{"id":"https://openalex.org/W2920835665","doi":"https://doi.org/10.1108/apjml-03-2018-0115","title":"What makes fashion consumers \u201cclick\u201d? Generation of eWoM engagement in social media","display_name":"What makes fashion consumers \u201cclick\u201d? Generation of eWoM engagement in social media","publication_year":2019,"publication_date":"2019-03-12","ids":{"openalex":"https://openalex.org/W2920835665","doi":"https://doi.org/10.1108/apjml-03-2018-0115","mag":"2920835665"},"language":"en","primary_location":{"id":"doi:10.1108/apjml-03-2018-0115","doi":"https://doi.org/10.1108/apjml-03-2018-0115","is_oa":false,"landing_page_url":"https://doi.org/10.1108/apjml-03-2018-0115","pdf_url":null,"source":{"id":"https://openalex.org/S191031105","display_name":"Asia Pacific Journal of Marketing and Logistics","issn_l":"1355-5855","issn":["1355-5855","1758-4248"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-a","anvur-scientific","cwts-core","jufo-1","norway-1","poland-70","russia-white-list-1"],"host_organization":"https://openalex.org/P4310319811","host_organization_name":"Emerald Publishing Limited","host_organization_lineage":["https://openalex.org/P4310319811"],"host_organization_lineage_names":["Emerald Publishing Limited"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Asia Pacific Journal of Marketing and Logistics","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"green","oa_url":"https://oa.upm.es/78728/","any_repository_has_fulltext":true},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5014301962","display_name":"Artha Sejati Ananda","orcid":"https://orcid.org/0000-0003-3488-2315","observed_orcids":["https://orcid.org/0000-0003-3488-2315"]},"institutions":[{"id":"https://openalex.org/I88060688","display_name":"Universidad Polit\u00e9cnica de Madrid","ror":"https://ror.org/03n6nwv02","country_code":"ES","type":"education","lineage":["https://openalex.org/I88060688"]}],"countries":["ES"],"is_corresponding":false,"raw_author_name":"Artha Sejati Ananda","raw_affiliation_strings":["Department of Organization Engineering, Business Administration and Statistics, Universidad Polit\u00e9cnica de Madrid, Madrid, Spain"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Department of Organization Engineering, Business Administration and Statistics, Universidad Polit\u00e9cnica de Madrid, Madrid, Spain","institution_ids":["https://openalex.org/I88060688"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5001939410","display_name":"\u00c1ngel Hern\u00e1ndez-Garc\u00eda","orcid":"https://orcid.org/0000-0002-6549-9549","observed_orcids":["https://orcid.org/0000-0002-6549-9549"]},"institutions":[{"id":"https://openalex.org/I88060688","display_name":"Universidad Polit\u00e9cnica de Madrid","ror":"https://ror.org/03n6nwv02","country_code":"ES","type":"education","lineage":["https://openalex.org/I88060688"]}],"countries":["ES"],"is_corresponding":false,"raw_author_name":"\u00c1ngel Hern\u00e1ndez-Garc\u00eda","raw_affiliation_strings":["Department of Organization Engineering, Business Administration and Statistics, Universidad Polit\u00e9cnica de Madrid, Madrid, Spain"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Department of Organization Engineering, Business Administration and Statistics, Universidad Polit\u00e9cnica de Madrid, Madrid, Spain","institution_ids":["https://openalex.org/I88060688"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5004507897","display_name":"Emiliano Acquila-Natale","orcid":"https://orcid.org/0000-0003-2164-8386","observed_orcids":["https://orcid.org/0000-0003-2164-8386"]},"institutions":[{"id":"https://openalex.org/I88060688","display_name":"Universidad Polit\u00e9cnica de Madrid","ror":"https://ror.org/03n6nwv02","country_code":"ES","type":"education","lineage":["https://openalex.org/I88060688"]}],"countries":["ES"],"is_corresponding":false,"raw_author_name":"Emiliano Acquila-Natale","raw_affiliation_strings":["Department of Organization Engineering, Business Administration and Statistics, Universidad Polit\u00e9cnica de Madrid, Madrid, Spain"],"raw_orcid":"https://orcid.org/0000-0003-2164-8386","affiliations":[{"raw_affiliation_string":"Department of Organization Engineering, Business Administration and Statistics, Universidad Polit\u00e9cnica de Madrid, Madrid, Spain","institution_ids":["https://openalex.org/I88060688"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5014420814","display_name":"Lucio Lamberti","orcid":"https://orcid.org/0000-0002-4576-1642","observed_orcids":["https://orcid.org/0000-0002-4576-1642"]},"institutions":[{"id":"https://openalex.org/I93860229","display_name":"Politecnico di Milano","ror":"https://ror.org/01nffqt88","country_code":"IT","type":"education","lineage":["https://openalex.org/I93860229"]}],"countries":["IT"],"is_corresponding":false,"raw_author_name":"Lucio Lamberti","raw_affiliation_strings":["Department of Management Engineering, Politecnico di Milano, Milan, Italy"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Department of Management Engineering, Politecnico di Milano, Milan, Italy","institution_ids":["https://openalex.org/I93860229"]}]}],"institutions":[],"countries_distinct_count":2,"institutions_distinct_count":2,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":32.2256,"has_fulltext":true,"cited_by_count":112,"citation_normalized_percentile":{"value":0.9967582,"is_in_top_1_percent":true,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":99,"max":100},"biblio":{"volume":"31","issue":"2","first_page":"398","last_page":"418"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":1.0,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":1.0,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.0,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.0,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/electronic-word-of-mouth","display_name":"electronic word of mouth","score":0.972000002861023},{"id":"https://openalex.org/keywords/social-media-marketing","display_name":"social media marketing","score":0.9359999895095825},{"id":"https://openalex.org/keywords/fashion-consumers","display_name":"fashion consumers","score":0.875},{"id":"https://openalex.org/keywords/social-media-brand-communities","display_name":"social media brand communities","score":0.7770000100135803},{"id":"https://openalex.org/keywords/perceived-exposure","display_name":"perceived exposure","score":0.7129999995231628},{"id":"https://openalex.org/keywords/mere-exposure-effect","display_name":"mere exposure effect","score":0.9649999737739563},{"id":"https://openalex.org/keywords/customer-engagement","display_name":"customer engagement","score":0.4779999852180481},{"id":"https://openalex.org/keywords/fashion-brands","display_name":"fashion brands","score":0.6480000019073486},{"id":"https://openalex.org/keywords/indonesia","display_name":"Indonesia","score":0.37700000405311584}],"concepts":[{"id":"https://openalex.org/C2776892586","wikidata":"https://www.wikidata.org/wiki/Q4956571","display_name":"Brand engagement","level":3,"score":0.7040019631385803},{"id":"https://openalex.org/C518677369","wikidata":"https://www.wikidata.org/wiki/Q202833","display_name":"Social media","level":2,"score":0.654491126537323},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.533820390701294},{"id":"https://openalex.org/C90734943","wikidata":"https://www.wikidata.org/wiki/Q17008777","display_name":"Conceptualization","level":2,"score":0.5289635062217712},{"id":"https://openalex.org/C2776950860","wikidata":"https://www.wikidata.org/wiki/Q2914681","display_name":"Originality","level":3,"score":0.5282465815544128},{"id":"https://openalex.org/C2779343474","wikidata":"https://www.wikidata.org/wiki/Q3109175","display_name":"Context (archaeology)","level":2,"score":0.500744104385376},{"id":"https://openalex.org/C2776915394","wikidata":"https://www.wikidata.org/wiki/Q5196451","display_name":"Customer engagement","level":3,"score":0.4723210036754608},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.4598904252052307},{"id":"https://openalex.org/C26011011","wikidata":"https://www.wikidata.org/wiki/Q6030243","display_name":"Influencer marketing","level":4,"score":0.44922202825546265},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.31030648946762085},{"id":"https://openalex.org/C77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","level":1,"score":0.2370004951953888},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.2203124761581421},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.1749434471130371},{"id":"https://openalex.org/C54649085","wikidata":"https://www.wikidata.org/wiki/Q574424","display_name":"Relationship marketing","level":3,"score":0.1326969563961029},{"id":"https://openalex.org/C192975520","wikidata":"https://www.wikidata.org/wiki/Q1143466","display_name":"Marketing management","level":2,"score":0.10913443565368652},{"id":"https://openalex.org/C154945302","wikidata":"https://www.wikidata.org/wiki/Q11660","display_name":"Artificial intelligence","level":1,"score":0.0},{"id":"https://openalex.org/C151730666","wikidata":"https://www.wikidata.org/wiki/Q7205","display_name":"Paleontology","level":1,"score":0.0},{"id":"https://openalex.org/C136764020","wikidata":"https://www.wikidata.org/wiki/Q466","display_name":"World Wide Web","level":1,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0},{"id":"https://openalex.org/C11012388","wikidata":"https://www.wikidata.org/wiki/Q170658","display_name":"Creativity","level":2,"score":0.0}],"mesh":[],"locations_count":4,"locations":[{"id":"doi:10.1108/apjml-03-2018-0115","doi":"https://doi.org/10.1108/apjml-03-2018-0115","is_oa":false,"landing_page_url":"https://doi.org/10.1108/apjml-03-2018-0115","pdf_url":null,"source":{"id":"https://openalex.org/S191031105","display_name":"Asia Pacific Journal of Marketing and Logistics","issn_l":"1355-5855","issn":["1355-5855","1758-4248"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-a","anvur-scientific","cwts-core","jufo-1","norway-1","poland-70","russia-white-list-1"],"host_organization":"https://openalex.org/P4310319811","host_organization_name":"Emerald Publishing Limited","host_organization_lineage":["https://openalex.org/P4310319811"],"host_organization_lineage_names":["Emerald Publishing Limited"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Asia Pacific Journal of Marketing and Logistics","raw_type":"journal-article"},{"id":"pmh:oai:hispana.mcu.es:61105654","doi":null,"is_oa":true,"landing_page_url":"https://oa.upm.es/78728/","pdf_url":null,"source":{"id":"https://openalex.org/S4377196108","display_name":"Hispana","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"acceptedVersion","is_accepted":true,"is_published":false,"raw_source_name":"Asia Pacific Journal of Marketing and Logistics, 2019-03-12, Vol. 31, No. 2","raw_type":"info:eu-repo/semantics/article"},{"id":"pmh:oai:re.public.polimi.it:11311/1079596","doi":null,"is_oa":true,"landing_page_url":"http://hdl.handle.net/11311/1079596","pdf_url":"https://re.public.polimi.it/bitstream/11311/1079596/1/APJML%20Proof%20Sub2.pdf","source":{"id":"https://openalex.org/S4306400312","display_name":"Virtual Community of Pathological Anatomy (University of Castilla La Mancha)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I79189158","host_organization_name":"University of Castilla-La Mancha","host_organization_lineage":["https://openalex.org/I79189158"],"host_organization_lineage_names":[],"type":"repository"},"license":"other-oa","license_id":"https://openalex.org/licenses/other-oa","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"info:eu-repo/semantics/article"},{"id":"pmh:oai:oa.upm.es:78728","doi":null,"is_oa":true,"landing_page_url":"https://oa.upm.es/78728/","pdf_url":null,"source":{"id":"https://openalex.org/S4306402421","display_name":"Archivo Digital UPM (Universidad Polit\u00e9cnica de Madrid)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I88060688","host_organization_name":"Universidad Polit\u00e9cnica de Madrid","host_organization_lineage":["https://openalex.org/I88060688"],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Asia Pacific Journal of Marketing and Logistics, 2019-03-12, Vol. 31, No. 2","raw_type":"info:eu-repo/semantics/article"}],"best_oa_location":{"id":"pmh:oai:hispana.mcu.es:61105654","doi":null,"is_oa":true,"landing_page_url":"https://oa.upm.es/78728/","pdf_url":null,"source":{"id":"https://openalex.org/S4377196108","display_name":"Hispana","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":null,"host_organization_name":null,"host_organization_lineage":[],"host_organization_lineage_names":[],"type":"repository"},"license":"cc-by-nc-nd","license_id":"https://openalex.org/licenses/cc-by-nc-nd","version":"acceptedVersion","is_accepted":true,"is_published":false,"raw_source_name":"Asia Pacific Journal of Marketing and Logistics, 2019-03-12, Vol. 31, No. 2","raw_type":"info:eu-repo/semantics/article"},"sustainable_development_goals":[],"study_designs":[{"id":"https://openalex.org/study-designs/observational-study","display_name":"Observational Study"}],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":73,"referenced_works":["https://openalex.org/W784357118","https://openalex.org/W1488407239","https://openalex.org/W1503342679","https://openalex.org/W1586520439","https://openalex.org/W1964561535","https://openalex.org/W1978712750","https://openalex.org/W1978825503","https://openalex.org/W1979081691","https://openalex.org/W1986019124","https://openalex.org/W1991865792","https://openalex.org/W1992395607","https://openalex.org/W1997972528","https://openalex.org/W1998922504","https://openalex.org/W2004196287","https://openalex.org/W2005148859","https://openalex.org/W2009478201","https://openalex.org/W2010041239","https://openalex.org/W2025601570","https://openalex.org/W2029260103","https://openalex.org/W2039001743","https://openalex.org/W2041563290","https://openalex.org/W2042200051","https://openalex.org/W2051853490","https://openalex.org/W2055716636","https://openalex.org/W2058631659","https://openalex.org/W2059503205","https://openalex.org/W2061289966","https://openalex.org/W2064934674","https://openalex.org/W2066143681","https://openalex.org/W2070257463","https://openalex.org/W2075673288","https://openalex.org/W2076542923","https://openalex.org/W2076768150","https://openalex.org/W2076859660","https://openalex.org/W2078448333","https://openalex.org/W2086157089","https://openalex.org/W2087484885","https://openalex.org/W2096648510","https://openalex.org/W2099697766","https://openalex.org/W2102607406","https://openalex.org/W2105050946","https://openalex.org/W2109816548","https://openalex.org/W2110825159","https://openalex.org/W2123872288","https://openalex.org/W2131528002","https://openalex.org/W2133012096","https://openalex.org/W2134398584","https://openalex.org/W2143046471","https://openalex.org/W2150376909","https://openalex.org/W2151141822","https://openalex.org/W2157247555","https://openalex.org/W2167325287","https://openalex.org/W2173004036","https://openalex.org/W2174722713","https://openalex.org/W2228664849","https://openalex.org/W2244035662","https://openalex.org/W2271220187","https://openalex.org/W2313662134","https://openalex.org/W2320688447","https://openalex.org/W2344952903","https://openalex.org/W2358628321","https://openalex.org/W2462197173","https://openalex.org/W2518437370","https://openalex.org/W2519766541","https://openalex.org/W2576843111","https://openalex.org/W2581757944","https://openalex.org/W2598467339","https://openalex.org/W2620626445","https://openalex.org/W2966280264","https://openalex.org/W4211068185","https://openalex.org/W4211255158","https://openalex.org/W4242924706","https://openalex.org/W4255173720"],"related_works":["https://openalex.org/W2010041239","https://openalex.org/W3194138752","https://openalex.org/W2733373433","https://openalex.org/W4394925812","https://openalex.org/W3113425221","https://openalex.org/W3185192323","https://openalex.org/W3175334478","https://openalex.org/W7216993212","https://openalex.org/W7134043300","https://openalex.org/W3112125764"],"abstract_inverted_index":{"Purpose":[0],"The":[1,43,66,107,166,227],"purpose":[2],"of":[3,12,18,55,59,72,78,91,153,160,183,195,197,206,218,244],"this":[4],"study":[5,45,135,167,192,231],"is":[6,113,127],"to":[7,15,35,93,120,173,186,223],"investigate":[8],"the":[9,33,116,158,216,219,224,230,245],"perceived":[10,118],"exposure":[11,119],"fashion":[13,19,60,171,211,233],"consumers":[14],"different":[16,101,105],"types":[17,71,77],"brands\u2019":[20],"social":[21,27,61,162,247],"media":[22,62,248],"marketing":[23,121,207],"(SMM)":[24],"actions":[25,74,208],"in":[26,37,95,188,238],"media,":[28],"and":[29,75,82,97,103,142],"its":[30,143],"relationship":[31,85,144],"with":[32,145,148,242],"intention":[34,92,185,201],"engage":[36,94,187],"electronic":[38],"word-of-mouth":[39],"(eWoM)":[40],"behaviors.":[41],"Design/methodology/approach":[42],"empirical":[44],"uses":[46],"a":[47,51,149,203,240],"survey":[48],"conducted":[49],"on":[50,115,139,232],"stratified":[52],"random":[53],"sample":[54],"241":[56],"Indonesian":[57],"members":[58],"brand":[63],"communities":[64],"(SMBCs).":[65],"research":[67,228],"design":[68,175],"includes":[69],"19":[70],"SMM":[73,140,177,225],"3":[76],"eWoM":[79,99,146,154,198,235],"engagement":[80,112,126,147,155,199,236],"behaviors,":[81],"investigates":[83],"their":[84,176],"using":[86],"point-biserial":[87],"correlation.":[88],"Findings":[89],"Generation":[90],"\u201cpass-on\u201d":[96],"\u201cendorsement\u201d":[98],"has":[100],"drivers":[102,182],"serves":[104],"purposes.":[106],"findings":[108],"suggest":[109],"that":[110],"endorsement":[111],"contingent":[114],"consumer\u2019s":[117],"action":[122],"stimuli,":[123],"while":[124],"pass-on":[125],"driven":[128],"by":[129,179],"cognitive-inducing":[130],"actions.":[131],"Research":[132],"limitations/implications":[133],"This":[134,191],"extends":[136,215],"current":[137],"theory":[138],"strategy":[141],"theoretically":[150],"grounded":[151],"conceptualization":[152],"behaviors":[156,237],"through":[157],"use":[159],"one-click":[161],"plug-ins.":[163],"Practical":[164],"implications":[165],"offers":[168],"guidelines":[169],"for":[170],"brands":[172],"effectively":[174],"strategies":[178],"identifying":[180],"specific":[181],"consumers\u2019":[184,234],"eWoM.":[189],"Originality/value":[190],"identifies":[193],"sources":[194],"generation":[196],"behavioral":[200],"from":[202],"fine-grained":[204],"analysis":[205],"across":[209],"various":[210],"SMBCs.":[212],"Besides,":[213],"it":[214],"applicability":[217],"\u201cmere":[220],"exposure\u201d":[221],"effect":[222],"context.":[226],"pioneers":[229],"Indonesia,":[239],"country":[241],"one":[243],"largest":[246],"populations.":[249]},"counts_by_year":[{"year":2026,"cited_by_count":6},{"year":2025,"cited_by_count":8},{"year":2024,"cited_by_count":9},{"year":2023,"cited_by_count":25},{"year":2022,"cited_by_count":20},{"year":2021,"cited_by_count":20},{"year":2020,"cited_by_count":16},{"year":2019,"cited_by_count":8}],"updated_date":"2026-10-27T15:51:10.671819","created_date":"2019-03-22T00:00:00"}
