{"id":"https://openalex.org/W3136071452","doi":"https://doi.org/10.29040/ijebar.v5i1.1907","title":"PURCHASE DECISION BASED ON THE BRAND IMAGE, PRODUCT DESIGN AND LIFESTYLE ON CONVERSE SHOES IN SURAKARTA","display_name":"PURCHASE DECISION BASED ON THE BRAND IMAGE, PRODUCT DESIGN AND LIFESTYLE ON CONVERSE SHOES IN SURAKARTA","publication_year":2021,"publication_date":"2021-03-04","ids":{"openalex":"https://openalex.org/W3136071452","doi":"https://doi.org/10.29040/ijebar.v5i1.1907","mag":"3136071452"},"language":"en","primary_location":{"id":"doi:10.29040/ijebar.v5i1.1907","doi":"https://doi.org/10.29040/ijebar.v5i1.1907","is_oa":true,"landing_page_url":"https://doi.org/10.29040/ijebar.v5i1.1907","pdf_url":"https://jurnal.stie-aas.ac.id/index.php/IJEBAR/article/download/1907/983","source":{"id":"https://openalex.org/S4210197850","display_name":"International Journal of Economics Business and Accounting Research (IJEBAR)","issn_l":"2614-1280","issn":["2614-1280","2622-4771"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Journal of Economics, Business and Accounting Research (IJEBAR)","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"https://jurnal.stie-aas.ac.id/index.php/IJEBAR/article/download/1907/983","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5005634568","display_name":"Assa Agustin","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210106707","display_name":"Universitas Islam Batik","ror":"https://ror.org/018tkrn90","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210106707"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Assa Agustin","raw_affiliation_strings":["UNIBA Surakarta"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"UNIBA Surakarta","institution_ids":["https://openalex.org/I4210106707"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5017858351","display_name":"Sudarwati Sudarwati","orcid":"https://orcid.org/0000-0001-5734-235X","observed_orcids":["https://orcid.org/0000-0001-5734-235X"]},"institutions":[{"id":"https://openalex.org/I4210106707","display_name":"Universitas Islam Batik","ror":"https://ror.org/018tkrn90","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210106707"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Sudarwati Sudarwati","raw_affiliation_strings":["UNIBA Surakarta"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"UNIBA Surakarta","institution_ids":["https://openalex.org/I4210106707"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5101627378","display_name":"Siti Maryam","orcid":"https://orcid.org/0000-0002-9005-3231","observed_orcids":["https://orcid.org/0000-0002-9005-3231"]},"institutions":[{"id":"https://openalex.org/I4210106707","display_name":"Universitas Islam Batik","ror":"https://ror.org/018tkrn90","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210106707"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Siti Maryam","raw_affiliation_strings":["UNIBA Surakarta"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"UNIBA Surakarta","institution_ids":["https://openalex.org/I4210106707"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I4210106707"],"apc_list":null,"apc_paid":null,"fwci":1.4674,"has_fulltext":true,"cited_by_count":11,"citation_normalized_percentile":{"value":0.84632943,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":87,"max":98},"biblio":{"volume":"5","issue":"1","first_page":"359","last_page":"365"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.9980000257492065,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.9980000257492065,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13169","display_name":"Consumer Perception and Purchasing Behavior","score":0.0012000000569969416,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","score":0.0006000000284984708,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/purchase-decision","display_name":"purchase decision","score":0.8379999995231628},{"id":"https://openalex.org/keywords/brand-image","display_name":"brand image","score":0.9980000257492065},{"id":"https://openalex.org/keywords/product-design","display_name":"product design","score":1.0},{"id":"https://openalex.org/keywords/lifestyle","display_name":"lifestyle","score":0.9409999847412109},{"id":"https://openalex.org/keywords/converse-shoes","display_name":"Converse shoes","score":0.9760000109672546},{"id":"https://openalex.org/keywords/consumer-behavior","display_name":"consumer behavior","score":0.8730000257492065},{"id":"https://openalex.org/keywords/footwear-consumers","display_name":"footwear consumers","score":0.5360000133514404},{"id":"https://openalex.org/keywords/surakarta","display_name":"Surakarta","score":0.9940000176429749}],"concepts":[{"id":"https://openalex.org/C2778813691","wikidata":"https://www.wikidata.org/wiki/Q1369832","display_name":"Purchasing","level":2,"score":0.7662826776504517},{"id":"https://openalex.org/C2776809875","wikidata":"https://www.wikidata.org/wiki/Q1375963","display_name":"Converse","level":2,"score":0.6574190258979797},{"id":"https://openalex.org/C90673727","wikidata":"https://www.wikidata.org/wiki/Q901718","display_name":"Product (mathematics)","level":2,"score":0.6391392946243286},{"id":"https://openalex.org/C100363876","wikidata":"https://www.wikidata.org/wiki/Q690661","display_name":"Nonprobability sampling","level":3,"score":0.6120126247406006},{"id":"https://openalex.org/C152877465","wikidata":"https://www.wikidata.org/wiki/Q208042","display_name":"Regression analysis","level":2,"score":0.5174946784973145},{"id":"https://openalex.org/C2984367651","wikidata":"https://www.wikidata.org/wiki/Q431289","display_name":"Brand image","level":2,"score":0.5048156380653381},{"id":"https://openalex.org/C2908647359","wikidata":"https://www.wikidata.org/wiki/Q2625603","display_name":"Population","level":2,"score":0.4858707785606384},{"id":"https://openalex.org/C2991704390","wikidata":"https://www.wikidata.org/wiki/Q838126","display_name":"Purchasing decision","level":3,"score":0.48331475257873535},{"id":"https://openalex.org/C39896193","wikidata":"https://www.wikidata.org/wiki/Q380344","display_name":"Descriptive statistics","level":2,"score":0.48051226139068604},{"id":"https://openalex.org/C2777267654","wikidata":"https://www.wikidata.org/wiki/Q3519023","display_name":"Test (biology)","level":2,"score":0.4767216742038727},{"id":"https://openalex.org/C48921125","wikidata":"https://www.wikidata.org/wiki/Q10861030","display_name":"Linear regression","level":2,"score":0.4536549150943756},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.4253312945365906},{"id":"https://openalex.org/C198531522","wikidata":"https://www.wikidata.org/wiki/Q485146","display_name":"Sample (material)","level":2,"score":0.42194023728370667},{"id":"https://openalex.org/C2779318504","wikidata":"https://www.wikidata.org/wiki/Q1438035","display_name":"Research design","level":2,"score":0.41377368569374084},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.40827882289886475},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.33551669120788574},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.32975542545318604},{"id":"https://openalex.org/C105795698","wikidata":"https://www.wikidata.org/wiki/Q12483","display_name":"Statistics","level":1,"score":0.2665291428565979},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.24326741695404053},{"id":"https://openalex.org/C144024400","wikidata":"https://www.wikidata.org/wiki/Q21201","display_name":"Sociology","level":0,"score":0.10710769891738892},{"id":"https://openalex.org/C151730666","wikidata":"https://www.wikidata.org/wiki/Q7205","display_name":"Paleontology","level":1,"score":0.0},{"id":"https://openalex.org/C43617362","wikidata":"https://www.wikidata.org/wiki/Q170050","display_name":"Chromatography","level":1,"score":0.0},{"id":"https://openalex.org/C149923435","wikidata":"https://www.wikidata.org/wiki/Q37732","display_name":"Demography","level":1,"score":0.0},{"id":"https://openalex.org/C2524010","wikidata":"https://www.wikidata.org/wiki/Q8087","display_name":"Geometry","level":1,"score":0.0},{"id":"https://openalex.org/C185592680","wikidata":"https://www.wikidata.org/wiki/Q2329","display_name":"Chemistry","level":0,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.29040/ijebar.v5i1.1907","doi":"https://doi.org/10.29040/ijebar.v5i1.1907","is_oa":true,"landing_page_url":"https://doi.org/10.29040/ijebar.v5i1.1907","pdf_url":"https://jurnal.stie-aas.ac.id/index.php/IJEBAR/article/download/1907/983","source":{"id":"https://openalex.org/S4210197850","display_name":"International Journal of Economics Business and Accounting Research (IJEBAR)","issn_l":"2614-1280","issn":["2614-1280","2622-4771"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Journal of Economics, Business and Accounting Research (IJEBAR)","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.29040/ijebar.v5i1.1907","doi":"https://doi.org/10.29040/ijebar.v5i1.1907","is_oa":true,"landing_page_url":"https://doi.org/10.29040/ijebar.v5i1.1907","pdf_url":"https://jurnal.stie-aas.ac.id/index.php/IJEBAR/article/download/1907/983","source":{"id":"https://openalex.org/S4210197850","display_name":"International Journal of Economics Business and Accounting Research (IJEBAR)","issn_l":"2614-1280","issn":["2614-1280","2622-4771"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"International Journal of Economics, Business and Accounting Research (IJEBAR)","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[{"display_name":"Observational Study","id":"https://openalex.org/study-designs/observational-study"}],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W3136071452.pdf","grobid_xml":"https://content.openalex.org/works/W3136071452.grobid-xml"},"referenced_works_count":6,"referenced_works":["https://openalex.org/W2257024953","https://openalex.org/W2607100863","https://openalex.org/W2883415582","https://openalex.org/W2938815075","https://openalex.org/W2946831326","https://openalex.org/W4285719527"],"related_works":["https://openalex.org/W4392456255","https://openalex.org/W1847295536","https://openalex.org/W4308000080","https://openalex.org/W4385801738","https://openalex.org/W7221578883","https://openalex.org/W2550448103","https://openalex.org/W4313731334","https://openalex.org/W3097436707","https://openalex.org/W2936395371","https://openalex.org/W4409411748"],"abstract_inverted_index":{"The":[0,33,46,63,80,103],"purpose":[1],"of":[2,10,27,48,54,67,91,106],"this":[3,36,49,86],"study":[4,37,50],"was":[5,51],"to":[6],"determine":[7],"the":[8,89,95],"effect":[9,118,127,136],"brand":[11,40,113],"image,":[12,41],"product":[13,42,122],"design":[14,43,123],"and":[15,44,74,99,131],"lifestyle":[16,132],"on":[17,119,128,137],"purchasing":[18,120,129,138],"decisions":[19],"for":[20],"Converse":[21,61],"shoes":[22],"in":[23,35,85],"Surakarta.":[24],"This":[25],"type":[26],"research":[28,64,87],"uses":[29],"quantitative":[30],"descriptive":[31],"research.":[32],"variables":[34],"were":[38],"a":[39,78,125,134],"lifestyle.":[45],"population":[47],"all":[52],"people":[53],"Surakarta":[55],"City,":[56],"especially":[57],"those":[58],"who":[59],"wear":[60],"shoes.":[62],"sample":[65],"consisted":[66],"100":[68],"people,":[69],"using":[70,77],"purposive":[71],"sampling":[72],"technique,":[73,94],"data":[75,81],"collection":[76],"questionnaire.":[79],"analysis":[82,93,110],"technique":[83],"used":[84],"is":[88],"coefficient":[90],"determination":[92],"classical":[96],"assumption":[97],"test":[98,104],"multiple":[100,107],"linear":[101,108],"regression.":[102],"results":[105],"regression":[109],"show":[111],"that":[112],"image":[114],"has":[115,124,133],"no":[116],"significant":[117,126,135],"decisions,":[121,130],"decisions.":[139],"Keywords:":[140],"Brand.Image,":[141],"Product.Design,.Lifestyle":[142]},"counts_by_year":[{"year":2026,"cited_by_count":2},{"year":2024,"cited_by_count":1},{"year":2023,"cited_by_count":6},{"year":2022,"cited_by_count":1},{"year":2021,"cited_by_count":1}],"updated_date":"2026-11-07T11:25:07.637180","created_date":"2021-03-29T00:00:00"}
