{"id":"https://openalex.org/W4286560086","doi":"https://doi.org/10.1080/13527266.2022.2103584","title":"Inclusive advertising through the soundtrack: Insights from people with tinnitus","display_name":"Inclusive advertising through the soundtrack: Insights from people with tinnitus","publication_year":2022,"publication_date":"2022-07-22","ids":{"openalex":"https://openalex.org/W4286560086","doi":"https://doi.org/10.1080/13527266.2022.2103584"},"language":"en","primary_location":{"id":"doi:10.1080/13527266.2022.2103584","doi":"https://doi.org/10.1080/13527266.2022.2103584","is_oa":false,"landing_page_url":"https://doi.org/10.1080/13527266.2022.2103584","pdf_url":null,"source":{"id":"https://openalex.org/S158451771","display_name":"Journal of Marketing Communications","issn_l":"1352-7266","issn":["1352-7266","1466-4445"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-b","anvur-scientific","cwts-core","erih-plus","jufo-1","norway-1","poland-70","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320547","host_organization_name":"Taylor & Francis","host_organization_lineage":["https://openalex.org/P4310320547","https://openalex.org/P4310320449"],"host_organization_lineage_names":["Taylor & Francis","Informa"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Marketing Communications","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"https://repositori.upf.edu/bitstreams/bb108f4e-b0ba-492f-956a-f5179f3fb71d/download","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5025752691","display_name":"Manuel Palencia-Lefler","orcid":"https://orcid.org/0000-0002-1103-1289","observed_orcids":["https://orcid.org/0000-0002-1103-1289"]},"institutions":[{"id":"https://openalex.org/I170486558","display_name":"Universitat Pompeu Fabra","ror":"https://ror.org/04n0g0b29","country_code":"ES","type":"education","lineage":["https://openalex.org/I170486558"]}],"countries":["ES"],"is_corresponding":true,"raw_author_name":"Manuel Palencia-Lefler","raw_affiliation_strings":["Faculty of Communication, Pompeu Fabra University, Barcelona, Spain"],"raw_orcid":"https://orcid.org/0000-0002-1103-1289","affiliations":[{"raw_affiliation_string":"Faculty of Communication, Pompeu Fabra University, Barcelona, Spain","institution_ids":["https://openalex.org/I170486558"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5025752691"],"corresponding_institution_ids":["https://openalex.org/I170486558"],"apc_list":null,"apc_paid":null,"fwci":0.4199,"has_fulltext":true,"cited_by_count":5,"citation_normalized_percentile":{"value":0.68699406,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":88,"max":96},"biblio":{"volume":"30","issue":"1","first_page":"102","last_page":"122"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.9442999958992004,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.9442999958992004,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10334","display_name":"Hearing, Cochlea, Tinnitus, Genetics","score":0.012799999676644802,"subfield":{"id":"https://openalex.org/subfields/2809","display_name":"Sensory Systems"},"field":{"id":"https://openalex.org/fields/28","display_name":"Neuroscience"},"domain":{"id":"https://openalex.org/domains/1","display_name":"Life Sciences"}},{"id":"https://openalex.org/T13496","display_name":"Advertising and Communication Studies","score":0.008799999952316284,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/tinnitus","display_name":"tinnitus","score":0.9070000052452087},{"id":"https://openalex.org/keywords/inclusive-advertising","display_name":"inclusive advertising","score":0.9660000205039978},{"id":"https://openalex.org/keywords/audiovisual-advertising","display_name":"audiovisual advertising","score":0.7910000085830688},{"id":"https://openalex.org/keywords/audio-accessibility","display_name":"audio accessibility","score":0.515999972820282},{"id":"https://openalex.org/keywords/equalization","display_name":"equalization","score":0.8349999785423279},{"id":"https://openalex.org/keywords/audiovisual-communication","display_name":"audiovisual communication","score":0.367000013589859}],"concepts":[{"id":"https://openalex.org/C2776992516","wikidata":"https://www.wikidata.org/wiki/Q192309","display_name":"Tinnitus","level":2,"score":0.6406922340393066},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.6273936033248901},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.48177310824394226},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.3850851058959961},{"id":"https://openalex.org/C118552586","wikidata":"https://www.wikidata.org/wiki/Q7867","display_name":"Psychiatry","level":1,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.1080/13527266.2022.2103584","doi":"https://doi.org/10.1080/13527266.2022.2103584","is_oa":false,"landing_page_url":"https://doi.org/10.1080/13527266.2022.2103584","pdf_url":null,"source":{"id":"https://openalex.org/S158451771","display_name":"Journal of Marketing Communications","issn_l":"1352-7266","issn":["1352-7266","1466-4445"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-b","anvur-scientific","cwts-core","erih-plus","jufo-1","norway-1","poland-70","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310320547","host_organization_name":"Taylor & Francis","host_organization_lineage":["https://openalex.org/P4310320547","https://openalex.org/P4310320449"],"host_organization_lineage_names":["Taylor & Francis","Informa"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Marketing Communications","raw_type":"journal-article"},{"id":"pmh:oai:repositori.upf.edu:10230/56636","doi":null,"is_oa":true,"landing_page_url":"http://hdl.handle.net/10230/56636","pdf_url":"https://repositori.upf.edu/bitstreams/bb108f4e-b0ba-492f-956a-f5179f3fb71d/download","source":{"id":"https://openalex.org/S4306402615","display_name":"Repositori digital de la UPF (Universitat Pompeu Fabra)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I170486558","host_organization_name":"Universitat Pompeu Fabra","host_organization_lineage":["https://openalex.org/I170486558"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"info:eu-repo/semantics/article"}],"best_oa_location":{"id":"pmh:oai:repositori.upf.edu:10230/56636","doi":null,"is_oa":true,"landing_page_url":"http://hdl.handle.net/10230/56636","pdf_url":"https://repositori.upf.edu/bitstreams/bb108f4e-b0ba-492f-956a-f5179f3fb71d/download","source":{"id":"https://openalex.org/S4306402615","display_name":"Repositori digital de la UPF (Universitat Pompeu Fabra)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I170486558","host_organization_name":"Universitat Pompeu Fabra","host_organization_lineage":["https://openalex.org/I170486558"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"info:eu-repo/semantics/article"},"sustainable_development_goals":[{"id":"https://metadata.un.org/sdg/10","score":0.5676000118255615,"display_name":"Reduced inequalities"},{"id":"https://metadata.un.org/sdg/3","score":0.428600013256073,"display_name":"Good health and well-being"}],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W4286560086.pdf","grobid_xml":"https://content.openalex.org/works/W4286560086.grobid-xml"},"referenced_works_count":53,"referenced_works":["https://openalex.org/W146180651","https://openalex.org/W365264432","https://openalex.org/W562462345","https://openalex.org/W1082631964","https://openalex.org/W1521716363","https://openalex.org/W1574146915","https://openalex.org/W1584042789","https://openalex.org/W1977371934","https://openalex.org/W1982916693","https://openalex.org/W2038650590","https://openalex.org/W2047093362","https://openalex.org/W2078976838","https://openalex.org/W2115540960","https://openalex.org/W2121435004","https://openalex.org/W2127896542","https://openalex.org/W2128734701","https://openalex.org/W2129212500","https://openalex.org/W2131040638","https://openalex.org/W2146691185","https://openalex.org/W2149891281","https://openalex.org/W2152274359","https://openalex.org/W2159269684","https://openalex.org/W2167486411","https://openalex.org/W2181793287","https://openalex.org/W2314772672","https://openalex.org/W2329223578","https://openalex.org/W2415005901","https://openalex.org/W2470622704","https://openalex.org/W2478767281","https://openalex.org/W2491080061","https://openalex.org/W2588223304","https://openalex.org/W2607126949","https://openalex.org/W2747626400","https://openalex.org/W2897799228","https://openalex.org/W2980756996","https://openalex.org/W3088275891","https://openalex.org/W3126559792","https://openalex.org/W3149114144","https://openalex.org/W3176916417","https://openalex.org/W3213404194","https://openalex.org/W4233893061","https://openalex.org/W4235583926","https://openalex.org/W4240576279","https://openalex.org/W4243017792","https://openalex.org/W4243384190","https://openalex.org/W4243616762","https://openalex.org/W4244594968","https://openalex.org/W4252179663","https://openalex.org/W4253717567","https://openalex.org/W4253847290","https://openalex.org/W4254520476","https://openalex.org/W4285051996","https://openalex.org/W4297993686"],"related_works":["https://openalex.org/W4362555451","https://openalex.org/W4394752047","https://openalex.org/W4417494230","https://openalex.org/W2754249325","https://openalex.org/W2896105698","https://openalex.org/W4394884445","https://openalex.org/W6968582747","https://openalex.org/W2582494530","https://openalex.org/W2127503372","https://openalex.org/W11946926"],"abstract_inverted_index":{"This":[0],"study":[1,52],"explores":[2],"the":[3,23,42,58,70,93,111,139,156,168,183],"question":[4],"of":[5,61,92,95,99,113,167],"inclusive":[6,114],"advertising":[7,143,169],"soundtracks":[8],"for":[9,57,110,138,152],"people":[10,80],"with":[11,81,86],"tinnitus,":[12],"a":[13,29,47,65,77,103,162],"group":[14,44],"that":[15,106,116,126,133,142,174],"until":[16],"now":[17],"has":[18],"been":[19],"largely":[20],"ignored":[21],"by":[22,154],"marketing":[24],"industry.":[25],"The":[26,51,123],"research":[27],"applies":[28],"methodology":[30],"based":[31],"on":[32],"Qualitative":[33],"Data":[34],"Analysis":[35],"(QDA)":[36],"and":[37,41,64,83,130,141,150,188],"combines":[38],"grounded":[39],"theory":[40],"focus":[43,97],"model":[45],"as":[46],"data":[48,62],"collection":[49],"technique.":[50],"took":[53],"an":[54,73],"objectivist":[55],"approach":[56,67],"first":[59],"stages":[60],"coding,":[63],"constructivist":[66],"to":[68,75,120,164],"develop":[69],"theory,":[71],"in":[72],"effort":[74],"tell":[76],"story":[78],"about":[79],"tinnitus":[82,100,171],"their":[84],"relationship":[85,185],"today\u2019s":[87],"audiovisual":[88],"advertising.":[89],"A":[90],"comparison":[91],"contributions":[94],"three":[96],"groups":[98],"sufferers":[101,172],"reveals":[102],"specific":[104],"pattern":[105],"may":[107],"provide":[108],"clues":[109],"creation":[112],"ads":[115,175],"will":[117],"be":[118,146],"tolerable":[119],"this":[121],"target.":[122],"participants":[124],"agree":[125],"they":[127],"need":[128],"clear":[129],"simple":[131],"sound":[132],"poses":[134],"fewer":[135],"interpretation":[136],"problems":[137],"brain,":[140],"messages":[144],"can":[145],"made":[147],"more":[148],"receptive":[149],"persuasive":[151],"them":[153],"improving":[155],"audio,":[157],"through":[158],"high-quality":[159],"equalization.":[160],"As":[161],"strategy":[163],"facilitate":[165],"understanding":[166],"message,":[170],"suggest":[173],"should":[176],"make":[177],"what":[178],"is":[179],"heard":[180],"visible,":[181],"establishing":[182],"diegetic":[184],"between":[186],"image":[187],"sound.":[189]},"counts_by_year":[{"year":2026,"cited_by_count":2},{"year":2025,"cited_by_count":2},{"year":2024,"cited_by_count":1}],"updated_date":"2026-11-04T10:54:05.112534","created_date":"2022-07-22T00:00:00"}