{"id":"https://openalex.org/W2997837768","doi":null,"title":"Asianness in Hospitality: The Case of Luxury Hotels in Bangkok, Thailand","display_name":"Asianness in Hospitality: The Case of Luxury Hotels in Bangkok, Thailand","publication_year":2019,"publication_date":"2019-12-09","ids":{"openalex":"https://openalex.org/W2997837768","mag":"2997837768"},"language":"en","primary_location":{"id":"mag:2997837768","doi":null,"is_oa":false,"landing_page_url":"https://ajmi.stamford.edu/index.php/ajmi/article/view/84","pdf_url":null,"source":{"id":"https://openalex.org/S4306501236","display_name":"AJMI - ASEAN Journal of Management and Innovation","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"AJMI - ASEAN Journal of Management and Innovation","raw_type":null},"volume":null,"type":"article","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5068246207","display_name":"D. Htm Pipatpong Fakfare","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I55913730","display_name":"Bangkok University","ror":"https://ror.org/002qeva03","country_code":"TH","type":"education","lineage":["https://openalex.org/I55913730"]}],"countries":["TH"],"is_corresponding":false,"raw_author_name":"D. Htm Pipatpong Fakfare","raw_affiliation_strings":["[Bangkok University, Thailand]"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"[Bangkok University, Thailand]","institution_ids":["https://openalex.org/I55913730"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5049172675","display_name":"D. Htm Suwadee Talawanich","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I25399158","display_name":"Mahidol University","ror":"https://ror.org/01znkr924","country_code":"TH","type":"education","lineage":["https://openalex.org/I25399158"]}],"countries":["TH"],"is_corresponding":false,"raw_author_name":"D. Htm Suwadee Talawanich","raw_affiliation_strings":["Mahidol University (Thailand)"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Mahidol University (Thailand)","institution_ids":["https://openalex.org/I25399158"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5038483909","display_name":"D. Htm Arunotai Pongwat","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I48076826","display_name":"Chiang Mai University","ror":"https://ror.org/05m2fqn25","country_code":"TH","type":"education","lineage":["https://openalex.org/I48076826"]}],"countries":["TH"],"is_corresponding":false,"raw_author_name":"D. Htm Arunotai Pongwat","raw_affiliation_strings":[", Chiang Mai University, , Thailand"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":", Chiang Mai University, , Thailand","institution_ids":["https://openalex.org/I48076826"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5084151327","display_name":"Kaye Chon","orcid":"https://orcid.org/0000-0001-7981-4741","observed_orcids":["https://orcid.org/0000-0001-7981-4741"]},"institutions":[{"id":"https://openalex.org/I14243506","display_name":"Hong Kong Polytechnic University","ror":"https://ror.org/0030zas98","country_code":"HK","type":"education","lineage":["https://openalex.org/I14243506"]}],"countries":["HK"],"is_corresponding":false,"raw_author_name":"Kaye Chon","raw_affiliation_strings":["The Hong Kong Polytechnic University School of Hotel & Tourism Management Hong Kong"],"raw_orcid":"https://orcid.org/0000-0001-7981-4741","affiliations":[{"raw_affiliation_string":"The Hong Kong Polytechnic University School of Hotel & Tourism Management Hong Kong","institution_ids":["https://openalex.org/I14243506"]}]}],"institutions":[],"countries_distinct_count":2,"institutions_distinct_count":4,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.2646,"has_fulltext":false,"cited_by_count":1,"citation_normalized_percentile":{"value":0.72963391,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":88,"max":93},"biblio":{"volume":"6","issue":"2","first_page":"77","last_page":"92"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.9150000214576721,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.9150000214576721,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10055","display_name":"Diverse Aspects of Tourism Research","score":0.05649999901652336,"subfield":{"id":"https://openalex.org/subfields/1409","display_name":"Tourism, Leisure and Hospitality Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10154","display_name":"Customer Service Quality and Loyalty","score":0.010999999940395355,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/asianness","display_name":"Asianness","score":0.9909999966621399},{"id":"https://openalex.org/keywords/luxury-hotels","display_name":"luxury hotels","score":0.9290000200271606},{"id":"https://openalex.org/keywords/hotel-design","display_name":"hotel design","score":0.6209999918937683},{"id":"https://openalex.org/keywords/asian-culture","display_name":"Asian culture","score":0.6430000066757202},{"id":"https://openalex.org/keywords/thainess","display_name":"Thainess","score":0.902999997138977},{"id":"https://openalex.org/keywords/personalized-services","display_name":"personalized services","score":0.8069999814033508},{"id":"https://openalex.org/keywords/customer-centricity","display_name":"customer-centricity","score":0.9769999980926514},{"id":"https://openalex.org/keywords/bangkok","display_name":"Bangkok","score":0.4300000071525574},{"id":"https://openalex.org/keywords/netnography","display_name":"netnography","score":0.6729999780654907},{"id":"https://openalex.org/keywords/tripadvisor-reviews","display_name":"TripAdvisor reviews","score":0.9039999842643738}],"concepts":[{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.6622298955917358},{"id":"https://openalex.org/C107482638","wikidata":"https://www.wikidata.org/wiki/Q815825","display_name":"Hospitality","level":3,"score":0.6394344568252563},{"id":"https://openalex.org/C153206804","wikidata":"https://www.wikidata.org/wiki/Q3083754","display_name":"Netnography","level":3,"score":0.625947117805481},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.5977945327758789},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.5974285006523132},{"id":"https://openalex.org/C525551149","wikidata":"https://www.wikidata.org/wiki/Q1495452","display_name":"Hospitality industry","level":3,"score":0.5231049060821533},{"id":"https://openalex.org/C2780378061","wikidata":"https://www.wikidata.org/wiki/Q25351891","display_name":"Service (business)","level":2,"score":0.4586084485054016},{"id":"https://openalex.org/C56666940","wikidata":"https://www.wikidata.org/wiki/Q788790","display_name":"Documentation","level":2,"score":0.4576283097267151},{"id":"https://openalex.org/C2781160333","wikidata":"https://www.wikidata.org/wiki/Q666985","display_name":"Sincerity","level":2,"score":0.44767817854881287},{"id":"https://openalex.org/C18918823","wikidata":"https://www.wikidata.org/wiki/Q49389","display_name":"Tourism","level":2,"score":0.21913331747055054},{"id":"https://openalex.org/C518677369","wikidata":"https://www.wikidata.org/wiki/Q202833","display_name":"Social media","level":2,"score":0.1671275794506073},{"id":"https://openalex.org/C205649164","wikidata":"https://www.wikidata.org/wiki/Q1071","display_name":"Geography","level":0,"score":0.1373756229877472},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.10699477791786194},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.0},{"id":"https://openalex.org/C199360897","wikidata":"https://www.wikidata.org/wiki/Q9143","display_name":"Programming language","level":1,"score":0.0},{"id":"https://openalex.org/C166957645","wikidata":"https://www.wikidata.org/wiki/Q23498","display_name":"Archaeology","level":1,"score":0.0},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"mag:2997837768","doi":null,"is_oa":false,"landing_page_url":"https://ajmi.stamford.edu/index.php/ajmi/article/view/84","pdf_url":null,"source":{"id":"https://openalex.org/S4306501236","display_name":"AJMI - ASEAN Journal of Management and Innovation","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"AJMI - ASEAN Journal of Management and Innovation","raw_type":null}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W3033472988","https://openalex.org/W7216904977","https://openalex.org/W2110919046","https://openalex.org/W2269133954","https://openalex.org/W7215676597","https://openalex.org/W2497768198","https://openalex.org/W7216361606","https://openalex.org/W2989919195","https://openalex.org/W4281997811","https://openalex.org/W7161873439"],"abstract_inverted_index":{"This":[0],"paper":[1],"aims":[2],"to":[3,7,42,71,80,143],"explore":[4],"the":[5,19,48,52,87,110,122,138,158,172],"extent":[6],"which":[8],"two":[9,12],"Asian":[10,61,161],"and":[11,30,44,69,99,118,124,136],"non-Asian":[13],"luxury":[14,49,162],"hotel":[15,53,89,174],"brands":[16],"operating":[17],"in":[18,47,115,121,132,137,151,157],"business":[20],"district":[21],"of":[22,35,51,60,103,126,140,147,160,166],"Bangkok,":[23],"Thailand,":[24],"incorporate":[25,113],"\u2018Asianness\u2019":[26],"into":[27],"their":[28,31,127,133,141],"designs":[29],"operations":[32],"as":[33,64,129,131],"part":[34],"signaling":[36],"luxury.":[37,144],"As":[38],"a":[39],"specific":[40],"approach":[41,142],"design":[43,123],"service":[45],"provision":[46],"segment":[50],"sector,":[54],"Asianness":[55,114,148,167],"relies":[56],"on":[57,105],"particular":[58],"traits":[59],"culture":[62],"such":[63],"sincerity,":[65],"love,":[66],"forgiveness,":[67],"balance,":[68],"attention":[70],"small":[72],"details.":[73],"Various":[74],"qualitative":[75],"research":[76],"techniques":[77],"were":[78],"used":[79],"collect":[81],"data:":[82],"interviews":[83],"with":[84],"managers":[85],"from":[86],"four":[88,111,173],"brands,":[90],"observation":[91],"at":[92],"these":[93],"hotels,":[94],"documentation":[95],"(their":[96],"official":[97],"websites,":[98],"netnography":[100],"(an":[101],"analysis":[102],"reviews":[104],"TripAdvisor).":[106],"Findings":[107],"indicate":[108],"that":[109],"hoteliers":[112],"various":[116,119],"degrees":[117],"ways":[120],"style":[125],"hotels":[128],"well":[130],"customized":[134],"services":[135],"customer-centricity":[139],"The":[145],"level":[146],"(and":[149],"\u201cThainess\u201d":[150],"one":[152],"case)":[153],"is":[154],"more":[155],"consistent":[156],"case":[159],"brands.":[163,175],"Different":[164],"characteristics":[165],"are":[168],"nonetheless":[169],"found":[170],"across":[171]},"counts_by_year":[{"year":2022,"cited_by_count":1}],"updated_date":"2025-10-10T17:16:08.811792","created_date":"2020-01-10T00:00:00"}