062f \u062a\u0645 \u0627\u0644\u0625\u0639\u062a\u0645\u0627\u062f \u0639\u0644\u0649 \u0642\u0627\u0626\u0645\u0629 \u0627\u0644\u0625\u0633\u062a\u0642\u0635\u0627\u0621 \u0643\u0623\u062f\u0627\u0629 \u0631\u0626\u064a\u0633","publication_year":2023,"publication_date":"2023-01-01","ids":{"openalex":"https://openalex.org/W4386571402","doi":"https://doi.org/10.21608/hiss.2023.316439"},"language":"ar","primary_location":{"id":"doi:10.21608/hiss.2023.316439","doi":"https://doi.org/10.21608/hiss.2023.316439","is_oa":true,"landing_page_url":"http://dx.doi.org/10.21608/hiss.2023.316439","pdf_url":"https://hiss.journals.ekb.eg/article_316439_4e2dfcea2566f870aeeca948d3c60de1.pdf","source":{"id":"https://openalex.org/S4210221153","display_name":"Mag\u0306allat\u0308 Al-Ma\u02bfhad Al-\u02bfa\u0304li\u0304 Lil Dira\u0304sa\u0304t Al-Naw\u02bfiyyat\u0308 /Mag\u0306allat\u0308 Al-Ma\u02bfhad Al-\u02bfa\u0304li\u0304 Lil Dira\u0304sa\u0304t Al-Naw\u02bfiyyat\u0308","issn_l":"2786-0256","issn":["2786-0256","2786-0264"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"\u0645\u062c\u0644\u0629 \u0627\u0644\u0645\u0639\u0647\u062f \u0627\u0644\u0639\u0627\u0644\u064a \u0644\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0646\u0648\u0639\u064a\u0629","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"bronze","oa_url":"https://hiss.journals.ekb.eg/article_316439_4e2dfcea2566f870aeeca948d3c60de1.pdf","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5061988182","display_name":"\u0639\u0645\u0631\u0648 \u0623\u062d\u0645\u062f \u0639\u0628\u062f\u0647 \u0623\u0628\u0648\u0639\u064a\u0633\u064a","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I59272784","display_name":"Arab Academy for Science, Technology, and Maritime Transport","ror":"https://ror.org/0004vyj87","country_code":"EG","type":"education","lineage":["https://openalex.org/I59272784"]}],"countries":["EG"],"is_corresponding":true,"raw_author_name":"\u0639\u0645\u0631\u0648 \u0623\u062d\u0645\u062f \u0639\u0628\u062f\u0647 \u0623\u0628\u0648\u0639\u064a\u0633\u064a","raw_affiliation_strings":["\u0643\u0644\u064a\u0629 \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0648 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0639\u0631\u0628\u064a\u0629 \u0644\u0644\u0639\u0644\u0648\u0645 \u0648 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0648 \u0627\u0644\u0646\u0642\u0644 \u0627\u0644\u0628\u062d\u0631\u064a  \u0627\u0644\u0625\u0633\u0643\u0646\u062f\u0631\u064a\u0629"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"\u0643\u0644\u064a\u0629 \u0627\u0644\u0625\u062f\u0627\u0631\u0629 \u0648 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0627\u0644\u0623\u0643\u0627\u062f\u064a\u0645\u064a\u0629 \u0627\u0644\u0639\u0631\u0628\u064a\u0629 \u0644\u0644\u0639\u0644\u0648\u0645 \u0648 \u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627 \u0648 \u0627\u0644\u0646\u0642\u0644 \u0627\u0644\u0628\u062d\u0631\u064a  \u0627\u0644\u0625\u0633\u0643\u0646\u062f\u0631\u064a\u0629","institution_ids":["https://openalex.org/I59272784"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5061988182"],"corresponding_institution_ids":["https://openalex.org/I59272784"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":true,"cited_by_count":0,"citation_normalized_percentile":{"value":0.11475463,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"3","issue":"4","first_page":"1595","last_page":"1646"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.9843999743461609,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.9843999743461609,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.009999999776482582,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10910","display_name":"Corporate Governance and Management","score":0.0010999999940395355,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/electronic-customer-relationship-management","display_name":"electronic customer relationship management","score":0.8500000238418579},{"id":"https://openalex.org/keywords/customer-satisfaction","display_name":"customer satisfaction","score":0.7319999933242798},{"id":"https://openalex.org/keywords/consumer-trust","display_name":"consumer trust","score":0.7620000243186951},{"id":"https://openalex.org/keywords/customer-loyalty","display_name":"customer loyalty","score":0.8709999918937683},{"id":"https://openalex.org/keywords/industrial-enterprises","display_name":"industrial enterprises","score":0.6039999723434448},{"id":"https://openalex.org/keywords/egypt","display_name":"Egypt","score":0.3070000112056732}],"concepts":[{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.2991163730621338}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.21608/hiss.2023.316439","doi":"https://doi.org/10.21608/hiss.2023.316439","is_oa":true,"landing_page_url":"http://dx.doi.org/10.21608/hiss.2023.316439","pdf_url":"https://hiss.journals.ekb.eg/article_316439_4e2dfcea2566f870aeeca948d3c60de1.pdf","source":{"id":"https://openalex.org/S4210221153","display_name":"Mag\u0306allat\u0308 Al-Ma\u02bfhad Al-\u02bfa\u0304li\u0304 Lil Dira\u0304sa\u0304t Al-Naw\u02bfiyyat\u0308 /Mag\u0306allat\u0308 Al-Ma\u02bfhad Al-\u02bfa\u0304li\u0304 Lil Dira\u0304sa\u0304t Al-Naw\u02bfiyyat\u0308","issn_l":"2786-0256","issn":["2786-0256","2786-0264"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"\u0645\u062c\u0644\u0629 \u0627\u0644\u0645\u0639\u0647\u062f \u0627\u0644\u0639\u0627\u0644\u064a \u0644\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0646\u0648\u0639\u064a\u0629","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.21608/hiss.2023.316439","doi":"https://doi.org/10.21608/hiss.2023.316439","is_oa":true,"landing_page_url":"http://dx.doi.org/10.21608/hiss.2023.316439","pdf_url":"https://hiss.journals.ekb.eg/article_316439_4e2dfcea2566f870aeeca948d3c60de1.pdf","source":{"id":"https://openalex.org/S4210221153","display_name":"Mag\u0306allat\u0308 Al-Ma\u02bfhad Al-\u02bfa\u0304li\u0304 Lil Dira\u0304sa\u0304t Al-Naw\u02bfiyyat\u0308 /Mag\u0306allat\u0308 Al-Ma\u02bfhad Al-\u02bfa\u0304li\u0304 Lil Dira\u0304sa\u0304t Al-Naw\u02bfiyyat\u0308","issn_l":"2786-0256","issn":["2786-0256","2786-0264"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"\u0645\u062c\u0644\u0629 \u0627\u0644\u0645\u0639\u0647\u062f \u0627\u0644\u0639\u0627\u0644\u064a \u0644\u0644\u062f\u0631\u0627\u0633\u0627\u062a \u0627\u0644\u0646\u0648\u0639\u064a\u0629","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[{"display_name":"Observational Study","id":"https://openalex.org/study-designs/observational-study"}],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W4386571402.pdf","grobid_xml":"https://content.openalex.org/works/W4386571402.grobid-xml"},"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W4362689951","https://openalex.org/W4362678174","https://openalex.org/W4388160413","https://openalex.org/W4297186223","https://openalex.org/W7119031792","https://openalex.org/W4223952211","https://openalex.org/W4308413828","https://openalex.org/W4297168674","https://openalex.org/W4400044345","https://openalex.org/W4412117792"],"abstract_inverted_index":{"\u062a\u0647\u062f\u0641":[0],"\u0627\u0644\u062f\u0631\u0627\u0633\u0629":[1,60,82,132],"\u0625\u0644\u0649":[2,133],"\u0627\u0644\u062a\u0639\u0631\u0641":[3],"\u0639\u0644\u0649":[4,10,21,44,58,111],"\u0623\u062b\u0631":[5,85],"\u0625\u062f\u0627\u0631\u0629":[6,90,139],"\u0639\u0644\u0627\u0642\u0627\u062a":[7,91,140],"\u0627\u0644\u0639\u0645\u0644\u0627\u0621":[8,92,141],"\u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a\u0629":[9,93,142],"\u0631\u0636\u0627\u0621":[11,112,158],"\u0639\u0645\u0644\u0627\u0621":[12,22,63,113,123,129],"\u0627\u0644\u0623\u0639\u0645\u0627\u0644":[13,114,124,137],"\u060c":[14,30,39,51,102,105,108,125,147,150,153,156,160,165],"\u0648":[15,31,40,52,103,106,109,126,148,151,154,166],"\u0630\u0644\u0643":[16],"\u0645\u0646":[17,62,94,115,143,161],"\u062e\u0644\u0627\u0644":[18,95,116,144,162],"\u062f\u0631\u0627\u0633\u0629":[19],"\u0645\u064a\u062f\u0627\u0646\u064a\u0629":[20],"\u0645\u062c\u0645\u0648\u0639\u0629":[23,64],"\u0634\u0631\u0643\u0627\u062a":[24,65],"\u0627\u0644\u0639\u0632":[25,66],"\u0627\u0644\u0635\u0646\u0627\u0639\u064a\u0629":[26,67],"\u0628\u062c\u0645\u0647\u0648\u0631\u064a\u0629":[27,68],"\u0645\u0635\u0631":[28,69],"\u0627\u0644\u0639\u0631\u0628\u064a\u0629":[29],"\u062a\u0645":[32,42,53],"\u0625\u0633\u062a\u062e\u062f\u0627\u0645":[33],"\u0627\u0644\u0645\u0646\u0647\u062c":[34],"\u0627\u0644\u0648\u0635\u0641\u064a":[35],"\u0627\u0644\u062a\u062d\u0644\u064a\u0644\u064a":[36],"\u0644\u0647\u0630\u0627":[37],"\u0627\u0644\u063a\u0631\u0636":[38],"\u0642\u062f":[41],"\u0627\u0644\u0625\u0639\u062a\u0645\u0627\u062f":[43],"\u0642\u0627\u0626\u0645\u0629":[45,56],"\u0627\u0644\u0625\u0633\u062a\u0642\u0635\u0627\u0621":[46],"\u0643\u0623\u062f\u0627\u0629":[47],"\u0631\u0626\u064a\u0633\u064a\u0629":[48],"\u0644\u062c\u0645\u0639":[49],"\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a":[50],"\u062a\u0648\u0632\u064a\u0639":[54],"(410)":[55],"\u0625\u0633\u062a\u0642\u0635\u0627\u0621":[57],"\u0639\u064a\u0646\u0629":[59],"\u0627\u0644\u0645\u0643\u0648\u0646\u0629":[61],"\u0627\u0644\u0639\u0631\u0628\u064a\u0629\u060c":[70],"\u0648\u062a\u0645":[71],"\u0627\u0644\u0625\u0633\u062a\u0639\u0627\u0646\u0629":[72],"\u0628\u0628\u0631\u0646\u0627\u0645\u062c":[73],"\u0627\u0644\u062a\u062d\u0644\u064a\u0644":[74],"\u0627\u0644\u0625\u062d\u0635\u0627\u0626\u064a":[75],"SPSS":[76],"\u0644\u0645\u0639\u0627\u0644\u062c\u0629":[77],"\u0648\u062a\u062d\u0644\u064a\u0644":[78],"\u0627\u0644\u0628\u064a\u0627\u0646\u0627\u062a.\u0648\u0642\u062f":[79],"\u062a\u0648\u0635\u0644\u062a":[80],"\u0646\u062a\u0627\u0626\u062c":[81],"\u0625\u0644\u064a":[83],"\u0648\u062c\u0648\u062f":[84],"\u0645\u0639\u0646\u0648\u064a":[86],"\u0625\u064a\u062c\u0627\u0628\u064a":[87],"\u0644\u0644\u0645\u062a\u063a\u064a\u0631":[88],"\u0627\u0644\u0645\u0633\u062a\u0642\u0644":[89],"\u0623\u0628\u0639\u0627\u062f\u0647\u0627":[96,145],"\u0627\u0644\u0645\u0633\u062a\u0642\u0644\u0629":[97],"\u0627\u0644\u0645\u062a\u0645\u062b\u0644\u0629":[98,119],"\u0641\u064a":[99,120],"\u0627\u0644\u0623\u0628\u0639\u0627\u062f":[100],"\u0627\u0644\u0625\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629":[101,146],"\u0627\u0644\u062a\u0646\u0638\u064a\u0645\u064a\u0629":[104,149],"\u0627\u0644\u062a\u0634\u063a\u064a\u0644\u064a\u0629":[107,152],"\u0627\u0644\u062a\u0643\u0646\u0648\u0644\u0648\u062c\u064a\u0627":[110,155],"\u0623\u0628\u0639\u0627\u062f\u0647":[117],"\u0627\u0644\u062a\u0627\u0628\u0639\u0629":[118],"\u0628\u0639\u062f":[121,127],"\u062b\u0642\u0629":[122],"\u0625\u0644\u062a\u0632\u0627\u0645":[128],"\u0627\u0644\u0623\u0639\u0645\u0627\u0644.\u0643\u0645\u0627":[130],"\u062a\u0648\u0635\u064a":[131],"\u0636\u0631\u0648\u0631\u0629":[134],"\u0625\u0647\u062a\u0645\u0627\u0645":[135],"\u0645\u0646\u0638\u0645\u0627\u062a":[136],"\u0628\u0625\u0639\u062a\u0645\u0627\u062f":[138],"\u0644\u062a\u062d\u0642\u064a\u0642":[157],"\u0639\u0645\u0644\u0627\u0626\u0647\u0627":[159],"\u0643\u062b\u0628":[163],"\u062b\u0642\u062a\u0647\u0645":[164],"\u0632\u064a\u0627\u062f\u0629":[167],"\u0625\u0644\u062a\u0632\u0627\u0645\u0647\u0645":[168],"\u062a\u062c\u0627\u0647":[169],"\u0627\u0644\u0645\u0646\u0638\u0645\u0629.":[170]},"counts_by_year":[],"updated_date":"2026-09-26T08:19:03.415552","created_date":"2023-09-10T00:00:00"}