{"id":"https://openalex.org/W4205557352","doi":"https://doi.org/10.21154/joie.v1i2.3224","title":"PENGARUH TRENDFASHION, GAYA HIDUP, DAN BRAND IMAGE TERHADAP PREFERENSI FASHION HIJAB","display_name":"PENGARUH TRENDFASHION, GAYA HIDUP, DAN BRAND IMAGE TERHADAP PREFERENSI FASHION HIJAB","publication_year":2021,"publication_date":"2021-12-08","ids":{"openalex":"https://openalex.org/W4205557352","doi":"https://doi.org/10.21154/joie.v1i2.3224"},"language":"en","primary_location":{"id":"doi:10.21154/joie.v1i2.3224","doi":"https://doi.org/10.21154/joie.v1i2.3224","is_oa":true,"landing_page_url":"https://doi.org/10.21154/joie.v1i2.3224","pdf_url":"https://jurnal.iainponorogo.ac.id/index.php/joie/article/download/3224/2013","source":{"id":"https://openalex.org/S4210202680","display_name":"Journal of Islamic Economics (JoIE)","issn_l":"2807-7091","issn":["2807-7091","2807-7377"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310314970","host_organization_name":"STAIN Ponorogo","host_organization_lineage":["https://openalex.org/P4310314970"],"host_organization_lineage_names":["STAIN Ponorogo"],"type":"journal"},"license":"cc-by-nc","license_id":"https://openalex.org/licenses/cc-by-nc","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Islamic Economics (JoIE)","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"hybrid","oa_url":"https://jurnal.iainponorogo.ac.id/index.php/joie/article/download/3224/2013","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5016070715","display_name":"Alliza Nur Shadrina","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210158908","display_name":"Universitas Pembangunan Nasional Veteran Jakarta","ror":"https://ror.org/05b4za178","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210158908"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Alliza Nur Shadrina","raw_affiliation_strings":["Universitas Pembangunan Nasional Veteran Jakarta"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universitas Pembangunan Nasional Veteran Jakarta","institution_ids":["https://openalex.org/I4210158908"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5087802835","display_name":"Muhammad Anwar Fathoni","orcid":"https://orcid.org/0000-0002-7056-4229","observed_orcids":["https://orcid.org/0000-0002-7056-4229"]},"institutions":[{"id":"https://openalex.org/I4210158908","display_name":"Universitas Pembangunan Nasional Veteran Jakarta","ror":"https://ror.org/05b4za178","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210158908"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Muhammad Anwar Fathoni","raw_affiliation_strings":["Universitas Pembangunan Nasional Veteran Jakarta"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universitas Pembangunan Nasional Veteran Jakarta","institution_ids":["https://openalex.org/I4210158908"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5113706758","display_name":"Tati Handayani","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210158908","display_name":"Universitas Pembangunan Nasional Veteran Jakarta","ror":"https://ror.org/05b4za178","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210158908"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Tati Handayani","raw_affiliation_strings":["Universitas Pembangunan Nasional Veteran Jakarta"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universitas Pembangunan Nasional Veteran Jakarta","institution_ids":["https://openalex.org/I4210158908"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I4210158908"],"apc_list":null,"apc_paid":null,"fwci":2.4456,"has_fulltext":true,"cited_by_count":23,"citation_normalized_percentile":{"value":0.90021604,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":96,"max":99},"biblio":{"volume":"1","issue":"2","first_page":"158","last_page":"181"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T13169","display_name":"Consumer Perception and Purchasing Behavior","score":0.8256999850273132,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T13169","display_name":"Consumer Perception and Purchasing Behavior","score":0.8256999850273132,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12514","display_name":"Fashion and Cultural Textiles","score":0.08590000122785568,"subfield":{"id":"https://openalex.org/subfields/1213","display_name":"Visual Arts and Performing Arts"},"field":{"id":"https://openalex.org/fields/12","display_name":"Arts and Humanities"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.05570000037550926,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/fashion-trends","display_name":"fashion trends","score":0.7680000066757202},{"id":"https://openalex.org/keywords/lifestyle","display_name":"lifestyle","score":0.9769999980926514},{"id":"https://openalex.org/keywords/brand-image","display_name":"brand image","score":1.0},{"id":"https://openalex.org/keywords/hijab-fashion","display_name":"hijab fashion","score":0.7570000290870667},{"id":"https://openalex.org/keywords/fashion-preferences","display_name":"fashion preferences","score":0.8880000114440918},{"id":"https://openalex.org/keywords/muslim-women","display_name":"Muslim women","score":0.5619999766349792},{"id":"https://openalex.org/keywords/college-students","display_name":"university students","score":0.6690000295639038},{"id":"https://openalex.org/keywords/fashion-industry","display_name":"fashion industry","score":0.4410000145435333}],"concepts":[{"id":"https://openalex.org/C530175646","wikidata":"https://www.wikidata.org/wiki/Q11460","display_name":"Clothing","level":2,"score":0.5559256672859192},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.4967840015888214},{"id":"https://openalex.org/C2984367651","wikidata":"https://www.wikidata.org/wiki/Q431289","display_name":"Brand image","level":2,"score":0.4916136860847473},{"id":"https://openalex.org/C2908647359","wikidata":"https://www.wikidata.org/wiki/Q2625603","display_name":"Population","level":2,"score":0.44672664999961853},{"id":"https://openalex.org/C2781249084","wikidata":"https://www.wikidata.org/wiki/Q908656","display_name":"Preference","level":2,"score":0.4319552779197693},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.3608369529247284},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.22376132011413574},{"id":"https://openalex.org/C205649164","wikidata":"https://www.wikidata.org/wiki/Q1071","display_name":"Geography","level":0,"score":0.17821192741394043},{"id":"https://openalex.org/C144024400","wikidata":"https://www.wikidata.org/wiki/Q21201","display_name":"Sociology","level":0,"score":0.16794386506080627},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.1330825686454773},{"id":"https://openalex.org/C105795698","wikidata":"https://www.wikidata.org/wiki/Q12483","display_name":"Statistics","level":1,"score":0.10140201449394226},{"id":"https://openalex.org/C149923435","wikidata":"https://www.wikidata.org/wiki/Q37732","display_name":"Demography","level":1,"score":0.09407064318656921},{"id":"https://openalex.org/C166957645","wikidata":"https://www.wikidata.org/wiki/Q23498","display_name":"Archaeology","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.21154/joie.v1i2.3224","doi":"https://doi.org/10.21154/joie.v1i2.3224","is_oa":true,"landing_page_url":"https://doi.org/10.21154/joie.v1i2.3224","pdf_url":"https://jurnal.iainponorogo.ac.id/index.php/joie/article/download/3224/2013","source":{"id":"https://openalex.org/S4210202680","display_name":"Journal of Islamic Economics (JoIE)","issn_l":"2807-7091","issn":["2807-7091","2807-7377"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310314970","host_organization_name":"STAIN Ponorogo","host_organization_lineage":["https://openalex.org/P4310314970"],"host_organization_lineage_names":["STAIN Ponorogo"],"type":"journal"},"license":"cc-by-nc","license_id":"https://openalex.org/licenses/cc-by-nc","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Islamic Economics (JoIE)","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.21154/joie.v1i2.3224","doi":"https://doi.org/10.21154/joie.v1i2.3224","is_oa":true,"landing_page_url":"https://doi.org/10.21154/joie.v1i2.3224","pdf_url":"https://jurnal.iainponorogo.ac.id/index.php/joie/article/download/3224/2013","source":{"id":"https://openalex.org/S4210202680","display_name":"Journal of Islamic Economics (JoIE)","issn_l":"2807-7091","issn":["2807-7091","2807-7377"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310314970","host_organization_name":"STAIN Ponorogo","host_organization_lineage":["https://openalex.org/P4310314970"],"host_organization_lineage_names":["STAIN Ponorogo"],"type":"journal"},"license":"cc-by-nc","license_id":"https://openalex.org/licenses/cc-by-nc","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Islamic Economics (JoIE)","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[{"display_name":"Observational Study","id":"https://openalex.org/study-designs/observational-study"}],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W4205557352.pdf","grobid_xml":"https://content.openalex.org/works/W4205557352.grobid-xml"},"referenced_works_count":15,"referenced_works":["https://openalex.org/W2436973976","https://openalex.org/W2509090597","https://openalex.org/W2550448103","https://openalex.org/W2554488915","https://openalex.org/W2966248681","https://openalex.org/W2969856776","https://openalex.org/W2986679732","https://openalex.org/W2998157577","https://openalex.org/W3093540602","https://openalex.org/W3129537567","https://openalex.org/W3162347270","https://openalex.org/W4205094680","https://openalex.org/W4401961240","https://openalex.org/W6760399104","https://openalex.org/W6773501224"],"related_works":["https://openalex.org/W7051822971","https://openalex.org/W4323032564","https://openalex.org/W4393869731","https://openalex.org/W4408131072","https://openalex.org/W4411766110","https://openalex.org/W4408215941","https://openalex.org/W7014309626","https://openalex.org/W7123351135","https://openalex.org/W2901377491","https://openalex.org/W2945726062"],"abstract_inverted_index":{"Fashion":[0],"is":[1,70,103],"one":[2],"of":[3,9,24,26,46,48,130,164,194,204,215],"the":[4,22,160,182,191,202,213,216],"most":[5,183],"important":[6],"daily":[7],"needs":[8],"human":[10],"beings.":[11],"Dressing":[12],"in":[13,100,114,126,208],"addition":[14],"to":[15,78,211],"being":[16,33],"a":[17,27,44,172],"necessity":[18],"can":[19,53],"also":[20],"reflect":[21],"way":[23],"life":[25],"particular":[28],"community":[29],"as":[30,32,39],"well":[31],"an":[34,40,65,209],"expression":[35],"on":[36,64,120,175,186],"one's":[37],"personality":[38],"identity":[41,42],"then":[43],"variety":[45],"choices":[47],"clothing":[49],"models":[50],"each":[51],"person":[52],"be":[54],"influenced":[55,71],"by":[56,72],"different":[57],"preferences.":[58,90,178],"Everyone's":[59],"preference":[60,207],"for":[61],"decision":[62],"making":[63],"item":[66],"including":[67],"dress":[68],"style":[69],"many":[73],"factors.":[74],"This":[75,91,137],"research":[76,92,95],"aims":[77],"explain":[79],"how":[80],"fashion":[81,89,177,188,206,217,297,384,395,410],"trends,":[82],"lifestyle":[83],"and":[84,134,168,198],"brand":[85,169,199,293,376,405],"image":[86,170,200,294,377,406],"influence":[87,174,185,201],"hijab":[88,176,187,205,218,411],"uses":[93,139],"quantitative":[94],"method.":[96],"The":[97,110,123,152],"population":[98],"used":[99,117,125],"this":[101,115,127,156],"study":[102,116,128,138,157],"all":[104],"Jabodetabek":[105,314],"students":[106],"who":[107],"wear":[108],"hijab.":[109,298,385,396,418],"data":[111,143,149,319,349,357],"collection":[112],"technique":[113],"questionnaire":[118],"method":[119],"155":[121,327],"reponden.":[122,328],"variables":[124,133,162,180,193],"consist":[129],"2":[131,337],"independent":[132],"dependent":[135],"variable.":[136],"multiple":[140],"linear":[141],"regression":[142],"analysis":[144],"techniques":[145],"using":[146],"SPSS":[147,358],"20":[148],"processing":[150],"program.":[151],"results":[153],"given":[154],"from":[155],"show":[158],"that":[159,190],"three":[161,192],"independents":[163],"trend":[165,195,288,371,400],"fashion,":[166,196,289,372,401],"lifestyle,":[167,197],"have":[171,181],"significant":[173],"Lifestyle":[179],"dominant":[184],"preferences.So":[189],"increase":[203],"effort":[210],"develop":[212],"potential":[214],"industry.Fashion":[219],"atau":[220],"gaya":[221,276,290,373,387,402],"berbusana":[222],"termasuk":[223,275],"salah":[224],"satu":[225],"kebutuhan":[226,234],"sehari-hari":[227],"manusia":[228],"yang":[229,264,306,315,330,361,380],"paling":[230,391],"utama.Berpakaian":[231],"selain":[232],"menjadi":[233,244],"juga":[235],"dapat":[236,260],"mencerminkan":[237],"cara":[238],"hidup":[239,291,388],"kelompok":[240],"masyarakat":[241],"tertentu":[242],"serta":[243],"suatu":[245,273],"ekspresi":[246],"pada":[247,308,320,326],"kepribadian":[248],"seseorang":[249],"sebagai":[250],"identitas":[251],"jati":[252],"dirimaka":[253],"beragam":[254],"pilihan":[255],"model":[256],"pakaian":[257],"setiap":[258,267],"orang":[259,268],"dipengaruhi":[261,278],"preferensi":[262,296,383,394,409],"masing-masing":[263],"berbeda.":[265],"Preferensi":[266],"dalam":[269,412],"pengambilan":[270],"keputusan":[271],"terhadap":[272,295,382,393],"barang":[274],"berpakaian":[277],"olehbanyak":[279],"faktor.":[280],"Penelitian":[281,299,344],"ini":[282,300,310,322,334,345,365],"bertujuan":[283],"untuk":[284],"menjelaskan":[285],"bagaimana":[286],"pengaruh":[287,379,390],"dan":[292,341,375,404],"menggunakan":[301,323,346,354],"metode":[302,324],"penelitian":[303,309,321,333,364],"kuantitatif.":[304],"Populasi":[305],"digunakan":[307,331],"ialah":[311],"seluruh":[312],"mahasiswi":[313],"mengenakanhijab.":[316],"Teknik":[317],"pengumpulan":[318],"kuesioner":[325],"Variabel":[329,386],"di":[332],"terdiri":[335],"dari":[336,363],"yaitu":[338],"variabel":[339,342,369,399],"independen":[340],"dependen.":[343],"teknik":[347],"analisis":[348],"regresi":[350],"liniear":[351],"berganda":[352],"dengan":[353],"program":[355],"pengolah":[356],"20.":[359],"Hasil":[360],"diberikan":[362],"menunjukkan":[366],"bahwa":[367],"ketiga":[368,398],"bebas":[370],"hidup,":[374,403],"memiliki":[378,389],"signifikan":[381],"dominan":[392],"Sehingga":[397],"mempengaruhi":[407],"peningkatan":[408],"upaya":[413],"mengembangkan":[414],"potensi":[415],"industri":[416],"busana":[417]},"counts_by_year":[{"year":2026,"cited_by_count":3},{"year":2025,"cited_by_count":5},{"year":2024,"cited_by_count":9},{"year":2023,"cited_by_count":6}],"updated_date":"2026-11-07T11:25:07.637180","created_date":"2022-01-26T00:00:00"}