{"id":"https://openalex.org/W3144967841","doi":"https://doi.org/10.36778/jesya.v4i2.392","title":"Citra Merk, Fitur dan Kualitas Produk dalam keputusan Pembelian Smartphone Xiaomi","display_name":"Citra Merk, Fitur dan Kualitas Produk dalam keputusan Pembelian Smartphone Xiaomi","publication_year":2021,"publication_date":"2021-06-01","ids":{"openalex":"https://openalex.org/W3144967841","doi":"https://doi.org/10.36778/jesya.v4i2.392","mag":"3144967841"},"language":"en","primary_location":{"id":"doi:10.36778/jesya.v4i2.392","doi":"https://doi.org/10.36778/jesya.v4i2.392","is_oa":true,"landing_page_url":"https://doi.org/10.36778/jesya.v4i2.392","pdf_url":null,"source":{"id":"https://openalex.org/S4210183967","display_name":"Jesya (Jurnal Ekonomi & Ekonomi Syariah)","issn_l":"2599-3410","issn":["2599-3410","2614-3259"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4405276318","host_organization_name":"Sekolah Tinggi Ilmu Ekonomi Al-Washliyah","host_organization_lineage":["https://openalex.org/I4405276318"],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-nc","license_id":"https://openalex.org/licenses/cc-by-nc","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Jesya (Jurnal Ekonomi &amp; Ekonomi Syariah)","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"https://doi.org/10.36778/jesya.v4i2.392","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5011671916","display_name":"Nurul Ikbal Alvatwa","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210149231","display_name":"University of Sarjanawiyata Tamansiswa","ror":"https://ror.org/049gff252","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210149231"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Nurul Ikbal Alvatwa","raw_affiliation_strings":["universitas sarjanawiyata tamansiswa"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"universitas sarjanawiyata tamansiswa","institution_ids":["https://openalex.org/I4210149231"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5019956778","display_name":"Muinah Fadilah","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210149231","display_name":"University of Sarjanawiyata Tamansiswa","ror":"https://ror.org/049gff252","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210149231"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Muinah Fadilah","raw_affiliation_strings":["Universitas Sarjanawiyata Tamansiswa"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universitas Sarjanawiyata Tamansiswa","institution_ids":["https://openalex.org/I4210149231"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5054556602","display_name":"Putri Dwi Cahyani","orcid":"https://orcid.org/0009-0005-5639-199X","observed_orcids":["https://orcid.org/0009-0005-5639-199X"]},"institutions":[{"id":"https://openalex.org/I4210149231","display_name":"University of Sarjanawiyata Tamansiswa","ror":"https://ror.org/049gff252","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210149231"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Putri Dwi Cahyani","raw_affiliation_strings":["Universitas Sarjanawiyata Tamansiswa"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universitas Sarjanawiyata Tamansiswa","institution_ids":["https://openalex.org/I4210149231"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I4210149231"],"apc_list":null,"apc_paid":null,"fwci":1.3043,"has_fulltext":true,"cited_by_count":11,"citation_normalized_percentile":{"value":0.83509966,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":88,"max":97},"biblio":{"volume":"4","issue":"2","first_page":"816","last_page":"825"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","score":0.0,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10068","display_name":"Technology Adoption and User Behaviour","score":0.0,"subfield":{"id":"https://openalex.org/subfields/1802","display_name":"Information Systems and Management"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/brand-image","display_name":"brand image","score":0.968999981880188},{"id":"https://openalex.org/keywords/product-attributes","display_name":"product attributes","score":0.9559999704360962},{"id":"https://openalex.org/keywords/product-quality","display_name":"product quality","score":0.9869999885559082},{"id":"https://openalex.org/keywords/purchase-decision","display_name":"purchase decision","score":0.8190000057220459},{"id":"https://openalex.org/keywords/xiaomi-smartphones","display_name":"Xiaomi smartphones","score":0.9229999780654907},{"id":"https://openalex.org/keywords/consumer-behavior","display_name":"consumer behavior","score":0.7979999780654907},{"id":"https://openalex.org/keywords/smartphone-consumers","display_name":"smartphone consumers","score":0.6660000085830688}],"concepts":[{"id":"https://openalex.org/C2778813691","wikidata":"https://www.wikidata.org/wiki/Q1369832","display_name":"Purchasing","level":2,"score":0.8262737393379211},{"id":"https://openalex.org/C100363876","wikidata":"https://www.wikidata.org/wiki/Q690661","display_name":"Nonprobability sampling","level":3,"score":0.7867583632469177},{"id":"https://openalex.org/C90673727","wikidata":"https://www.wikidata.org/wiki/Q901718","display_name":"Product (mathematics)","level":2,"score":0.6156437993049622},{"id":"https://openalex.org/C2779530757","wikidata":"https://www.wikidata.org/wiki/Q1207505","display_name":"Quality (philosophy)","level":2,"score":0.5454294681549072},{"id":"https://openalex.org/C198531522","wikidata":"https://www.wikidata.org/wiki/Q485146","display_name":"Sample (material)","level":2,"score":0.4441308081150055},{"id":"https://openalex.org/C152877465","wikidata":"https://www.wikidata.org/wiki/Q208042","display_name":"Regression analysis","level":2,"score":0.4243747293949127},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.4178179204463959},{"id":"https://openalex.org/C2908647359","wikidata":"https://www.wikidata.org/wiki/Q2625603","display_name":"Population","level":2,"score":0.4044121205806732},{"id":"https://openalex.org/C105795698","wikidata":"https://www.wikidata.org/wiki/Q12483","display_name":"Statistics","level":1,"score":0.3623237907886505},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.3529127538204193},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.3266235291957855},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.2968080937862396},{"id":"https://openalex.org/C149923435","wikidata":"https://www.wikidata.org/wiki/Q37732","display_name":"Demography","level":1,"score":0.0},{"id":"https://openalex.org/C43617362","wikidata":"https://www.wikidata.org/wiki/Q170050","display_name":"Chromatography","level":1,"score":0.0},{"id":"https://openalex.org/C2524010","wikidata":"https://www.wikidata.org/wiki/Q8087","display_name":"Geometry","level":1,"score":0.0},{"id":"https://openalex.org/C185592680","wikidata":"https://www.wikidata.org/wiki/Q2329","display_name":"Chemistry","level":0,"score":0.0},{"id":"https://openalex.org/C144024400","wikidata":"https://www.wikidata.org/wiki/Q21201","display_name":"Sociology","level":0,"score":0.0},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.0},{"id":"https://openalex.org/C111472728","wikidata":"https://www.wikidata.org/wiki/Q9471","display_name":"Epistemology","level":1,"score":0.0}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.36778/jesya.v4i2.392","doi":"https://doi.org/10.36778/jesya.v4i2.392","is_oa":true,"landing_page_url":"https://doi.org/10.36778/jesya.v4i2.392","pdf_url":null,"source":{"id":"https://openalex.org/S4210183967","display_name":"Jesya (Jurnal Ekonomi & Ekonomi Syariah)","issn_l":"2599-3410","issn":["2599-3410","2614-3259"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4405276318","host_organization_name":"Sekolah Tinggi Ilmu Ekonomi Al-Washliyah","host_organization_lineage":["https://openalex.org/I4405276318"],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-nc","license_id":"https://openalex.org/licenses/cc-by-nc","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Jesya (Jurnal Ekonomi &amp; Ekonomi Syariah)","raw_type":"journal-article"},{"id":"pmh:oai:ojs2.stiealwashliyahsibolga.ac.id:article/392","doi":null,"is_oa":true,"landing_page_url":"https://stiealwashliyahsibolga.ac.id/jurnal/index.php/jesya/article/view/392","pdf_url":"https://stiealwashliyahsibolga.ac.id/jurnal/index.php/jesya/article/download/392/211","source":{"id":"https://openalex.org/S4210183967","display_name":"Jesya (Jurnal Ekonomi & Ekonomi Syariah)","issn_l":"2599-3410","issn":["2599-3410","2614-3259"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4405276318","host_organization_name":"Sekolah Tinggi Ilmu Ekonomi Al-Washliyah","host_organization_lineage":["https://openalex.org/I4405276318"],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-nc","license_id":"https://openalex.org/licenses/cc-by-nc","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"10.36778/jesya.v4i2","raw_type":"info:eu-repo/semantics/article"}],"best_oa_location":{"id":"doi:10.36778/jesya.v4i2.392","doi":"https://doi.org/10.36778/jesya.v4i2.392","is_oa":true,"landing_page_url":"https://doi.org/10.36778/jesya.v4i2.392","pdf_url":null,"source":{"id":"https://openalex.org/S4210183967","display_name":"Jesya (Jurnal Ekonomi & Ekonomi Syariah)","issn_l":"2599-3410","issn":["2599-3410","2614-3259"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4405276318","host_organization_name":"Sekolah Tinggi Ilmu Ekonomi Al-Washliyah","host_organization_lineage":["https://openalex.org/I4405276318"],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-nc","license_id":"https://openalex.org/licenses/cc-by-nc","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Jesya (Jurnal Ekonomi &amp; Ekonomi Syariah)","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[{"display_name":"Observational Study","id":"https://openalex.org/study-designs/observational-study"}],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W3144967841.pdf","grobid_xml":"https://content.openalex.org/works/W3144967841.grobid-xml"},"referenced_works_count":5,"referenced_works":["https://openalex.org/W1699362669","https://openalex.org/W2153963451","https://openalex.org/W2267368237","https://openalex.org/W2552685914","https://openalex.org/W2594819212"],"related_works":["https://openalex.org/W7014516952","https://openalex.org/W4386547860","https://openalex.org/W2739916501","https://openalex.org/W4379364233","https://openalex.org/W4383263196","https://openalex.org/W4405823814","https://openalex.org/W4385626555","https://openalex.org/W3196442898","https://openalex.org/W4285658518","https://openalex.org/W3176721893"],"abstract_inverted_index":{"This":[0,57,94],"study":[1,67,114],"aims":[2],"to":[3],"determine":[4],"(1)":[5],"the":[6,18,29,42,117],"effect":[7,19,30,126,135,147],"of":[8,20,31,44,84,112,153],"brand":[9,45,118,154],"image":[10,119],"on":[11,22,34,51,127,136,148],"purchasing":[12,23,35,52,128,137,149,162],"decisions":[13,24,36,53],"for":[14,25,37,54],"Xiaomi":[15,26,38,55,72],"smartphones,":[16,27,39],"(2)":[17],"features":[21],"(3)":[28],"product":[32,49,158],"quality":[33,50,98,140,159],"and":[40,48,107,124,145,157],"(4)":[41],"influence":[43],"image,":[46,155],"features,":[47,156],"smartphones.":[56,73],"research":[58,95],"used":[59,71,77,91],"a":[60,81,92,122,143],"quantitative":[61],"approach.":[62],"The":[63,74,87,110,130,151],"population":[64],"in":[65],"this":[66,113],"were":[68],"consumers":[69],"who":[70],"sampling":[75,79],"technique":[76],"purposive":[78],"with":[80],"sample":[82],"size":[83],"112":[85],"people.":[86],"data":[88,97],"collection":[89],"method":[90],"questionnaire.":[93],"uses":[96],"test,":[99,102],"classical":[100],"assumption":[101],"multiple":[103],"linear":[104],"regression":[105],"analysis":[106],"hypothesis":[108],"testing.":[109],"results":[111],"indicate":[115],"that":[116],"variable":[120,132],"has":[121,133],"positive":[123,144],"significant":[125,146],"decisions.":[129,138,150,163],"feature":[131],"no":[134],"Product":[139],"variables":[141,152],"have":[142],"simultaneously":[160],"affect":[161]},"counts_by_year":[{"year":2026,"cited_by_count":1},{"year":2025,"cited_by_count":2},{"year":2024,"cited_by_count":1},{"year":2023,"cited_by_count":3},{"year":2022,"cited_by_count":4}],"updated_date":"2026-11-07T11:25:07.637180","created_date":"2021-04-13T00:00:00"}
