{"id":"https://openalex.org/W4200220858","doi":"https://doi.org/10.14258/(2021)4-12","title":"The Problems of Media Strategy Transformation of Russian Regional Television Broadcasting Companies in the Context of the Crisis of Traditional Media","display_name":"The Problems of Media Strategy Transformation of Russian Regional Television Broadcasting Companies in the Context of the Crisis of Traditional Media","publication_year":2021,"publication_date":"2021-12-02","ids":{"openalex":"https://openalex.org/W4200220858","doi":"https://doi.org/10.14258/(2021)4-12"},"language":"en","primary_location":{"id":"doi:10.14258/(2021)4-12","doi":"https://doi.org/10.14258/(2021)4-12","is_oa":true,"landing_page_url":"https://doi.org/10.14258/(2021)4-12","pdf_url":"http://journal.asu.ru/pm/article/download/9467/8829","source":{"id":"https://openalex.org/S4210196946","display_name":"Philology & Human","issn_l":"1992-7940","issn":["1992-7940"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":["jufo-1","russia-white-list-4"],"host_organization":"https://openalex.org/P4310312612","host_organization_name":"Altai State University","host_organization_lineage":["https://openalex.org/P4310312612"],"host_organization_lineage_names":["Altai State University"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Philology &amp; Human","raw_type":"journal-article"},"parent_works":[],"lineage":["https://openalex.org/W4200220858"],"child_works_count":0,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"hybrid","oa_url":"http://journal.asu.ru/pm/article/download/9467/8829","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5011005521","display_name":"\u0415\u043b\u0438\u0437\u0430\u0432\u0435\u0442\u0430 \u0410\u043d\u0430\u0442\u043e\u043b\u044c\u0435\u0432\u043d\u0430 \u041c\u0430\u043d\u0441\u043a\u043e\u0432\u0430","orcid":"https://orcid.org/0000-0002-2962-2415","observed_orcids":["https://orcid.org/0000-0002-2962-2415"]},"institutions":[{"id":"https://openalex.org/I163137577","display_name":"Altai State University","ror":"https://ror.org/04m4wwh75","country_code":"RU","type":"education","lineage":["https://openalex.org/I163137577"]}],"countries":["RU"],"is_corresponding":true,"raw_author_name":"Elizaveta Manskova","raw_affiliation_strings":["\u0424\u0413\u0411\u041e\u0423 \u0412\u041f\u041e \u00ab\u0410\u043b\u0442\u0430\u0439\u0441\u043a\u0438\u0439 \u0433\u043e\u0441\u0443\u0434\u0430\u0440\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0439 \u0443\u043d\u0438\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442\u00bb"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"\u0424\u0413\u0411\u041e\u0423 \u0412\u041f\u041e \u00ab\u0410\u043b\u0442\u0430\u0439\u0441\u043a\u0438\u0439 \u0433\u043e\u0441\u0443\u0434\u0430\u0440\u0441\u0442\u0432\u0435\u043d\u043d\u044b\u0439 \u0443\u043d\u0438\u0432\u0435\u0440\u0441\u0438\u0442\u0435\u0442\u00bb","institution_ids":["https://openalex.org/I163137577"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5011005521"],"corresponding_institution_ids":["https://openalex.org/I163137577"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":true,"cited_by_count":1,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":93},"biblio":{"volume":null,"issue":"4","first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T13745","display_name":"Media and Digital Communication","score":0.9937000274658203,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T13745","display_name":"Media and Digital Communication","score":0.9937000274658203,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13625","display_name":"Journalism and Media Studies","score":0.002099999925121665,"subfield":{"id":"https://openalex.org/subfields/3315","display_name":"Communication"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13810","display_name":"Legal Systems and Institutions","score":0.0017999999690800905,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/new-media","display_name":"new media","score":0.9120000004768372},{"id":"https://openalex.org/keywords/digital-broadcasting","display_name":"digital broadcasting","score":0.7900000214576721},{"id":"https://openalex.org/keywords/rebranding","display_name":"rebranding","score":0.6819999814033508},{"id":"https://openalex.org/keywords/media-measurement","display_name":"media measurement","score":0.5630000233650208},{"id":"https://openalex.org/keywords/project-management","display_name":"project management","score":0.7129999995231628}],"concepts":[{"id":"https://openalex.org/C110157686","wikidata":"https://www.wikidata.org/wiki/Q922122","display_name":"Broadcasting (networking)","level":2,"score":0.725316047668457},{"id":"https://openalex.org/C2779343474","wikidata":"https://www.wikidata.org/wiki/Q3109175","display_name":"Context (archaeology)","level":2,"score":0.6826388239860535},{"id":"https://openalex.org/C2780586970","wikidata":"https://www.wikidata.org/wiki/Q1357284","display_name":"Popularity","level":2,"score":0.6325082778930664},{"id":"https://openalex.org/C2777512617","wikidata":"https://www.wikidata.org/wiki/Q1783605","display_name":"Staffing","level":2,"score":0.5936272144317627},{"id":"https://openalex.org/C98147612","wikidata":"https://www.wikidata.org/wiki/Q215599","display_name":"Promotion (chess)","level":3,"score":0.5002448558807373},{"id":"https://openalex.org/C45012715","wikidata":"https://www.wikidata.org/wiki/Q746628","display_name":"Studio","level":2,"score":0.46892932057380676},{"id":"https://openalex.org/C2776505523","wikidata":"https://www.wikidata.org/wiki/Q4785468","display_name":"Plan (archaeology)","level":2,"score":0.43753644824028015},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.4229312241077423},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.3995489478111267},{"id":"https://openalex.org/C76155785","wikidata":"https://www.wikidata.org/wiki/Q418","display_name":"Telecommunications","level":1,"score":0.3433692753314972},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.30319681763648987},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.24624332785606384},{"id":"https://openalex.org/C205649164","wikidata":"https://www.wikidata.org/wiki/Q1071","display_name":"Geography","level":0,"score":0.08665168285369873},{"id":"https://openalex.org/C31258907","wikidata":"https://www.wikidata.org/wiki/Q1301371","display_name":"Computer network","level":1,"score":0.0},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.0},{"id":"https://openalex.org/C94625758","wikidata":"https://www.wikidata.org/wiki/Q7163","display_name":"Politics","level":2,"score":0.0},{"id":"https://openalex.org/C166957645","wikidata":"https://www.wikidata.org/wiki/Q23498","display_name":"Archaeology","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.14258/(2021)4-12","doi":"https://doi.org/10.14258/(2021)4-12","is_oa":true,"landing_page_url":"https://doi.org/10.14258/(2021)4-12","pdf_url":"http://journal.asu.ru/pm/article/download/9467/8829","source":{"id":"https://openalex.org/S4210196946","display_name":"Philology & Human","issn_l":"1992-7940","issn":["1992-7940"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":["jufo-1","russia-white-list-4"],"host_organization":"https://openalex.org/P4310312612","host_organization_name":"Altai State University","host_organization_lineage":["https://openalex.org/P4310312612"],"host_organization_lineage_names":["Altai State University"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Philology &amp; Human","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.14258/(2021)4-12","doi":"https://doi.org/10.14258/(2021)4-12","is_oa":true,"landing_page_url":"https://doi.org/10.14258/(2021)4-12","pdf_url":"http://journal.asu.ru/pm/article/download/9467/8829","source":{"id":"https://openalex.org/S4210196946","display_name":"Philology & Human","issn_l":"1992-7940","issn":["1992-7940"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":["jufo-1","russia-white-list-4"],"host_organization":"https://openalex.org/P4310312612","host_organization_name":"Altai State University","host_organization_lineage":["https://openalex.org/P4310312612"],"host_organization_lineage_names":["Altai State University"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Philology &amp; Human","raw_type":"journal-article"},"sustainable_development_goals":[{"display_name":"Industry, innovation and infrastructure","id":"https://metadata.un.org/sdg/9","score":0.4943999946117401}],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W4200220858.pdf","grobid_xml":"https://content.openalex.org/works/W4200220858.grobid-xml"},"referenced_works_count":2,"referenced_works":["https://openalex.org/W568703623","https://openalex.org/W2996180887"],"related_works":["https://openalex.org/W3216463349","https://openalex.org/W3166617162","https://openalex.org/W4391608626","https://openalex.org/W317922766","https://openalex.org/W7055962522","https://openalex.org/W3135512000","https://openalex.org/W7166675963","https://openalex.org/W2518555148","https://openalex.org/W3217304376","https://openalex.org/W3030624207"],"abstract_inverted_index":{"The":[0,56,69],"article":[1,73],"deals":[2],"with":[3],"the":[4,8,13,16,23,46,66,72,75,100,125],"problems":[5,116],"faced":[6,45],"by":[7],"regional":[9,61,87,110,130],"television":[10,35,88],"market":[11],"in":[12,52,90],"context":[14],"of":[15,19,25,71,77,79,82,104,106,109,115,122,124,127,144],"growing":[17],"popularity":[18],"new":[20,50,57,92,129,150],"media":[21,58,107,146],"and":[22,33,84,102,138,142],"transition":[24,148],"Russia":[26],"to":[27,48,64,149,155],"a":[28,53,86,91,120,128],"digital":[29,156],"broadcasting":[30],"format.":[31],"Regional":[32],"municipal":[34],"broadcasting,":[36],"having":[37],"lost":[38],"traditional":[39],"platforms":[40,51],"for":[41],"promoting":[42],"their":[43],"content,":[44],"necessity":[47],"develop":[49],"short":[54],"time.":[55],"environment":[59],"required":[60],"TV":[62,111],"companies":[63],"review":[65],"promotion":[67],"concepts.":[68],"author":[70],"is":[74],"developer":[76],"one":[78],"such":[80],"concepts":[81],"rebranding":[83],"relaunching":[85],"studio":[89],"format,":[93],"and,":[94],"based":[95],"on":[96],"practical":[97],"experience,":[98],"analyzes":[99],"factors":[101],"difficulties":[103],"transformation":[105],"strategies":[108],"companies.":[112],"Five":[113],"blocks":[114],"were":[117],"identified":[118],"as":[119],"result":[121],"testing":[123],"concept":[126],"broadcasting.":[131],"They":[132],"include:":[133],"project":[134],"management,":[135],"its":[136],"staffing":[137],"financial":[139],"support,":[140],"analysis":[141],"interpretation":[143],"modern":[145],"measurements,":[147],"video":[151],"content":[152],"formats":[153],"adapted":[154],"platforms.":[157]},"counts_by_year":[{"year":2025,"cited_by_count":1}],"updated_date":"2026-11-14T11:04:58.165337","created_date":"2021-12-31T00:00:00"}
