{"id":"https://openalex.org/W2955375168","doi":null,"title":"Price and Marketing Strategy in Tourism Contexts: A preliminary study to mitigating seasonality","display_name":"Price and Marketing Strategy in Tourism Contexts: A preliminary study to mitigating seasonality","publication_year":2019,"publication_date":"2019-07-02","ids":{"openalex":"https://openalex.org/W2955375168","mag":"2955375168"},"language":"en","primary_location":{"id":"pmh:oai:ciencipca.ipca.pt:11110/1751","doi":null,"is_oa":true,"landing_page_url":"http://hdl.handle.net/11110/1751","pdf_url":"https://ciencipca.ipca.pt/bitstreams/82973794-b545-45ec-9730-c855ab9aa03d/download","source":{"id":"https://openalex.org/S7407051867","display_name":"CiencIPCA","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I7883018","host_organization_name":"Funda\u00e7\u00e3o para a Ci\u00eancia e Tecnologia","host_organization_lineage":["https://openalex.org/I7883018"],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"https://ciencipca.ipca.pt/bitstreams/82973794-b545-45ec-9730-c855ab9aa03d/download","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5072960994","display_name":"C\u00e9sar Lapa Barros","orcid":"https://orcid.org/0000-0002-9499-3343","observed_orcids":["https://orcid.org/0000-0002-9499-3343"]},"institutions":[{"id":"https://openalex.org/I6289922","display_name":"Universidade de Vigo","ror":"https://ror.org/05rdf8595","country_code":"ES","type":"education","lineage":["https://openalex.org/I6289922"]}],"countries":["ES"],"is_corresponding":false,"raw_author_name":"C\u00e9sar Lapa Barros","raw_affiliation_strings":["Universidad  de Vigo"],"raw_orcid":"https://orcid.org/0000-0002-9499-3343","affiliations":[{"raw_affiliation_string":"Universidad  de Vigo","institution_ids":["https://openalex.org/I6289922"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5054548391","display_name":"Bruno Barbosa Sousa","orcid":"https://orcid.org/0000-0002-8588-2422","observed_orcids":["https://orcid.org/0000-0002-8588-2422"]},"institutions":[{"id":"https://openalex.org/I185808892","display_name":"Universidade Polit\u00e9cnica do C\u00e1vado e do Ave","ror":"https://ror.org/0448qsq10","country_code":"PT","type":"education","lineage":["https://openalex.org/I185808892"]}],"countries":["PT"],"is_corresponding":false,"raw_author_name":"Bruno Sousa","raw_affiliation_strings":["IPCA \u2013 Polytechnic Institute of C\u00e1vado and Ave#R##N#UNIAG and CITUR research member"],"raw_orcid":"https://orcid.org/0000-0002-8588-2422","affiliations":[{"raw_affiliation_string":"IPCA \u2013 Polytechnic Institute of C\u00e1vado and Ave#R##N#UNIAG and CITUR research member","institution_ids":["https://openalex.org/I185808892"]}]}],"institutions":[],"countries_distinct_count":2,"institutions_distinct_count":2,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":1.0479,"has_fulltext":true,"cited_by_count":9,"citation_normalized_percentile":{"value":0.8375474,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":88,"max":95},"biblio":{"volume":"7","issue":"12","first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.4950999915599823,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.4950999915599823,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10055","display_name":"Diverse Aspects of Tourism Research","score":0.41499999165534973,"subfield":{"id":"https://openalex.org/subfields/1409","display_name":"Tourism, Leisure and Hospitality Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10841","display_name":"Economic and Environmental Valuation","score":0.032600000500679016,"subfield":{"id":"https://openalex.org/subfields/2002","display_name":"Economics and Econometrics"},"field":{"id":"https://openalex.org/fields/20","display_name":"Economics, Econometrics and Finance"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/tourism-seasonality","display_name":"tourism seasonality","score":0.8090000152587891},{"id":"https://openalex.org/keywords/pay-what-you-want-pricing","display_name":"pay-what-you-want pricing","score":0.8059999942779541},{"id":"https://openalex.org/keywords/name-your-own-price","display_name":"name-your-own-price","score":0.968999981880188},{"id":"https://openalex.org/keywords/social-preferences","display_name":"social preferences","score":0.6549999713897705},{"id":"https://openalex.org/keywords/tourism-pricing","display_name":"tourism pricing","score":0.42899999022483826},{"id":"https://openalex.org/keywords/theme-parks","display_name":"amusement parks","score":0.7760000228881836},{"id":"https://openalex.org/keywords/religious-tourism","display_name":"religious tourism","score":0.8259999752044678},{"id":"https://openalex.org/keywords/fatima","display_name":"Fatima","score":0.8080000281333923}],"concepts":[{"id":"https://openalex.org/C18918823","wikidata":"https://www.wikidata.org/wiki/Q49389","display_name":"Tourism","level":2,"score":0.7955175638198853},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.677246630191803},{"id":"https://openalex.org/C2779343474","wikidata":"https://www.wikidata.org/wiki/Q3109175","display_name":"Context (archaeology)","level":2,"score":0.5182631015777588},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.5124228596687317},{"id":"https://openalex.org/C2778012447","wikidata":"https://www.wikidata.org/wiki/Q1034415","display_name":"Scope (computer science)","level":2,"score":0.4937339723110199},{"id":"https://openalex.org/C75545042","wikidata":"https://www.wikidata.org/wiki/Q1350203","display_name":"Tourism geography","level":3,"score":0.43014758825302124},{"id":"https://openalex.org/C162324750","wikidata":"https://www.wikidata.org/wiki/Q8134","display_name":"Economics","level":0,"score":0.35805314779281616},{"id":"https://openalex.org/C205649164","wikidata":"https://www.wikidata.org/wiki/Q1071","display_name":"Geography","level":0,"score":0.16621628403663635},{"id":"https://openalex.org/C166957645","wikidata":"https://www.wikidata.org/wiki/Q23498","display_name":"Archaeology","level":1,"score":0.0},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.0},{"id":"https://openalex.org/C199360897","wikidata":"https://www.wikidata.org/wiki/Q9143","display_name":"Programming language","level":1,"score":0.0}],"mesh":[],"locations_count":3,"locations":[{"id":"pmh:oai:ciencipca.ipca.pt:11110/1751","doi":null,"is_oa":true,"landing_page_url":"http://hdl.handle.net/11110/1751","pdf_url":"https://ciencipca.ipca.pt/bitstreams/82973794-b545-45ec-9730-c855ab9aa03d/download","source":{"id":"https://openalex.org/S7407051867","display_name":"CiencIPCA","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I7883018","host_organization_name":"Funda\u00e7\u00e3o para a Ci\u00eancia e Tecnologia","host_organization_lineage":["https://openalex.org/I7883018"],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article"},{"id":"pmh:oai:u3isjournal.isvouga.pt:article/380","doi":null,"is_oa":true,"landing_page_url":"https://u3isjournal.isvouga.pt/index.php/ijmcnm/article/view/380","pdf_url":"http://u3isjournal.isvouga.pt/index.php/ijmcnm/article/view/380","source":{"id":"https://openalex.org/S4306402433","display_name":"Portuguese National Funding Agency for Science, Research and Technology (RCAAP Project by FCT)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by-nc-sa","license_id":"https://openalex.org/licenses/cc-by-nc-sa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"2182-9306","raw_type":"journal article"},{"id":"mag:2955375168","doi":null,"is_oa":false,"landing_page_url":"http://u3isjournal.isvouga.pt/index.php/ijmcnm/article/download/380/205","pdf_url":null,"source":{"id":"https://openalex.org/S4210185831","display_name":"International Journal of Marketing Communication and New Media","issn_l":"2182-9306","issn":["2182-9306","2183-6558"],"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":["erih-plus","poland-20","russia-white-list-3"],"host_organization":"https://openalex.org/I4210097731","host_organization_name":"Instituto Superior de Entre Douro e Vouga","host_organization_lineage":["https://openalex.org/I4210097731"],"host_organization_lineage_names":[],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"International Journal of Marketing Communication and New Media","raw_type":null}],"best_oa_location":{"id":"pmh:oai:ciencipca.ipca.pt:11110/1751","doi":null,"is_oa":true,"landing_page_url":"http://hdl.handle.net/11110/1751","pdf_url":"https://ciencipca.ipca.pt/bitstreams/82973794-b545-45ec-9730-c855ab9aa03d/download","source":{"id":"https://openalex.org/S7407051867","display_name":"CiencIPCA","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I7883018","host_organization_name":"Funda\u00e7\u00e3o para a Ci\u00eancia e Tecnologia","host_organization_lineage":["https://openalex.org/I7883018"],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article"},"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W2955375168.pdf","grobid_xml":"https://content.openalex.org/works/W2955375168.grobid-xml"},"referenced_works_count":24,"referenced_works":["https://openalex.org/W91588598","https://openalex.org/W1495593618","https://openalex.org/W1522056206","https://openalex.org/W1571668778","https://openalex.org/W1973080371","https://openalex.org/W1991317100","https://openalex.org/W2000626844","https://openalex.org/W2014145616","https://openalex.org/W2016505180","https://openalex.org/W2043074681","https://openalex.org/W2061130549","https://openalex.org/W2105420938","https://openalex.org/W2119353431","https://openalex.org/W2135782996","https://openalex.org/W2139599676","https://openalex.org/W2165713436","https://openalex.org/W2277750928","https://openalex.org/W2581766292","https://openalex.org/W2587840773","https://openalex.org/W2767383717","https://openalex.org/W2903333018","https://openalex.org/W2910523107","https://openalex.org/W2921715305","https://openalex.org/W2932010437"],"related_works":["https://openalex.org/W2921551566","https://openalex.org/W2612156445","https://openalex.org/W6996499176","https://openalex.org/W3080877349","https://openalex.org/W2580678370","https://openalex.org/W2055922675","https://openalex.org/W4408712888","https://openalex.org/W2754004623","https://openalex.org/W4388131156","https://openalex.org/W2086276250"],"abstract_inverted_index":{"Tourism,":[0],"as":[1,35,52],"an":[2,11,213],"area":[3],"of":[4,22,37,44,69,100,122,130,139,234,244],"study,":[5,236],"has":[6,31,72],"expanded":[7],"its":[8],"scope,":[9],"reflecting":[10],"increasing":[12,223],"recognition":[13],"in":[14,110,132,190],"the":[15,20,38,45,67,83,101,114,120,126,137,222,232,235,250],"academic":[16],"community":[17],"paralleled":[18],"by":[19,91],"application":[21],"interdisciplinary":[23],"concepts":[24],"and":[25,41,98,128,144,158,193,206,227,242],"methods.":[26],"In":[27,64],"this":[28,65],"context,":[29,66],"seasonality":[30,131],"long":[32],"been":[33,73,89,108],"viewed":[34],"one":[36],"most":[39,74,102],"unique":[40],"worrisome":[42],"facets":[43],"tourism":[46,133,167,194,229],"industry.":[47],"It":[48],"can":[49,179],"be":[50,240,247],"defined":[51],"a":[53,218],"cyclical":[54],"pattern":[55],"that":[56,71,156,177,184],"more":[57,124],"or":[58],"less":[59],"repeats":[60],"itself":[61],"each":[62],"year.":[63],"element":[68],"marketing-mix":[70],"impervious":[75],"to":[76,153],"sharing":[77],"power":[78],"with":[79,182,221],"consumers":[80],"is":[81,136,212],"precisely":[82],"price.":[84],"Participative":[85],"pricing":[86,105,175],"mechanisms":[87],"have":[88,107],"used":[90],"for-profit":[92],"entities":[93],"for":[94,249],"quite":[95],"some":[96,99,237],"time,":[97],"innovative":[103],"participative":[104],"strategies":[106],"applied":[109],"different":[111],"industries":[112],"throughout":[113],"past":[115],"decades.":[116],"The":[117],"studies":[118],"show":[119],"importance":[121],"investigating":[123],"about":[125],"price":[127],"phenomenon":[129],"contexts.":[134,230],"Such":[135],"case":[138],"Name":[140],"Your":[141],"Own":[142],"Price":[143],"Pay":[145],"What":[146],"You":[147],"Want.":[148],"This":[149,210],"preliminary":[150],"research":[151,215,245],"intends":[152],"provide":[154],"evidence":[155],"identity":[157],"self-image":[159],"concerns":[160],"are":[161],"potentially":[162],"very":[163],"important":[164],"(in":[165],"specific":[166,228],"contexts).":[168],"Three":[169],"field":[170],"experiments":[171],"will":[172,239,246],"involve":[173],"PWYW":[174],"demonstrate":[176],"companies":[178],"sustain":[180],"profitability":[181],"payments":[183],"rely":[185],"entirely":[186],"on":[187,217],"social":[188],"preferences":[189],"Portuguese":[191],"hospitality":[192],"(i.e.":[195],"Theme":[196],"Park":[197],"Experiment":[198,203],"(Radical":[199],"Tourism);":[200],"Tour":[201],"Boat":[202],"(Douro":[204],"River)":[205],"Religious":[207],"Tourism":[208],"(F\u00e1tima)).":[209],"study":[211],"exploratory":[214],"based":[216],"quantitative":[219],"approach":[220],"competition":[224],"among":[225],"tourist":[226],"At":[231],"end":[233],"limitations":[238],"presented":[241],"lines":[243],"outlined":[248],"future.":[251]},"counts_by_year":[{"year":2025,"cited_by_count":2},{"year":2024,"cited_by_count":2},{"year":2023,"cited_by_count":1},{"year":2022,"cited_by_count":2},{"year":2021,"cited_by_count":2}],"updated_date":"2026-11-09T13:22:03.289127","created_date":"2019-07-12T00:00:00"}
