{"id":"https://openalex.org/W3214059798","doi":"https://doi.org/10.32795/widyaamrita.v1i2.1283","title":"Pengaruh Variasi Produk Dan Store Atmosphere Terhadap Repurchase Intention","display_name":"Pengaruh Variasi Produk Dan Store Atmosphere Terhadap Repurchase Intention","publication_year":2021,"publication_date":"2021-04-01","ids":{"openalex":"https://openalex.org/W3214059798","doi":"https://doi.org/10.32795/widyaamrita.v1i2.1283","mag":"3214059798"},"language":"id","primary_location":{"id":"pmh:oai:ejournal.unhi.ac.id:article/1283","doi":null,"is_oa":false,"landing_page_url":"https://ejournal.unhi.ac.id/index.php/index/article/view/1283","pdf_url":null,"source":{"id":"https://openalex.org/S4210191958","display_name":"Widya Amrita","issn_l":"2774-7085","issn":["2774-7085"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4404664122","host_organization_name":"Hindu Indonesia University","host_organization_lineage":["https://openalex.org/P4404664122"],"host_organization_lineage_names":["Hindu Indonesia University"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"10.32795/10.32795","raw_type":"info:eu-repo/semantics/article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5020681590","display_name":"Kadek Dina Saraswati","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210164349","display_name":"Universitas Hindu Indonesia","ror":"https://ror.org/05djmm265","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210164349"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Kadek Dina Saraswati","raw_affiliation_strings":["Prodi Manajemen, Fakultas Ekonomi, Bisnis dan Pariwisata, Universitas Hindu Indonesia"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Prodi Manajemen, Fakultas Ekonomi, Bisnis dan Pariwisata, Universitas Hindu Indonesia","institution_ids":["https://openalex.org/I4210164349"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5053676819","display_name":"Putu Krisna Adwitya Sanjaya","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210164349","display_name":"Universitas Hindu Indonesia","ror":"https://ror.org/05djmm265","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210164349"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Putu Krisna Adwitya Sanjaya","raw_affiliation_strings":["Prodi Manajemen, Fakultas Ekonomi, Bisnis dan Pariwisata, Universitas Hindu Indonesia"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Prodi Manajemen, Fakultas Ekonomi, Bisnis dan Pariwisata, Universitas Hindu Indonesia","institution_ids":["https://openalex.org/I4210164349"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5015969350","display_name":"Mirah Ayu Putri Trarintya","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210164349","display_name":"Universitas Hindu Indonesia","ror":"https://ror.org/05djmm265","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210164349"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Mirah Ayu Putri Trarintya","raw_affiliation_strings":["Prodi Manajemen, Fakultas Ekonomi, Bisnis dan Pariwisata, Universitas Hindu Indonesia"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Prodi Manajemen, Fakultas Ekonomi, Bisnis dan Pariwisata, Universitas Hindu Indonesia","institution_ids":["https://openalex.org/I4210164349"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I4210164349"],"apc_list":null,"apc_paid":null,"fwci":1.6304,"has_fulltext":false,"cited_by_count":10,"citation_normalized_percentile":{"value":0.86308238,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":95,"max":98},"biblio":{"volume":"1","issue":"2","first_page":"431","last_page":"442"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.9442999958992004,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.9442999958992004,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","score":0.053700000047683716,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.0008999999845400453,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/product-variation","display_name":"product variation","score":0.9179999828338623},{"id":"https://openalex.org/keywords/store-atmosphere","display_name":"store atmosphere","score":1.0},{"id":"https://openalex.org/keywords/repurchase-intention","display_name":"repurchase intention","score":0.9990000128746033},{"id":"https://openalex.org/keywords/pizza-hut","display_name":"Pizza Hut","score":0.921999990940094},{"id":"https://openalex.org/keywords/fast-food-restaurants","display_name":"fast food restaurants","score":0.7440000176429749},{"id":"https://openalex.org/keywords/consumer-behavior","display_name":"consumer behavior","score":0.718999981880188},{"id":"https://openalex.org/keywords/denpasar","display_name":"Denpasar","score":0.5789999961853027}],"concepts":[{"id":"https://openalex.org/C105795698","wikidata":"https://www.wikidata.org/wiki/Q12483","display_name":"Statistics","level":1,"score":0.5122260451316833},{"id":"https://openalex.org/C65440619","wikidata":"https://www.wikidata.org/wiki/Q177974","display_name":"Atmosphere (unit)","level":2,"score":0.4923807382583618},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.4849667549133301},{"id":"https://openalex.org/C48921125","wikidata":"https://www.wikidata.org/wiki/Q10861030","display_name":"Linear regression","level":2,"score":0.4677541255950928},{"id":"https://openalex.org/C152877465","wikidata":"https://www.wikidata.org/wiki/Q208042","display_name":"Regression analysis","level":2,"score":0.4309224486351013},{"id":"https://openalex.org/C198531522","wikidata":"https://www.wikidata.org/wiki/Q485146","display_name":"Sample (material)","level":2,"score":0.4187783896923065},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.3393290638923645},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.17670977115631104},{"id":"https://openalex.org/C185592680","wikidata":"https://www.wikidata.org/wiki/Q2329","display_name":"Chemistry","level":0,"score":0.1387048065662384},{"id":"https://openalex.org/C205649164","wikidata":"https://www.wikidata.org/wiki/Q1071","display_name":"Geography","level":0,"score":0.11953723430633545},{"id":"https://openalex.org/C153294291","wikidata":"https://www.wikidata.org/wiki/Q25261","display_name":"Meteorology","level":1,"score":0.09863868355751038},{"id":"https://openalex.org/C43617362","wikidata":"https://www.wikidata.org/wiki/Q170050","display_name":"Chromatography","level":1,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"pmh:oai:ejournal.unhi.ac.id:article/1283","doi":null,"is_oa":false,"landing_page_url":"https://ejournal.unhi.ac.id/index.php/index/article/view/1283","pdf_url":null,"source":{"id":"https://openalex.org/S4210191958","display_name":"Widya Amrita","issn_l":"2774-7085","issn":["2774-7085"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4404664122","host_organization_name":"Hindu Indonesia University","host_organization_lineage":["https://openalex.org/P4404664122"],"host_organization_lineage_names":["Hindu Indonesia University"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"10.32795/10.32795","raw_type":"info:eu-repo/semantics/article"},{"id":"mag:3214059798","doi":"https://doi.org/10.32795/widyaamrita.v1i2.1283","is_oa":false,"landing_page_url":"https://ejournal.unhi.ac.id/index.php/widyaamrita/article/view/1283","pdf_url":null,"source":null,"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":null}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[{"display_name":"Observational Study","id":"https://openalex.org/study-designs/observational-study"}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W7216087013","https://openalex.org/W4385961516","https://openalex.org/W7202060778","https://openalex.org/W7218070963","https://openalex.org/W4312833816","https://openalex.org/W7215662350","https://openalex.org/W4378233124","https://openalex.org/W7219383407","https://openalex.org/W4390536673","https://openalex.org/W7160123693"],"abstract_inverted_index":{"The":[0,70],"purpose":[1],"of":[2,10,19,45,98,104,113,141,150,164,175,181],"this":[3],"study":[4],"was":[5,30],"to":[6],"determine":[7],"the":[8,49,91,119,162,165,173],"effect":[9,81,112,139,140],"product":[11,82,142],"variation":[12,83,143],"and":[13,67,79,110,137,144,177],"store":[14,114,145],"atmosphere":[15,115,146],"on":[16,84,116,147],"repurchase":[17,85,117,148],"intention":[18,86,118,149],"Outlet":[20,33,151],"Pizza":[21,34,152],"Hut":[22,35,153],"cabang":[23,36,154],"Gatot":[24,37,155],"Subroto":[25,38,156],"in":[26,39,157],"Denpasar.":[27,158],"This":[28],"research":[29],"conducted":[31],"at":[32],"Denpasar":[40],"with":[41,100,129],"a":[42,77,101,108,130,135,178],"total":[43],"sample":[44],"100":[46],"peoples.":[47],"While":[48],"data":[50],"analysis":[51],"techniques":[52],"are":[53,89],"validity,":[54],"reliability,":[55],"classic":[56],"assumption":[57],"test,":[58,66],"multiple":[59],"linear":[60],"regression":[61,120],"analysis,":[62,64],"determination":[63],"t":[65],"F":[68],"test.":[69],"test":[71],"results":[72,163],"show":[73],"that":[74],"there":[75],"is":[76,93,107,123,134,169],"positive":[78,109,136],"significant":[80,111,138],"where":[87],"values":[88],"obtained":[90,167],"t1-count":[92],"5.453,":[94],"greater":[95,125,171],"than":[96,126,172],"t-table":[97,127],"1,658":[99],"sig":[102,131,179],"value":[103,180],"0.000.":[105,132],"There":[106,133],"coefficient":[121],"t2-count":[122],"6.703,":[124],"1.658":[128],"When":[159],"seen":[160],"from":[161],"F-test":[166],"F-count":[168],"157.651":[170],"F-table":[174],"3.07":[176],"0,000.":[182]},"counts_by_year":[{"year":2024,"cited_by_count":3},{"year":2023,"cited_by_count":7}],"updated_date":"2026-10-12T09:40:04.860316","created_date":"2021-11-22T00:00:00"}