{"id":"https://openalex.org/W4232593855","doi":"https://doi.org/10.1007/978-3-658-04653-8","title":"Handbuch Techniken der Kommunikation","display_name":"Handbuch Techniken der Kommunikation","publication_year":2018,"publication_date":"2018-01-01","ids":{"openalex":"https://openalex.org/W4232593855","doi":"https://doi.org/10.1007/978-3-658-04653-8"},"language":"de","primary_location":{"id":"doi:10.1007/978-3-658-04653-8","doi":"https://doi.org/10.1007/978-3-658-04653-8","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-3-658-04653-8","pdf_url":null,"source":{"id":"https://openalex.org/S4210177295","display_name":"Springer Reference Wirtschaft","issn_l":"2510-0890","issn":["2510-0890","2510-0904"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["cwts-core"],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"book series"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Springer Reference Wirtschaft","raw_type":"book"},"volume":null,"type":"book","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":1.8378,"has_fulltext":false,"cited_by_count":8,"citation_normalized_percentile":{"value":0.87747036,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":88,"max":96},"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.9897000193595886,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.9897000193595886,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11121","display_name":"Public Relations and Crisis Communication","score":0.003599999938160181,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14035","display_name":"Literature, Culture, and Aesthetics","score":0.000699999975040555,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/communication-techniques","display_name":"communication techniques","score":0.8489999771118164},{"id":"https://openalex.org/keywords/corporate-communication","display_name":"corporate communication","score":0.8069999814033508},{"id":"https://openalex.org/keywords/advertising-messages","display_name":"advertising messages","score":0.6589999794960022},{"id":"https://openalex.org/keywords/business-communication","display_name":"business communication","score":0.4959999918937683}],"concepts":[{"id":"https://openalex.org/C15708023","wikidata":"https://www.wikidata.org/wiki/Q80083","display_name":"Humanities","level":1,"score":0.44932985305786133},{"id":"https://openalex.org/C142362112","wikidata":"https://www.wikidata.org/wiki/Q735","display_name":"Art","level":0,"score":0.43840596079826355},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.3501570522785187}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1007/978-3-658-04653-8","doi":"https://doi.org/10.1007/978-3-658-04653-8","is_oa":false,"landing_page_url":"https://doi.org/10.1007/978-3-658-04653-8","pdf_url":null,"source":{"id":"https://openalex.org/S4210177295","display_name":"Springer Reference Wirtschaft","issn_l":"2510-0890","issn":["2510-0890","2510-0904"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["cwts-core"],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"book series"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Springer Reference Wirtschaft","raw_type":"book"}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":23,"referenced_works":["https://openalex.org/W2321199748","https://openalex.org/W2336423258","https://openalex.org/W2566813874","https://openalex.org/W2568081795","https://openalex.org/W2589289282","https://openalex.org/W2809693413","https://openalex.org/W2810076840","https://openalex.org/W2810177713","https://openalex.org/W2810342458","https://openalex.org/W2810373557","https://openalex.org/W2810409748","https://openalex.org/W2810434400","https://openalex.org/W2810505586","https://openalex.org/W2810570105","https://openalex.org/W2810582586","https://openalex.org/W2810729445","https://openalex.org/W2810771550","https://openalex.org/W2810782521","https://openalex.org/W2810906949","https://openalex.org/W2810995263","https://openalex.org/W2811272223","https://openalex.org/W2811274210","https://openalex.org/W2811297739"],"related_works":["https://openalex.org/W4249886304","https://openalex.org/W7038030350","https://openalex.org/W6910113491","https://openalex.org/W3165474987","https://openalex.org/W7074685144","https://openalex.org/W2620735277","https://openalex.org/W13036990","https://openalex.org/W4398241838","https://openalex.org/W7221907641","https://openalex.org/W4415609939"],"abstract_inverted_index":null,"counts_by_year":[{"year":2024,"cited_by_count":1},{"year":2023,"cited_by_count":2},{"year":2021,"cited_by_count":3},{"year":2019,"cited_by_count":1},{"year":2018,"cited_by_count":1}],"updated_date":"2026-11-07T11:25:07.637180","created_date":"2022-05-12T00:00:00"}
