{"id":"https://openalex.org/W2514041007","doi":"https://doi.org/10.1108/jpbm-03-2015-0843","title":"The impact of external social and internal personal forces on consumers\u2019 brand community engagement on Facebook","display_name":"The impact of external social and internal personal forces on consumers\u2019 brand community engagement on Facebook","publication_year":2016,"publication_date":"2016-08-15","ids":{"openalex":"https://openalex.org/W2514041007","doi":"https://doi.org/10.1108/jpbm-03-2015-0843","mag":"2514041007"},"language":"en","primary_location":{"id":"doi:10.1108/jpbm-03-2015-0843","doi":"https://doi.org/10.1108/jpbm-03-2015-0843","is_oa":false,"landing_page_url":"https://doi.org/10.1108/jpbm-03-2015-0843","pdf_url":null,"source":{"id":"https://openalex.org/S58171247","display_name":"Journal of Product & Brand Management","issn_l":"1061-0421","issn":["1061-0421","2054-1643"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-a","anvur-class-a","anvur-scientific","cwts-core","erih-plus","fnege-4","jufo-1","norway-1","poland-70","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310319811","host_organization_name":"Emerald Publishing Limited","host_organization_lineage":["https://openalex.org/P4310319811"],"host_organization_lineage_names":["Emerald Publishing Limited"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Product & Brand Management","raw_type":"journal-article"},"volume":null,"type":"article","indexed_in":["crossref"],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5031370780","display_name":"Carina Simon","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I84340266","display_name":"WHU \u2013 Otto Beisheim School of Management","ror":"https://ror.org/01yhahq71","country_code":"DE","type":"education","lineage":["https://openalex.org/I84340266"]}],"countries":["DE"],"is_corresponding":false,"raw_author_name":"Carina Simon","raw_affiliation_strings":["Department of Marketing and Sales, WHU \u2013 Otto Beisheim School of Management, Vallendar, Germany"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Department of Marketing and Sales, WHU \u2013 Otto Beisheim School of Management, Vallendar, Germany","institution_ids":["https://openalex.org/I84340266"]}]},{"author_position":"middle","author":{"id":"https://openalex.org/A5003151920","display_name":"Tim Oliver Brexendorf","orcid":null,"observed_orcids":[]},"institutions":[{"id":"https://openalex.org/I84340266","display_name":"WHU \u2013 Otto Beisheim School of Management","ror":"https://ror.org/01yhahq71","country_code":"DE","type":"education","lineage":["https://openalex.org/I84340266"]}],"countries":["DE"],"is_corresponding":false,"raw_author_name":"Tim Oliver Brexendorf","raw_affiliation_strings":["Department of Marketing and Sales, WHU \u2013 Otto Beisheim School of Management, Vallendar, Germany"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Department of Marketing and Sales, WHU \u2013 Otto Beisheim School of Management, Vallendar, Germany","institution_ids":["https://openalex.org/I84340266"]}]},{"author_position":"last","author":{"id":"https://openalex.org/A5042684212","display_name":"Martin Fa\u00dfnacht","orcid":"https://orcid.org/0000-0002-1677-388X","observed_orcids":["https://orcid.org/0000-0002-1677-388X"]},"institutions":[{"id":"https://openalex.org/I84340266","display_name":"WHU \u2013 Otto Beisheim School of Management","ror":"https://ror.org/01yhahq71","country_code":"DE","type":"education","lineage":["https://openalex.org/I84340266"]}],"countries":["DE"],"is_corresponding":false,"raw_author_name":"Martin Fassnacht","raw_affiliation_strings":["Department of Marketing and Sales, WHU \u2013 Otto Beisheim School of Management, Vallendar, Germany"],"raw_orcid":null,"affiliations":[{"raw_affiliation_string":"Department of Marketing and Sales, WHU \u2013 Otto Beisheim School of Management, Vallendar, Germany","institution_ids":["https://openalex.org/I84340266"]}]}],"institutions":[],"countries_distinct_count":1,"institutions_distinct_count":1,"corresponding_author_ids":[],"corresponding_institution_ids":["https://openalex.org/I84340266"],"apc_list":null,"apc_paid":null,"fwci":24.7773,"has_fulltext":false,"cited_by_count":111,"citation_normalized_percentile":{"value":0.99355956,"is_in_top_1_percent":true,"is_in_top_10_percent":true},"cited_by_percentile_year":{"min":94,"max":100},"biblio":{"volume":"25","issue":"5","first_page":"409","last_page":"423"},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.9965999722480774,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10609","display_name":"Digital Marketing and Social Media","score":0.9965999722480774,"subfield":{"id":"https://openalex.org/subfields/3312","display_name":"Sociology and Political Science"},"field":{"id":"https://openalex.org/fields/33","display_name":"Social Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10145","display_name":"Consumer Behavior in Brand Consumption and Identification","score":0.003100000089034438,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T13355","display_name":"Marketing and Advertising Strategies","score":9.999999747378752e-05,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/brand-community-engagement","display_name":"brand community engagement","score":0.875},{"id":"https://openalex.org/keywords/facebook-brand-pages","display_name":"Facebook brand pages","score":0.8659999966621399},{"id":"https://openalex.org/keywords/customer-engagement","display_name":"customer engagement","score":0.8489999771118164},{"id":"https://openalex.org/keywords/social-impact-theory","display_name":"social impact theory","score":0.8349999785423279},{"id":"https://openalex.org/keywords/social-identity-theory","display_name":"social identity theory","score":0.9990000128746033},{"id":"https://openalex.org/keywords/social-exchange-theory","display_name":"social exchange theory","score":1.0},{"id":"https://openalex.org/keywords/online-brand-communities","display_name":"online brand communities","score":0.8999999761581421},{"id":"https://openalex.org/keywords/social-media-marketing","display_name":"social media marketing","score":0.6669999957084656}],"concepts":[{"id":"https://openalex.org/C2775834023","wikidata":"https://www.wikidata.org/wiki/Q2989307","display_name":"Brand community","level":3,"score":0.8274344205856323},{"id":"https://openalex.org/C2776892586","wikidata":"https://www.wikidata.org/wiki/Q4956571","display_name":"Brand engagement","level":3,"score":0.7513371706008911},{"id":"https://openalex.org/C2776950860","wikidata":"https://www.wikidata.org/wiki/Q2914681","display_name":"Originality","level":3,"score":0.5913469195365906},{"id":"https://openalex.org/C518677369","wikidata":"https://www.wikidata.org/wiki/Q202833","display_name":"Social media","level":2,"score":0.5913407206535339},{"id":"https://openalex.org/C2779343474","wikidata":"https://www.wikidata.org/wiki/Q3109175","display_name":"Context (archaeology)","level":2,"score":0.5330340266227722},{"id":"https://openalex.org/C112698675","wikidata":"https://www.wikidata.org/wiki/Q37038","display_name":"Advertising","level":1,"score":0.5152555108070374},{"id":"https://openalex.org/C2776193868","wikidata":"https://www.wikidata.org/wiki/Q5154950","display_name":"Community engagement","level":2,"score":0.4777202308177948},{"id":"https://openalex.org/C13606891","wikidata":"https://www.wikidata.org/wiki/Q2623243","display_name":"Conceptual model","level":2,"score":0.4440053105354309},{"id":"https://openalex.org/C57375061","wikidata":"https://www.wikidata.org/wiki/Q453181","display_name":"Brand management","level":2,"score":0.44111761450767517},{"id":"https://openalex.org/C152455256","wikidata":"https://www.wikidata.org/wiki/Q1900597","display_name":"Brand awareness","level":2,"score":0.429416298866272},{"id":"https://openalex.org/C71104824","wikidata":"https://www.wikidata.org/wiki/Q1476639","display_name":"Structural equation modeling","level":2,"score":0.42922914028167725},{"id":"https://openalex.org/C162853370","wikidata":"https://www.wikidata.org/wiki/Q39809","display_name":"Marketing","level":1,"score":0.4105822443962097},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.36665838956832886},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.35806170105934143},{"id":"https://openalex.org/C39549134","wikidata":"https://www.wikidata.org/wiki/Q133080","display_name":"Public relations","level":1,"score":0.2740532159805298},{"id":"https://openalex.org/C77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","level":1,"score":0.21682307124137878},{"id":"https://openalex.org/C17744445","wikidata":"https://www.wikidata.org/wiki/Q36442","display_name":"Political science","level":0,"score":0.124365895986557},{"id":"https://openalex.org/C11012388","wikidata":"https://www.wikidata.org/wiki/Q170658","display_name":"Creativity","level":2,"score":0.10654962062835693},{"id":"https://openalex.org/C41008148","wikidata":"https://www.wikidata.org/wiki/Q21198","display_name":"Computer science","level":0,"score":0.08393940329551697},{"id":"https://openalex.org/C77088390","wikidata":"https://www.wikidata.org/wiki/Q8513","display_name":"Database","level":1,"score":0.0},{"id":"https://openalex.org/C199539241","wikidata":"https://www.wikidata.org/wiki/Q7748","display_name":"Law","level":1,"score":0.0},{"id":"https://openalex.org/C119857082","wikidata":"https://www.wikidata.org/wiki/Q2539","display_name":"Machine learning","level":1,"score":0.0},{"id":"https://openalex.org/C86803240","wikidata":"https://www.wikidata.org/wiki/Q420","display_name":"Biology","level":0,"score":0.0},{"id":"https://openalex.org/C151730666","wikidata":"https://www.wikidata.org/wiki/Q7205","display_name":"Paleontology","level":1,"score":0.0}],"mesh":[],"locations_count":1,"locations":[{"id":"doi:10.1108/jpbm-03-2015-0843","doi":"https://doi.org/10.1108/jpbm-03-2015-0843","is_oa":false,"landing_page_url":"https://doi.org/10.1108/jpbm-03-2015-0843","pdf_url":null,"source":{"id":"https://openalex.org/S58171247","display_name":"Journal of Product & Brand Management","issn_l":"1061-0421","issn":["1061-0421","2054-1643"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-a","anvur-class-a","anvur-scientific","cwts-core","erih-plus","fnege-4","jufo-1","norway-1","poland-70","russia-white-list-1","vabb-shw"],"host_organization":"https://openalex.org/P4310319811","host_organization_name":"Emerald Publishing Limited","host_organization_lineage":["https://openalex.org/P4310319811"],"host_organization_lineage_names":["Emerald Publishing Limited"],"type":"journal"},"license":null,"license_id":null,"version":"publishedVersion","is_accepted":true,"is_published":true,"raw_source_name":"Journal of Product & Brand Management","raw_type":"journal-article"}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[{"id":"https://openalex.org/study-designs/observational-study","display_name":"Observational Study"}],"awards":[],"funders":[],"has_content":{"pdf":false,"grobid_xml":false},"content_urls":null,"referenced_works_count":96,"referenced_works":["https://openalex.org/W566892768","https://openalex.org/W1182602162","https://openalex.org/W1546777109","https://openalex.org/W1592741536","https://openalex.org/W1799750435","https://openalex.org/W1965110318","https://openalex.org/W1969659016","https://openalex.org/W1973329618","https://openalex.org/W1979081691","https://openalex.org/W1982562184","https://openalex.org/W1989351857","https://openalex.org/W1991876998","https://openalex.org/W1993269294","https://openalex.org/W1993289959","https://openalex.org/W1997254581","https://openalex.org/W1998637676","https://openalex.org/W1998751590","https://openalex.org/W2003955127","https://openalex.org/W2004451085","https://openalex.org/W2010335529","https://openalex.org/W2015163015","https://openalex.org/W2024990688","https://openalex.org/W2035159275","https://openalex.org/W2035411492","https://openalex.org/W2041815189","https://openalex.org/W2044950274","https://openalex.org/W2050709690","https://openalex.org/W2053150303","https://openalex.org/W2053515873","https://openalex.org/W2058323601","https://openalex.org/W2061289966","https://openalex.org/W2063139645","https://openalex.org/W2069688249","https://openalex.org/W2071666535","https://openalex.org/W2073774300","https://openalex.org/W2075524263","https://openalex.org/W2082420525","https://openalex.org/W2086157089","https://openalex.org/W2089058530","https://openalex.org/W2090521833","https://openalex.org/W2091010875","https://openalex.org/W2093505263","https://openalex.org/W2098940738","https://openalex.org/W2105527445","https://openalex.org/W2106096361","https://openalex.org/W2106901357","https://openalex.org/W2106998212","https://openalex.org/W2108912568","https://openalex.org/W2110793747","https://openalex.org/W2112336372","https://openalex.org/W2113136459","https://openalex.org/W2115474047","https://openalex.org/W2119192275","https://openalex.org/W2123454140","https://openalex.org/W2124405828","https://openalex.org/W2124668684","https://openalex.org/W2127612390","https://openalex.org/W2132652356","https://openalex.org/W2132663861","https://openalex.org/W2134104271","https://openalex.org/W2134809483","https://openalex.org/W2135010169","https://openalex.org/W2138149845","https://openalex.org/W2138794141","https://openalex.org/W2138800544","https://openalex.org/W2139128015","https://openalex.org/W2140218084","https://openalex.org/W2140964565","https://openalex.org/W2145095523","https://openalex.org/W2150605459","https://openalex.org/W2153674408","https://openalex.org/W2154467650","https://openalex.org/W2156460076","https://openalex.org/W2157059433","https://openalex.org/W2159347390","https://openalex.org/W2161915934","https://openalex.org/W2173004036","https://openalex.org/W2181956718","https://openalex.org/W2207630376","https://openalex.org/W2265422133","https://openalex.org/W2266639535","https://openalex.org/W2282302156","https://openalex.org/W2283632079","https://openalex.org/W2323139590","https://openalex.org/W2329447974","https://openalex.org/W2335736081","https://openalex.org/W2410576580","https://openalex.org/W2519525850","https://openalex.org/W3121647552","https://openalex.org/W3121958491","https://openalex.org/W3123293202","https://openalex.org/W3124295024","https://openalex.org/W3124499558","https://openalex.org/W3124911831","https://openalex.org/W4211068185","https://openalex.org/W4235678817"],"related_works":["https://openalex.org/W6927108170","https://openalex.org/W2512264175","https://openalex.org/W2781566817","https://openalex.org/W3189770833","https://openalex.org/W7046115573","https://openalex.org/W1974413141","https://openalex.org/W2441368289","https://openalex.org/W2139128015","https://openalex.org/W4254957122","https://openalex.org/W1525902397"],"abstract_inverted_index":{"Purpose":[0],"Consumer":[1],"engagement":[2,35,53,128,159,174,224],"has":[3],"been":[4],"designated":[5],"as":[6],"an":[7],"approach":[8],"to":[9,30,152,156,210],"describing":[10],"online":[11,24,153,191],"interactions":[12],"that":[13,49,108,196,214,219],"more":[14],"comprehensively":[15],"reflects":[16],"the":[17,37,47,138,172,188,216],"nature":[18],"of":[19,39,98,160,190],"consumers\u2019":[20,32,50,125,221],"interactive":[21],"relationships":[22],"in":[23,36,162,180],"brand":[25,33,41,51,101,115,126,154,164,192,201,222],"communities.":[26,202],"This":[27,43,148,169],"paper":[28,149,170],"aims":[29],"explore":[31],"community":[34,52,116,127,165,223],"context":[38,185],"Facebook":[40,55,100,195],"pages.":[42],"research":[44,84,133,204],"puts":[45],"forth":[46],"hypothesis":[48],"on":[54,71,166,194,225],"is":[56,86],"dependent":[57],"upon":[58],"two":[59],"overarching":[60],"themes:":[61],"external":[62,119],"social":[63,72,75,79,120,183],"forces":[64,111,121],"and":[65,78,88,136,144,186],"internal":[66,109],"personal":[67,110],"forces.":[68],"Design/methodology/approach":[69],"Based":[70],"impact":[73,124],"theory,":[74,81],"identity":[76],"theory":[77],"exchange":[80],"a":[82,163,177,181,206,212],"conceptual":[83],"model":[85,140,213],"developed":[87],"empirically":[89],"tested":[90],"through":[91],"structural":[92],"equation":[93],"modelling":[94],"using":[95],"cross-sectional":[96],"data":[97],"460":[99],"fans.":[102],"Findings":[103],"The":[104,203],"empirical":[105],"results":[106],"suggest":[107],"primarily":[112],"positively":[113],"influence":[114,220],"engagement,":[117],"while":[118],"can":[122],"even":[123],"negatively.":[129],"Research":[130],"limitations/implications":[131],"Future":[132],"should":[134],"test":[135],"validate":[137],"proposed":[139],"for":[141],"specific":[142],"categories":[143],"brands.":[145],"Practical":[146],"implications":[147],"offers":[150],"help":[151],"marketers":[155],"trigger":[157],"meaningful":[158],"consumers":[161],"Facebook.":[167,226],"Originality/value":[168],"examines":[171],"consumer":[173],"construct":[175],"from":[176,199],"behavioural":[178],"perspective":[179],"defined":[182],"media":[184],"highlights":[187],"peculiarities":[189],"communities":[193],"distinguish":[197],"them":[198],"traditional":[200],"uses":[205],"strong":[207],"theoretical":[208],"foundation":[209],"develop":[211],"investigates":[215],"prevalent":[217],"variables":[218]},"counts_by_year":[{"year":2026,"cited_by_count":6},{"year":2025,"cited_by_count":9},{"year":2024,"cited_by_count":7},{"year":2023,"cited_by_count":8},{"year":2022,"cited_by_count":21},{"year":2021,"cited_by_count":17},{"year":2020,"cited_by_count":17},{"year":2019,"cited_by_count":16},{"year":2018,"cited_by_count":5},{"year":2017,"cited_by_count":3},{"year":2016,"cited_by_count":2}],"updated_date":"2026-10-21T09:56:26.102985","created_date":"2016-09-16T00:00:00"}