{"id":"https://openalex.org/W2616780681","doi":"https://doi.org/10.33366/ref.v6i2.528","title":"PENGARUH INOVASI PRODUK TERHADAP KINERJA PEMASARAN INDUSTRI MEBEL DI KABUPATEN PASURUAN","display_name":"PENGARUH INOVASI PRODUK TERHADAP KINERJA PEMASARAN INDUSTRI MEBEL DI KABUPATEN PASURUAN","publication_year":2019,"publication_date":"2019-01-29","ids":{"openalex":"https://openalex.org/W2616780681","doi":"https://doi.org/10.33366/ref.v6i2.528","mag":"2616780681"},"language":"id","primary_location":{"id":"doi:10.33366/ref.v6i2.528","doi":"https://doi.org/10.33366/ref.v6i2.528","is_oa":true,"landing_page_url":"https://doi.org/10.33366/ref.v6i2.528","pdf_url":"https://jurnal.unitri.ac.id/index.php/refrensi/article/download/528/pdf","source":{"id":"https://openalex.org/S4210195337","display_name":"Referensi Jurnal Ilmu Manajemen dan Akuntansi","issn_l":"2089-0532","issn":["2089-0532","2548-6152"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4210101197","host_organization_name":"Universitas Tribhuwana Tunggadewi","host_organization_lineage":["https://openalex.org/I4210101197"],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Referensi : Jurnal Ilmu Manajemen dan Akuntansi","raw_type":"journal-article"},"volume":null,"type":"article","is_traditional":true,"indexed_in":["crossref"],"open_access":{"is_oa":true,"oa_status":"diamond","oa_url":"https://jurnal.unitri.ac.id/index.php/refrensi/article/download/528/pdf","any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5012061774","display_name":"Akhmad Nasir","orcid":null,"observed_orcids":[]},"institutions":[],"countries":[],"is_corresponding":true,"raw_author_name":"Akhmad Nasir","raw_affiliation_strings":["SEKOLAH TINGGI ILMU EKONOMI GEMPOL"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"SEKOLAH TINGGI ILMU EKONOMI GEMPOL","institution_ids":[]}]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":["https://openalex.org/A5012061774"],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":2.911,"has_fulltext":true,"cited_by_count":29,"citation_normalized_percentile":{"value":0.91499017,"is_in_top_1_percent":false,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":88,"max":99},"biblio":{"volume":"6","issue":"2","first_page":"17","last_page":"17"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.5684000253677368,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T14244","display_name":"Consumer Behavior and Marketing Influence","score":0.5684000253677368,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":0.28859999775886536,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13053","display_name":"SMEs Development and Digital Marketing","score":0.05609999969601631,"subfield":{"id":"https://openalex.org/subfields/1403","display_name":"Business and International Management"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/product-innovation","display_name":"product innovation","score":1.0},{"id":"https://openalex.org/keywords/marketing-performance","display_name":"marketing performance","score":0.9959999918937683},{"id":"https://openalex.org/keywords/furniture-industry","display_name":"furniture industry","score":0.9959999918937683},{"id":"https://openalex.org/keywords/small-and-medium-sized-enterprises","display_name":"small and medium-sized enterprises","score":0.9779999852180481},{"id":"https://openalex.org/keywords/marketing-strategy","display_name":"marketing strategy","score":0.9679999947547913},{"id":"https://openalex.org/keywords/sales-targets","display_name":"sales targets","score":0.5550000071525574},{"id":"https://openalex.org/keywords/product-quality","display_name":"product quality","score":0.8119999766349792},{"id":"https://openalex.org/keywords/pasuruan-regency","display_name":"Pasuruan Regency","score":0.9430000185966492}],"concepts":[{"id":"https://openalex.org/C178550888","wikidata":"https://www.wikidata.org/wiki/Q2043282","display_name":"Business administration","level":1,"score":0.7380245923995972},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.6245046854019165}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.33366/ref.v6i2.528","doi":"https://doi.org/10.33366/ref.v6i2.528","is_oa":true,"landing_page_url":"https://doi.org/10.33366/ref.v6i2.528","pdf_url":"https://jurnal.unitri.ac.id/index.php/refrensi/article/download/528/pdf","source":{"id":"https://openalex.org/S4210195337","display_name":"Referensi Jurnal Ilmu Manajemen dan Akuntansi","issn_l":"2089-0532","issn":["2089-0532","2548-6152"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4210101197","host_organization_name":"Universitas Tribhuwana Tunggadewi","host_organization_lineage":["https://openalex.org/I4210101197"],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Referensi : Jurnal Ilmu Manajemen dan Akuntansi","raw_type":"journal-article"}],"best_oa_location":{"id":"doi:10.33366/ref.v6i2.528","doi":"https://doi.org/10.33366/ref.v6i2.528","is_oa":true,"landing_page_url":"https://doi.org/10.33366/ref.v6i2.528","pdf_url":"https://jurnal.unitri.ac.id/index.php/refrensi/article/download/528/pdf","source":{"id":"https://openalex.org/S4210195337","display_name":"Referensi Jurnal Ilmu Manajemen dan Akuntansi","issn_l":"2089-0532","issn":["2089-0532","2548-6152"],"is_oa":true,"is_in_doaj":false,"is_core":false,"listed_in":[],"host_organization":"https://openalex.org/I4210101197","host_organization_name":"Universitas Tribhuwana Tunggadewi","host_organization_lineage":["https://openalex.org/I4210101197"],"host_organization_lineage_names":[],"type":"journal"},"license":"cc-by-sa","license_id":"https://openalex.org/licenses/cc-by-sa","version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Referensi : Jurnal Ilmu Manajemen dan Akuntansi","raw_type":"journal-article"},"sustainable_development_goals":[{"score":0.833299994468689,"display_name":"Decent work and economic growth","id":"https://metadata.un.org/sdg/8"}],"study_designs":[],"awards":[],"funders":[],"has_content":{"pdf":true,"grobid_xml":true},"content_urls":{"pdf":"https://content.openalex.org/works/W2616780681.pdf","grobid_xml":"https://content.openalex.org/works/W2616780681.grobid-xml"},"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W6949375642","https://openalex.org/W2615692328","https://openalex.org/W3006699852","https://openalex.org/W2626033714","https://openalex.org/W4392000531","https://openalex.org/W4313519122","https://openalex.org/W1558279954","https://openalex.org/W2288898599","https://openalex.org/W2619177675","https://openalex.org/W2956779261"],"abstract_inverted_index":{"Strategi":[0,14],"pemasaran":[1],"yang":[2,15,35,53,71,87,94,116],"diharapkan":[3],"perusahaan":[4,18,27,46,62,82,110],"adalah":[5,97],"bagaimana":[6,44],"untuk":[7,20,108,112],"meningkatkan":[8],"jumlah":[9],"penjualan":[10],"produk":[11,30,68,103,115],"sesuai":[12,37],"target.":[13],"dibuat":[16],"oleh":[17],"diarahkan":[19],"menghasilkan":[21],"kinerja,":[22],"terutama":[23],"kinerja":[24,41,106],"pemasaran.":[25,60],"Pada":[26],"besar":[28],"inovasi":[29,67],"sudah":[31,117],"menjadi":[32],"strategi":[33,59],"pasar":[34],"berkelanjutan":[36],"kebutuhan":[38],"guna":[39],"mempertahankan":[40],"pemasaran,":[42,107],"namun":[43],"bagi":[45,73],"kecil":[47,63],"dan":[48,64],"menengah":[49,65],"seperti":[50],"industri":[51],"mebel":[52,83],"masih":[54],"memiliki":[55],"keterbatasan":[56],"pemahaman":[57],"terhadap":[58,105],"Bagi":[61],"apakah":[66],"merupakan":[69],"hal":[70],"penting":[72],"kelangsungan":[74],"bisnis":[75],"secara":[76],"berkelanjutan.":[77],"Sampel":[78],"penelitian":[79],"ini":[80],"pada":[81,102],"di":[84],"Kabupaten":[85],"Pasuruan":[86],"berjumlah":[88],"38":[89],"responden.":[90],"Teknik":[91],"analisis":[92,98],"data":[93],"digunakan":[95],"peneliti":[96],"regresi":[99],"sederhana.":[100],"Inovasi":[101],"berpengaruh":[104],"itu":[109],"ditekankan":[111],"menjaga":[113],"kualitas":[114],"dipercaya":[118],"konsumen.":[119]},"counts_by_year":[{"year":2025,"cited_by_count":3},{"year":2024,"cited_by_count":6},{"year":2023,"cited_by_count":8},{"year":2022,"cited_by_count":4},{"year":2021,"cited_by_count":4},{"year":2020,"cited_by_count":3},{"year":2018,"cited_by_count":1}],"updated_date":"2026-11-07T11:25:07.637180","created_date":"2017-05-26T00:00:00"}