{"id":"https://openalex.org/W3048784347","doi":"https://doi.org/10.23960/jsp.v1i2.20","title":"Pemberdayaan Masyarakat Berbasis Pengembangan Usaha Mikro, Kecil, dan Menengah di Era Revolusi Industri 4.0","display_name":"Pemberdayaan Masyarakat Berbasis Pengembangan Usaha Mikro, Kecil, dan Menengah di Era Revolusi Industri 4.0","publication_year":2019,"publication_date":"2019-12-27","ids":{"openalex":"https://openalex.org/W3048784347","doi":"https://doi.org/10.23960/jsp.v1i2.20","mag":"3048784347"},"language":"id","primary_location":{"id":"doi:10.23960/jsp.v1i2.20","doi":"https://doi.org/10.23960/jsp.v1i2.20","is_oa":true,"landing_page_url":"https://doi.org/10.23960/jsp.v1i2.20","pdf_url":"https://jsp.fp.unila.ac.id/index.php/jsp/article/view/20/16","source":{"id":"https://openalex.org/S4210225927","display_name":"Suluh Pembangunan Journal of Extension and Development","issn_l":"2686-1488","issn":["2686-1488","2714-8351"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315088","host_organization_name":"Lampung University","host_organization_lineage":["https://openalex.org/P4310315088"],"host_organization_lineage_names":["Lampung University"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Suluh Pembangunan : Journal of Extension and Development","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"https://jsp.fp.unila.ac.id/index.php/jsp/article/view/20/16","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5088773631","display_name":"Sri Peni Wastutiningsih","orcid":"https://orcid.org/0000-0003-1736-7522","observed_orcids":["https://orcid.org/0000-0003-1736-7522"]},"institutions":[{"id":"https://openalex.org/I165230279","display_name":"Universitas Gadjah Mada","ror":"https://ror.org/03ke6d638","country_code":"ID","type":"education","lineage":["https://openalex.org/I165230279"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Sri Peni Wastutiningsih","raw_affiliation_strings":["Fakultas Pertanian Universitas Gadjah Mada",") Fakultas Pertanian Universitas Gadjah Mada; Jalan Flora, Bulaksumur, 55281"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Fakultas Pertanian Universitas Gadjah Mada","institution_ids":["https://openalex.org/I165230279"]},{"raw_affiliation_string":") Fakultas Pertanian Universitas Gadjah Mada; Jalan Flora, Bulaksumur, 55281","institution_ids":["https://openalex.org/I165230279"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5076156015","display_name":"Titis Puspita Dewi","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I165230279","display_name":"Universitas Gadjah Mada","ror":"https://ror.org/03ke6d638","country_code":"ID","type":"education","lineage":["https://openalex.org/I165230279"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Titis Puspita Dewi","raw_affiliation_strings":["Alumni Program Studi Penyuluhan dan Komunikasi Pembangunan Sekolah Pascasarjana Universitas Gadjah Mada",") Alumni Program Studi Penyuluhan dan Komunikasi Pembangunan Sekolah Pascasarjana Universitas Gadjah Mada; Jalan Teknika Utara, Pogung, 55281"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Alumni Program Studi Penyuluhan dan Komunikasi Pembangunan Sekolah Pascasarjana Universitas Gadjah Mada","institution_ids":["https://openalex.org/I165230279"]},{"raw_affiliation_string":") Alumni Program Studi Penyuluhan dan Komunikasi Pembangunan Sekolah Pascasarjana Universitas Gadjah Mada; Jalan Teknika Utara, Pogung, 55281","institution_ids":["https://openalex.org/I165230279"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I165230279"],"apc_list":null,"apc_paid":null,"fwci":1.7017,"has_fulltext":true,"cited_by_count":13,"citation_normalized_percentile":{"value":0.882211,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":89,"max":98},"biblio":{"volume":"1","issue":"2","first_page":"90","last_page":"96"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T13053","display_name":"SMEs Development and Digital Marketing","score":1.0,"subfield":{"id":"https://openalex.org/subfields/3317","display_name":"Demography"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T13053","display_name":"SMEs Development and Digital Marketing","score":1.0,"subfield":{"id":"https://openalex.org/subfields/3317","display_name":"Demography"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13194","display_name":"ICT in Developing Communities","score":0.0,"subfield":{"id":"https://openalex.org/subfields/1710","display_name":"Information Systems"},"field":{"id":"https://openalex.org/fields/17","display_name":"Computer Science"},"domain":{"id":"https://openalex.org/domains/3","display_name":"Physical Sciences"}},{"id":"https://openalex.org/T13502","display_name":"Community and Sustainable Development","score":0.0,"subfield":{"id":"https://openalex.org/subfields/3304","display_name":"Education"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/community-empowerment","display_name":"community empowerment","score":0.9610000252723694},{"id":"https://openalex.org/keywords/micro-small-and-medium-enterprises","display_name":"micro, small and medium enterprises","score":0.953000009059906},{"id":"https://openalex.org/keywords/digital-marketing","display_name":"digital marketing","score":0.9900000095367432},{"id":"https://openalex.org/keywords/industry-4-0","display_name":"Industry 4.0","score":0.9739999771118164},{"id":"https://openalex.org/keywords/local-food-businesses","display_name":"local food businesses","score":0.7200000286102295},{"id":"https://openalex.org/keywords/traditional-crafts","display_name":"traditional crafts","score":0.9160000085830688},{"id":"https://openalex.org/keywords/academic-community-engagement","display_name":"academic community engagement","score":0.37700000405311584},{"id":"https://openalex.org/keywords/rural-consumption","display_name":"rural consumption","score":0.39899998903274536}],"concepts":[{"id":"https://openalex.org/C98495876","wikidata":"https://www.wikidata.org/wiki/Q1323528","display_name":"Digital marketing","level":2,"score":0.5381612777709961},{"id":"https://openalex.org/C15708023","wikidata":"https://www.wikidata.org/wiki/Q80083","display_name":"Humanities","level":1,"score":0.5023393630981445},{"id":"https://openalex.org/C2992496598","wikidata":"https://www.wikidata.org/wiki/Q2350449","display_name":"Marketing communication","level":2,"score":0.4952529966831207},{"id":"https://openalex.org/C2991716581","wikidata":"https://www.wikidata.org/wiki/Q956129","display_name":"Digital era","level":3,"score":0.4204155206680298},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.34938424825668335},{"id":"https://openalex.org/C110875604","wikidata":"https://www.wikidata.org/wiki/Q75","display_name":"The Internet","level":2,"score":0.234075665473938},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.20953664183616638},{"id":"https://openalex.org/C142362112","wikidata":"https://www.wikidata.org/wiki/Q735","display_name":"Art","level":0,"score":0.19395282864570618},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.06348952651023865},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.039612412452697754}],"mesh":[],"locations_count":2,"locations":[{"id":"doi:10.23960/jsp.v1i2.20","doi":"https://doi.org/10.23960/jsp.v1i2.20","is_oa":true,"landing_page_url":"https://doi.org/10.23960/jsp.v1i2.20","pdf_url":"https://jsp.fp.unila.ac.id/index.php/jsp/article/view/20/16","source":{"id":"https://openalex.org/S4210225927","display_name":"Suluh Pembangunan Journal of Extension and Development","issn_l":"2686-1488","issn":["2686-1488","2714-8351"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315088","host_organization_name":"Lampung University","host_organization_lineage":["https://openalex.org/P4310315088"],"host_organization_lineage_names":["Lampung University"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Suluh Pembangunan : Journal of Extension and Development","raw_type":"journal-article"},{"id":"pmh:oai:ojs.jsp.fp.unila.ac.id:article/20","doi":null,"is_oa":true,"landing_page_url":"https://jsp.fp.unila.ac.id/index.php/jsp/article/view/20","pdf_url":"https://jsp.fp.unila.ac.id/index.php/jsp/article/download/20/16","source":{"id":"https://openalex.org/S4210225927","display_name":"Suluh Pembangunan Journal of Extension and Development","issn_l":"2686-1488","issn":["2686-1488","2714-8351"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315088","host_organization_name":"Lampung University","host_organization_lineage":["https://openalex.org/P4310315088"],"host_organization_lineage_names":["Lampung University"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"10.23960/jsp.v1i2","raw_type":"info:eu-repo/semantics/article"}],"best_oa_location":{"id":"doi:10.23960/jsp.v1i2.20","doi":"https://doi.org/10.23960/jsp.v1i2.20","is_oa":true,"landing_page_url":"https://doi.org/10.23960/jsp.v1i2.20","pdf_url":"https://jsp.fp.unila.ac.id/index.php/jsp/article/view/20/16","source":{"id":"https://openalex.org/S4210225927","display_name":"Suluh Pembangunan Journal of Extension and Development","issn_l":"2686-1488","issn":["2686-1488","2714-8351"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/P4310315088","host_organization_name":"Lampung University","host_organization_lineage":["https://openalex.org/P4310315088"],"host_organization_lineage_names":["Lampung University"],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Suluh Pembangunan : Journal of Extension and Development","raw_type":"journal-article"},"sustainable_development_goals":[{"id":"https://metadata.un.org/sdg/8","display_name":"Decent work and economic growth","score":0.9211000204086304},{"id":"https://metadata.un.org/sdg/9","display_name":"Industry, innovation and infrastructure","score":0.5378999710083008}],"sustainable_development_goals_aurora":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W3048784347.pdf","grobid_xml":"https://content.openalex.org/works/W3048784347.grobid-xml"},"referenced_works_count":6,"referenced_works":["https://openalex.org/W2311023586","https://openalex.org/W2626474183","https://openalex.org/W2922398645","https://openalex.org/W2941489092","https://openalex.org/W3116197844","https://openalex.org/W6987219616"],"related_works":["https://openalex.org/W7219401392","https://openalex.org/W3161885171","https://openalex.org/W7110065433","https://openalex.org/W4387883472","https://openalex.org/W7220580956","https://openalex.org/W7216888200","https://openalex.org/W4407709928","https://openalex.org/W4378189152","https://openalex.org/W7216873528","https://openalex.org/W3015002168"],"abstract_inverted_index":{"Era":[0],"revolusi":[1],"4.0":[2],"mendorong":[3,40],"masyarakat":[4,45,136],"untuk":[5,46],"memanfaatkan":[6],"internet":[7,32],"sebagai":[8,42],"wahana":[9],"digital":[10,55,88,101,127],"marketing.":[11,89],"Masyarakat":[12,74],"utamanya":[13],"yang":[14,27,84,103,123,138],"bergerak":[15],"di":[16,64],"bidang":[17],"usaha":[18,79],"mikro,":[19],"kecil,":[20],"dan":[21,52,99,121],"menengah":[22],"(UMKM)":[23],"memiliki":[24,77],"jangkauan":[25],"pasar":[26],"lebih":[28],"luas":[29],"dengan":[30,95],"penggunaan":[31],"atau":[33],"pemasaran":[34],"berbasis":[35],"online":[36],"lainnya.":[37],"Hal":[38],"tersebut":[39],"akademisi":[41],"bagian":[43],"dari":[44],"berperan":[47],"aktif":[48],"dalam":[49,106],"menginisiasi,":[50],"mendorong,":[51],"mendampingi":[53],"realisasi":[54],"marketing":[56,102,128],"tersebut,":[57],"salah":[58],"satunya":[59],"telah":[60,104],"dilakukan":[61],"tim":[62],"UGM":[63],"Desa":[65,75],"Giriharjo,":[66],"Kecamatan":[67],"Panggang,":[68],"Kabupaten":[69],"Gunungkidul,":[70],"Daerah":[71],"Istimewa":[72],"Yogyakarta.":[73],"Giriharjo":[76],"potensi":[78],"pangan":[80],"lokal":[81],"maupun":[82],"handycraft":[83],"dapat":[85],"dikembangkan":[86],"melalui":[87,126],"Penelitian":[90],"ini":[91],"merupakan":[92],"penelitian":[93,112],"kualitatif":[94],"tujuan":[96],"mengidentifikasi":[97],"fungsi":[98,115,130],"dampak":[100],"diterapkan":[105],"proses":[107],"pemberdayaan":[108],"masyarakat.":[109],"Adapun":[110],"hasil":[111],"menunjukkan":[113],"adanya":[114],"manifes":[116],"berupa":[117,132],"peningkatan":[118],"jumlah":[119],"penjualan":[120],"omzet":[122],"diperoleh":[124],"pengusaha":[125],"sedangkan":[129],"latennya":[131],"perubahan":[133],"gaya":[134],"hidup":[135],"perdesaan":[137],"menjadi":[139],"konsumtif":[140],"semenjak":[141],"mengenal":[142],"dunia":[143],"internet.":[144]},"counts_by_year":[{"year":2025,"cited_by_count":2},{"year":2024,"cited_by_count":3},{"year":2023,"cited_by_count":5},{"year":2022,"cited_by_count":1},{"year":2021,"cited_by_count":2}],"updated_date":"2026-10-16T09:59:22.235173","created_date":"2020-08-18T00:00:00"}
