{"id":"https://openalex.org/W4213074473","doi":"https://doi.org/10.22437/jdm.v8i1.16829","title":"Membangun loyalitas pelanggan melalui kualitas produk dan citra merek (studi pada pelanggan Oppo Jambi)","display_name":"Membangun loyalitas pelanggan melalui kualitas produk dan citra merek (studi pada pelanggan Oppo Jambi)","publication_year":2020,"publication_date":"2020-03-08","ids":{"openalex":"https://openalex.org/W4213074473","doi":"https://doi.org/10.22437/jdm.v8i1.16829"},"language":"en","primary_location":{"id":"doi:10.22437/jdm.v8i1.16829","doi":"https://doi.org/10.22437/jdm.v8i1.16829","is_oa":true,"landing_page_url":"https://doi.org/10.22437/jdm.v8i1.16829","pdf_url":"https://online-journal.unja.ac.id/jmbp/article/download/16829/12883","source":{"id":"https://openalex.org/S4210233953","display_name":"Jurnal Dinamika Manajemen","issn_l":"2338-123X","issn":["2338-123X","2355-8148"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315184","host_organization_name":"State University of Semarang","host_organization_lineage":["https://openalex.org/P4310315184"],"host_organization_lineage_names":["State University of Semarang"],"type":"journal"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Jurnal Dinamika Manajemen","raw_type":"journal-article"},"parent_works":[],"lineage":["https://openalex.org/W4213074473"],"child_works_count":0,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"https://online-journal.unja.ac.id/jmbp/article/download/16829/12883","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5036899453","display_name":"Resi Afrida","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I147791725","display_name":"Universitas Jambi","ror":"https://ror.org/00g1w3j30","country_code":"ID","type":"education","lineage":["https://openalex.org/I147791725"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Resi Afrida","raw_affiliation_strings":["Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Jambi"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Jambi","institution_ids":["https://openalex.org/I147791725"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5003417352","display_name":"Syahmardi Yacob","orcid":"https://orcid.org/0000-0002-6827-277X","observed_orcids":["https://orcid.org/0000-0002-6827-277X"]},"institutions":[{"id":"https://openalex.org/I147791725","display_name":"Universitas Jambi","ror":"https://ror.org/00g1w3j30","country_code":"ID","type":"education","lineage":["https://openalex.org/I147791725"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Syahmardi Yacob","raw_affiliation_strings":["Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Jambi"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Jambi","institution_ids":["https://openalex.org/I147791725"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5103029639","display_name":"Novita Ika Purnama Sari","orcid":"https://orcid.org/0000-0002-0279-4081","observed_orcids":["https://orcid.org/0000-0002-0279-4081"]},"institutions":[{"id":"https://openalex.org/I147791725","display_name":"Universitas Jambi","ror":"https://ror.org/00g1w3j30","country_code":"ID","type":"education","lineage":["https://openalex.org/I147791725"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Novita Sari","raw_affiliation_strings":["Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Jambi"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Program Studi Manajemen Fakultas Ekonomi dan Bisnis Universitas Jambi","institution_ids":["https://openalex.org/I147791725"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I147791725"],"apc_list":null,"apc_paid":null,"fwci":0.1923,"has_fulltext":true,"cited_by_count":13,"citation_normalized_percentile":{"value":0.60550495,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":88,"max":98},"biblio":{"volume":"8","issue":"1","first_page":"7","last_page":"16"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.8062000274658203,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.8062000274658203,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.19130000472068787,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.0007999999797903001,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/customer-loyalty","display_name":"customer loyalty","score":1.0},{"id":"https://openalex.org/keywords/product-quality","display_name":"product quality","score":0.9909999966621399},{"id":"https://openalex.org/keywords/brand-image","display_name":"brand image","score":0.9980000257492065},{"id":"https://openalex.org/keywords/oppo","display_name":"Oppo","score":0.8830000162124634},{"id":"https://openalex.org/keywords/smartphone-consumers","display_name":"smartphone consumers","score":0.5009999871253967},{"id":"https://openalex.org/keywords/jambi","display_name":"Jambi","score":0.7699999809265137}],"concepts":[{"id":"https://openalex.org/C146897074","wikidata":"https://www.wikidata.org/wiki/Q1932925","display_name":"Loyalty business model","level":4,"score":0.7445734739303589},{"id":"https://openalex.org/C2984367651","wikidata":"https://www.wikidata.org/wiki/Q431289","display_name":"Brand image","level":2,"score":0.7342674732208252},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.515910267829895},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.48677870631217957},{"id":"https://openalex.org/C90673727","wikidata":"https://www.wikidata.org/wiki/Q901718","display_name":"Product (mathematics)","level":2,"score":0.4774616062641144},{"id":"https://openalex.org/C2779530757","wikidata":"https://www.wikidata.org/wiki/Q1207505","display_name":"Quality (philosophy)","level":2,"score":0.475382924079895},{"id":"https://openalex.org/C2780144342","wikidata":"https://www.wikidata.org/wiki/Q1900653","display_name":"Brand loyalty","level":2,"score":0.45241662859916687},{"id":"https://openalex.org/C152877465","wikidata":"https://www.wikidata.org/wiki/Q208042","display_name":"Regression analysis","level":2,"score":0.42307576537132263},{"id":"https://openalex.org/C178550888","wikidata":"https://www.wikidata.org/wiki/Q2043282","display_name":"Business administration","level":1,"score":0.4226640462875366},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.4113112986087799},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.3767355680465698},{"id":"https://openalex.org/C140781008","wikidata":"https://www.wikidata.org/wiki/Q1221081","display_name":"Service quality","level":3,"score":0.21529066562652588},{"id":"https://openalex.org/C105795698","wikidata":"https://www.wikidata.org/wiki/Q12483","display_name":"Statistics","level":1,"score":0.20881003141403198},{"id":"https://openalex.org/C121332964","wikidata":"https://www.wikidata.org/wiki/Q413","display_name":"Physics","level":0,"score":0.0725027322769165},{"id":"https://openalex.org/C2524010","wikidata":"https://www.wikidata.org/wiki/Q8087","display_name":"Geometry","level":1,"score":0.0},{"id":"https://openalex.org/C2780378061","wikidata":"https://www.wikidata.org/wiki/Q25351891","display_name":"Service (business)","level":2,"score":0.0},{"id":"https://openalex.org/C62520636","wikidata":"https://www.wikidata.org/wiki/Q944","display_name":"Quantum mechanics","level":1,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.22437/jdm.v8i1.16829","doi":"https://doi.org/10.22437/jdm.v8i1.16829","is_oa":true,"landing_page_url":"https://doi.org/10.22437/jdm.v8i1.16829","pdf_url":"https://online-journal.unja.ac.id/jmbp/article/download/16829/12883","source":{"id":"https://openalex.org/S4210233953","display_name":"Jurnal Dinamika Manajemen","issn_l":"2338-123X","issn":["2338-123X","2355-8148"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315184","host_organization_name":"State University of Semarang","host_organization_lineage":["https://openalex.org/P4310315184"],"host_organization_lineage_names":["State University of Semarang"],"type":"journal"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Jurnal Dinamika Manajemen","raw_type":"journal-article"},{"id":"pmh:oai:online-journal.unja.ac.id:article/16829","doi":null,"is_oa":true,"landing_page_url":"https://online-journal.unja.ac.id/index/article/view/16829","pdf_url":null,"source":{"id":"https://openalex.org/S4210233953","display_name":"Jurnal Dinamika Manajemen","issn_l":"2338-123X","issn":["2338-123X","2355-8148"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315184","host_organization_name":"State University of Semarang","host_organization_lineage":["https://openalex.org/P4310315184"],"host_organization_lineage_names":["State University of Semarang"],"type":"journal"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"2338-123X","raw_type":"info:eu-repo/semantics/article"}],"best_oa_location":{"id":"doi:10.22437/jdm.v8i1.16829","doi":"https://doi.org/10.22437/jdm.v8i1.16829","is_oa":true,"landing_page_url":"https://doi.org/10.22437/jdm.v8i1.16829","pdf_url":"https://online-journal.unja.ac.id/jmbp/article/download/16829/12883","source":{"id":"https://openalex.org/S4210233953","display_name":"Jurnal Dinamika Manajemen","issn_l":"2338-123X","issn":["2338-123X","2355-8148"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315184","host_organization_name":"State University of Semarang","host_organization_lineage":["https://openalex.org/P4310315184"],"host_organization_lineage_names":["State University of Semarang"],"type":"journal"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Jurnal Dinamika Manajemen","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[{"display_name":"Observational Study","id":"https://openalex.org/study-designs/observational-study"}],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W4213074473.pdf","grobid_xml":"https://content.openalex.org/works/W4213074473.grobid-xml"},"referenced_works_count":9,"referenced_works":["https://openalex.org/W1590838968","https://openalex.org/W2184585835","https://openalex.org/W2419191829","https://openalex.org/W2584260859","https://openalex.org/W2590373308","https://openalex.org/W2594915948","https://openalex.org/W2899003408","https://openalex.org/W3203839724","https://openalex.org/W4387555501"],"related_works":["https://openalex.org/W7220260350","https://openalex.org/W7218394874","https://openalex.org/W3088189313","https://openalex.org/W2967739331","https://openalex.org/W3107112162","https://openalex.org/W3033809651","https://openalex.org/W3159218143","https://openalex.org/W4415185975","https://openalex.org/W4386267788"],"abstract_inverted_index":{"This":[0],"study":[1,25],"aims":[2],"to":[3,67,73],"analyze":[4],"the":[5],"quality":[6,65],"of":[7,12,21,31],"products":[8],"and":[9,60,63],"brand":[10,48,61],"image":[11,49],"customer":[13,58,75],"loyalty":[14,44,59,76],"either":[15],"partially":[16],"or":[17],"simultaneously.":[18],"The":[19,29],"number":[20],"samples":[22],"in":[23],"this":[24],"was":[26],"99":[27],"respondents.":[28],"type":[30],"research":[32,36,72],"used":[33],"is":[34,45],"explanatory":[35],"while":[37],"hypothesizing":[38],"using":[39],"multiple":[40],"linear":[41],"regression.":[42],"Customer":[43],"influenced":[46],"by":[47,70],"through":[50],"product":[51,64],"quality.":[52],"However,":[53],"other":[54],"factors":[55],"that":[56],"influence":[57],"image,":[62],"need":[66],"be":[68],"continued":[69],"further":[71],"increase":[74],"from":[77],"different":[78],"perspectives.":[79]},"counts_by_year":[{"year":2026,"cited_by_count":4},{"year":2025,"cited_by_count":5},{"year":2024,"cited_by_count":3},{"year":2023,"cited_by_count":1}],"updated_date":"2026-11-14T11:04:58.165337","created_date":"2022-02-24T00:00:00"}