{"id":"https://openalex.org/W4252651787","doi":"https://doi.org/10.55598/jmk.v13i1.23303","title":"PENGARUH KUALITAS PELAYANAN DAN BRAND IMAGE TERHADAP KEPUASAN PELANGGAN (STUDI KASUS INDOMARET KECAMATAN MOWEWE KABUPATEN KOLAKA TIMUR)","display_name":"PENGARUH KUALITAS PELAYANAN DAN BRAND IMAGE TERHADAP KEPUASAN PELANGGAN (STUDI KASUS INDOMARET KECAMATAN MOWEWE KABUPATEN KOLAKA TIMUR)","publication_year":2021,"publication_date":"2021-01-20","ids":{"openalex":"https://openalex.org/W4252651787","doi":"https://doi.org/10.55598/jmk.v13i1.23303"},"language":"en","primary_location":{"id":"doi:10.55598/jmk.v13i1.23303","doi":"https://doi.org/10.55598/jmk.v13i1.23303","is_oa":true,"landing_page_url":"https://doi.org/10.55598/jmk.v13i1.23303","pdf_url":"http://ojs.uho.ac.id/index.php/manajemen/article/download/23303/pdf","source":{"id":"https://openalex.org/S4387278817","display_name":"Jurnal Manajemen dan Kewirausahaan","issn_l":"2085-0085","issn":["2085-0085","2685-5151"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I35304288","host_organization_name":"Universitas Halu Oleo","host_organization_lineage":["https://openalex.org/I35304288"],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Jurnal Manajemen dan Kewirausahaan","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"hybrid","oa_url":"http://ojs.uho.ac.id/index.php/manajemen/article/download/23303/pdf","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5005402401","display_name":"Muh Ashar Azhari","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I35304288","display_name":"Universitas Halu Oleo","ror":"https://ror.org/02j4mf075","country_code":"ID","type":"education","lineage":["https://openalex.org/I35304288"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Muh Ashar Azhari","raw_affiliation_strings":["Universitas Halu Oleo"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universitas Halu Oleo","institution_ids":["https://openalex.org/I35304288"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5046009158","display_name":"Sinarwati Sinarwati","orcid":"https://orcid.org/0009-0004-5848-0286","observed_orcids":["https://orcid.org/0009-0004-5848-0286"]},"institutions":[{"id":"https://openalex.org/I35304288","display_name":"Universitas Halu Oleo","ror":"https://ror.org/02j4mf075","country_code":"ID","type":"education","lineage":["https://openalex.org/I35304288"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Sinarwati Sinarwati","raw_affiliation_strings":["Universitas Halu Oleo"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universitas Halu Oleo","institution_ids":["https://openalex.org/I35304288"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5090648453","display_name":"Riski Amalia Madi","orcid":"https://orcid.org/0000-0002-0323-7113","observed_orcids":["https://orcid.org/0000-0002-0323-7113"]},"institutions":[{"id":"https://openalex.org/I35304288","display_name":"Universitas Halu Oleo","ror":"https://ror.org/02j4mf075","country_code":"ID","type":"education","lineage":["https://openalex.org/I35304288"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Riski Amalia Madi","raw_affiliation_strings":["Universitas Halu Oleo"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universitas Halu Oleo","institution_ids":["https://openalex.org/I35304288"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I35304288"],"apc_list":null,"apc_paid":null,"fwci":0.2298,"has_fulltext":true,"cited_by_count":1,"citation_normalized_percentile":{"value":0.69938705,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":94},"biblio":{"volume":"13","issue":"1","first_page":"12","last_page":"12"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.7515000104904175,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.7515000104904175,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.24040000140666962,"subfield":{"id":"https://openalex.org/subfields/1407","display_name":"Organizational Behavior and Human Resource Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","score":0.004600000102072954,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/service-quality","display_name":"service quality","score":0.9990000128746033},{"id":"https://openalex.org/keywords/brand-image","display_name":"brand image","score":1.0},{"id":"https://openalex.org/keywords/customer-satisfaction","display_name":"customer satisfaction","score":1.0},{"id":"https://openalex.org/keywords/indomaret","display_name":"Indomaret","score":0.9399999976158142},{"id":"https://openalex.org/keywords/grocery-retailing","display_name":"grocery retail","score":0.5419999957084656},{"id":"https://openalex.org/keywords/consumer-behavior","display_name":"consumer behavior","score":0.5759999752044678}],"concepts":[{"id":"https://openalex.org/C191511416","wikidata":"https://www.wikidata.org/wiki/Q999278","display_name":"Customer satisfaction","level":2,"score":0.7346301674842834},{"id":"https://openalex.org/C140781008","wikidata":"https://www.wikidata.org/wiki/Q1221081","display_name":"Service quality","level":3,"score":0.6586143374443054},{"id":"https://openalex.org/C2984367651","wikidata":"https://www.wikidata.org/wiki/Q431289","display_name":"Brand image","level":2,"score":0.6578474044799805},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.5312176942825317},{"id":"https://openalex.org/C2908647359","wikidata":"https://www.wikidata.org/wiki/Q2625603","display_name":"Population","level":2,"score":0.5026888847351074},{"id":"https://openalex.org/C152877465","wikidata":"https://www.wikidata.org/wiki/Q208042","display_name":"Regression analysis","level":2,"score":0.4285236895084381},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.42765486240386963},{"id":"https://openalex.org/C2780378061","wikidata":"https://www.wikidata.org/wiki/Q25351891","display_name":"Service (business)","level":2,"score":0.42459791898727417},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.4215806722640991},{"id":"https://openalex.org/C178550888","wikidata":"https://www.wikidata.org/wiki/Q2043282","display_name":"Business administration","level":1,"score":0.35391369462013245},{"id":"https://openalex.org/C71924100","wikidata":"https://www.wikidata.org/wiki/Q11190","display_name":"Medicine","level":0,"score":0.15703684091567993},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.15320467948913574},{"id":"https://openalex.org/C105795698","wikidata":"https://www.wikidata.org/wiki/Q12483","display_name":"Statistics","level":1,"score":0.12198707461357117},{"id":"https://openalex.org/C99454951","wikidata":"https://www.wikidata.org/wiki/Q932068","display_name":"Environmental health","level":1,"score":0.053421735763549805}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.55598/jmk.v13i1.23303","doi":"https://doi.org/10.55598/jmk.v13i1.23303","is_oa":true,"landing_page_url":"https://doi.org/10.55598/jmk.v13i1.23303","pdf_url":"http://ojs.uho.ac.id/index.php/manajemen/article/download/23303/pdf","source":{"id":"https://openalex.org/S4387278817","display_name":"Jurnal Manajemen dan Kewirausahaan","issn_l":"2085-0085","issn":["2085-0085","2685-5151"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I35304288","host_organization_name":"Universitas Halu Oleo","host_organization_lineage":["https://openalex.org/I35304288"],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Jurnal Manajemen dan Kewirausahaan","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.55598/jmk.v13i1.23303","doi":"https://doi.org/10.55598/jmk.v13i1.23303","is_oa":true,"landing_page_url":"https://doi.org/10.55598/jmk.v13i1.23303","pdf_url":"http://ojs.uho.ac.id/index.php/manajemen/article/download/23303/pdf","source":{"id":"https://openalex.org/S4387278817","display_name":"Jurnal Manajemen dan Kewirausahaan","issn_l":"2085-0085","issn":["2085-0085","2685-5151"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I35304288","host_organization_name":"Universitas Halu Oleo","host_organization_lineage":["https://openalex.org/I35304288"],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Jurnal Manajemen dan Kewirausahaan","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[{"id":"https://openalex.org/study-designs/observational-study","display_name":"Observational Study"}],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W4252651787.pdf","grobid_xml":"https://content.openalex.org/works/W4252651787.grobid-xml"},"referenced_works_count":17,"referenced_works":["https://openalex.org/W18535207","https://openalex.org/W1970491862","https://openalex.org/W2176421873","https://openalex.org/W2547322482","https://openalex.org/W2550448103","https://openalex.org/W2619408202","https://openalex.org/W2732450629","https://openalex.org/W2744935358","https://openalex.org/W2810578076","https://openalex.org/W2890813991","https://openalex.org/W2951406821","https://openalex.org/W2969316185","https://openalex.org/W2982572985","https://openalex.org/W3108192309","https://openalex.org/W3145266183","https://openalex.org/W3209839572","https://openalex.org/W4317396523"],"related_works":["https://openalex.org/W7215145898","https://openalex.org/W3143490623","https://openalex.org/W4386381326","https://openalex.org/W2887689711","https://openalex.org/W3169642933","https://openalex.org/W3182521560","https://openalex.org/W3161954236","https://openalex.org/W2927254056","https://openalex.org/W3204132848","https://openalex.org/W3195654470"],"abstract_inverted_index":{"The":[0,69,87,100,112],"purpose":[1],"of":[2,11,18,30,38,50,62,78],"this":[3,72,90,105],"research":[4],";":[5],"(1)":[6,116],"To":[7],"determine":[8,27,47],"the":[9,28,48,75,97],"quality":[10,51,118,131,143],"service":[12,52,117,130,142],"and":[13,53,119,135,144,153],"customer":[14,34,57,127,139,148],"satisfaction":[15,35,58,149],"(case":[16,36],"study":[17,37,61,73,91,106],"Indomaret":[19,79],"Mowewe":[20,40,64,82],"District,":[21,41,65,83],"East":[22,42,66,84],"Kolaka":[23,43,67,85],"Regency),":[24,44],"(2)":[25,129],"to":[26,46,93],"effect":[29,49,125,137],"brand":[31,54,120,145],"image":[32,55,121,146],"on":[33,56,126,138,147],"Indomaret,":[39,63],"(3)":[45,141],"(a":[59],"case":[60],"Regency).":[68],"population":[70],"in":[71,81,89,104],"is":[74],"general":[76],"public":[77],"customers":[80],"Regency.":[86],"sample":[88],"amounted":[92],"100":[94],"respondents":[95],"using":[96],"Lemeshow":[98],"method.":[99],"data":[101],"collection":[102],"method":[103],"used":[107],"multiple":[108],"linear":[109],"regression":[110],"analysis.":[111],"results":[113],"showed":[114],"that:":[115],"had":[122],"a":[123,133,151],"significant":[124,136,154],"satisfaction.":[128,140],"has":[132],"positive":[134,152],"have":[150],"effect.":[155]},"counts_by_year":[{"year":2024,"cited_by_count":1}],"updated_date":"2026-10-07T09:51:55.459714","created_date":"2022-05-12T00:00:00"}
