{"id":"https://openalex.org/W4213007751","doi":"https://doi.org/10.12660/rgplp.v20n3.2021.83473","title":"Classifica\u00e7\u00e3o multicrit\u00e9rio: aplica\u00e7\u00e3o do Electre TRI aos m\u00e9todos de previs\u00e3o de demanda para novos produtos","display_name":"Classifica\u00e7\u00e3o multicrit\u00e9rio: aplica\u00e7\u00e3o do Electre TRI aos m\u00e9todos de previs\u00e3o de demanda para novos produtos","publication_year":2022,"publication_date":"2022-02-21","ids":{"openalex":"https://openalex.org/W4213007751","doi":"https://doi.org/10.12660/rgplp.v20n3.2021.83473"},"language":"pt","primary_location":{"id":"doi:10.12660/rgplp.v20n3.2021.83473","doi":"https://doi.org/10.12660/rgplp.v20n3.2021.83473","is_oa":true,"landing_page_url":"https://doi.org/10.12660/rgplp.v20n3.2021.83473","pdf_url":"https://bibliotecadigital.fgv.br/ojs/index.php/rgplp/article/download/83473/80655","source":{"id":"https://openalex.org/S4210186222","display_name":"Revista de gest\u00e3o dos pa\u00edses de l\u00edngua portuguesa","issn_l":"1677-2067","issn":["1677-2067","2183-7678","2674-5895","2674-5941"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Revista de Gest\u00e3o dos Pa\u00edses de L\u00edngua Portuguesa","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"https://bibliotecadigital.fgv.br/ojs/index.php/rgplp/article/download/83473/80655","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5082384591","display_name":"Guilherme Fernando Ribeiro","orcid":"https://orcid.org/0000-0002-2714-4560","observed_orcids":["https://orcid.org/0000-0002-2714-4560"]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Guilherme Fernando Ribeiro","raw_affiliation_strings":[],"raw_orcid":"https://orcid.org/0000-0002-2714-4560","affiliations":[]},{"author_position":"middle","author":{"id":"https://openalex.org/A5032239602","display_name":"Priscilla Bassetto","orcid":"https://orcid.org/0000-0002-9316-2337","observed_orcids":["https://orcid.org/0000-0002-9316-2337"]},"institutions":[{"id":"https://openalex.org/I3020652664","display_name":"Universidade Estadual do Paran\u00e1","ror":"https://ror.org/049rrx986","country_code":"BR","type":"education","lineage":["https://openalex.org/I3020652664"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Priscilla Bassetto","raw_affiliation_strings":["Universidade Estadual do Paran\u00e1 (UNESPAR) / Departamento de Engenharia de Produ\u00e7\u00e3o Agroindustrial , Campo Mour\u00e3o / Paran\u00e1 -Brasil Resumo","Resumo A pesquisa tem como objetivo propor uma classifica\u00e7\u00e3o multicrit\u00e9rio aos m\u00e9todos de previs\u00e3o de demanda para novos produtos, considerando as caracter\u00edsticas do sistema brasileiro de franquias","Universidade Estadual do Paran\u00e1 (UNESPAR) / Departamento de Engenharia de Produ\u00e7\u00e3o Agroindustrial, Campo Mour\u00e3o / Paran\u00e1 -Brasil"],"raw_orcid":"https://orcid.org/0000-0002-9316-2337","affiliations":[{"raw_affiliation_string":"Universidade Estadual do Paran\u00e1 (UNESPAR) / Departamento de Engenharia de Produ\u00e7\u00e3o Agroindustrial , Campo Mour\u00e3o / Paran\u00e1 -Brasil Resumo","institution_ids":["https://openalex.org/I3020652664"]},{"raw_affiliation_string":"Resumo A pesquisa tem como objetivo propor uma classifica\u00e7\u00e3o multicrit\u00e9rio aos m\u00e9todos de previs\u00e3o de demanda para novos produtos, considerando as caracter\u00edsticas do sistema brasileiro de franquias","institution_ids":[]},{"raw_affiliation_string":"Universidade Estadual do Paran\u00e1 (UNESPAR) / Departamento de Engenharia de Produ\u00e7\u00e3o Agroindustrial, Campo Mour\u00e3o / Paran\u00e1 -Brasil","institution_ids":["https://openalex.org/I3020652664"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5005840874","display_name":"Rony Peterson da Rocha","orcid":"https://orcid.org/0000-0001-6682-8407","observed_orcids":["https://orcid.org/0000-0001-6682-8407"]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Rony Peterson da Rocha","raw_affiliation_strings":[],"raw_orcid":"https://orcid.org/0000-0001-6682-8407","affiliations":[]},{"author_position":"middle","author":{"id":"https://openalex.org/A5056820820","display_name":"Yslene Rocha Kachba","orcid":"https://orcid.org/0000-0002-8320-4783","observed_orcids":["https://orcid.org/0000-0002-8320-4783"]},"institutions":[{"id":"https://openalex.org/I1283613182","display_name":"Universidade Tecnol\u00f3gica Federal do Paran\u00e1","ror":"https://ror.org/002v2kq79","country_code":"BR","type":"education","lineage":["https://openalex.org/I1283613182"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Yslene Rocha Kachba","raw_affiliation_strings":["Universidade Tecnol\u00f3gica Federal do Paran\u00e1 (UTFPR) / Programa de P\u00f3s- Gradua\u00e7\u00e3o em Engenharia de Produ\u00e7\u00e3o (PPGEP) , Ponta Grossa / Paran\u00e1 - Brasil"],"raw_orcid":"https://orcid.org/0000-0002-8320-4783","affiliations":[{"raw_affiliation_string":"Universidade Tecnol\u00f3gica Federal do Paran\u00e1 (UTFPR) / Programa de P\u00f3s- Gradua\u00e7\u00e3o em Engenharia de Produ\u00e7\u00e3o (PPGEP) , Ponta Grossa / Paran\u00e1 - Brasil","institution_ids":["https://openalex.org/I1283613182"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5041297685","display_name":"Aldo Braghini","orcid":"https://orcid.org/0000-0001-9388-3073","observed_orcids":["https://orcid.org/0000-0001-9388-3073"]},"institutions":[{"id":"https://openalex.org/I1283613182","display_name":"Universidade Tecnol\u00f3gica Federal do Paran\u00e1","ror":"https://ror.org/002v2kq79","country_code":"BR","type":"education","lineage":["https://openalex.org/I1283613182"]}],"countries":["BR"],"is_corresponding":false,"raw_author_name":"Aldo Braghini Junior","raw_affiliation_strings":["Universidade Tecnol\u00f3gica Federal do Paran\u00e1 (UTFPR)","Universidade Tecnol\u00f3gica Federal do Paran\u00e1 (UTFPR) / Programa de P\u00f3s-Gradua\u00e7\u00e3o em Engenharia de Produ\u00e7\u00e3o (PPGEP), Ponta Grossa / Paran\u00e1 -Brasil"],"raw_orcid":"https://orcid.org/0000-0001-9388-3073","affiliations":[{"raw_affiliation_string":"Universidade Tecnol\u00f3gica Federal do Paran\u00e1 (UTFPR)","institution_ids":["https://openalex.org/I1283613182"]},{"raw_affiliation_string":"Universidade Tecnol\u00f3gica Federal do Paran\u00e1 (UTFPR) / Programa de P\u00f3s-Gradua\u00e7\u00e3o em Engenharia de Produ\u00e7\u00e3o (PPGEP), Ponta Grossa / Paran\u00e1 -Brasil","institution_ids":["https://openalex.org/I1283613182"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":2,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":true,"cited_by_count":0,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":"20","issue":"3","first_page":"166","last_page":"195"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11918","display_name":"Forecasting Techniques and Applications","score":0.5532000064849854,"subfield":{"id":"https://openalex.org/subfields/1803","display_name":"Management Science and Operations Research"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11918","display_name":"Forecasting Techniques and Applications","score":0.5532000064849854,"subfield":{"id":"https://openalex.org/subfields/1803","display_name":"Management Science and Operations Research"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10050","display_name":"Multi-Criteria Decision Making","score":0.4309000074863434,"subfield":{"id":"https://openalex.org/subfields/1803","display_name":"Management Science and Operations Research"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11734","display_name":"Decision Support System Applications","score":0.0026000000070780516,"subfield":{"id":"https://openalex.org/subfields/1404","display_name":"Management Information Systems"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/demand-forecasting","display_name":"demand forecasting","score":0.8230000138282776},{"id":"https://openalex.org/keywords/new-products","display_name":"new products","score":0.8510000109672546},{"id":"https://openalex.org/keywords/franchising","display_name":"franchising","score":0.8399999737739563},{"id":"https://openalex.org/keywords/electre-tri","display_name":"ELECTRE TRI","score":0.843999981880188},{"id":"https://openalex.org/keywords/multi-criteria-decision-support","display_name":"multi-criteria decision support","score":0.7089999914169312},{"id":"https://openalex.org/keywords/product-classification","display_name":"product classification","score":0.421999990940094},{"id":"https://openalex.org/keywords/market-research","display_name":"market analysis","score":0.7049999833106995},{"id":"https://openalex.org/keywords/historical-analogies","display_name":"historical parallels","score":0.7639999985694885},{"id":"https://openalex.org/keywords/scenario-based-simulation","display_name":"scenario simulation","score":0.9789999723434448},{"id":"https://openalex.org/keywords/delphi-method","display_name":"Delphi method","score":0.7570000290870667},{"id":"https://openalex.org/keywords/box-jenkins-arima","display_name":"Box-Jenkins ARIMA","score":0.7369999885559082},{"id":"https://openalex.org/keywords/bars-and-restaurants","display_name":"bars and restaurants","score":0.6930000185966492}],"concepts":[{"id":"https://openalex.org/C15708023","wikidata":"https://www.wikidata.org/wiki/Q80083","display_name":"Humanities","level":1,"score":0.5701590776443481},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.2999233603477478}],"mesh":[],"locations_count":3,"locations":[{"id":"doi:10.12660/rgplp.v20n3.2021.83473","doi":"https://doi.org/10.12660/rgplp.v20n3.2021.83473","is_oa":true,"landing_page_url":"https://doi.org/10.12660/rgplp.v20n3.2021.83473","pdf_url":"https://bibliotecadigital.fgv.br/ojs/index.php/rgplp/article/download/83473/80655","source":{"id":"https://openalex.org/S4210186222","display_name":"Revista de gest\u00e3o dos pa\u00edses de l\u00edngua portuguesa","issn_l":"1677-2067","issn":["1677-2067","2183-7678","2674-5895","2674-5941"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Revista de Gest\u00e3o dos Pa\u00edses de L\u00edngua Portuguesa","raw_type":"journal-article"},{"id":"pmh:oai:ojs.periodicos.fgv.br:article/83473","doi":null,"is_oa":true,"landing_page_url":"https://periodicos.fgv.br/rgplp/article/view/83473","pdf_url":null,"source":{"id":"https://openalex.org/S4306402641","display_name":"LA Referencia (Red Federada de Repositorios Institucionales de Publicaciones Cient\u00edficas)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4383465926","host_organization_name":"LA Referencia","host_organization_lineage":["https://openalex.org/I4383465926"],"host_organization_lineage_names":[],"type":"repository"},"license":"other-oa","license_id":"https://openalex.org/licenses/other-oa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"instacron:FGV","raw_type":"info:eu-repo/semantics/article"},{"id":"pmh:oai:redalyc.org:568070381003","doi":null,"is_oa":false,"landing_page_url":"https://www.redalyc.org/articulo.oa?id=568070381003","pdf_url":null,"source":{"id":"https://openalex.org/S4377196100","display_name":"Redalyc (Universidad Aut\u00f3noma del Estado de M\u00e9xico)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I179647637","host_organization_name":"Universidad Aut\u00f3noma del Estado de M\u00e9xico","host_organization_lineage":["https://openalex.org/I179647637"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Revista de Gest\u00e3o dos Pa\u00edses de L\u00edngua Portuguesa (Brasil) Num.3 Vol.20","raw_type":"art\u00edculo cient\u00edfico"}],"best_oa_location":{"id":"doi:10.12660/rgplp.v20n3.2021.83473","doi":"https://doi.org/10.12660/rgplp.v20n3.2021.83473","is_oa":true,"landing_page_url":"https://doi.org/10.12660/rgplp.v20n3.2021.83473","pdf_url":"https://bibliotecadigital.fgv.br/ojs/index.php/rgplp/article/download/83473/80655","source":{"id":"https://openalex.org/S4210186222","display_name":"Revista de gest\u00e3o dos pa\u00edses de l\u00edngua portuguesa","issn_l":"1677-2067","issn":["1677-2067","2183-7678","2674-5895","2674-5941"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Revista de Gest\u00e3o dos Pa\u00edses de L\u00edngua Portuguesa","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W4213007751.pdf","grobid_xml":"https://content.openalex.org/works/W4213007751.grobid-xml"},"referenced_works_count":17,"referenced_works":["https://openalex.org/W59413458","https://openalex.org/W1486844491","https://openalex.org/W1493508420","https://openalex.org/W1535178592","https://openalex.org/W1772092944","https://openalex.org/W1993982147","https://openalex.org/W2012295418","https://openalex.org/W2075606875","https://openalex.org/W2097525487","https://openalex.org/W2134011045","https://openalex.org/W2170394877","https://openalex.org/W2289205268","https://openalex.org/W2799700442","https://openalex.org/W3122796275","https://openalex.org/W4251941576","https://openalex.org/W4300880964","https://openalex.org/W4302441299"],"related_works":["https://openalex.org/W7120779042","https://openalex.org/W2755118095","https://openalex.org/W2034930600","https://openalex.org/W1591710344","https://openalex.org/W4296861014","https://openalex.org/W4226215081","https://openalex.org/W1973932194","https://openalex.org/W6991915919","https://openalex.org/W2617457578","https://openalex.org/W2991276889"],"abstract_inverted_index":{"A":[0,73],"pesquisa":[1,128,136,171,178,215,226],"tem":[2],"como":[3,93,149,190,233],"objetivo":[4],"propor":[5],"uma":[6,38,86],"classifica\u00e7\u00e3o":[7,87],"multicrit\u00e9rio":[8,62],"aos":[9],"m\u00e9todos":[10,127,170,214],"de":[11,13,24,29,50,82,88,97,108,120,129,134,139,145,153,163,172,181,199,216,223,229],"previs\u00e3o":[12],"demanda":[14],"para":[15,103,196,208],"novos":[16,89],"produtos,":[17],"considerando":[18],"as":[19],"caracter\u00edsticas":[20],"do":[21,33,47,57,69],"sistema":[22],"brasileiro":[23],"franquias.":[25],"Utilizou-se":[26,59],"a":[27,95,104,117,160,209],"t\u00e9cnica":[28],"coleta":[30],"dos":[31,75],"dados":[32],"tipo":[34],"question\u00e1rio":[35],"e":[36,55,84,100,112,143,155,174,185,202,218,225],"realizou-se":[37],"valida\u00e7\u00e3o":[39],"com":[40],"especialistas":[41],"da":[42,45,137,179,227],"\u00e1rea,":[43],"al\u00e9m":[44],"aplica\u00e7\u00e3o":[46],"coeficiente":[48],"alfa":[49],"Cronbach,":[51],"que":[52,125,168,212],"demonstrou":[53],"confiabilidade":[54],"consist\u00eancia":[56],"question\u00e1rio.":[58],"o":[60,107,197],"apoio":[61],"\u00e0":[63],"decis\u00e3o,":[64],"Electre":[65],"TRI,":[66],"por":[67],"meio":[68],"software":[70],"Iris":[71],"2.0.":[72],"an\u00e1lise":[74,144],"resultados":[76,123,166,195],"foi":[77],"realizada":[78],"em":[79,91],"tr\u00eas":[80],"segmentos":[81],"franquias":[83],"adotou":[85],"produtos":[90,98,102,207],"classes":[92],"\u2018adi\u00e7\u00f5es":[94,116,159],"linhas":[96,118,161],"existentes\u2019":[99],"\u2018novos":[101,206],"empresa\u2019.":[105],"Para":[106],"bares,":[109],"restaurantes,":[110],"padarias":[111],"pizzarias,":[113],"na":[114,157,204],"classe":[115,158,205],"existentes":[119,162],"produtos\u2019,":[121,164],"os":[122,126,165,169,194,213],"mostram":[124,167,211],"mercado,":[130],"analogia":[131,176,220],"hist\u00f3rica,":[132,177,221],"simula\u00e7\u00e3o":[133,222],"cen\u00e1rios,":[135],"equipe":[138,180,228],"vendas,":[140,182],"Box-Jenkins":[141,186],"(Arima)":[142,187],"regress\u00e3o":[146],"foram":[147,231],"considerados":[148,232],"recomendados.":[150,191,234],"No":[151],"segmento":[152,198],"cosm\u00e9ticos":[154],"perfumaria,":[156],"mercado":[173,217],"Delphi,":[175,219],"m\u00e9dia":[183],"m\u00f3vel":[184],"se":[188],"enquadraram":[189],"Por":[192],"fim,":[193],"livrarias,":[200],"gr\u00e1ficas":[201],"sinaliza\u00e7\u00e3o,":[203],"empresa\u2019,":[210],"cen\u00e1rios":[224],"vendas":[230]},"counts_by_year":[],"updated_date":"2026-09-23T05:00:35.095934","created_date":"2022-02-24T00:00:00"}