{"id":"https://openalex.org/W2750880923","doi":null,"title":"Identification of Impact of Atmospheric Attributes upon Buying Intention of Customers in Bhat Bhateni Supermarket in Nepal","display_name":"Identification of Impact of Atmospheric Attributes upon Buying Intention of Customers in Bhat Bhateni Supermarket in Nepal","publication_year":2017,"publication_date":"2017-05-30","ids":{"openalex":"https://openalex.org/W2750880923","mag":"2750880923"},"language":"en","primary_location":{"id":"mag:2750880923","doi":null,"is_oa":false,"landing_page_url":"https://repository.au.edu/handle/6623004553/23062","pdf_url":null,"source":null,"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":null},"volume":null,"type":"article","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5079728119","display_name":"Konark Rajbhandari","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I115748381","display_name":"Assumption University","ror":"https://ror.org/03zmqc707","country_code":"TH","type":"education","lineage":["https://openalex.org/I115748381"]}],"countries":["TH"],"is_corresponding":false,"raw_author_name":"Konark Rajbhandari","raw_affiliation_strings":["Master of Business Administration#R##N#Graduate School of Business#R##N#Assumption University of Thailand"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Master of Business Administration#R##N#Graduate School of Business#R##N#Assumption University of Thailand","institution_ids":["https://openalex.org/I115748381"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5003009237","display_name":"Apichart Intravisit","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I115748381","display_name":"Assumption University","ror":"https://ror.org/03zmqc707","country_code":"TH","type":"education","lineage":["https://openalex.org/I115748381"]}],"countries":["TH"],"is_corresponding":false,"raw_author_name":"Apichart Intravisit","raw_affiliation_strings":["PhD.#R##N#Lecturer, Graduate School of Business#R##N#Assumption University of Thailand"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"PhD.#R##N#Lecturer, Graduate School of Business#R##N#Assumption University of Thailand","institution_ids":["https://openalex.org/I115748381"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I115748381"],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":2,"citation_normalized_percentile":{"value":0.0,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":{"min":88,"max":93},"biblio":{"volume":"3","issue":"1","first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T11536","display_name":"Consumer Retail Behavior Studies","score":1.0,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":9.999999747378752e-05,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":9.999999747378752e-05,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/store-atmosphere","display_name":"store atmosphere","score":0.7400000095367432},{"id":"https://openalex.org/keywords/purchase-intention","display_name":"purchase intention","score":0.8399999737739563},{"id":"https://openalex.org/keywords/supermarket-retailing","display_name":"supermarket retail","score":0.7459999918937683},{"id":"https://openalex.org/keywords/consumer-behavior","display_name":"consumer behavior","score":0.7990000247955322},{"id":"https://openalex.org/keywords/store-layout","display_name":"store layout","score":0.8840000033378601},{"id":"https://openalex.org/keywords/interior-display","display_name":"interior display","score":0.7570000290870667},{"id":"https://openalex.org/keywords/store-personnel","display_name":"store personnel","score":0.6010000109672546},{"id":"https://openalex.org/keywords/kathmandu-valley","display_name":"Kathmandu Valley","score":0.9179999828338623}],"concepts":[{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.6436023712158203},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.6232808232307434},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.5487613677978516},{"id":"https://openalex.org/C65440619","wikidata":"https://www.wikidata.org/wiki/Q177974","display_name":"Atmosphere (unit)","level":2,"score":0.5320718288421631},{"id":"https://openalex.org/C152877465","wikidata":"https://www.wikidata.org/wiki/Q208042","display_name":"Regression analysis","level":2,"score":0.5034882426261902},{"id":"https://openalex.org/C116834253","wikidata":"https://www.wikidata.org/wiki/Q2039217","display_name":"Identification (biology)","level":2,"score":0.4571336507797241},{"id":"https://openalex.org/C205649164","wikidata":"https://www.wikidata.org/wiki/Q1071","display_name":"Geography","level":0,"score":0.30433154106140137},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.1434755027294159},{"id":"https://openalex.org/C105795698","wikidata":"https://www.wikidata.org/wiki/Q12483","display_name":"Statistics","level":1,"score":0.09676137566566467},{"id":"https://openalex.org/C153294291","wikidata":"https://www.wikidata.org/wiki/Q25261","display_name":"Meteorology","level":1,"score":0.09310662746429443},{"id":"https://openalex.org/C59822182","wikidata":"https://www.wikidata.org/wiki/Q441","display_name":"Botany","level":1,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"mag:2750880923","doi":null,"is_oa":false,"landing_page_url":"https://repository.au.edu/handle/6623004553/23062","pdf_url":null,"source":null,"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":null,"raw_type":null}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[{"id":"https://openalex.org/study-designs/observational-study","display_name":"Observational Study"}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":43,"referenced_works":["https://openalex.org/W50910114","https://openalex.org/W54930839","https://openalex.org/W78863659","https://openalex.org/W649732450","https://openalex.org/W752979775","https://openalex.org/W1522169330","https://openalex.org/W1527266258","https://openalex.org/W1560778123","https://openalex.org/W1861496785","https://openalex.org/W1976559059","https://openalex.org/W1990722936","https://openalex.org/W1993380436","https://openalex.org/W1998318879","https://openalex.org/W2005419708","https://openalex.org/W2017679397","https://openalex.org/W2017855460","https://openalex.org/W2031964465","https://openalex.org/W2045963343","https://openalex.org/W2046399017","https://openalex.org/W2050101657","https://openalex.org/W2052507670","https://openalex.org/W2060287326","https://openalex.org/W2061044045","https://openalex.org/W2062988215","https://openalex.org/W2080032153","https://openalex.org/W2100751153","https://openalex.org/W2103629931","https://openalex.org/W2115031694","https://openalex.org/W2126818315","https://openalex.org/W2153036039","https://openalex.org/W2155877305","https://openalex.org/W2160783530","https://openalex.org/W2162006122","https://openalex.org/W2165990730","https://openalex.org/W2189172648","https://openalex.org/W2413427834","https://openalex.org/W2744884794","https://openalex.org/W2910086590","https://openalex.org/W2978126876","https://openalex.org/W2992282290","https://openalex.org/W3025702560","https://openalex.org/W3173313522","https://openalex.org/W3211901152"],"related_works":["https://openalex.org/W4403312325","https://openalex.org/W2274486265","https://openalex.org/W2947569494","https://openalex.org/W6980746572","https://openalex.org/W1968182562","https://openalex.org/W2810646007","https://openalex.org/W3119028989","https://openalex.org/W3174803066","https://openalex.org/W2744238534","https://openalex.org/W4393985775"],"abstract_inverted_index":{"The":[0,35,87,109,147],"rise":[1],"of":[2,12,20,37,45,65,67,89,111,122,136,175,178,190,204],"supermarket":[3,21,169],"business":[4],"through":[5],"changing":[6],"consumer\u2019s":[7],"behavior":[8],"in":[9,28,32,49,124,167,201],"the":[10,56,68,76,102,112,115,120,130,154,179,184,191,194,202],"cities":[11],"Nepal,":[13],"atmospheric":[14,43,134,195],"attributes,":[15],"as":[16,163],"an":[17,173],"integrated":[18],"part":[19],"business,":[22],"has":[23,140],"become":[24],"a":[25,33,164,198],"strategic":[26],"tool":[27,166],"creating":[29],"persuasive":[30],"channel":[31],"supermarket.":[34,205],"purpose":[36],"this":[38],"paper":[39],"is":[40],"to":[41,54,75,100,128,132,153],"describe":[42],"attributes":[44,61,135,196],"Bhat":[46,83],"Bhateni":[47,84],"Supermarket":[48,85,123,139],"Kathmandu":[50,125,137],"Valley,":[51],"Nepal":[52],"and":[53,93,106,127,161,187],"which":[55,133],"impact":[57,141,174],"made":[58],"by":[59],"these":[60],"towards":[62],"buying":[63,145],"intention":[64],"customers":[66,77],"store.":[69,192],"There":[70,171],"were":[71],"400":[72],"questionnaires":[73],"distributed":[74],"who":[78,157],"have":[79],"at":[80],"least":[81],"visited":[82],"once.":[86],"analysis":[88],"Multiple":[90],"Linear":[91,95],"Regression":[92,96],"Simple":[94],"Analysis":[97],"was":[98],"applied":[99],"visualize":[101],"relation":[103],"between":[104],"dependent":[105],"independent":[107],"variables.":[108],"findings":[110],"research":[113],"described":[114],"Nepalese":[116,143,155],"consumers\u2019":[117,144],"views":[118],"on":[119],"atmosphere":[121,162],"Valley":[126],"identify":[129],"extent":[131],"Valley\u2019s":[138],"upon":[142],"intention.":[146],"researcher":[148],"suggests":[149],"room":[150],"for":[151],"improvement":[152],"marketers":[156],"use":[158],"store":[159,181],"surrounding":[160],"marketing":[165],"Nepal\u2019s":[168],"industry.":[170],"exist":[172],"general":[176],"interior":[177,185],"store,":[180],"layout":[182],"or":[183],"display":[186],"human":[188],"variables":[189],"Therefore,":[193],"play":[197],"key":[199],"role":[200],"success":[203]},"counts_by_year":[{"year":2024,"cited_by_count":1},{"year":2022,"cited_by_count":1}],"updated_date":"2026-09-26T08:19:03.415552","created_date":"2017-09-15T00:00:00"}
