{"id":"https://openalex.org/W2979513383","doi":"https://doi.org/10.36441/mae.v1i2.84","title":"Hubungan e-Word of Mouth dan Citra Merk dengan Minat Membeli pada Perbankan Syariah di Indonesia","display_name":"Hubungan e-Word of Mouth dan Citra Merk dengan Minat Membeli pada Perbankan Syariah di Indonesia","publication_year":2021,"publication_date":"2021-02-17","ids":{"openalex":"https://openalex.org/W2979513383","doi":"https://doi.org/10.36441/mae.v1i2.84","mag":"2979513383"},"language":"id","primary_location":{"id":"doi:10.36441/mae.v1i2.84","doi":"https://doi.org/10.36441/mae.v1i2.84","is_oa":true,"landing_page_url":"https://doi.org/10.36441/mae.v1i2.84","pdf_url":"http://jurnal.usahid.ac.id/index.php/accounting/article/download/84/78","source":{"id":"https://openalex.org/S4210200208","display_name":"MANAGEMENT & ACCOUNTING EXPOSE","issn_l":"2620-9314","issn":["2620-9314"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Management &amp; Accounting Expose","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"hybrid","oa_url":"http://jurnal.usahid.ac.id/index.php/accounting/article/download/84/78","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5066257839","display_name":"Haris Kadarisman","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I4210156875","display_name":"Universitas Sahid Jakarta","ror":"https://ror.org/05x9hft88","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210156875"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Haris Kadarisman","raw_affiliation_strings":["Magister Manajemen\r\nUniversitas Sahid Jakarta"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Magister Manajemen\r\nUniversitas Sahid Jakarta","institution_ids":["https://openalex.org/I4210156875"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5011325440","display_name":"Nafiah Ariyani","orcid":"https://orcid.org/0000-0001-5830-4312","observed_orcids":["https://orcid.org/0000-0001-5830-4312"]},"institutions":[{"id":"https://openalex.org/I4210156875","display_name":"Universitas Sahid Jakarta","ror":"https://ror.org/05x9hft88","country_code":"ID","type":"education","lineage":["https://openalex.org/I4210156875"]}],"countries":["ID"],"is_corresponding":false,"raw_author_name":"Nafiah Ariyani","raw_affiliation_strings":["Magister Manajemen\r\nUniversitas Sahid Jakarta"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Magister Manajemen\r\nUniversitas Sahid Jakarta","institution_ids":["https://openalex.org/I4210156875"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I4210156875"],"apc_list":null,"apc_paid":null,"fwci":1.1337,"has_fulltext":true,"cited_by_count":9,"citation_normalized_percentile":{"value":0.81756163,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":88,"max":96},"biblio":{"volume":"1","issue":"2","first_page":"1","last_page":"11"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.7109000086784363,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.7109000086784363,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.18930000066757202,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11365","display_name":"Islamic Finance and Banking Studies","score":0.08370000123977661,"subfield":{"id":"https://openalex.org/subfields/1402","display_name":"Accounting"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/e-word-of-mouth","display_name":"e-word-of-mouth","score":0.9629999995231628},{"id":"https://openalex.org/keywords/brand-image","display_name":"brand image","score":0.9869999885559082},{"id":"https://openalex.org/keywords/purchase-intention","display_name":"purchase intention","score":0.9879999756813049},{"id":"https://openalex.org/keywords/islamic-banking","display_name":"Islamic banking","score":0.9679999947547913},{"id":"https://openalex.org/keywords/electronic-word-of-mouth","display_name":"electronic word of mouth","score":0.7049999833106995},{"id":"https://openalex.org/keywords/indonesian-islamic-banks","display_name":"Indonesian Islamic banks","score":0.5260000228881836}],"concepts":[{"id":"https://openalex.org/C15708023","wikidata":"https://www.wikidata.org/wiki/Q80083","display_name":"Humanities","level":1,"score":0.45789816975593567},{"id":"https://openalex.org/C142362112","wikidata":"https://www.wikidata.org/wiki/Q735","display_name":"Art","level":0,"score":0.20359015464782715}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.36441/mae.v1i2.84","doi":"https://doi.org/10.36441/mae.v1i2.84","is_oa":true,"landing_page_url":"https://doi.org/10.36441/mae.v1i2.84","pdf_url":"http://jurnal.usahid.ac.id/index.php/accounting/article/download/84/78","source":{"id":"https://openalex.org/S4210200208","display_name":"MANAGEMENT & ACCOUNTING EXPOSE","issn_l":"2620-9314","issn":["2620-9314"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Management &amp; Accounting Expose","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.36441/mae.v1i2.84","doi":"https://doi.org/10.36441/mae.v1i2.84","is_oa":true,"landing_page_url":"https://doi.org/10.36441/mae.v1i2.84","pdf_url":"http://jurnal.usahid.ac.id/index.php/accounting/article/download/84/78","source":{"id":"https://openalex.org/S4210200208","display_name":"MANAGEMENT & ACCOUNTING EXPOSE","issn_l":"2620-9314","issn":["2620-9314"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by","license_id":"https://openalex.org/licenses/cc-by","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Management &amp; Accounting Expose","raw_type":"journal-article"},"sustainable_development_goals":[],"study_designs":[{"id":"https://openalex.org/study-designs/observational-study","display_name":"Observational Study"}],"awards":[],"funders":[],"has_content":{"grobid_xml":true,"pdf":true},"content_urls":{"pdf":"https://content.openalex.org/works/W2979513383.pdf","grobid_xml":"https://content.openalex.org/works/W2979513383.grobid-xml"},"referenced_works_count":18,"referenced_works":["https://openalex.org/W1563784034","https://openalex.org/W2008345063","https://openalex.org/W2035411492","https://openalex.org/W2060604451","https://openalex.org/W2085756167","https://openalex.org/W2113880421","https://openalex.org/W2118898598","https://openalex.org/W2145000569","https://openalex.org/W2148057468","https://openalex.org/W2148098161","https://openalex.org/W2153134053","https://openalex.org/W2153900340","https://openalex.org/W2163975393","https://openalex.org/W2266639535","https://openalex.org/W2954694796","https://openalex.org/W3121284197","https://openalex.org/W3123091093","https://openalex.org/W4229942792"],"related_works":["https://openalex.org/W7221080538","https://openalex.org/W7061220529","https://openalex.org/W4413365446","https://openalex.org/W2784343750","https://openalex.org/W7042425555","https://openalex.org/W7004880941","https://openalex.org/W7126127421","https://openalex.org/W4312578888","https://openalex.org/W2980406513","https://openalex.org/W7215909903"],"abstract_inverted_index":{"Era":[0],"digital":[1,46],"menawarkan":[2],"banyak":[3,42],"peluang":[4],"sekaligus":[5],"ancaman,":[6],"oleh":[7],"karenanya":[8],"setiap":[9],"organisasi":[10],"harus":[11],"menganalisanya":[12],"dengan":[13,65,72,79],"cermat":[14],"untuk":[15,22],"meningkatkan":[16],"kinerja":[17],"perusahaan.":[18],"Penelitian":[19],"ini":[20,52],"bertujuan":[21],"mengetahui":[23],"hubungan":[24],"e-word":[25,97],"of":[26,98,116],"mouth":[27,99,117],"dan":[28,76,104],"citra":[29,102,109,125],"merek":[30,103,110],"terhadap":[31,101,112,121],"minat":[32,105,113,122],"membeli":[33,123],"pada":[34,50],"industri":[35],"perbankan":[36],"syariah":[37],"di":[38],"Indonesia,":[39],"yang":[40,60],"belum":[41],"mengadopsi":[43],"kemajuan":[44],"teknologi":[45],"dalam":[47],"operasinya.":[48],"Populasi":[49],"penelitian":[51,93],"adalah":[53,62],"pemilik":[54],"rekening":[55],"bank":[56],"konvensional.":[57],"Metode":[58,84],"sampling":[59],"digunakan":[61],"non":[63],"probabilistik":[64],"teknik":[66],"convenience.":[67],"Teknik":[68],"pengambilan":[69],"data":[70,86],"dilakukan":[71],"penyebaran":[73],"kuesioner":[74],"langsung":[75],"melalui":[77],"email":[78],"jawaban":[80],"menggunakan":[81,87],"Skala":[82],"Likert.":[83],"analisis":[85],"SEM":[88],"(Structural":[89],"Equation":[90],"Modelling).":[91],"Hasil":[92],"menunjukan":[94],"bahwa":[95],"variabel":[96],"berpengaruh":[100,111,118],"membeli,":[106],"demikian":[107],"pula":[108],"membeli.":[114],"E-word":[115],"paling":[119],"besar":[120],"daripada":[124],"merek.":[126]},"counts_by_year":[{"year":2025,"cited_by_count":1},{"year":2024,"cited_by_count":3},{"year":2023,"cited_by_count":3},{"year":2022,"cited_by_count":1},{"year":2019,"cited_by_count":1}],"updated_date":"2026-11-10T11:39:43.021295","created_date":"2019-10-18T00:00:00"}
