{"id":"https://openalex.org/W4249985159","doi":"https://doi.org/10.15408/aj.v10i1.9225","title":"STRATEGI PENANGANAN RISIKO OPERASIONAL PEMASARAN PRODUK TEH CELUP HIJAU WALINI PADA INDUSTRI HILIR TEH PT PERKEBUNAN NUSANTARA VIII, BANDUNG, JAWA BARAT","display_name":"STRATEGI PENANGANAN RISIKO OPERASIONAL PEMASARAN PRODUK TEH CELUP HIJAU WALINI PADA INDUSTRI HILIR TEH PT PERKEBUNAN NUSANTARA VIII, BANDUNG, JAWA BARAT","publication_year":2021,"publication_date":"2021-01-26","ids":{"openalex":"https://openalex.org/W4249985159","doi":"https://doi.org/10.15408/aj.v10i1.9225"},"language":"id","primary_location":{"id":"doi:10.15408/aj.v10i1.9225","doi":"https://doi.org/10.15408/aj.v10i1.9225","is_oa":true,"landing_page_url":"https://doi.org/10.15408/aj.v10i1.9225","pdf_url":"http://www.journal.uinjkt.ac.id/index.php/agribusiness/article/download/9225/4786","source":{"id":"https://openalex.org/S4210239782","display_name":"AGRIBUSINESS JOURNAL","issn_l":"1979-0058","issn":["1979-0058","2685-6492"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"AGRIBUSINESS JOURNAL","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"bronze","oa_url":"http://www.journal.uinjkt.ac.id/index.php/agribusiness/article/download/9225/4786","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5015178457","display_name":"Idzhar Jaya Nugraha","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I153562115","display_name":"Syarif Hidayatullah State Islamic University Jakarta","ror":"https://ror.org/00c7fav87","country_code":"ID","type":"education","lineage":["https://openalex.org/I153562115"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Idzhar Jaya Nugraha","raw_affiliation_strings":["Program Studi Agribisnis UIN Syarif Hidayatullah Jakarta"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Program Studi Agribisnis UIN Syarif Hidayatullah Jakarta","institution_ids":["https://openalex.org/I153562115"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5021162014","display_name":"Akhmad Riyadi Wastra","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I153562115","display_name":"Syarif Hidayatullah State Islamic University Jakarta","ror":"https://ror.org/00c7fav87","country_code":"ID","type":"education","lineage":["https://openalex.org/I153562115"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Akhmad Riyadi Wastra","raw_affiliation_strings":["Program Studi Agribisnis UIN Syarif Hidayatullah Jakarta"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Program Studi Agribisnis UIN Syarif Hidayatullah Jakarta","institution_ids":["https://openalex.org/I153562115"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5012095013","display_name":"Lilis Imamah Ichdayati","orcid":"https://orcid.org/0000-0003-1284-7594","observed_orcids":["https://orcid.org/0000-0003-1284-7594"]},"institutions":[{"id":"https://openalex.org/I153562115","display_name":"Syarif Hidayatullah State Islamic University Jakarta","ror":"https://ror.org/00c7fav87","country_code":"ID","type":"education","lineage":["https://openalex.org/I153562115"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Lilis Imamah Ichdayati","raw_affiliation_strings":["Program Studi Agribisnis UIN Syarif Hidayatullah Jakarta"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Program Studi Agribisnis UIN Syarif Hidayatullah Jakarta","institution_ids":["https://openalex.org/I153562115"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I153562115"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":true,"cited_by_count":0,"citation_normalized_percentile":{"value":0.36267705,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"10","issue":"2","first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T12276","display_name":"Risk Management in Financial Firms","score":0.6089000105857849,"subfield":{"id":"https://openalex.org/subfields/1402","display_name":"Accounting"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T12276","display_name":"Risk Management in Financial Firms","score":0.6089000105857849,"subfield":{"id":"https://openalex.org/subfields/1402","display_name":"Accounting"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13010","display_name":"Agriculture and Agroindustry Studies","score":0.18490000069141388,"subfield":{"id":"https://openalex.org/subfields/1100","display_name":"General Agricultural and Biological Sciences"},"field":{"id":"https://openalex.org/fields/11","display_name":"Agricultural and Biological Sciences"},"domain":{"id":"https://openalex.org/domains/1","display_name":"Life Sciences"}},{"id":"https://openalex.org/T13706","display_name":"Management and Optimization Techniques","score":0.04560000076889992,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/operational-risk","display_name":"operational risk","score":0.7860000133514404},{"id":"https://openalex.org/keywords/marketing-risk","display_name":"marketing risk","score":0.6639999747276306},{"id":"https://openalex.org/keywords/tea-bags","display_name":"tea bags","score":0.5249999761581421},{"id":"https://openalex.org/keywords/green-tea","display_name":"green tea","score":0.609000027179718},{"id":"https://openalex.org/keywords/pt-perkebunan-nusantara-viii","display_name":"PT Perkebunan Nusantara VIII","score":0.9319999814033508},{"id":"https://openalex.org/keywords/risk-mitigation-strategies","display_name":"risk mitigation strategies","score":0.5929999947547913},{"id":"https://openalex.org/keywords/risk-identification","display_name":"risk identification","score":0.625},{"id":"https://openalex.org/keywords/z-score","display_name":"Z-score","score":0.7459999918937683},{"id":"https://openalex.org/keywords/value-at-risk","display_name":"value at risk","score":0.9409999847412109},{"id":"https://openalex.org/keywords/sales-growth","display_name":"sales growth","score":0.5189999938011169}],"concepts":[{"id":"https://openalex.org/C178550888","wikidata":"https://www.wikidata.org/wiki/Q2043282","display_name":"Business administration","level":1,"score":0.6401249766349792},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.6137518882751465}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.15408/aj.v10i1.9225","doi":"https://doi.org/10.15408/aj.v10i1.9225","is_oa":true,"landing_page_url":"https://doi.org/10.15408/aj.v10i1.9225","pdf_url":"http://www.journal.uinjkt.ac.id/index.php/agribusiness/article/download/9225/4786","source":{"id":"https://openalex.org/S4210239782","display_name":"AGRIBUSINESS JOURNAL","issn_l":"1979-0058","issn":["1979-0058","2685-6492"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"AGRIBUSINESS JOURNAL","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.15408/aj.v10i1.9225","doi":"https://doi.org/10.15408/aj.v10i1.9225","is_oa":true,"landing_page_url":"https://doi.org/10.15408/aj.v10i1.9225","pdf_url":"http://www.journal.uinjkt.ac.id/index.php/agribusiness/article/download/9225/4786","source":{"id":"https://openalex.org/S4210239782","display_name":"AGRIBUSINESS JOURNAL","issn_l":"1979-0058","issn":["1979-0058","2685-6492"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"AGRIBUSINESS JOURNAL","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W4249985159.pdf","grobid_xml":"https://content.openalex.org/works/W4249985159.grobid-xml"},"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W2947951220","https://openalex.org/W2551931524","https://openalex.org/W2947738206","https://openalex.org/W4307715063","https://openalex.org/W7043993089","https://openalex.org/W7220772620","https://openalex.org/W3102993176","https://openalex.org/W2901307194","https://openalex.org/W3103039655","https://openalex.org/W4390883324"],"abstract_inverted_index":{"Teh":[0,45],"merupakan":[1],"produk":[2,49,86],"unggulan":[3],"Indonesia":[4,21],"yang":[5,16,65],"telah":[6],"diakui":[7],"di":[8,89,103],"seluruh":[9],"dunia.Indonesia":[10],"adalah":[11,79,96],"penghasil":[12],"teh":[13,40,88,92,106],"terbaik":[14],"ketujuh":[15],"memiliki":[17],"pasar":[18],"internasionalpotential.Therefore":[19],"Tea":[20],"diperkirakan":[22],"akan":[23,118],"memanfaatkan":[24],"peluang":[25],"yangada":[26],"dari":[27,73,76],"industri":[28,38,90,104],"hilir":[29,39,56,91,105],"teh.":[30],"Salah":[31],"satu":[32],"perusahaan":[33,53,131],"perkebunan":[34],"lain":[35],"milik":[36],"yangmemiliki":[37],"PT":[41],"Perkebunan":[42],"Nusantara":[43],"VIII.":[44,108],"Walini":[46,84],"ini":[47,78,132],"adalahsatu":[48],"merek":[50],"terkenal":[51],"untuk":[52,99,133],"ini.":[54],"Industri":[55],"pengembangan":[57],"tehPTPN":[58],"VIII":[59],"dihadapkan":[60],"dengan":[61],"belum":[62],"mencapai":[63],"penjualan":[64,71,136],"diharapkan.Jumlah":[66],"pemasaran":[67,123],"operasional":[68,83,102],"biaya":[69],"dan":[70,127],"ditunjukkan":[72],"risikooperasional.":[74],"Tujuan":[75],"penelitian":[77],"penanganan":[80],"strategi":[81,128],"pemasaranrisiko":[82],"Hijau":[85],"kantong":[87],"PTPNVIII.":[93],"identifikasi":[94],"risiko":[95,124],"langkah":[97],"pertama":[98],"mengetahui":[100],"masalahpemasaran":[101],"PTPN":[107],"Dengan":[109],"menggunakan":[110],"ZScoredan":[111],"Value":[112],"at":[113],"Risk":[114],"(VAR)":[115],"Metode,":[116],"itu":[117],"menunjukkan":[119],"hasil":[120],"probabilitasdan":[121],"dampak":[122],"operasional.":[125],"Preventif":[126],"mitigasi":[129],"dapatmenangani":[130],"pertumbuhan":[134],"up":[135],"diharapkan.":[137]},"counts_by_year":[],"updated_date":"2026-09-08T07:41:39.490200","created_date":"2022-05-12T00:00:00"}