{"id":"https://openalex.org/W3134600199","doi":"https://doi.org/10.32493/abms.v1i2.3831","title":"STRATEGI NAIKAN OMZET LEWAT ONLINE","display_name":"STRATEGI NAIKAN OMZET LEWAT ONLINE","publication_year":2020,"publication_date":"2020-09-22","ids":{"openalex":"https://openalex.org/W3134600199","doi":"https://doi.org/10.32493/abms.v1i2.3831","mag":"3134600199"},"language":"en","primary_location":{"id":"doi:10.32493/abms.v1i2.3831","doi":"https://doi.org/10.32493/abms.v1i2.3831","is_oa":true,"landing_page_url":"https://doi.org/10.32493/abms.v1i2.3831","pdf_url":"http://openjournal.unpam.ac.id/index.php/ABMS/article/download/3831/pdf","source":{"id":"https://openalex.org/S4210213756","display_name":"Abdimisi","issn_l":"2716-2311","issn":["2716-2311","2720-9407"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4210157166","host_organization_name":"Universitas Pamulang","host_organization_lineage":["https://openalex.org/I4210157166"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Abdimisi","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"http://openjournal.unpam.ac.id/index.php/ABMS/article/download/3831/pdf","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5045741303","display_name":"Syarifudin Syarifudin","orcid":"https://orcid.org/0000-0001-7851-9927","observed_orcids":["https://orcid.org/0000-0001-7851-9927"]},"institutions":[{"id":"https://openalex.org/I4210157166","display_name":"Universitas Pamulang","ror":"https://ror.org/05x6rt433","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210157166"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Syarifudin Syarifudin","raw_affiliation_strings":["Universitas Pamulang"],"raw_orcid":"https://orcid.org/0000-0001-7851-9927","affiliations":[{"raw_affiliation_string":"Universitas Pamulang","institution_ids":["https://openalex.org/I4210157166"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5022127186","display_name":"Aditya Riky Nugroho","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210157166","display_name":"Universitas Pamulang","ror":"https://ror.org/05x6rt433","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210157166"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Aditya Riky Nugroho","raw_affiliation_strings":["Universitas Pamulang"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universitas Pamulang","institution_ids":["https://openalex.org/I4210157166"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5045266578","display_name":"Antania Shinta Yuwono","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210157166","display_name":"Universitas Pamulang","ror":"https://ror.org/05x6rt433","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210157166"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Antania Shinta Yuwono","raw_affiliation_strings":["Universitas Pamulang"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universitas Pamulang","institution_ids":["https://openalex.org/I4210157166"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5086832833","display_name":"Suripto Suripto","orcid":"https://orcid.org/0000-0001-8977-0762","observed_orcids":["https://orcid.org/0000-0001-8977-0762","https://orcid.org/0000-0001-6389-4281"]},"institutions":[{"id":"https://openalex.org/I4210157166","display_name":"Universitas Pamulang","ror":"https://ror.org/05x6rt433","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210157166"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Suripto Suripto","raw_affiliation_strings":["Universitas Pamulang"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universitas Pamulang","institution_ids":["https://openalex.org/I4210157166"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5046760941","display_name":"Syamsul Asmedi","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210157166","display_name":"Universitas Pamulang","ror":"https://ror.org/05x6rt433","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210157166"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Syamsul Asmedi","raw_affiliation_strings":["Universitas Pamulang"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Universitas Pamulang","institution_ids":["https://openalex.org/I4210157166"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I4210157166"],"apc_list":null,"apc_paid":null,"fwci":0.214,"has_fulltext":true,"cited_by_count":1,"citation_normalized_percentile":{"value":0.56015312,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":88,"max":93},"biblio":{"volume":"1","issue":"2","first_page":"113","last_page":"113"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T13053","display_name":"SMEs Development and Digital Marketing","score":0.9994999766349792,"subfield":{"id":"https://openalex.org/subfields/1403","display_name":"Business and International Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T13053","display_name":"SMEs Development and Digital Marketing","score":0.9994999766349792,"subfield":{"id":"https://openalex.org/subfields/1403","display_name":"Business and International Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":9.999999747378752e-05,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13872","display_name":"Vocational and Entrepreneurial Education","score":0.0,"subfield":{"id":"https://openalex.org/subfields/3304","display_name":"Education"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/digital-marketing","display_name":"digital marketing","score":0.8849999904632568},{"id":"https://openalex.org/keywords/ornamental-fish-culture","display_name":"ornamental fish farming","score":0.8220000267028809},{"id":"https://openalex.org/keywords/fish-farmers","display_name":"fish farmers","score":0.7440000176429749},{"id":"https://openalex.org/keywords/socialization","display_name":"socialization","score":0.47600001096725464},{"id":"https://openalex.org/keywords/technology-transfer","display_name":"technology transfer","score":0.7509999871253967},{"id":"https://openalex.org/keywords/online-sales","display_name":"online sales","score":0.34200000762939453}],"concepts":[{"id":"https://openalex.org/C2779207338","wikidata":"https://www.wikidata.org/wiki/Q9240","display_name":"Indonesian","level":2,"score":0.8119327425956726},{"id":"https://openalex.org/C110875604","wikidata":"https://www.wikidata.org/wiki/Q75","display_name":"The Internet","level":2,"score":0.535440981388092},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.48791834712028503},{"id":"https://openalex.org/C2780378061","wikidata":"https://www.wikidata.org/wiki/Q25351891","display_name":"Service (business)","level":2,"score":0.4818912148475647},{"id":"https://openalex.org/C2778449503","wikidata":"https://www.wikidata.org/wiki/Q329777","display_name":"Appeal","level":2,"score":0.4408496022224426},{"id":"https://openalex.org/C33566652","wikidata":"https://www.wikidata.org/wiki/Q1065927","display_name":"Theme (computing)","level":2,"score":0.4316031336784363},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.42950743436813354},{"id":"https://openalex.org/C39549134","wikidata":"https://www.wikidata.org/wiki/Q133080","display_name":"Public relations","level":1,"score":0.33396315574645996},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.18936806917190552},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.16225141286849976},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.13475698232650757},{"id":"https://openalex.org/C138885662","wikidata":"https://www.wikidata.org/wiki/Q5891","display_name":"Philosophy","level":0,"score":0.0},{"id":"https://openalex.org/C41895202","wikidata":"https://www.wikidata.org/wiki/Q8162","display_name":"Linguistics","level":1,"score":0.0},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.32493/abms.v1i2.3831","doi":"https://doi.org/10.32493/abms.v1i2.3831","is_oa":true,"landing_page_url":"https://doi.org/10.32493/abms.v1i2.3831","pdf_url":"http://openjournal.unpam.ac.id/index.php/ABMS/article/download/3831/pdf","source":{"id":"https://openalex.org/S4210213756","display_name":"Abdimisi","issn_l":"2716-2311","issn":["2716-2311","2720-9407"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4210157166","host_organization_name":"Universitas Pamulang","host_organization_lineage":["https://openalex.org/I4210157166"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Abdimisi","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.32493/abms.v1i2.3831","doi":"https://doi.org/10.32493/abms.v1i2.3831","is_oa":true,"landing_page_url":"https://doi.org/10.32493/abms.v1i2.3831","pdf_url":"http://openjournal.unpam.ac.id/index.php/ABMS/article/download/3831/pdf","source":{"id":"https://openalex.org/S4210213756","display_name":"Abdimisi","issn_l":"2716-2311","issn":["2716-2311","2720-9407"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4210157166","host_organization_name":"Universitas Pamulang","host_organization_lineage":["https://openalex.org/I4210157166"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Abdimisi","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W3134600199.pdf","grobid_xml":"https://content.openalex.org/works/W3134600199.grobid-xml"},"referenced_works_count":4,"referenced_works":["https://openalex.org/W935549741","https://openalex.org/W1571438920","https://openalex.org/W2736979762","https://openalex.org/W6741103190"],"related_works":["https://openalex.org/W2921035273","https://openalex.org/W3097329793","https://openalex.org/W7135072505","https://openalex.org/W7162793396","https://openalex.org/W3155809039","https://openalex.org/W4412501623","https://openalex.org/W3215651277","https://openalex.org/W2920932118","https://openalex.org/W4409684718","https://openalex.org/W2994207555"],"abstract_inverted_index":{"Community":[0,58],"service":[1,79,308],"is":[2,23,35,61,83,169,176,206,221],"an":[3,239],"activity":[4],"that":[5,291],"aims":[6],"to":[7,38,43,84,125,131,183,199,322,324],"help":[8],"certain":[9],"communities":[10],"in":[11,17,30,48,74,80,128,140,179,188,210,275,287,310,316],"some":[12],"activities":[13,73,309],"without":[14],"expecting":[15],"anything":[16],"return.":[18],"In":[19],"general,":[20],"this":[21],"program":[22],"designed":[24],"by":[25,203,229,272],"various":[26],"universities":[27],"or":[28,192,264],"institutes":[29],"Indonesia,":[31],"one":[32,62],"of":[33,54,64,72,77,90,112,135,166,216,232,319],"which":[34],"Pamulang":[36,108,154],"University.":[37,109],"make":[39],"a":[40,200,214,254],"real":[41],"contribution":[42],"the":[44,50,55,65,75,88,92,113,133,136,146,156,164,167,196,207,211,230,317],"Indonesian":[45,56],"people,":[46],"especially":[47],"developing":[49],"welfare":[51],"and":[52,98,119,172,218,220],"progress":[53],"people.":[57],"Service":[59],"Activities":[60],"part":[63],"Higher":[66],"Education":[67],"Tri":[68],"Dharma.":[69],"The":[70,96,110,236],"form":[71,318],"implementation":[76],"community":[78,307],"Jampang":[81,141,276,311],"village":[82],"transfer":[85],"technology":[86],"with":[87],"theme":[89],"raising":[91],"turnover":[93],"strategy":[94],"online.":[95],"instructors":[97],"resource":[99],"persons":[100],"involved":[101],"were":[102,123,142],"Accounting":[103],"Study":[104],"Program":[105],"Lecturers":[106],"from":[107,150],"results":[111],"PKM":[114],"Implementation":[115],"conducted":[116,202],"on":[117,302],"20.21":[118],"22":[120,305],"September":[121,304],"2019":[122],"adding":[124],"their":[126],"knowledge":[127],"economics,":[129],"owing":[130],"marketing,":[132,226],"participants":[134,157,168],"ornamental":[137],"fish":[138],"group":[139],"very":[143,170,177,222],"enthusiastic":[144],"about":[145,181],"material":[147],"they":[148],"got":[149],"accounting":[151],"lecturers":[152],"at":[153],"University,":[155],"can":[158],"immediately":[159],"practice":[160],"selling":[161],"via":[162,185,195,331],"online,":[163,301],"response":[165],"good":[171],"happy":[173],"because":[174,243],"it":[175,244,292],"helpful":[178],"learning":[180],"how":[182],"sell":[184],"online.Very":[186],"useful":[187],"carrying":[189],"out":[190,271,315],"marketing":[191,299],"sales":[193],"strategies":[194],"internet.":[197],"according":[198],"survey":[201],"SWA":[204],"Indonesia":[205],"second":[208],"largest":[209],"world":[212],"as":[213,248],"user":[215],"Facebook":[217],"Twitter":[219],"promising":[223],"for":[224,241],"online":[225,332],"moreover":[227],"supported":[228],"ease":[231],"obtaining":[233],"mobile":[234],"phones.":[235],"internet":[237],"has":[238,245,267,283],"appeal":[240],"consumers":[242],"advantages":[246],"such":[247],"convenience,":[249],"having":[250],"access":[251],"24":[252],"hours":[253],"day,":[255],"alternative":[256],"efficiency":[257],"space,":[258],"unlimited":[259],"area":[260],"coverage.":[261],"Online":[262,265,326],"Marketing":[263,266],"actually":[268],"been":[269,285],"carried":[270,314],"Fish":[273],"Farmers":[274],"Village,":[277],"Kemang":[278],"District,":[279],"Bogor":[280],"Regency,":[281],"but":[282],"not":[284,294],"optimal":[286],"its":[288],"management.":[289],"So":[290],"does":[293],"work":[295],"well.":[296],"To":[297],"optimize":[298],"through":[300],"Sunday":[303],"2019,":[306],"Village":[312],"are":[313],"socialization":[320],"related":[321],"\"Strategy":[323],"Increase":[325,328],"Turnover\".Keywords:":[327],"Turnover":[329],"Strategy":[330]},"counts_by_year":[{"year":2022,"cited_by_count":1}],"updated_date":"2026-10-07T09:51:55.459714","created_date":"2021-03-15T00:00:00"}