{"id":"https://openalex.org/W2472562958","doi":null,"title":"Anchoring Effects in Product Valuation: Inferences and Self-Generated Anchors","display_name":"Anchoring Effects in Product Valuation: Inferences and Self-Generated Anchors","publication_year":2014,"publication_date":"2014-01-01","ids":{"openalex":"https://openalex.org/W2472562958","mag":"2472562958"},"language":"en","primary_location":{"id":"mag:2472562958","doi":null,"is_oa":false,"landing_page_url":"https://www.acrwebsite.org/volumes/1017861/volumes/v42/NA-42","pdf_url":null,"source":{"id":"https://openalex.org/S2764631557","display_name":"ACR North American Advances","issn_l":"0098-9258","issn":["0098-9258"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-b","cwts-core","jufo-1","poland-20"],"host_organization":"https://openalex.org/P4322616895","host_organization_name":"Sheridan Books","host_organization_lineage":["https://openalex.org/P4322616895"],"host_organization_lineage_names":["Sheridan Books"],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"ACR North American Advances","raw_type":null},"volume":null,"type":"article","is_traditional":true,"indexed_in":[],"open_access":{"is_oa":false,"oa_status":"closed","oa_url":null,"any_repository_has_fulltext":false},"authorships":[{"author_position":"first","author":{"id":"https://openalex.org/A5020382581","display_name":"Sangsuk Yoon","orcid":"https://orcid.org/0000-0002-3399-1096","observed_orcids":["https://orcid.org/0000-0002-3399-1096"]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Sangsuk Yoon","raw_affiliation_strings":[],"raw_orcid":"https://orcid.org/0000-0002-3399-1096","affiliations":[]},{"author_position":"middle","author":{"id":"https://openalex.org/A5000495706","display_name":"Nathan M. Fong","orcid":"https://orcid.org/0000-0001-7891-3262","observed_orcids":["https://orcid.org/0000-0001-7891-3262"]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Nathan M. Fong","raw_affiliation_strings":[],"raw_orcid":"https://orcid.org/0000-0001-7891-3262","affiliations":[]},{"author_position":"last","author":{"id":"https://openalex.org/A5050626926","display_name":"Angelika Dimoka","orcid":"https://orcid.org/0000-0002-4477-7175","observed_orcids":["https://orcid.org/0000-0002-4477-7175"]},"institutions":[],"countries":[],"is_corresponding":false,"raw_author_name":"Angelika Dimoka","raw_affiliation_strings":[],"raw_orcid":null,"affiliations":[]}],"institutions":[],"countries_distinct_count":0,"institutions_distinct_count":0,"corresponding_author_ids":[],"corresponding_institution_ids":[],"apc_list":null,"apc_paid":null,"fwci":0.0,"has_fulltext":false,"cited_by_count":0,"citation_normalized_percentile":{"value":0.26234568,"is_in_top_1_percent":false,"is_in_top_10_percent":false},"cited_by_percentile_year":null,"biblio":{"volume":null,"issue":null,"first_page":null,"last_page":null},"is_retracted":false,"is_paratext":false,"is_xpac":false,"primary_topic":{"id":"https://openalex.org/T10315","display_name":"Decision-Making and Behavioral Economics","score":0.9463000297546387,"subfield":{"id":"https://openalex.org/subfields/1800","display_name":"General Decision Sciences"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},"topics":[{"id":"https://openalex.org/T10315","display_name":"Decision-Making and Behavioral Economics","score":0.9463000297546387,"subfield":{"id":"https://openalex.org/subfields/1800","display_name":"General Decision Sciences"},"field":{"id":"https://openalex.org/fields/18","display_name":"Decision Sciences"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T11161","display_name":"Consumer Market Behavior and Pricing","score":0.044599998742341995,"subfield":{"id":"https://openalex.org/subfields/1406","display_name":"Marketing"},"field":{"id":"https://openalex.org/fields/14","display_name":"Business, Management and Accounting"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}},{"id":"https://openalex.org/T10841","display_name":"Economic and Environmental Valuation","score":0.0008999999845400453,"subfield":{"id":"https://openalex.org/subfields/2002","display_name":"Economics and Econometrics"},"field":{"id":"https://openalex.org/fields/20","display_name":"Economics, Econometrics and Finance"},"domain":{"id":"https://openalex.org/domains/2","display_name":"Social Sciences"}}],"keywords":[{"id":"https://openalex.org/keywords/anchoring-effect","display_name":"anchoring effect","score":0.8539999723434448},{"id":"https://openalex.org/keywords/product-valuation","display_name":"product valuation","score":0.9319999814033508},{"id":"https://openalex.org/keywords/consumer-judgment","display_name":"consumer judgment","score":0.7440000176429749},{"id":"https://openalex.org/keywords/consumer-behavior","display_name":"consumer behavior","score":0.328000009059906}],"concepts":[{"id":"https://openalex.org/C18483071","wikidata":"https://www.wikidata.org/wiki/Q168432","display_name":"Anchoring","level":2,"score":0.9149367809295654},{"id":"https://openalex.org/C186027771","wikidata":"https://www.wikidata.org/wiki/Q4008379","display_name":"Valuation (finance)","level":2,"score":0.7213139533996582},{"id":"https://openalex.org/C90673727","wikidata":"https://www.wikidata.org/wiki/Q901718","display_name":"Product (mathematics)","level":2,"score":0.43025699257850647},{"id":"https://openalex.org/C15744967","wikidata":"https://www.wikidata.org/wiki/Q9418","display_name":"Psychology","level":0,"score":0.3928678631782532},{"id":"https://openalex.org/C144133560","wikidata":"https://www.wikidata.org/wiki/Q4830453","display_name":"Business","level":0,"score":0.33199116587638855},{"id":"https://openalex.org/C77805123","wikidata":"https://www.wikidata.org/wiki/Q161272","display_name":"Social psychology","level":1,"score":0.24703523516654968},{"id":"https://openalex.org/C33923547","wikidata":"https://www.wikidata.org/wiki/Q395","display_name":"Mathematics","level":0,"score":0.14577189087867737},{"id":"https://openalex.org/C121955636","wikidata":"https://www.wikidata.org/wiki/Q4116214","display_name":"Accounting","level":1,"score":0.08228984475135803},{"id":"https://openalex.org/C2524010","wikidata":"https://www.wikidata.org/wiki/Q8087","display_name":"Geometry","level":1,"score":0.056714147329330444}],"mesh":[],"locations_count":1,"locations":[{"id":"mag:2472562958","doi":null,"is_oa":false,"landing_page_url":"https://www.acrwebsite.org/volumes/1017861/volumes/v42/NA-42","pdf_url":null,"source":{"id":"https://openalex.org/S2764631557","display_name":"ACR North American Advances","issn_l":"0098-9258","issn":["0098-9258"],"is_oa":false,"is_in_doaj":false,"is_core":true,"listed_in":["abdc-b","cwts-core","jufo-1","poland-20"],"host_organization":"https://openalex.org/P4322616895","host_organization_name":"Sheridan Books","host_organization_lineage":["https://openalex.org/P4322616895"],"host_organization_lineage_names":["Sheridan Books"],"type":"journal"},"license":null,"license_id":null,"version":null,"is_accepted":false,"is_published":false,"raw_source_name":"ACR North American Advances","raw_type":null}],"best_oa_location":null,"sustainable_development_goals":[],"study_designs":[],"awards":[],"funders":[],"has_content":{"grobid_xml":false,"pdf":false},"content_urls":null,"referenced_works_count":0,"referenced_works":[],"related_works":["https://openalex.org/W3007287450","https://openalex.org/W6983263630","https://openalex.org/W2747964539","https://openalex.org/W4412169008","https://openalex.org/W6992437028","https://openalex.org/W7005039736","https://openalex.org/W7214686888","https://openalex.org/W2033607524","https://openalex.org/W6962900553","https://openalex.org/W181401650"],"abstract_inverted_index":null,"counts_by_year":[],"updated_date":"2026-07-28T07:46:37.118299","created_date":"2016-07-22T00:00:00"}
