{"id":"https://openalex.org/W3154051908","doi":"https://doi.org/10.31599/jmu.v3i1.866","title":"Pengaruh Relationship Marketing Terhadap Loyalitas Pelanggan di PT Autoplastik Indonesia Karawang Timur","display_name":"Pengaruh Relationship Marketing Terhadap Loyalitas Pelanggan di PT Autoplastik Indonesia Karawang Timur","publication_year":2021,"publication_date":"2021-04-20","ids":{"openalex":"https://openalex.org/W3154051908","doi":"https://doi.org/10.31599/jmu.v3i1.866","mag":"3154051908"},"language":"id","primary_location":{"id":"doi:10.31599/jmu.v3i1.866","doi":"https://doi.org/10.31599/jmu.v3i1.866","is_oa":true,"landing_page_url":"https://doi.org/10.31599/jmu.v3i1.866","pdf_url":"http://jurnal.ubharajaya.ac.id/index.php/manajemen-ubhara/article/download/866/pdf","source":{"id":"https://openalex.org/S4210233274","display_name":"Jurnal Ilmiah Manajemen Ubhara","issn_l":"1858-1358","issn":["1858-1358","2684-7000"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315287","host_organization_name":"Universitas Bhayangkara Jakarta Raya","host_organization_lineage":["https://openalex.org/P4310315287"],"host_organization_lineage_names":["Universitas Bhayangkara Jakarta Raya"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Jurnal Ilmiah Manajemen Ubhara","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"hybrid","oa_url":"http://jurnal.ubharajaya.ac.id/index.php/manajemen-ubhara/article/download/866/pdf","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5067468603","display_name":"Hamdah Alfiyah","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210093825","display_name":"Universitas Bhayangkara Jakarta Raya","ror":"https://ror.org/00kjhnt51","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210093825"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Hamdah Alfiyah","raw_affiliation_strings":["Fakultas Ekonomi dan Bisnis\r\nUniversitas Bhayngkara Jakarta Raya"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Fakultas Ekonomi dan Bisnis\r\nUniversitas Bhayngkara Jakarta Raya","institution_ids":["https://openalex.org/I4210093825"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5020405031","display_name":"Neng Siti Komariah","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210093825","display_name":"Universitas Bhayangkara Jakarta Raya","ror":"https://ror.org/00kjhnt51","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210093825"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Neng Siti Komariah","raw_affiliation_strings":["Fakultas Ekonomi dan Bisnis \r\nUniversitas Bhayngkara Jakarta Raya"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Fakultas Ekonomi dan Bisnis \r\nUniversitas Bhayngkara Jakarta Raya","institution_ids":["https://openalex.org/I4210093825"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I4210093825"],"apc_list":null,"apc_paid":null,"fwci":1.0916,"has_fulltext":true,"cited_by_count":6,"citation_normalized_percentile":{"value":0.79907789,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":88,"max":96},"biblio":{"volume":"3","issue":"1","first_page":"50","last_page":"50"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.9976000189781189,"subfield":{"id":"https://openalex.org/subfields/1407","display_name":"Organizational Behavior and Human Resource Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.9976000189781189,"subfield":{"id":"https://openalex.org/subfields/1407","display_name":"Organizational Behavior and Human Resource Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.0019000000320374966,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.00019999999494757503,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/relationship-marketing","display_name":"relationship marketing","score":1.0},{"id":"https://openalex.org/keywords/customer-loyalty","display_name":"customer loyalty","score":1.0},{"id":"https://openalex.org/keywords/trust","display_name":"trust","score":0.8450000286102295},{"id":"https://openalex.org/keywords/customer-commitment","display_name":"customer commitment","score":0.9100000262260437},{"id":"https://openalex.org/keywords/communication","display_name":"communication","score":0.8809999823570251},{"id":"https://openalex.org/keywords/conflict-management","display_name":"conflict management","score":0.7279999852180481},{"id":"https://openalex.org/keywords/plastic-manufacturing-company","display_name":"plastics manufacturing company","score":0.5630000233650208}],"concepts":[{"id":"https://openalex.org/C178550888","wikidata":"https://www.wikidata.org/wiki/Q2043282","display_name":"Business administration","level":1,"score":0.5680416822433472},{"id":"https://openalex.org/C15708023","wikidata":"https://www.wikidata.org/wiki/Q80083","display_name":"Humanities","level":1,"score":0.4061816334724426},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.3964154124259949},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.06360244750976562}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.31599/jmu.v3i1.866","doi":"https://doi.org/10.31599/jmu.v3i1.866","is_oa":true,"landing_page_url":"https://doi.org/10.31599/jmu.v3i1.866","pdf_url":"http://jurnal.ubharajaya.ac.id/index.php/manajemen-ubhara/article/download/866/pdf","source":{"id":"https://openalex.org/S4210233274","display_name":"Jurnal Ilmiah Manajemen Ubhara","issn_l":"1858-1358","issn":["1858-1358","2684-7000"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315287","host_organization_name":"Universitas Bhayangkara Jakarta Raya","host_organization_lineage":["https://openalex.org/P4310315287"],"host_organization_lineage_names":["Universitas Bhayangkara Jakarta Raya"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Jurnal Ilmiah Manajemen Ubhara","raw_type":"journal-article"},{"id":"pmh:oai:ojs2.ejurnal.ubharajaya.ac.id:article/2848","doi":null,"is_oa":false,"landing_page_url":"https://ejurnal.ubharajaya.ac.id/index.php/JIMU/article/view/2848","pdf_url":null,"source":{"id":"https://openalex.org/S4210233274","display_name":"Jurnal Ilmiah Manajemen Ubhara","issn_l":"1858-1358","issn":["1858-1358","2684-7000"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315287","host_organization_name":"Universitas Bhayangkara Jakarta Raya","host_organization_lineage":["https://openalex.org/P4310315287"],"host_organization_lineage_names":["Universitas Bhayangkara Jakarta Raya"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"1858-1358","raw_type":"info:eu-repo/semantics/article"}],"best_oa_location":{"id":"doi:10.31599/jmu.v3i1.866","doi":"https://doi.org/10.31599/jmu.v3i1.866","is_oa":true,"landing_page_url":"https://doi.org/10.31599/jmu.v3i1.866","pdf_url":"http://jurnal.ubharajaya.ac.id/index.php/manajemen-ubhara/article/download/866/pdf","source":{"id":"https://openalex.org/S4210233274","display_name":"Jurnal Ilmiah Manajemen Ubhara","issn_l":"1858-1358","issn":["1858-1358","2684-7000"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315287","host_organization_name":"Universitas Bhayangkara Jakarta Raya","host_organization_lineage":["https://openalex.org/P4310315287"],"host_organization_lineage_names":["Universitas Bhayangkara Jakarta Raya"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Jurnal Ilmiah Manajemen Ubhara","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[{"id":"https://openalex.org/study-designs/observational-study","display_name":"Observational Study"}],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W3154051908.pdf","grobid_xml":"https://content.openalex.org/works/W3154051908.grobid-xml"},"referenced_works_count":3,"referenced_works":["https://openalex.org/W2573242224","https://openalex.org/W2768540460","https://openalex.org/W2783379736"],"related_works":["https://openalex.org/W1498561604","https://openalex.org/W2512109332","https://openalex.org/W1500730270","https://openalex.org/W2997156949","https://openalex.org/W1575890075","https://openalex.org/W2288296473","https://openalex.org/W7218061191","https://openalex.org/W2914225787","https://openalex.org/W2743081041","https://openalex.org/W7023541860"],"abstract_inverted_index":{"Cara":[0],"meningkatkan":[1],"keunggulan":[2],"bersaing":[3],"suatu":[4,29,35],"perusahaan":[5,17,30,65],"yakni":[6],"dengan":[7,32,39,105,117,125],"cara":[8,33],"menarik":[9],"perhatian":[10],"para":[11,40],"pelanggan":[12,41,93],"kemudian":[13],"berusaha":[14],"mempertahankannya":[15],"agar":[16],"tersebut":[18],"dapat":[19,67],"bertahan":[20],"dan":[21,42,55,66,148],"juga":[22],"berkembang.":[23],"Satu":[24],"hal":[25],"yang":[26,37,47,101,111,141],"penting":[27],"bagi":[28,64],"yaitu":[31,167],"menjalin":[34],"hubungan":[36,46],"kuat":[38],"stakeholder":[43],"lainnya.":[44],"Karena":[45],"baik":[48],"akan":[49,61],"menentukan":[50],"nilai":[51],"masa":[52],"depan":[53],"perusahaan,":[54],"apabila":[56],"peminat":[57],"konsumen":[58],"semakin":[59],"menurun":[60],"sangat":[62],"berdampak":[63],"menimbulkan":[68],"kerugian":[69],"pada":[70],"perusahaan.":[71],"Penelitian":[72],"ini":[73,91,136],"bertujuan":[74],"untuk":[75],"menguji":[76],"Pengaruh":[77],"Relationship":[78,139],"Marketing":[79,140],"terhadap":[80,156],"Loyalitas":[81,157],"Pelanggan":[82,158],"di":[83,159,173],"PT.":[84,94,160],"Autoplastik":[85,95,161],"Indonesia":[86,96,162],"Karawang":[87,97,163],"Timur.":[88],"Populasi":[89],"penelitian":[90,115,135,175],"adalah":[92,113],"Timur,":[98,164],"teknik":[99],"sampling":[100,104],"digunakan":[102],"purposive":[103],"jumlah":[106],"sampel":[107],"80":[108],"orang.":[109],"Metode":[110],"dipergunakan":[112],"metode":[114],"kuantitatif":[116],"menggunakan":[118],"kuesioner":[119],"skala":[120],"likert,":[121],"jawaban":[122],"responden":[123],"diolah":[124],"program":[126],"SPSS":[127],"(Statistical":[128],"Product":[129],"and":[130],"Service":[131],"Solution).":[132],"Berdasarkan":[133],"hasil":[134],"terbukti":[137],"bahwa":[138],"terdiri":[142],"dari":[143],"variabel":[144],"Kepercayaan,":[145],"Komitmen,":[146],"Komunikasi,":[147],"Penanganan":[149],"Konflik":[150],"berpengaruh":[151],"secara":[152],"signifikan":[153],"sebesar":[154],"62,7%":[155],"sedangkan":[165],"sisanya":[166],"37,3%":[168],"dipengaruhi":[169],"oleh":[170],"faktor":[171],"lain":[172],"luar":[174]},"counts_by_year":[{"year":2025,"cited_by_count":1},{"year":2024,"cited_by_count":1},{"year":2023,"cited_by_count":3},{"year":2022,"cited_by_count":1}],"updated_date":"2026-11-04T10:54:05.112534","created_date":"2021-04-26T00:00:00"}