{"id":"https://openalex.org/W4378908671","doi":"https://doi.org/10.3389/frsus.2023.1188069","title":"Is sustainable certification's ability to combat greenwashing trustworthy?","display_name":"Is sustainable certification's ability to combat greenwashing trustworthy?","publication_year":2023,"publication_date":"2023-05-30","ids":{"openalex":"https://openalex.org/W4378908671","doi":"https://doi.org/10.3389/frsus.2023.1188069"},"language":"en","primary_location":{"id":"doi:10.3389/frsus.2023.1188069","doi":"https://doi.org/10.3389/frsus.2023.1188069","is_oa":true,"landing_page_url":"https://doi.org/10.3389/frsus.2023.1188069","pdf_url":"https://www.frontiersin.org/articles/10.3389/frsus.2023.1188069/pdf","source":{"id":"https://openalex.org/S4210212205","display_name":"Frontiers in Sustainability","issn_l":"2673-4524","issn":["2673-4524"],"is_oa":true,"is_in_doaj":true,"is_core":true,"listed_in":["anvur-class-a","anvur-scientific","cwts-core","doaj","norway-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320527","host_organization_name":"Frontiers Media","host_organization_lineage":["https://openalex.org/P4310320527"],"host_organization_lineage_names":["Frontiers Media"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Frontiers in Sustainability","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref","doaj"],"open_access":{"is_oa":true,"oa_status":"gold","oa_url":"https://www.frontiersin.org/articles/10.3389/frsus.2023.1188069/pdf","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5042031038","display_name":"Arne Nygaard","orcid":"https://orcid.org/0000-0002-6179-4233","observed_orcids":["https://orcid.org/0000-0002-6179-4233"]},"institutions":[{"id":"https://openalex.org/I2800207870","display_name":"H\u00f8yskolen Kristiania","ror":"https://ror.org/03gss5916","country_code":"NO","type":"education","lineage":["https://openalex.org/I2800207870"]}],"countries":["NO"],"is_corresponding":true,"raw_author_name":"Arne Nygaard","raw_affiliation_strings":["Kristiania University College, School of Communication, Leadership and Marketing, Oslo, Norway"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Kristiania University College, School of Communication, Leadership and Marketing, Oslo, Norway","institution_ids":["https://openalex.org/I2800207870"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5042031038"],"corresponding_institution_ids":["https://openalex.org/I2800207870"],"apc_list":{"value":1285,"currency":"USD","value_usd":1285},"apc_paid":{"value":1285,"currency":"USD","value_usd":1285},"fwci":21.6837,"has_fulltext":true,"cited_by_count":82,"citation_normalized_percentile":{"value":0.99383563,"is_in_top_1_percent":true,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":93,"max":100},"biblio":{"volume":"4","issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10880","display_name":"Environmental Sustainability in Business","score":0.9682999849319458,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10880","display_name":"Environmental Sustainability in Business","score":0.9682999849319458,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11552","display_name":"Global trade, sustainability, and social impact","score":0.025800000876188278,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13164","display_name":"Quality and Management Systems","score":0.0015999999595806003,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/sustainability-certification","display_name":"sustainability certification","score":0.777999997138977},{"id":"https://openalex.org/keywords/greenwashing","display_name":"greenwashing","score":0.9980000257492065},{"id":"https://openalex.org/keywords/free-riding","display_name":"free-riding","score":0.8629999756813049},{"id":"https://openalex.org/keywords/certification-systems","display_name":"certification schemes","score":0.5809999704360962},{"id":"https://openalex.org/keywords/climate-change-mitigation","display_name":"climate change mitigation","score":0.6600000262260437},{"id":"https://openalex.org/keywords/human-rights","display_name":"human rights","score":0.9549999833106995},{"id":"https://openalex.org/keywords/environmentally-sustainable-practices","display_name":"environmentally sustainable practices","score":0.7599999904632568},{"id":"https://openalex.org/keywords/eco-friendly-brands","display_name":"eco-friendly brands","score":0.7509999871253967},{"id":"https://openalex.org/keywords/consumer-willingness-to-pay","display_name":"consumer willingness to pay","score":0.9739999771118164},{"id":"https://openalex.org/keywords/structural-inertia","display_name":"structural inertia","score":0.7879999876022339},{"id":"https://openalex.org/keywords/green-technology-adoption","display_name":"green technology adoption","score":0.7730000019073486},{"id":"https://openalex.org/keywords/innovation","display_name":"innovation","score":0.3700000047683716}],"concepts":[{"id":"https://openalex.org/C2776743756","wikidata":"https://www.wikidata.org/wiki/Q5097921","display_name":"Safeguarding","level":2,"score":0.8947617411613464},{"id":"https://openalex.org/C46304622","wikidata":"https://www.wikidata.org/wiki/Q374814","display_name":"Certification","level":2,"score":0.8372321128845215},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.6500738263130188},{"id":"https://openalex.org/C2778815883","wikidata":"https://www.wikidata.org/wiki/Q983063","display_name":"Greenwashing","level":3,"score":0.5509516000747681},{"id":"https://openalex.org/C66204764","wikidata":"https://www.wikidata.org/wiki/Q219416","display_name":"Sustainability","level":2,"score":0.5040751695632935},{"id":"https://openalex.org/C91375879","wikidata":"https://www.wikidata.org/wiki/Q15473274","display_name":"Environmental planning","level":1,"score":0.4377448856830597},{"id":"https://openalex.org/C107826830","wikidata":"https://www.wikidata.org/wiki/Q929380","display_name":"Environmental resource management","level":1,"score":0.43149951100349426},{"id":"https://openalex.org/C132651083","wikidata":"https://www.wikidata.org/wiki/Q7942","display_name":"Climate change","level":2,"score":0.4310431480407715},{"id":"https://openalex.org/C134560507","wikidata":"https://www.wikidata.org/wiki/Q753291","display_name":"Environmental economics","level":1,"score":0.33899328112602234},{"id":"https://openalex.org/C39549134","wikidata":"https://www.wikidata.org/wiki/Q133080","display_name":"Public relations","level":1,"score":0.3367827236652374},{"id":"https://openalex.org/C141261163","wikidata":"https://www.wikidata.org/wiki/Q218600","display_name":"Corporate social responsibility","level":2,"score":0.18953928351402283},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.18334975838661194},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.14707571268081665},{"id":"https://openalex.org/C187736073","wikidata":"https://www.wikidata.org/wiki/Q2920921","display_name":"Management","level":1,"score":0.08404549956321716},{"id":"https://openalex.org/C71924100","wikidata":"https://www.wikidata.org/wiki/Q11190","display_name":"Medicine","level":0,"score":0.0},{"id":"https://openalex.org/C39432304","wikidata":"https://www.wikidata.org/wiki/Q188847","display_name":"Environmental science","level":0,"score":0.0},{"id":"https://openalex.org/C159110408","wikidata":"https://www.wikidata.org/wiki/Q121176","display_name":"Nursing","level":1,"score":0.0},{"id":"https://openalex.org/C18903297","wikidata":"https://www.wikidata.org/wiki/Q7150","display_name":"Ecology","level":1,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.3389/frsus.2023.1188069","doi":"https://doi.org/10.3389/frsus.2023.1188069","is_oa":true,"landing_page_url":"https://doi.org/10.3389/frsus.2023.1188069","pdf_url":"https://www.frontiersin.org/articles/10.3389/frsus.2023.1188069/pdf","source":{"id":"https://openalex.org/S4210212205","display_name":"Frontiers in Sustainability","issn_l":"2673-4524","issn":["2673-4524"],"is_oa":true,"is_in_doaj":true,"is_core":true,"listed_in":["anvur-class-a","anvur-scientific","cwts-core","doaj","norway-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320527","host_organization_name":"Frontiers Media","host_organization_lineage":["https://openalex.org/P4310320527"],"host_organization_lineage_names":["Frontiers Media"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Frontiers in Sustainability","raw_type":"journal-article"},{"id":"pmh:oai:doaj.org/article:dfcb06bd149146a08a592c4e26b2c835","doi":null,"is_oa":true,"landing_page_url":"https://doaj.org/article/dfcb06bd149146a08a592c4e26b2c835","pdf_url":null,"source":{"id":"https://openalex.org/S4306401280","display_name":"DOAJ (DOAJ: Directory of Open Access Journals)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Frontiers in Sustainability, Vol 4 (2023)","raw_type":"article"}],"best_oa_location":{"id":"doi:10.3389/frsus.2023.1188069","doi":"https://doi.org/10.3389/frsus.2023.1188069","is_oa":true,"landing_page_url":"https://doi.org/10.3389/frsus.2023.1188069","pdf_url":"https://www.frontiersin.org/articles/10.3389/frsus.2023.1188069/pdf","source":{"id":"https://openalex.org/S4210212205","display_name":"Frontiers in Sustainability","issn_l":"2673-4524","issn":["2673-4524"],"is_oa":true,"is_in_doaj":true,"is_core":true,"listed_in":["anvur-class-a","anvur-scientific","cwts-core","doaj","norway-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320527","host_organization_name":"Frontiers Media","host_organization_lineage":["https://openalex.org/P4310320527"],"host_organization_lineage_names":["Frontiers Media"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Frontiers in Sustainability","raw_type":"journal-article"},"sustainable_development_goals":[{"display_name":"Climate action","id":"https://metadata.un.org/sdg/13","score":0.9786999821662903},{"display_name":"Responsible consumption and production","id":"https://metadata.un.org/sdg/12","score":0.6000000238418579},{"display_name":"Peace, justice, and strong institutions","id":"https://metadata.un.org/sdg/16","score":0.47620001435279846}],"sustainable_development_goals_aurora":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W4378908671.pdf","grobid_xml":"https://content.openalex.org/works/W4378908671.grobid-xml"},"referenced_works_count":47,"referenced_works":["https://openalex.org/W98537793","https://openalex.org/W1508125133","https://openalex.org/W1533007440","https://openalex.org/W1544121820","https://openalex.org/W1551653989","https://openalex.org/W1978687871","https://openalex.org/W2004646734","https://openalex.org/W2009401769","https://openalex.org/W2019081293","https://openalex.org/W2023181498","https://openalex.org/W2030451985","https://openalex.org/W2062947068","https://openalex.org/W2067727357","https://openalex.org/W2069163466","https://openalex.org/W2072413363","https://openalex.org/W2094372285","https://openalex.org/W2116081092","https://openalex.org/W2120710765","https://openalex.org/W2132369668","https://openalex.org/W2138730142","https://openalex.org/W2156109180","https://openalex.org/W2317789266","https://openalex.org/W2329312544","https://openalex.org/W2530697718","https://openalex.org/W2768557931","https://openalex.org/W2898238555","https://openalex.org/W2921731820","https://openalex.org/W2994951743","https://openalex.org/W3020971537","https://openalex.org/W3041444329","https://openalex.org/W3121396336","https://openalex.org/W3122093892","https://openalex.org/W3124477382","https://openalex.org/W3140641139","https://openalex.org/W3149587655","https://openalex.org/W3159909984","https://openalex.org/W3177377234","https://openalex.org/W4210360500","https://openalex.org/W4213354766","https://openalex.org/W4220713262","https://openalex.org/W4231797627","https://openalex.org/W4234482624","https://openalex.org/W4256216147","https://openalex.org/W4283780589","https://openalex.org/W4312106380","https://openalex.org/W4401220275","https://openalex.org/W6746013384"],"related_works":["https://openalex.org/W7164124742","https://openalex.org/W4410946962","https://openalex.org/W4409977397","https://openalex.org/W4416387739","https://openalex.org/W4392822001","https://openalex.org/W1498298950","https://openalex.org/W7215929989","https://openalex.org/W4408972210","https://openalex.org/W2264777136","https://openalex.org/W4360780574"],"abstract_inverted_index":{"Introduction":[0],"Certifications":[1,215],"are":[2,216],"widely":[3],"recognized":[4],"as":[5,65,67],"important":[6,217],"tools":[7,218],"in":[8,75],"addressing":[9,76,157,220],"climate":[10,77,158,221],"change,":[11,78,159,222],"safeguarding":[12,79,160,223],"human":[13,80,161,224],"rights,":[14,81,162,225],"and":[15,44,62,82,101,115,146,163,184,201,226,239,252,260],"promoting":[16,83,164,227,258],"environmentally":[17,84,165,228],"sustainable":[18,85,166,229],"practices.":[19,86,230],"However,":[20,106,231],"this":[21,37],"critical":[22],"review":[23,38,55,89,108,190,242],"article":[24],"draws":[25,56],"attention":[26],"to":[27,40,104,175,178,185,198,212,246,253],"potential":[28,151,233],"negative":[29,152,234],"impacts":[30,153,235],"associated":[31,46],"with":[32,47],"certifications.":[33,125],"The":[34,54,88,150,189,241],"purpose":[35],"of":[36,73,98,113,124,130,142,154,182,204,250,263],"is":[39,173],"highlight":[41],"the":[42,71,95,107,111,121,127,140,180,202,248,261],"risks":[43,112,181,249],"challenges":[45],"certifications":[48,61,74,92,155],"despite":[49],"their":[50,63,232],"intended":[51,122],"benefits.":[52],"Methods":[53],"on":[57,60,70,156],"existing":[58],"literature":[59],"impacts,":[64],"well":[66],"empirical":[68],"studies":[69],"effectiveness":[72],"Results":[87],"finds":[90],"that":[91,192],"can":[93,119],"increase":[94],"perceived":[96],"value":[97],"eco-friendly":[99],"brands":[100],"consumer":[102],"willingness":[103],"pay.":[105],"also":[109],"highlights":[110],"greenwashing":[114],"free":[116],"riding,":[117],"which":[118,137],"undermine":[120],"benefits":[123],"Additionally,":[126],"institutional":[128],"organization":[129],"certification":[131,193],"systems":[132,194],"may":[133,138],"exhibit":[134],"structural":[135],"inertia,":[136],"impede":[139],"integration":[141],"disruptive":[143],"green":[144],"technologies":[145],"market":[147],"transitions.":[148],"Discussion":[149],"practices":[167],"should":[168,195,236],"not":[169],"be":[170,196,237],"overlooked.":[171],"It":[172],"essential":[174],"implement":[176],"measures":[177,245],"mitigate":[179,247],"eco-opportunism":[183,251],"effectively":[186,254],"combat":[187,255],"greenwashing.":[188],"suggests":[191],"designed":[197],"promote":[199],"innovation":[200,259],"adoption":[203,262],"new":[205,264],"technologies,":[206],"rather":[207],"than":[208],"being":[209],"a":[210],"barrier":[211],"change.":[213],"Conclusion":[214],"for":[219],"acknowledged":[238],"addressed.":[240],"recommends":[243],"implementing":[244],"greenwashing,":[256],"while":[257],"technologies.":[265]},"counts_by_year":[{"year":2026,"cited_by_count":30},{"year":2025,"cited_by_count":33},{"year":2024,"cited_by_count":17},{"year":2023,"cited_by_count":2}],"updated_date":"2026-10-26T11:51:55.731654","created_date":"2023-06-01T00:00:00"}