{"id":"https://openalex.org/W4255831789","doi":"https://doi.org/10.21107/agriekonomika.v8i2.5427","title":"Analisis Preferensi Konsumen Kopi di Lingkungan Akademik Universitas Swadaya Gunung Jati Cirebon Pada Era Revolusi Industri 4.0","display_name":"Analisis Preferensi Konsumen Kopi di Lingkungan Akademik Universitas Swadaya Gunung Jati Cirebon Pada Era Revolusi Industri 4.0","publication_year":2019,"publication_date":"2019-10-15","ids":{"openalex":"https://openalex.org/W4255831789","doi":"https://doi.org/10.21107/agriekonomika.v8i2.5427","mag":"2981110480"},"language":"id","primary_location":{"id":"doi:10.21107/agriekonomika.v8i2.5427","doi":"https://doi.org/10.21107/agriekonomika.v8i2.5427","is_oa":true,"landing_page_url":"https://doi.org/10.21107/agriekonomika.v8i2.5427","pdf_url":"https://journal.trunojoyo.ac.id/agriekonomika/article/download/5427/3877","source":{"id":"https://openalex.org/S2736589004","display_name":"Agriekonomika","issn_l":"2301-9948","issn":["2301-9948","2407-6260"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315159","host_organization_name":"University of Trunojoyo Madura","host_organization_lineage":["https://openalex.org/P4310315159"],"host_organization_lineage_names":["University of Trunojoyo Madura"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Agriekonomika","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref","doaj"],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"https://journal.trunojoyo.ac.id/agriekonomika/article/download/5427/3877","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5034711260","display_name":"Wachdijono Wachdijono","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210107675","display_name":"Universitas Swadaya Gunung Jati","ror":"https://ror.org/01nsv4k44","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210107675"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Wachdijono Wachdijono","raw_affiliation_strings":["Program Studi Agribisnis Fakultas Pertanian Universitas Swadaya Gunung Jati (UGJ) Cirebon"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Program Studi Agribisnis Fakultas Pertanian Universitas Swadaya Gunung Jati (UGJ) Cirebon","institution_ids":["https://openalex.org/I4210107675"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5046797392","display_name":"Umi Trisnaningsih","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210107675","display_name":"Universitas Swadaya Gunung Jati","ror":"https://ror.org/01nsv4k44","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210107675"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Umi Trisnaningsih","raw_affiliation_strings":["Program Studi Agroteknologi Fakultas Pertanian Universitas Swadaya Gunung Jati (UGJ) Cirebon"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Program Studi Agroteknologi Fakultas Pertanian Universitas Swadaya Gunung Jati (UGJ) Cirebon","institution_ids":["https://openalex.org/I4210107675"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5031330320","display_name":"Siti Aisyah Wahyuni","orcid":"https://orcid.org/0000-0001-7237-8115","observed_orcids":["https://orcid.org/0000-0001-7237-8115"]},"institutions":[{"id":"https://openalex.org/I4210107675","display_name":"Universitas Swadaya Gunung Jati","ror":"https://ror.org/01nsv4k44","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210107675"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Siti Wahyuni","raw_affiliation_strings":["Program Studi Agroteknologi Fakultas Pertanian Universitas Swadaya Gunung Jati (UGJ) Cirebon"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Program Studi Agroteknologi Fakultas Pertanian Universitas Swadaya Gunung Jati (UGJ) Cirebon","institution_ids":["https://openalex.org/I4210107675"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I4210107675"],"apc_list":null,"apc_paid":null,"fwci":1.0586,"has_fulltext":true,"cited_by_count":13,"citation_normalized_percentile":{"value":0.85812111,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":87,"max":98},"biblio":{"volume":"8","issue":"2","first_page":"181","last_page":"193"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.9833999872207642,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.9833999872207642,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12114","display_name":"Sensory Analysis and Statistical Methods","score":0.010599999688565731,"subfield":{"id":"https://openalex.org/subfields/1106","display_name":"Food Science"},"field":{"id":"https://openalex.org/fields/11","display_name":"Agricultural and Biological Sciences"},"domain":{"id":"https://openalex.org/domains/1","display_name":"Life Sciences"}},{"id":"https://openalex.org/T11264","display_name":"Coffee research and impacts","score":0.0013000000035390258,"subfield":{"id":"https://openalex.org/subfields/2736","display_name":"Pharmacology (medical)"},"field":{"id":"https://openalex.org/fields/27","display_name":"Medicine"},"domain":{"id":"https://openalex.org/domains/4","display_name":"Health Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/consumer-preferences","display_name":"consumer preferences","score":0.8479999899864197},{"id":"https://openalex.org/keywords/coffee-drinks","display_name":"coffee beverages","score":0.5709999799728394},{"id":"https://openalex.org/keywords/product-attributes","display_name":"product attributes","score":0.8519999980926514},{"id":"https://openalex.org/keywords/purchase-decision-factors","display_name":"purchase decision factors","score":0.703000009059906},{"id":"https://openalex.org/keywords/brand-preference","display_name":"brand preference","score":0.7639999985694885},{"id":"https://openalex.org/keywords/branding","display_name":"branding","score":0.4410000145435333},{"id":"https://openalex.org/keywords/industry-4-0","display_name":"Industry 4.0","score":0.8320000171661377}],"concepts":[{"id":"https://openalex.org/C15708023","wikidata":"https://www.wikidata.org/wiki/Q80083","display_name":"Humanities","level":1,"score":0.6281026601791382},{"id":"https://openalex.org/C142362112","wikidata":"https://www.wikidata.org/wiki/Q735","display_name":"Art","level":0,"score":0.33542802929878235},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.3304893374443054}],"mesh":[],"locations_count":3,"locations":[{"id":"doi:10.21107/agriekonomika.v8i2.5427","doi":"https://doi.org/10.21107/agriekonomika.v8i2.5427","is_oa":true,"landing_page_url":"https://doi.org/10.21107/agriekonomika.v8i2.5427","pdf_url":"https://journal.trunojoyo.ac.id/agriekonomika/article/download/5427/3877","source":{"id":"https://openalex.org/S2736589004","display_name":"Agriekonomika","issn_l":"2301-9948","issn":["2301-9948","2407-6260"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315159","host_organization_name":"University of Trunojoyo Madura","host_organization_lineage":["https://openalex.org/P4310315159"],"host_organization_lineage_names":["University of Trunojoyo Madura"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Agriekonomika","raw_type":"journal-article"},{"id":"pmh:oai:doaj.org/article:ac47c04a8e3d4ea583e7613e19102ae4","doi":null,"is_oa":true,"landing_page_url":"https://doaj.org/article/ac47c04a8e3d4ea583e7613e19102ae4","pdf_url":null,"source":{"id":"https://openalex.org/S4306401280","display_name":"DOAJ (DOAJ: Directory of Open Access Journals)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Agriekonomika, Vol 8, Iss 2, Pp 181-193 (2019)","raw_type":"article"},{"id":"mag:2981110480","doi":null,"is_oa":true,"landing_page_url":"https://journal.trunojoyo.ac.id/agriekonomika/article/download/5427/3877","pdf_url":null,"source":{"id":"https://openalex.org/S2736589004","display_name":"Agriekonomika","issn_l":"2301-9948","issn":["2301-9948","2407-6260"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315159","host_organization_name":"University of Trunojoyo Madura","host_organization_lineage":["https://openalex.org/P4310315159"],"host_organization_lineage_names":["University of Trunojoyo Madura"],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"Agriekonomika","raw_type":null}],"best_oa_location":{"id":"doi:10.21107/agriekonomika.v8i2.5427","doi":"https://doi.org/10.21107/agriekonomika.v8i2.5427","is_oa":true,"landing_page_url":"https://doi.org/10.21107/agriekonomika.v8i2.5427","pdf_url":"https://journal.trunojoyo.ac.id/agriekonomika/article/download/5427/3877","source":{"id":"https://openalex.org/S2736589004","display_name":"Agriekonomika","issn_l":"2301-9948","issn":["2301-9948","2407-6260"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315159","host_organization_name":"University of Trunojoyo Madura","host_organization_lineage":["https://openalex.org/P4310315159"],"host_organization_lineage_names":["University of Trunojoyo Madura"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Agriekonomika","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[{"display_name":"Observational Study","id":"https://openalex.org/study-designs/observational-study"}],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W4255831789.pdf","grobid_xml":"https://content.openalex.org/works/W4255831789.grobid-xml"},"referenced_works_count":12,"referenced_works":["https://openalex.org/W130689806","https://openalex.org/W1780123651","https://openalex.org/W2003888115","https://openalex.org/W2151217170","https://openalex.org/W2759414436","https://openalex.org/W2767438767","https://openalex.org/W2769938727","https://openalex.org/W2775037287","https://openalex.org/W2778220003","https://openalex.org/W2945400783","https://openalex.org/W2993929577","https://openalex.org/W4248539850"],"related_works":["https://openalex.org/W3109602651","https://openalex.org/W3138984476","https://openalex.org/W3113696646","https://openalex.org/W7217889714","https://openalex.org/W6998533374","https://openalex.org/W4389443612","https://openalex.org/W7063785509","https://openalex.org/W3186902292","https://openalex.org/W7203680445","https://openalex.org/W3040252809"],"abstract_inverted_index":{"Preferensi":[0],"konsumen":[1,39,55,132,163,187],"menunjukkan":[2],"tingkat":[3],"kesukaan":[4],"seseorang":[5],"terhadap":[6,40,133],"suatu":[7],"produk":[8,17,44,137,154],"dan":[9,48,79,100,116,143],"penentuan":[10],"kesukaannya":[11],"berdasarkan":[12],"atribut-atribut":[13,22],"yang":[14,25,52,88,102,145,160,181],"ada":[15,24],"pada":[16,43,59,136,188],"tersebut.":[18],"Namun":[19],"demikian,":[20],"diantara":[21],"selalu":[23,185],"paling":[26,53,146,161],"dipertimbangkan":[27,54,162],"sebagai":[28],"dasar":[29],"pengambilan":[30],"keputusan":[31],"pembeliannya.":[32],"Penelitian":[33],"ini":[34],"bertujuan":[35],"untuk":[36,178],"mengetahui":[37,49],"preferensi":[38,131],"keseluruhan":[41,134],"atribut":[42,50,135,144],"minuman":[45,138,155],"kopi":[46,104,139,156,177],"saset":[47,140,157],"mana":[51],"dalam":[56,105],"memutuskan":[57],"pembeliannya":[58],"era":[60,189],"revolusi":[61,190],"industri":[62,191],"4.0.":[63,192],"Lokasi":[64],"penelitian":[65,81,87,94,129],"ditentukan":[66,111],"secara":[67,112,118],"sengaja,":[68],"di":[69],"lingkungan":[70],"akademik":[71],"kampus":[72],"1":[73],"Universitas":[74],"Swadaya":[75],"Gunung":[76],"Jati":[77],"Cirebon":[78],"waktu":[80],"selama":[82],"bulan":[83],"Januari\u2013April":[84],"2019.":[85],"Metode":[86],"digunakan":[89],"kuantitatif":[90],"deskriptif":[91],"dengan":[92,158],"desain":[93],"survai.":[95],"Populasi":[96],"penelitiannya":[97],"pegawai,":[98],"dosen":[99],"mahasiswa":[101],"minum":[103],"menjalani":[106],"tugas":[107],"hariannya.":[108],"Jumlah":[109],"sampel":[110],"sengaja":[113],"50":[114],"orang":[115],"penarikannya":[117],"acak":[119],"quota.":[120],"Analisis":[121],"data":[122],"menggunakan":[123],"kaidah":[124],"penghitungan":[125],"skala":[126],"Likert.":[127],"Hasil":[128],"menunjukkan,":[130],"adalah":[141,148],"suka":[142],"dipertimbangkannya":[147],"merek.":[149],"Disarankan,":[150],"pihak":[151],"pemasar":[152],"menjual":[153],"atributnya":[159],"yaitu":[164],"merek":[165,167],"(kopi":[166],"Good":[168],"Day)":[169],"agar":[170,183],"omset":[171],"penjualannya":[172],"meningkat,":[173],"sedangkan":[174],"kepada":[175],"produsen/industri":[176],"menguatkan":[179],"branding":[180],"positif":[182],"produknya":[184],"disukai":[186]},"counts_by_year":[{"year":2026,"cited_by_count":2},{"year":2024,"cited_by_count":1},{"year":2023,"cited_by_count":6},{"year":2022,"cited_by_count":2},{"year":2021,"cited_by_count":1},{"year":2020,"cited_by_count":1}],"updated_date":"2026-11-07T11:25:07.637180","created_date":"2022-05-12T00:00:00"}