{"id":"https://openalex.org/W2916617172","doi":"https://doi.org/10.1057/s41262-017-0078-9","title":"Journal of Brand Management: year end review 2017","display_name":"Journal of Brand Management: year end review 2017","publication_year":2017,"publication_date":"2017-11-01","ids":{"openalex":"https://openalex.org/W2916617172","doi":"https://doi.org/10.1057/s41262-017-0078-9","mag":"2916617172"},"language":"en","primary_location":{"id":"doi:10.1057/s41262-017-0078-9","doi":"https://doi.org/10.1057/s41262-017-0078-9","is_oa":false,"landing_page_url":"https://doi.org/10.1057/s41262-017-0078-9","pdf_url":null,"source":{"id":"https://openalex.org/S27632631","display_name":"Journal of Brand Management","issn_l":"1350-231X","issn":["1350-231X","1479-1803"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-a","anvur-class-a","anvur-scientific","cwts-core","fnege-3","jufo-1","norway-1","poland-70","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310319702","host_organization_name":"Palgrave Macmillan","host_organization_lineage":["https://openalex.org/P4310319702","https://openalex.org/P4310319964"],"host_organization_lineage_names":["Palgrave Macmillan","Macmillan Publishers"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Brand Management","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5035220027","display_name":"Shaun M. Powell","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I204824540","display_name":"University of Wollongong","ror":"https://ror.org/00jtmb277","country_code":"AU","type":"education","lineage":["https://openalex.org/I204824540"]}],"countries":["AU"],"is_corresponding":true,"raw_author_name":"Shaun M. Powell","raw_affiliation_strings":["School of Management, Operations and Marketing, Faculty of Business, Building 40, University of Wollongong, Northfields Ave, Wollongong, NSW, 2522, Australia"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"School of Management, Operations and Marketing, Faculty of Business, Building 40, University of Wollongong, Northfields Ave, Wollongong, NSW, 2522, Australia","institution_ids":["https://openalex.org/I204824540"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":["https://openalex.org/A5035220027"],"corresponding_institution_ids":["https://openalex.org/I204824540"],"apc_list":{"value":3390,"currency":"USD","value_usd":3390},"apc_paid":null,"fwci":2.1411,"has_fulltext":false,"cited_by_count":8,"citation_normalized_percentile":{"value":0.90862388,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":88,"max":96},"biblio":{"volume":"24","issue":"6","first_page":"509","last_page":"515"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.9096999764442444,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.9096999764442444,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.06700000166893005,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T12738","display_name":"Corporate Identity and Reputation","score":0.010999999940395355,"subfield":{"id":"https://openalex.org/subfields/1408","display_name":"Strategy and Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/brand-management","display_name":"brand management","score":0.7239999771118164},{"id":"https://openalex.org/keywords/digital-branding","display_name":"digital branding","score":0.9980000257492065},{"id":"https://openalex.org/keywords/luxury-branding","display_name":"luxury branding","score":0.9810000061988831},{"id":"https://openalex.org/keywords/brand-personality","display_name":"brand personality","score":1.0},{"id":"https://openalex.org/keywords/brand-experience","display_name":"brand experience","score":1.0},{"id":"https://openalex.org/keywords/brand-equity","display_name":"brand equity","score":1.0},{"id":"https://openalex.org/keywords/corporate-identity","display_name":"corporate identity","score":0.9980000257492065}],"concepts":[{"id":"https://openalex.org/C57375061","wikidata":"https://www.wikidata.org/wiki/Q453181","display_name":"Brand management","level":2,"score":0.8932188749313354},{"id":"https://openalex.org/C205971072","wikidata":"https://www.wikidata.org/wiki/Q513100","display_name":"Brand equity","level":2,"score":0.8931665420532227},{"id":"https://openalex.org/C2778914735","wikidata":"https://www.wikidata.org/wiki/Q1339389","display_name":"Employer branding","level":4,"score":0.8345463871955872},{"id":"https://openalex.org/C136006765","wikidata":"https://www.wikidata.org/wiki/Q1134689","display_name":"Corporate branding","level":3,"score":0.7463157773017883},{"id":"https://openalex.org/C2780144342","wikidata":"https://www.wikidata.org/wiki/Q1900653","display_name":"Brand loyalty","level":2,"score":0.7358259558677673},{"id":"https://openalex.org/C2780680512","wikidata":"https://www.wikidata.org/wiki/Q2111845","display_name":"Product strategy","level":4,"score":0.6752921938896179},{"id":"https://openalex.org/C2992420184","wikidata":"https://www.wikidata.org/wiki/Q984142","display_name":"Brand experience","level":4,"score":0.6054744720458984},{"id":"https://openalex.org/C545102676","wikidata":"https://www.wikidata.org/wiki/Q1780667","display_name":"Product management","level":3,"score":0.5884506106376648},{"id":"https://openalex.org/C33566652","wikidata":"https://www.wikidata.org/wiki/Q1065927","display_name":"Theme (computing)","level":2,"score":0.5746612548828125},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.5533872246742249},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.5507388114929199},{"id":"https://openalex.org/C71508700","wikidata":"https://www.wikidata.org/wiki/Q866188","display_name":"Brand extension","level":3,"score":0.5413709282875061},{"id":"https://openalex.org/C2992678278","wikidata":"https://www.wikidata.org/wiki/Q431289","display_name":"Brand identity","level":2,"score":0.5361878871917725},{"id":"https://openalex.org/C152455256","wikidata":"https://www.wikidata.org/wiki/Q1900597","display_name":"Brand awareness","level":2,"score":0.5306820869445801},{"id":"https://openalex.org/C192975520","wikidata":"https://www.wikidata.org/wiki/Q1143466","display_name":"Marketing management","level":2,"score":0.5120087265968323},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.47550612688064575},{"id":"https://openalex.org/C116834253","wikidata":"https://www.wikidata.org/wiki/Q2039217","display_name":"Identification (biology)","level":2,"score":0.4189490079879761},{"id":"https://openalex.org/C19351080","wikidata":"https://www.wikidata.org/wiki/Q1395034","display_name":"New product development","level":2,"score":0.13725689053535461},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0},{"id":"https://openalex.org/C111919701","wikidata":"https://www.wikidata.org/wiki/Q9135","display_name":"Operating system","level":1,"score":0.0},{"id":"https://openalex.org/C59822182","wikidata":"https://www.wikidata.org/wiki/Q441","display_name":"Botany","level":1,"score":0.0}],"mesh":[],"locations_count":3,"locations":[{"id":"doi:10.1057/s41262-017-0078-9","doi":"https://doi.org/10.1057/s41262-017-0078-9","is_oa":false,"landing_page_url":"https://doi.org/10.1057/s41262-017-0078-9","pdf_url":null,"source":{"id":"https://openalex.org/S27632631","display_name":"Journal of Brand Management","issn_l":"1350-231X","issn":["1350-231X","1479-1803"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-a","anvur-class-a","anvur-scientific","cwts-core","fnege-3","jufo-1","norway-1","poland-70","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310319702","host_organization_name":"Palgrave Macmillan","host_organization_lineage":["https://openalex.org/P4310319702","https://openalex.org/P4310319964"],"host_organization_lineage_names":["Palgrave Macmillan","Macmillan Publishers"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Brand Management","raw_type":"journal-article"},{"id":"pmh:oai:ro.uow.edu.au:buspapers-2327","doi":null,"is_oa":false,"landing_page_url":"https://ro.uow.edu.au/buspapers/1314","pdf_url":null,"source":{"id":"https://openalex.org/S4306400510","display_name":"Research Online (University of Wollongong)","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I204824540","host_organization_name":"University of Wollongong","host_organization_lineage":["https://openalex.org/I204824540"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":"Faculty of Business - Papers (Archive)","raw_type":"article"},{"id":"pmh:oai:RePEc:pal:jobman:v:24:y:2017:i:6:d:10.1057_s41262-017-0078-9","doi":null,"is_oa":false,"landing_page_url":"http://link.springer.com/10.1057/s41262-017-0078-9","pdf_url":null,"source":{"id":"https://openalex.org/S4306401271","display_name":"RePEc: Research Papers in Economics","issn_l":null,"issn":null,"is_oa":false,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I77793887","host_organization_name":"Federal Reserve Bank of St. Louis","host_organization_lineage":["https://openalex.org/I77793887"],"host_organization_lineage_names":[],"type":"repository"},"license":null,"license_id":null,"version":"submittedVersion","is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":"article"}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":45,"referenced_works":["https://openalex.org/W2297579967","https://openalex.org/W2520873807","https://openalex.org/W2521761128","https://openalex.org/W2552801180","https://openalex.org/W2555048872","https://openalex.org/W2556074531","https://openalex.org/W2573514698","https://openalex.org/W2579956619","https://openalex.org/W2580087420","https://openalex.org/W2581228634","https://openalex.org/W2581890154","https://openalex.org/W2585906510","https://openalex.org/W2587880566","https://openalex.org/W2588653054","https://openalex.org/W2588833867","https://openalex.org/W2591887670","https://openalex.org/W2592085727","https://openalex.org/W2592436473","https://openalex.org/W2592706192","https://openalex.org/W2593005316","https://openalex.org/W2605252590","https://openalex.org/W2605330846","https://openalex.org/W2605560819","https://openalex.org/W2609753622","https://openalex.org/W2610722509","https://openalex.org/W2610955169","https://openalex.org/W2614388450","https://openalex.org/W2615624095","https://openalex.org/W2616189804","https://openalex.org/W2617599006","https://openalex.org/W2617900153","https://openalex.org/W2618037369","https://openalex.org/W2618558826","https://openalex.org/W2620085886","https://openalex.org/W2620149726","https://openalex.org/W2621296180","https://openalex.org/W2724552248","https://openalex.org/W2725095258","https://openalex.org/W2738107448","https://openalex.org/W2745927655","https://openalex.org/W2747156223","https://openalex.org/W2756789376","https://openalex.org/W2766984074","https://openalex.org/W2916840738","https://openalex.org/W3121958491"],"related_works":["https://openalex.org/W3090099384","https://openalex.org/W2738107448","https://openalex.org/W2916840738","https://openalex.org/W2975628616","https://openalex.org/W2092189018","https://openalex.org/W2916602266","https://openalex.org/W2297579967","https://openalex.org/W4295006241","https://openalex.org/W7036490631","https://openalex.org/W2995033061"],"abstract_inverted_index":null,"counts_by_year":[{"year":2026,"cited_by_count":1},{"year":2023,"cited_by_count":1},{"year":2021,"cited_by_count":1},{"year":2020,"cited_by_count":1},{"year":2019,"cited_by_count":2},{"year":2018,"cited_by_count":2}],"updated_date":"2026-09-04T10:56:28.161419","created_date":"2019-03-02T00:00:00"}